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Responsibilities

·       Generate, edit, publish and share daily content on all social media platforms (original text, images, or video) that builds meaningful connections and encourages community members to take action. (Ability to write content for social media posts is a must)

·       Set up and optimize company pages within each platform to increase the visibility of company’s social content

·       Develop, implement and manage the company’s social media strategy

·       Manage and oversee social media content

·       Collaborate with other departments (customer relations, sales, etc.) to manage reputation, identify key players and coordinate actions.

·       Communicate with industry professionals and influencers on social media to create a strong network and leverage it for collaborations.

·       Suggest and implement new features to develop brand awareness, like promotions and competitions.

·       Stay up-to-date with current technologies and trends in social media, design tools and applications.

·       Monitor and evaluate performance across the company's social channels in order to improve engagement.

·       Execute quarterly marketing plans to meet overall business targets.

Education & Knowledge Desired

·       2 years of experience in online marketing, advertising or communication

·       Experience with social media platforms, including but not limited to Facebook, LinkedIn, Twitter, Instagram, and YouTube

·       Bachelor’s Degree or Master’s in Marketing, Advertising or Communications required

·       Excellent creative writing skills

• Generate, edit, publish and share daily content on all social media platforms (original text, images, or video) that builds meaningful connections and encourages community members to take action. (Ability to write content for social media posts is a must)
• Set up and optimize company pages within each platform to increase the visibility of company’s social content
• Develop, implement and manage the company’s social media strategy
• Manage and oversee social media content
• Collaborate with other departments (customer relations, sales etc) to manage reputation, identify key players and coordinate actions.
• Communicate with industry professionals and influencers on social media to create a strong network and leverage it for collaborations.
• Suggest and implement new features to develop brand awareness, like promotions and competitions.
• Stay up-to-date with current technologies and trends in social media, design tools and applications.
• Monitor and evaluate performance across the company's social channels in order to improve engagement.
• Execute quarterly marketing plans to meet overall business targets.

Job Title : Digital Marketing Specialist

About Storytech:

We're a digital product agency in Hyderabad that designs and develops extraordinary experiences for mobile and other platforms. We work with exceptional entrepreneurs and brands. We don't just build apps. We create the kind of apps that people use, every day. We have the experience and the knowledge required to get there.

(https://www.storytech.in)

Description:

We are looking for a qualified Digital Media Executive to join our marketing team.The Digital Marketing Expert’s role is to design, create, and deliver marketing programs to support expansion and growth of the company products. If you know how to creatively handle various online marketing tools, like websites, podcasts and blogs, this position is for you. You will work with different teams to coordinate our marketing, advertising and promotional activities.

Ultimately, you should be able to promote our company and increase client engagement.

Roles and Responsibilities:

• Conceptualize, build and execute innovative, multi-channel marketing campaigns that both project Workruit's brand and effectively drive user acquisition.
• Pull daily reports on ad performance, make adjustments to ensure ROI is hitting goals
• Core experience in Google AdWords, Facebook Ads, LinkedIn Marketing
• Create and traffic ads daily on all media channels to ensure user acquisition by optimizing ROI regularly
• Take complete ownership on end to end digital advertising campaigns and growth
• Responsible for overseeing marketing initiatives within the company. Works to develop areas such as sales management, product development, channel management, marketing communications, including advertising and promotions, pricing, market research, and customer service.
• Raise brand awareness outside our core audience of young professionals to include smaller markets and an older, more focused-oriented audience.
• Develop and execute a marketing plan to promote Workruit for job seekers and companies 
• Be responsible for demos, product flows & market analysis

About the candidate:

• Self-starter who thrives in a start-up and fast-paced environment Understanding of the online advertising industry and social media
• 3+ years’ experience in paid digital advertising
• Great communication skills and time management skills

Required Technical Skills:

• App Marketing
• Performance Marketing
• Social Media Marketing 
• Facebook Advertising
• LinkedIn Marketing 
• Google Analytics
• Campaign Strategy
• Project Management
• Marketing Automation
• Email and SMS Marketing
• Content Marketing
• Design Skills
• Creativity
• Strong Communication Skills

About:

Pangolin is a brand consultancy and creative agency. We help companies create positive change in the world by raising awareness through branding and inspiring through storytelling. We’re growing our team of creatives and strategists. Join us if you’re craving work that makes a real difference in the world, and a work culture that allows you to have a balanced life. 

Role:

B2B Social Media Expert

Description:

Are you intimately familiar with the LinkedIn algorithm? Do you specialize in growing brand following on Twitter? Are you proficient in defining and executing social media strategies for Quora, Reddit, Instagram, and Facebook?  We’re looking for an expert with a solid understanding of how each social media channel works and how to optimize content so that it is engaging. As the B2B Digital Marketing Specialist, you will also be responsible for organizing and producing content that follows our clients’ brand guidelines.

Competencies:

• Consistent and self-driven to learn about social media platforms and trends. 
• Strong creative storytelling skills with a focus on visual and content aesthetics.

Skills:

• Working knowledge of SMM tools like Hootsuite, Moz, Loomly, etc.
• Working knowledge of design applications like Adobe Suite, Canva, etc., and other video editing tools.
• Adept at digital tools like Facebook Insights, Twitter Analytics, Google Analytics/Google Ad Manager.
• Adept at communicating in a professional, but unique social media “voice” for each client; directly aligned with the clients’ thought leadership and content platform.

Experience:

• Demonstrable B2B social networking experience and social analytics tools.
• Experience in managing multiple digital marketing campaigns with the ability to analyze and make recommendations on performance.
• Strong understanding of social media KPIs, keyword optimization tools, and social media algorithms.

Location and Type: 

Remote, Full-time

Evaluation:

Portfolios will be checked for expertise in the B2B domain. Please share only case studies of growth where the strategy and execution were owned end-to-end by you. Shortlisting will be followed by a video interview.

• Implement marketing strategies to scale lead generation
• Update and optimize the website regularly for conversion
• Work in collaboration with freelance content writers to blog high-quality content
• Help the team with sales collaterals
• Engage potential customers via our social media accounts

• A strong communicator
• Data-driven decision maker
• Meticulous when it comes to details
• Customer obsessed
• Team player

We are looking for a digital marketing intern eager to learn the ins and outs of marketing online, from strategy to execution. Interns will work with the digital and field marketing team to learn how marketing works across spaces and assist in the day to day digital marketing activities of INKPROG applications.

Responsibilities include: 

1. Create SEO strategies, techniques and tactics to improve the website's organic reach on all major search engines.
2. Modify website architecture, content, linking and other factors to improve SEO positions for target keywords.
3. Learn and execute SEM strategies and Internet marketing methods like pay per click advertising and paid directories.
4. Monitor and mitigate website's performance with the help of analytics tools and digital measurement methods.
5. Learn and implement social media campaigns (Facebook, Twitter, Instagram, etc.) and digital campaigns using Google AdWords.
6. Work with graphics and content team for ads, creative and artwork for PPC campaigns.
7. Generate and share content daily that builds meaningful connections.
8. Setting up and optimizing company pages within each social media platform
9. Continuously improve by capturing and analyzing the appropriate social data/ metrics, insights and best practices, and then acting on the information.
10. Analyze Past Content to Improve Posts
11. Optimize Visual Content
12. Target Website Visitors with Social Ads
13. Create a Social Media Channel Plan