Digital Marketer

Responsibilities

 

Contribute to the preparation of policies to form a long-lasting digital association with consumers.

 

Supervise the current company incidence on social media marketing campaigns.

 

Active involvement in Search Engine Optimization (SEO) efforts.

 

Provide inventive designs for content marketing.

 

Coordinate with Social Media Marketing Manager in regards to the online adverts.

 

Stay updated with digital marketing trends and attend networking events.

 

Requirements

 

Bachelor’s degree in Marketing, Information Technology or relevant field.

 

Proven work experience as Digital Marketing Executive,

 

Exceptional knowledge of digital marketing ideas on SEO and SEM.

 

Working experience of ad aiding tools like DART, Atlas, etc.

 

Knowhow of web analytics tools.

 

Experience in creative content writing.

 

Ability to work in a team or individually as and when required.

 

Ability to manage and handle multiple tasks.

 

Outstanding problem-solving skills.

 

Exceptional attention to detail.

 

A critical thinker.

 

Good verbal and written communication skills.

 

Strong working experience with Google Analytics

About Merito :-

Merito is a curated talent platform where we identify, assess, and connect candidates for matching job opportunities. We are working with the mission to change the way hiring is done. The company is founded by a team consisting of alumni from IIM Ahmedabad, McKinsey with more than 2 decades of experience in recruitment, training, and coaching.

Our client :-

Our client is Google partner in advertising and a premier Insight-driven Marketing platform. As a managed buying solution provider, they work with leading digital-first brands in India and are expanding our footprint globally, particularly focused on fast growing app-first start-ups driving their next level of scale via programmatic media. For many of its clients, programmatic marketing has emerged amongst their top three growth marketing channels alongside Google Ads and Facebook.

Responsibilities :-

- Develop integrated digital media strategies

- Prepare and deliver presentations

- Coordinate the implementation of digital media plans

- Create and manage digital campaign budgets

- Negotiate and purchase digital advertising space

- Collaborate with internal stakeholders to deliver fully integrated campaigns

- Track digital campaign performance

- Analyze campaign metrics, prepare performance reports, and provide recommendations

- Monitor market trends and identify new digital opportunities


Requirements :-

- Bachelor's degree in communication, marketing, or advertising

- At least 4 years of digital marketing experience.

- Experience with campaign management and ad serving technology, including Google Analytics.

- Deep knowledge of paid search, display advertising, and social media advertising.

- Strong communication and presentation skills.

- Analytical thinking and problem-solving abilities.

- Organizational and time management skills.

- Highly passionate, collaborative, outgoing, creative media leader and thinker

- Excellent communication/presentation/client management skills

Location - Bangalore 

Position - Head of SEO

India’s first hiring platform that empowers jobseekers to showcase their skills through tests and get their dream job.

We are on a mission to democratise job opportunities at some of the finest companies in the country for millions of young Indians.

Responsibilities:
• Develop and execute successful SEO strategies
• Conduct keyword research to guide content teams
• Review technical SEO issues and recommend fixes
• Optimize website content, landing pages, and paid search copy-Direct off page
optimization projects (e.g. link-building)
• Collect data and report on traffic, rankings and other SEO aspects-Work with social
media and PPC teams to optimize campaigns-Keep abreast of SEO and integrated marketing trend.

Requirements:
• Proven experience as SEO Manager, SEM Manager or similar role-Knowledge of
standard and current SEO practices
• Experience with SEO reporting
• Familiarity with relevant web analytics tools (e.g. Google Analytics, WebTrends)
• Excellent communication skills
• Strong organizational and leadership skills
• Analytical mindset with numerical aptitude
• BSc/BA in Marketing, Business or related field

Basic Knowledge of Extensive keyword research, Adwords, and strategy development.

Basic understanding of SEO, Search, Display, and Remarketing campaigns knowledge.

Should be ready to learn new things and take on challenges.

Should have a professional approach towards work.

Basic Knowledge -
Creating back-link
Competitors backlink
Local Business Listing
Bookmarking
profile submission
Link building through guest blogging
Submitting images on relevant image submission websites
Knowledge of Analytics/Webmaster
Classified Ad Submission
Q/A on Quora
Web 2.0 Submission
PPT Creation and Submission

About the job

     As the AGM - Retention, you will be responsible for developing and implementing our marketing strategy for player retention on the platform. You will consistently execute, learn, and iterate result-oriented marketing campaigns to ensure player retention on the platform and optimum utilization of all resources. Ideate and execute innovative campaigns for player retention on the platform. You will need to strategize and implement various promotional offers and bonus offers to increase deposits and ARPU. Leading a team of marketing specialists, you will work with senior leadership across functions and ensure we achieve industry-leading revenue and budget targets consistently.

 

Responsibilities

• Develop and implement a cohesive marketing plan for player retention through various platforms.
• Create aggressive monthly and quarterly retention plans and ensure we meet them.
• Ideate and execute innovative campaigns for player retention on the platform. Strategizing and implementing various promotional offers and bonus offers to increase deposits and ARPU.
• Track the effectiveness of ongoing campaigns through regular reporting that includes details of customer behavior, usage, and spend.
• Analyse the customer journey and identify key touchpoints in the customer's interaction to optimize customer activation and retention. 
• Prepare regular reports and presentations on marketing metrics.
• Conduct market analysis to identify challenges and opportunities for growth.
• Provide guidance and ideas to organize effective marketing events.
• Conduct thorough competitive analysis to stay informed and ahead of the competition.

 

 

 

Requirements

Qualifications

 

 

• Demonstrable experience in a senior role leading customer retention as well as designing and implementing successful marketing campaigns.
• Thorough knowledge of SEM, Facebook and CRM tools like CleverTap, Web-engage, etc.
• Advanced Excel skills, and knowledge of SQL and tableau is preferable.
• Ability to creatively solve business problems through strategic and innovative approaches.
• Ability to work with various teams in a complex environment, ensuring timely delivery of multiple projects.
• Highly analytical with the ability to collate, analyse, and present data and drive clear insights into decisions that improve KPIs.
• Ability to effectively communicate and manage relationships with senior management, company divisions, and partners.
• Ideally, should have gaming or e-commerce industry experience.

 

 

 

About BLITZPOKER

 

BLITZPOKER is part of one of the largest poker networks in the world with over a million registrations and 100,000 active users.

 

In India, majority- owned by i3 Interactive Inc. BLIZTPOKER brings together all the fun and class in the world of online poker games in India with its exciting poker tournaments and promotions. It offers varieties of games in poker like Texas Hold’em, Omaha, Open Face Chinese Poker among others for professional and recreational players.

Pocket52 is a data-driven E-Sports Platform, crafted with love and passion by an outstanding team of Visionaries, Avid Gamers, Business Moguls & Technology Gurus. Bringing live & connected games such as Poker & Rummy to your devices with real-time multiplayer action together, anywhere, anytime.

Pocket52 got certified as India's First Cryptographically Secured Random Number Generator Poker Platform Powered by Lava-Lamps. We are a funded start-up, raised funds from Speciale Invest and couple or marque angel investors. We are growing 5x :D

We’re looking for an experienced digital marketer to join us. This profile involves the promotion of products and services through a variety of digital channels, using the internet and mobile technology. Push and pull marketing techniques are applied, targeting consumers both directly and indirectly.

In the role of a digital marketer, you'll be involved in developing an organization's multi-channel communication strategies and may work across several areas, or specialize in a few.

Responsibilities:

-Managing paid ad campaigns across search, display, social and retargeting networks by conducting extensive keyword research, analysis and testing of keyword performance
-Ensuring successful campaigns managing bids and budgets to be able to meet the predefined KPI's.
-Optimizing campaigns across multiple channels to deliver the best return on investment
-You identify replicable marketing strategies, tactics, and channels that address business pain points and convey product benefits to drive new customer acquisition - with an implement, test, and measure mindset
-You write content for marketing ads, campaigns and landing pages
-You test different value propositions and messages across different channels to find the best angle to introduce our product for each target group
-You build and run A/B tests across landing pages and the homepage

REQUIREMENTS:

-Having an entrepreneurial mindset
-Fast and willing to learn
-Understanding of statistics and ability to support hypotheses with data
-Experience in performance marketing & SEO
-A/B Testing and Data Analytics experience
-Being curious and creative
-Being relentless in pursuit of growth
-Preferred to have experience in Hotjar, Semrush, Hubspot and/or other similar tools within the growth stack

1. Plays the games with some measure of desire to improve.
- Of course, we want you to be someone who plays the games we create our tools around. Playing them may be enough, but to communicate to players effectively you must have some sort of latent desire to improve…No we don’t care if you are Bronze or Diamond.

2. Self-initiated, fast learner with a positive attitude.
- We don’t want to tell you what to do all the time. Hopefully, you will tell us what we need to be doing.
- We want “can do” people, not “can’t do” people. In our experience, passion breeds enthusiasm, which breeds a strong desire to learn. That’s why we want to know you care.

3.Strong sense of team spirit thriving in a fast-paced environment.
- Think of our team as a ranked team, we strive for excellence and don’t waste each other's time with BS.
- We all support each other, but that also means being good critics.
- Be able to take criticism! That is the only real path to improvement!
About Us -

- Marquee Entrepreneurs from Education, Consumer Service, Content Platform Verticals with a history of successful exits.
- Co-Founder of Plancess, ranked among top 3 Ed-Tech companies by 2015, sold to Career Point Group
- Co-Founder of TimeMyTask, a pioneer in on-demand hyperlocal home cleaning startups, sold it to MyDidi
- A combined experience of 30+ years across domains, having an experience of building capacious teams

Amazing Perks:

Awesome Office | Unlimited Poker Gaming (U can win a lot of cash if u become a pro) | Intellectual Exchange & Satisfaction | Discussion War-Rooms | Free Medical Insurance | Free snacks, because we need fuel! | Free coffee, because how else are you going to pound away at the keyboard all day? | Relaxed dress code | Employee Performance Bonuses | Commuter stipend | Flexible work schedules | TGIF | Pet-Friendly Office

We work with some of the great brands in India, Australia & Dubai. We are looking for people with the right attitude & passion to work on social media strategies

Job Description for Digital Marketing Professional - SEO Specialist We work with extraordinary brands such as Berrylush, Krossstitch, Jump USA, Tuffrider, Equine Couture, Henri de Rivel etc. We are a friendly team and believe that we can have a big impact on the world of e-commerce. Key Requirements: Prior experience in content marketing, content growth and SEO Working knowledge of search engine optimization practices Outstanding ability to think creatively, strategically, and identify and resolve problems Excellent verbal and written communication skill Ability to work within a team and independently Familiarization Google analytics Experience with website optimization tools Strong organizational, time management, and analytical skills Responsibilities: Reviewing and analyzing client sites for areas that can be improved and optimized Preparing detailed strategy reports Identifying powerful keywords to drive the most valuable traffic Running PPC campaigns Writing powerful calls-to-action to convert visitors Filling websites and other content with effective keywords Writing effective SEO content for blogs, websites and social media accounts Developing link building strategies> Analyzing keywords and SEO techniques used by competitors Keeping updated on both white hat and black hat SEO strategies to avoid stay within search engine guidelines Compiling and presenting SEO guidelines Benefits 15 days paid holiday per annum. Office closed on 2nd and 4th Saturdays, Sundays and 12 Public Holidays. We are based out of Noida. Well connected with public transport. Fun, challenging projects for interesting, creative clients. We are a social bunch so expect to have fun and monthly team outings. Great opportunity to work with brands where your work can have a great impact. You will have the chance to shape how we grow this year and beyond. If this sounds something that you'd be interested in please get in touch.

I am looking for a Social Media intern who can assist me with my social media projects. We are a small social media company serving UK, US clients with our main focus on B2B Lead Generation. This internship will allow the candidate to understand B2B Model using Social Selling techniques also will help them to keep up with the current trends in social media marketing. We will also help the intern train in google advanced search tools and techniques such as boolean searches, third party social media tools etc. The internship duration is 3 months and I am looking for interns who can be available to work from my office in Pune at Balaji Nagar, KK Market. My contact details: 8087597613 [email protected]

We want you to love working at MUrgency. If you are smart, expect to work with a passionate team while you make your mark as an individual, and are ready to take a step up in your career, this company is for you! This role will be pivotal in taking our Online Marketing strategy to the next level. We are looking for a strategic, results oriented individual who will help us position the product and company for growth and tell the, "Why MUrgency"- story of transforming the way Medical Emergency works worldwide. Key to success in this role will be an ability to manage multiple agendas from the Leadership Team, while using well developed influencing skills to deliver the required outcomes of Marketing. Specific accountabilities will include : - Bring new users into the MUrgency ecosystem (month on month growth) - Plan multi-channel marketing (word of mouth, digital, social, influencer, content, partnerships, growth hacking) - Build, execute and optimize an integrated marketing plan for innovative programs that cover awareness, demand generation campaigns, digital marketing, online media, SEO/SEM, web, social, etc - Work closely with Customer Support Team to ensure consistent Marketing that drives real value to prospects and existing customers - Analyze results and identify insights, optimizing for increased marketing qualified leads - Track funnel analytics, working to improve conversion rates - Be a champion for next generation marketing and operations best practices Other required skills and experience include : - 4+ years in marketing, developing, executing and managing multi-faceted campaigns and programs in Customer Centric or Service Based Industry - Preference will be given to candidates from a Tier 1 Engineering/ Business Schools like IIT's/ IIM's/ ISB. - Proven capability of driving large scale customer acquisition through digital marketing in an online commerce environment. - Established track record in operations and analytics with the ability to deliver comprehensive metrics that clearly measure performance - Profound knowledge of user onboarding, influencer marketing, content marketing and social media. - Should be hands on across across gamut of marketing activities (SEO/ SEM/ PPC/ Google Adwords/ Display/ Social Media marketing/ Viral marketing etc. - Profound expertise in optimizing the marketing funnel, AB testing, usability tests, email & social media marketing, - Exceptional communication & presentation skills. Verbally articulate and skilled at telling a visual story - A hands-on, can do attitude, and a drive for outcome focused performance - You are practical, dedicated, independent, entrepreneurial in your work, and a convincing team player. - Hunger and ambition to get the job done, to be the best, to win. - You don't like being thrown in at the deep end. You like to jump yourself! - You must be able to thrive in chaos while being organized and detail oriented to be productive. Must be able to roll up the sleeves and do things. ABOUT MUrgency : MUrgency - One Global Emergency Response Network, is rolling out one seamless global emergency response network on mobile phone around the world vide a Mobile App. MUrgency is a cloud platform and mobile application, which physically connects people facing a medical emergency to the closest first responder that includes, Doctor, Nurses, Hospitals & Ambulances. The initial pilot is currently on in Punjab, Delhi and Mumbai. The network is being created in the top 12 cities and it is expected to launch by Jan 2018. Founder & CEO Shaffi Mather, Serial Entrepreneur Lawye & Public Policy Analyst. Shaffi previously founded the pioneering Emergency Ambulance Service in India (Dial 1298 for Ambulance / Ziqitza Healthcare Limited - www.zhl.in) which has grown to be the largest 'for profit' Ambulance Company in the Developing World and Lifesupporters Institute of Health Sciences which has grown to be Asia's largest Pre-hospital Care Training Organization. Investors in ZHL include Acumen Fund, Envision Healthcare (World's Largest Emergency Care & Ambulance Company) and India's leading three financial institutions - HDFC, IDFC & IVFA. Shaffi is a Young Global Leader (WEF), World Young Leader (BMW Foundation), Asia Young Leader (Asia Society), Ted Fellow (TED), Aspen ILI Fellow (Aspen Institute), Kenneth Galbraith Scholar (Harvard University) & British Chevening Senior Gurukul Scholar. Director : Sweta Mangal - Ms. Sweta Mangal, is a Director at MUrgency Inc. She along with Shaffi co-founded Ziqitza Healthcare Limited (ZHL), India's first private Emergency Medical Response Service. - Keeping alive the dream of quality, accessible education for the children in her native town in Rajasthan, India, she founded the CBSE-accredited K-12 Mangal Newton School that currently has over 1100 students. Ms. Mangal completed her MBA from Rochester Institute of Technology, USA and is a British Chevening Gurukul - Senior Scholar from the London School of Economics. She has been recognized with several honors including CEO India Award - Start up Category, 2014; - Woman of Substance-, FICCI FLO, 2013; Times of India Social Impact Award 2013; Spirit of Humanity Award from Americare Foundation; Special Recognition in Public Interest from BCI and Deloitte, 2011; Excellence in Social Enterprise from ZEE TV, 2011; Tata TiE Stree Shakti Award, 2009; Godfrey Philips Bravery Award for Social Act of Courage, 2007; Dean's List, Rochester Institute of Technology, Rochester, NY, USA, 2000 Investors : Mr. Ratan Tata, and Axilor Ventures (by Infosys Founders Kris Gopalakrishnan & S.D. Shibulal) and Rishad Premiji have invested in our vision to transform emergency response across the world.