Social Media Marketer

Position: Visual merchandiser (Retail & E-Commerce Marketing)

Experience: 3+ yar in fashion industry

salary: Negotiable

Location Gurgaon

Role Overview

The Retail & E-commerce Marketing Executive is responsible for driving the retail and e-commerce merchandising, forecasting, and marketing/sales operations for our Brands. The role focuses on ensuring optimal product presentation, accurate forecasting, smooth retail operations end to end, and a premium online shopping experience across all sales channels — including Retail, brand website, Tata CLiQ Luxury, Myntra, and Amazon etc.

This position bridges the gap between sales, marketing, and operations, aligning product availability, brand presentation, and customer experience to achieve business and retail KPIs.

Key Responsibilities

1. Apparel Merchandising & Forecasting

• ? Lead end-to-end merchandising planning for Apparel across retail and e-commerce platforms.
• ? Collaborate with the forecasting team to predict sales trends, manage stock levels, and minimize stockouts or overstock.
• ? Conduct Weekly/monthly leftover, cut-size, and size-gap reviews to maintain healthy inventory and improve sell-through rates.

2. Retail & Online Planogram Management

• Develop and execute seasonal planograms for stores and e-commerce channels.
• Maintain brand consistency and ensure premium visual merchandising standard across physical stores and online PDPs (Product Display Pages).
• Coordinate with e-commerce teams to ensure updated imagery, descriptions, and product tags and listing.

3. E-Commerce Operations

• Manage and monitor listings, pricing, and availability across brand website, Tata CLiQ Luxury, Myntra, and Amazon.
• Align with marketplaces for promotional visibility, banner placement, and campaign participation.
• Track sales and conversion metrics per channel to identify performance opportunities.

4. Retail Operations & Placement

• Optimize store space allocation and ensure product rotations to improve sales per sq. ft.
• Coordinate with store teams for new season rollouts, VM updates, and inventory replenishment.
• Support corporate orders and B2B requests with accurate and timely inventory support to internal sales team with catalogue and as per requirement.

5. Staff Training & Customer Experience

• Conduct product knowledge and visual merchandising training sessions for retail staff.
• Enhance customer experience through improved staff engagement, storytelling, and service excellence.
• Measure training impact through post-training sales uplift and feedback scores.

6. Promotions, Events &Exhibitions

• Plan and execute seasonal retail and e-commerce promotions (festive, clearance, and end-of-season).
• Coordinate participation in exhibitions and brand activations for visibility and lead generation.
• Track promotional ROI and leads generated for future optimization.

7. Visual Merchandising & Catalogue Management

• Maintain premium brand display standards through regular VM audits and refreshes.
• Create and manage seasonal catalogues and look books for sales and digital channels.
• Work with design and marketing teams for photo shoots and brand content.

8. Data Analytics & Reporting

• Provide weekly and monthly performance reports covering sales, stock health, and forecast accuracy.
• Analyze data to identify slow movers, bestsellers, and opportunity gaps.
• Present actionable insights to management for decision-making.

Key Objectives

• Ensure premium product presentation and brand alignment across all channels.
• Improve forecast accuracy and inventory efficiency.
• Strengthen staff capability and customer engagement.
• Increase e-commerce conversion rates through effective merchandising and campaign planning.

Skills &Competencies

• Strong command of retail and online merchandising principles.
• Proficiency in Excel / Google Sheets, inventory dashboards, and marketplace management tools.
• Excellent coordination and communication across teams and partners.
• Analytical mindset for data interpretation and forecasting.
• Creative eye for visual merchandising and storytelling.
• Passion for premium lifestyle and apparel brands.

Experience & Qualifications

• Bachelor degree in Marketing, Fashion Management, or Business Administration.
• 3–4 years of experience in apparel merchandising, e-commerce management, or retail planning, preferably within the premium or lifestyle segment.

mail updated resume with salary details-

email: etalenthire[at]gmail[dot]com

satish: 88O 27 49 743

website: www.glansolutions.com

Handling HR Operations project.  

Coordinate with Plant HR Team for Manpower planning, 

Recruitment, onboarding, joining formalities of new joiners, new 

hire orientation, induction and exit interviews, documentation and 

audit accuracy, factory compliances and administrative part. 

Coordinate and make sure that the Safety Compliances should be 

followed at Plant level.  

Coordinate and in guidance of Seniors issue a various letter i.e. 

Warning Letter, abscond letter, show cause notice etc. for 

Misconduct.  

Coordinate and in guidance of Seniors send recovery mails/legal 

notices to employees also coordinate with external lawyer for 

pending recovery of F & F.  

Coordinate and in guidance of Seniors run a POSH Policy 

Compliance.  

MIS and reporting  

Assist in developing and executing marketing strategies to drive brand awareness and customer acquisition

- Collaborate with cross-functional teams to ensure marketing campaigns are aligned with overall business objectives

- Analyze market trends and consumer behavior to identify opportunities for growth

- Manage and optimize digital marketing channels, including social media, email, and paid advertising

- Monitor and report on key performance metrics to track the success of marketing campaigns

- Stay up-to-date on industry trends and best practices to continuously improve marketing efforts

About Elucidata

Headquartered in San Fransisco, USA, Elucidata is a leading deep-tech Company dedicated to accelerating Life Sciences R&D. Our mission is to power data-centric biological discovery through 3 key aspects of our technology.Data Harmonization, Data & AI Cloud, & AI Insights. Recognized as the Most Innovative Biotech Company 2024 , by Fast Company. Elucidata is Series A funded and expanding its marketing team in India. We are 150+ strong , multi- disciplinary team of experts based across the US & India.

About the role

Elucidata is seeking a seasoned B2B Demand Gen Specialist in India to drive the conceptualization and planning of our demand generation pipleline. This role is the center of a cross-functional stakeholder group across sales, inside sales, product marketing and brand marketing and will be developing solid working relationships across key stakeholders. She will be responsible for strategizing, developing, managing, tracking and optimizing marketing initiatives across all digital channels for Mid-market and large enterprises to generate demand for its Solutions. The ideal candidate is a proven orchestrator who will meet pipeline targets with targeted, persona-focused campaigns that deliver the right message to the right buyer at the right time and on the right channel.

Key Responsibilities

-Strategize, develop, manage, track and optimize multi-channel marketing campaigns for mid- market and large enterprises

-Own 20% of the company’s pipeline targets through Inbound & Outbound efforts.

-Build and execute strategies to drive intent and nurture form fills down the funnel.

-Work with SEO Experts, Product Marketing Manager, and Content Writers to design campaigns to create awareness and interest among our ideal customers through top of the funnel tactics.

-Manage and nurture a team of digital marketing/CRM specialists and SDR’s

-Run paid campaigns, hire and onboard vendors to scale up Elucidata’s marketing efforts

-Establish a structured feedback loop with sales and inside sales to ensure campaigns land successfully both internally and externally.

-Measure and report performance of all digital marketing campaigns via CRM (Pardot), and assess against goals (ROI and KPIs) and make data-driven decisions to build a cranking lead generation machinery for enterprise sales.

Requirements

-3-7+ years of marketing experience within B2B SaaS in a dynamic environment.

-Academic background in engineering, science, technology or a related field

-Experience of having sold/marketed a product in the North American market is a must.

-Highly motivated, dynamic and detail-oriented person with strong analytical skills. If you’re hungry and willing to take on more, this role is for you!

-Working knowledge of automation tools, email marketing, SEO, marketing database, webflow, CRM and paid channels (LinkedIn, PPC, Google AdWords etc), website fundamentals.

-Proven people manager and strong team player with the ability to coach, inspire and manage a team of marketing professionals to drive success against demand and lead generation KPIs.

-Strong business acumen and an ability to connect business objectives to marketing strategies and execution plans with clearly defined metrics and KPIs.

-Ability to work cross-functionally and build solid working relationships with adjacent commercial teams.

-Results & data driven mindset with strong presentation, problem-solving, and budget management skills

-Prior B2B SaaS selling experience in the North American market is a plus

Perks of working with us

✓ Hybrid working policy. Only one rule - get things done!

✓ Opportunity to work on creating India’s first life-sciences tech unicorn

We are proud to be an equal opportunity workplace and are an affirmative action employer. We are committed to equal employment opportunities regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability,

gender identity or Veteran status.

Job Description

As an International Sales Executive in our company, your primary responsibility is to drive sales and revenue generation for the company by engaging with potential customers from the US. You will be responsible for handling inbound sales calls, building relationships, and booking flight tickets.

Job Requirements

Proven 1-year experience in sales, preferably in an international outbound calling/ Sales environment.

Benefits

• Paid Training
• IATA Certificate
• Cab Facility
• Incentives

• Generating leads for SMS and Email marketing.
• Increase sales & revenue. Achieve goals and targets.
• Preparing Sales and Marketing Strategy.
• Report on a daily/weekly basis.
• Coordination and communication with internal and external customers for enquiry generation & enquiry handling.
• Excellent communication skills and efficiency in MS-Excel, MS-Word & MS- PowerPoint.
• Strong in Client interaction.
• Enter and update customer information in the database.
• Answer questions about products or the company.
• Keep records of calls and sales and note useful information.

• Executing digital marketing strategies across channels including email, social media and display advertising campaigns
• Driving achievement of growth objectives like app installs, display, search, affiliates among others
• Improving the design, UX, traffic and content of the website
• Designing, building and maintaining organization’s social media presence
• Measuring and reporting performance of all digital marketing campaigns and assessing against goals (ROI and KPIs)
• Creating paid campaigns on social media platforms
• Identifying trends and insights, optimizing spend and performance of campaigns based on the insight
• Growing the lead volume at a sustainable cost
• Collaborating with internal teams to create landing pages and optimizing user experience
• Utilizing strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
• Managing agencies and affiliates
• Driving maximum ROI from campaigns

What you need to have:

• MBA/ PGDM from Tier-1/2 B-School and/ or B. Tech. from a Tier I college
• Analytical skills: Keen interest in evaluating product/market situations, analyzing raw data, and transforming it into actionable marketing strategies
• Demonstrate a positive, ‘can-do’ attitude
• Willingness to roll up your sleeves and get things done
• Strong business acumen and detail orientation
• Outstanding presentation skills
• Excellent problem-solving skills
• Knowledge in OKR, Agile
• Knowledge in Jira, CRM, Power BI
• Exceptional verbal and written communication skills
• 2-4 years of experience in Digital Marketing
• Prior experience in handling campaigns development in terms of digital along with ATL/ BTL channels
• Experience in handling Campaign Management on Google, Facebook, LinkedIn, Twitter etc.
• Experience in performance marketing and affiliate marketing
• Understanding of digital marketing platforms and passion for technology
• Ability to optimize CPC and CPL in an effective manner
• Ability to manage multiple projects with varying priority at one time to deliver results on time and under budget
• High level of integrity and dependability with a strong sense of urgency and results orientation
• Thorough knowledge of web analytics (e.g. Google Analytics, Web Trends etc.) and Google AdWords    

What you need to have: