Digital Marketer

Job Role: Paid Media Lead

Experience Level: 6 + Years

Location: Bangalore, Karnataka (On-site)..

The ideal candidate will:

● Demonstrate an ability and willingness to learn new skills independently

● Possess the ability to communicate directly with clients, both verbally and in writing

● Have a strong analytical background

● Be detail oriented, highly organized, with a keen eye for consistency

● Be able to work effectively in a collaborative team environment, and independently as required

● Have a strong desire to learn and add value to the team

● Be solutions oriented

● Have worked within platforms including Google Ads, Google Analytics(GA4), Google Tag Manager, Bing Ads, Facebook Business Manager, Instagram Ads, LinkedIn Ads, Twitter Ads

Responsibilities:

● Develop and execute strategic marketing campaigns for clients across multiple media – paid search, display, video, and social platforms

● Manage all aspects of campaign configuration, launch, and ongoing optimization – including strategy, ad copywriting, data-based optimization, budget/billing management, and ad trafficking

● Troubleshoot, problem-solve, and find creative solutions to client-specific needs

● Assist creative team with ad creation through copywriting and strategic direction

● Identify optimization opportunities, including continuous testing of ad copy and landing pages, including A/B testing

● Ensure campaigns are meeting clearly defined conversion objectives

● Create and deliver meaningful analytics and reporting to monitor and show progress

● Maintain knowledge of industry best practices and new technologies

● Maintaining the team strength at all times

Requirements:

● 6+ years of experience in Paid Media.

● Proficiency in English both written and spoken.

● Result oriented performance.

● Excellent Communication & Analytical Skills.

● Should have a minimum of 4 years of agency experience.

We are seeking a Senior Data Scientist with hands-on experience in Generative AI (GenAI) and Large Language Models (LLM). The ideal candidate will have expertise in building, fine-tuning, and deploying LLMs, as well as managing the lifecycle of AI models through LLMOps practices. You will play a key role in driving AI innovation, developing advanced algorithms, and optimizing model performance for various business applications.

Key Responsibilities:

• Develop, fine-tune, and deploy Large Language Models (LLM) for various business use cases.
• Implement and manage the operationalization of LLMs using LLMOps best practices.
• Collaborate with cross-functional teams to integrate AI models into production environments.
• Optimize and troubleshoot model performance to ensure high accuracy and scalability.
• Stay updated with the latest advancements in Generative AI and LLM technologies.

Required Skills and Qualifications:

• Strong hands-on experience with Generative AI, LLMs, and NLP techniques.
• Proven expertise in LLMOps, including model deployment, monitoring, and maintenance.
• Proficiency in programming languages like Python and frameworks such as TensorFlow, PyTorch, or Hugging Face.
• Solid understanding of AI/ML algorithms and model optimization.

Job Summary:

The company is seeking a highly motivated individual to join our growing team. The ideal candidate will play a pivotal role in scaling our business by closing deals, generating leads, and managing strategic partnerships. This role offers the unique opportunity to work closely with a visionary entrepreneur and shape the future of community-building in the digital space.

Key Responsibilities:

Sales and Deal Closure:

-Identify and target potential clients in the US and India who can benefit from the company's SDKs and community-building solutions.

-Build and maintain a strong sales pipeline, track leads, and convert opportunities into profitable deals.

-Negotiate contracts and agreements to secure new business partnerships.

Lead Generation:

-Implement a comprehensive lead generation strategy, including outbound prospecting, networking, and leveraging industry events.

-Collaborate with marketing to create and optimize lead-generation campaigns.

Partnership Management:

-Identify and cultivate strategic partnerships with other companies and platforms to enhance the company's offerings.

-Manage and nurture existing partnerships to drive mutual growth and success.

-Collaborate with cross-functional teams to ensure the successful execution of partnership initiatives.

Qualifications:

-2+ years of proven experience in business development, sales, or related roles in SaaS/PaaS/AI industry

-Previous entrepreneurial experience is highly desirable

-Strong negotiation and communication skills

Main Responsibilities:

• Logging all relevant incident/service request details, allocating categorization and prioritization codes.

• Providing first-line investigation and diagnosis using approved tools, systems and procedures.

• Resolving/fulfilling incidents/service requests that are in scope.

• Technical Escalations - escalating incidents/service requests that cannot be resolved/fulfilled within agreed timescales or are out of Service Desk/1st Line scope, to the next level technical team which may include 3rd Parties or other non-Assurance functions.

• Engaging and arranging external technical and non-technical support where hands and eyes support are required on-site.

• Following-up with external technical and non-technical support organizations including 3rd parties until incident/request resolution/fulfilment.

• Managerial Escalations – escalating incidents/service requests that are at risk of failing or have failed agreed SLAs/OLAs, or that are out of scope, which may include 3rd Parties or internal roles (e.g. Service Manager, Account Manager).

• Keeping customers informed of progress.

• Owning incidents/requests from ticket creation to resolution/fulfilment/closure.

• Closing all resolved/fulfilled incidents/requests and other queries. • Communication with customers – keeping them informed of incident/request progress, notifying them of impending changes or agreed outages, etc.

• Ensure the Configuration Management System (CMS) is maintained/updated.

• Maintain an exceptional level of customer service during any engagements with Customers/3rd Parties/Internal Teams.

• Ensure communication at all times is clear, concise, meaningful, professional and efficient.

• Provide feedback to appropriate Line Manager on how the Service Desk (Tier 1 and Escalation Management) and supporting functions can improve.

• Identify need for Problem Management for reoccurring Incidents/Events.

• Understanding of and familiarity with Customers’ services and solutions.

• Compliance with Service Operations processes (Event Management, Incident Management, Request Fulfilment, Change Management, and Problem Management) and associated metrics (SLAs/OLAs/KPIs/other metrics).

• Actively participate as required in meetings (customer, 3rd party, internal).

• Conducting customer satisfaction call backs/surveys as agreed. • Coach/guide Junior staff and new starters.

• Act as delegate for Senior staff.

• Act as technical escalation gate for Junior staff. • Higher First Line Fix/Right First Time than Junior staff. 

Experience

• 12+ x months experience in Customer Service/Contact Centre/Help Desk/Service Desk role (must).

• 12+ x months in a process driven organization (must).

• Experience working in a multi-cultural/international environment (desirable).

• Experience in fault diagnosis/troubleshooting and fulfilling requests (must).

Job Description

• Provide comprehensive product solutions over calls from initiating the call till the closure
• Generate revenue by counselling prospects and converting them to sales.
• Counselling students and helping them understand to choose the programmes offered at Maven Silicon.
• Meet weekly, monthly, and annual sales and activity quotas
• Generate leads and commit to customer service by building relationships

Desired Candidate Profile

• Proven track record of sales target achievements
• Excellent communication skill in English,
• Consultative Sales Skills and Convincing skills.
• Good in Excel (Mandatory) & preparing MIS reports. Experience with CRM would be preferred.
• Experience in Counselling/Tele Sales/Inside Sales in training companies or educational institutes
• Speaking regional languages like Kannada/Telugu/Tamil/Hindi would be an added advantage.
• Interest in the Education Sector, preferred.

We are looking for a Senior Performance Marketing manager (PPC/SEM) who will be responsible for paid advertising for this company across Google Ads, Social ads and other demand-gen channels.

Our ideal candidate has a blend of analytical and creative mindset, passionate about driving metrics while also being very sensitive to brand and user experience, and distinctive at operating in highly collaborative and cross-functional settings. This role partners closely with our Sales, product, design, and broader marketing teams.

• Strategise, execute, monitor, and manage campaigns across multiple platforms such as Google Ads (incl. Search, Display & Youtube),, Facebook Ads & Linkedin Ads.
• Oversee growth in performance campaigns to meet the brand's business goals and strategies.
• Should have hands-on experience on managing landing pages, keyword plans, ad copies, display ads etc.
• Should have extremely good analytical skills to figure out the signals in the campaigns and optimize the campaigns using these insights. 
• Implement ongoing A/B and user experience testing for ads, quality score, placements, dynamic landing pages and measure their effectiveness.
• Monitor campaign performance & budget pacing on a day-to-day basis. 
• Measure the Campaign performance parameters methodically, analyze campaign performance, compile and present detailed reports with proactive insights.
• Be informed on the latest trends, best practices, and standards in online advertising across demand-gen channels.
• Perform Media Mix modeling. Design, develop, and monitor other digital media buying campaigns.

• 5-10 years of pure PPC experience, preferably in a SaaS company managing annual budgets of more than 2 mn USD.
• Highly comfortable with Google Ads Editor, Linkedin Ads, Facebook Business Manager & such.
• Strong working knowledge of PPC Automations/Rules/Scripts and best practices with the ability to analyze Campaign metrics on Excel/Data Studio and optimize campaigns with insights.
• Experience working with Ad channel APIs and other data APIs to deep-dive into metrics & make data-informed optimisations.
• [Good to have] Working knowledge of SQL, Data Warehouses (Bigquery), Data connectors/pipelines, blends/joints (for blending multiple data sources) etc.
• In-depth experience with GA4. Clear understanding of Web Analytics.
• Comfortable writing and editing content for ad copies, landing page snippets, descriptions, etc.
• Experience with running Campaigns for US, European, and the global markets.

A wholesome opportunity in a fast-paced environment that will enable you to juggle between concepts, yet maintain the quality of content, interact, and share your ideas and have loads of learning while at work. Work with a team of highly talented young professionals and enjoy the benefits of being at this company

It  is a rapidly growing fintech SaaS firm that propels business growth while focusing on human motivation. Backed by Giift and Apis Partners Growth Fund II, Company offers a suite of three products - Plum, Empuls, and Compass. The company works with more than 2000 clients across 10+ countries and over 2.5 million users. Headquartered in Bengaluru, Company is a 300+ strong team with four global offices in Dubai, San Francisco, Dublin, Singapore, New Delhi.

We look forward to connecting with you. As you may take time to review this opportunity, we will wait for a reasonable time of around 3-5 days before we screen the collected applications and start lining up job discussions with the hiring manager. We however assure you that we will attempt to maintain a reasonable time window for successfully closing this requirement. The candidates will be kept informed and updated on the feedback and application status.

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Profile Description:

The job holder will manage the day-to-day planning and operations of your team. This includes making sure that each of your Teammates delivers on their Service Level Agreement (SLA) and achieves their Key Performance Indicators (KPIs). As a Team Leader, you are in charge of managing the team and making sure everyone adheres to their schedules. You must be organized and be able to handle responsibility.

Key Responsibilities:

Project / Process:

1. Drive team to achieve process SLAs / metrics – productivity and quality targets within the established timelines.
2. Ensure individual SLAs are met on processing transactions (if applicable).
3. Ensure process guidelines are followed and met as documented.
4. Review process audit findings and take corrective action to prevent negative results.
5. Conduct Quality checks & periodical review of process adherence.
6. Maintain operations rigor around daily huddles, knowledge management Cross training etc.
7. Provide updates and submit reports related to own area of work.

Team Managements:

1. Provide work direction and guidance to team members:
2. ensure accuracy of the work of team members, their ability to operate under deadlines and to work on multiple tasks
3. Allocate work and tasks to the team.
4. Conduct team building activities to enhance motivation.
5. Conduct knowledge transfer sessions for new joiners in the team.
6. Identify training needs of team members and provide coaching support to them.
7. Report to the manager on performance, status and any escalations.
8. Manage attrition and absenteeism.
9. Developing and implementing a timeline to achieve targets.
10. Contributing to the growth of the company through a successful team.
11. Creating a pleasant working environment that inspires the team.