Content Specialist & Digital Marketing Manager

If you believe you can do marketing miracles, then this is for you. Responsibilities: - Planning and executing digital marketing initiatives which includes email marketing, SEO, SMO, SEM, content marketing, influencer marketing, affiliate marketing - Building and managing digital marketing team and leading the community building exercise - Developing social media strategies, innovative and creative ideas and solutions that deliver measurable results - Deliver regular feedback, analysis and reporting to demonstrate how social media initiatives are adding value - Monitor relevant trends and competitor behaviour and derive useful insights Identity social media tools that can benefit the company and implement where appropriate Must haves: - Sincere love for travel - Excellent content development skills - Excellent leadership skills and ability to handle a team - Experience in digital and social media marketing - Imagination and the ability to effectively express it About ToRoots: ToRoots is an early stage angel funded startup. We are a team of people who believe in experiential learning. If you are looking for something where you can implement your learning and learn while experimenting, ToRoots is a place to be. You will be among the people who will set a company culture, and we intend to (and will) be listed among the best places to work in the world. If you think that you can make reach out to the relevant audience in least possible resources, then write to us. PS. We will be noticing how you market yourself :) PPS. You need to have the mindset of working with a early stage start-up and the risks and rewards associated with it. PPPS. Apart from monetary compensation, there is ESOPS plans also in place.