Social Media Marketer

Integration with OpenAI GPT-4, Anthropic Claude, and open-source models

* Strong prompt engineering and tone-specific output design

* Familiarity with LangChain, LlamaIndex, or similar orchestration frameworks

* Experience with fine-tuning and LoRA (Low-Rank Adaptation) techniques

* Model quantization for local deployment using tools such as GGML, GPTQ, or bits and bytes

* Deployment of local LLMs using frameworks like Hugging Face Transformers, vLLM, or llama.cpp

* Knowledge of tokenizers library for efficient text preprocessing

* Ability to optimize model performance for low-latency inference

Strong Brand Marketing Manager profiles, with experience with well-known B2C brands

Mandatory (Experience 1): Must have total 6+ YOE, and recent 3+ years working in end-to-end Brand Marketing (including Brand building, positioning, & brand strategy)

Mandatory (Experience 2): Must have strong hands-on experience in Brand Marketing for a Top / well-known B2C or Fintech brands

Mandatory (Core Skills): Must possess creative thinking, strong project management skills, and be execution-focused; should have managed brand campaigns including creative development, production, social content, media planning, and buying..

Mandatory (Education): Candidates from Top-6 IIMs or ISB only

Mandatory (Company): Well-know B2C Brands in FMCG, Fintech, BFSI, Consumer Tech, or Lifestyle brands.

Mandatory (CTC) - The CTC breakup offered will be 80% fixed, and 20% variable, as per Company policy

Key responsibilities

• Develop and execute sales strategies to achieve sales targets and revenue goals.
• Identify and target potential clients in the assigned territory through market research, networking, and prospecting.
• Build and maintain strong relationships with existing clients, providing exceptional customer service and addressing their advertising needs.
• Conduct presentations and sales pitches to potential clients, effectively communicating the benefits and features of our transit media advertising solutions.
• Prepare and present sales proposals and contracts, negotiating terms and pricing to secure new business.
• Collaborate with the creative team to develop customized advertising solutions that meet the specific requirements of clients.
• Monitor market trends, competitor activities, and industry developments to identify new business opportunities.
• Meet or exceed sales targets and contribute to the overall growth and success of the company.
• Prepare regular sales reports, providing updates on sales activities, revenue forecasts, and client feedback.
• Stay up-to-date with industry trends and developments in transit media advertising, continuously enhancing product knowledge and sales techniques.

Key skills and experience required

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Minimum of 1 years of successful sales experience in the advertising industry, preferably in transit media advertising, Digital Media Sales or related fields.
• Proven track record of meeting or exceeding sales targets.
• Strong communication and presentation skills, with the ability to articulate the value proposition of transit media advertising to clients.
• Excellent negotiation and closing skills, with the ability to create win-win solutions.
• Self-motivated and target-driven, with a proactive approach to sales.
• Ability to build and maintain strong relationships with clients and internal stakeholders.
• Proficient in using CRM software and sales analytics tools.
• Familiarity with the local advertising market and a strong network of potential clients is highly desirable.

Key Responsibilities:

1. Be part of the team responsible for the enterprise grade SAAS platform.

2. Own end-to-end design and development of Product Features.

3. Design and implement software for testability, maintainability, scalability, supportability.

4. Troubleshoot and support field issues, microservices monitoring.

5. Hands-on working on SAAS based applications.

6. Experience with working on scalable, highly available distributed systems.

7. Robust understanding of Agile development along with CI/CD pipeline.

8. Solid understanding of software development Life Cycle.

9. Solid understanding of end to end Application Security and incorporating the same during development.

10. Exposure to micro-services architecture and microservices development frameworks, platform based architecture.

11. Experience in AWS/Azure.

12. Experience in Dockers, and Kubernetes. ECS, EKS, AKS etc

13. Experience with RDBMS such as Postgres(Preferred), MySQL and nosql databases(Desired).

14. Experience in languages such as Python(Preferred), Java.

15. Exposure to development of data platforms for analytics, reporting etc.

16. Exposure to the development of IOT applications is a plus.

Other requirements

1. Proficient in JavaScript, TypeScript, Vue.js(preferred), ReactJS

2. Solid understanding of UI/UX principles, responsive design techniques, and front-end performance optimization.

3. Exposure to the development of API-driven Single Page Applications

4. Exposure to AWS Cloudfront, Akamai etc.

5. Experience in Application monitoring and log management tools.

About us:         Elixir Game Labs is part of a well-established group TCM Services, that focuses on seed funding globally since 2016 and has its presence in Navi Mumbai in India and Florida in the US. Elixir Game Labs was envisaged and incorporated in 2022. We are a young team of highly energetic gaming enthusiasts with a passion to create engaging mobile games.

About the role: As a Graphic Designer, you will take a significant part in shaping visual language and communications. You will be responsible for designing visually engaging & clutter-breaking graphics. The role would be reporting to the art lead.

Responsibilities:

·      Taking design briefs to understand requirements.

·      Develop intuitive, usable, and engaging interactions and visual designs for mobile.

·      Designing and producing marketing collateral by brand guidelines,

·      Presenting ideas, concepts and design solutions to various stakeholders and incorporating their feedback into the final design.

·      Collaborate with cross-functional teams throughout the design process.

·      Stay abreast of UX trends and look for creative ideas and inspiration in parallel analogous worlds.

·      Research and track advancements in mobile application design patterns.

·      Break any design problem down into viable actionable chunks and solve them with clarity and precision.

·      Staying in the loop and on top of the latest standards, changes, and trends in the mobile design field.

Candidate requirements:

·      Degree in Design, Fine Arts or related field.

·      Must have prior experience as a Graphic Designer as well as a strong portfolio of related projects.

·      Must possess a good knowledge of design tools such as Adobe Photoshop, Illustrator, and After Effects. Knowledge of Adobe XD/Figma is a plus.

·      Must pay strong attention to detail and have a keen eye for aesthetics.

·      Must have excellent communication skills and can clearly articulate your ideas, designs, & suggestions.

·      Must be a strong team player who can collaborate effectively with different stakeholders.

Perks:

·      Medical insurance

·      Recreational club & gym facility

·      Subsidized canteen food

·       

 Responsibilities for Content Writer

• Research and analyze top SEO content topics 
• QC content to ensure it is free of grammatical or factual errors and follows all brand editorial guidelines for consistency.
• Research and write long-form content on various relevant topics
• Publish content on various platforms and analyze traffic performance
• Research and evaluate competitor marketing with a focus on content
• Write attractive Blogs, Articles and Comments.
• Plan and execute various SEO tasks

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