
Working at Bottom Funnel Technologies Pvt Ltd
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Position
Reporting to the Director, Global Digital Marketing, the Digital Marketing Manager is responsible for the development and adoption of digital marketing strategies and campaign execution to promote demand generation across the business in assigned markets. The successful candidate will work with key business partners to deploy a consistent operating model across the business and manage the omni-channel deployment of digital marketing initiatives. The ideal candidate will handle communications on status of ongoing initiatives and develop analysis of opportunities in the digital space and own the digital marketing strategy and overall results of the program.
The successful candidate will have a strong background and understanding of not only of digital marketing, but all facets of digital business including analytics, site optimization, and the evolving interactive marketing landscape. Strong working knowledge around digital marketing channels and strategic development of local and global plans is a key component to success in this role.
The Digital Marketing Manager will be responsible for building a culture of quality and performance within the team and to develop data-driven, customer-centric and innovative marketing strategies.
Key Responsibilities
Develop and drive multi-channel digital marketing planning and strategy across the business
- Function as single point of contact for assigned markets to align their strategies to execution on digital channels
- Work’s cross-functionally with stakeholders in the development of strategic digital marketing plans, content and campaigns; drives collaboration on execution, building insights and optimizations with local market execution
- Owns adoption of Digital Marketing Programs and Playbook; works cross-functionally with internal and external partners to ensure adherence and consistency across execution guidelines are met.
- Collaborates with Corporate Marketing, Site Operations, Customer Analytics, and Commercial team partners in the execution of strategic, omni-channel digital marketing campaigns.
- Measures and analyzes performance of all digital campaigns and assess against goals (ROI and KPIs); adjust and execute changes to strategy based on results.
- Develop regular incrementality testing strategies to ensure highly optimized and valuable programs
- Work closely with key stakeholders within the Global Digital Marketing team to drive collaboration and alignment on planning, operations and reporting for all digital marketing initiatives.
The Ideal Candidate Will Have
Key Qualifications and Experience
- Bachelor’s degree in marketing, communication or related field
- At least 3 to 8 years of experience driving digital marketing programs, execution, and analysis preferably for fast paced industries (healthcare, finance, retail, manufacturing)
- Strong experience in driving B2B and/or B2C demand generation.
- Solid understanding of ecommerce and digital channels (digital advertising, email, social media and web operations)
- Strong communication skills: ability to lead high-level strategic planning sessions and deliver key findings and results to a broad audience
- Experience in supporting global markets a plus
- Experience in working within complex matrixed organizations with multiple stakeholders and dotted lines of responsibility.
- Previous experience with marketing planning tools, a plus.
Requirements
In addition to relevant industry background and functional skills, the key competencies of the ideal candidate include:
- Strong analytical skills and data-driven strategy development
- Strong project management experience and organizational skills; ability to handle multiple projects/campaigns simultaneously.
- Results orientation
- Cross-industry subject expertise
- Curiosity and ability to learn
- Plan and execute social media campaigns on all social platforms, Good knowledge of Search engine Optimization, Google Ads, PPC, and other ad campaign tools, Plan strategies for Digital marketing, Find and target audiences, Content creation skills
Excellent communication and organizational skills, KPI Management. - Must Knowledge of these tools SEMrush, Moz, Ahrefs, Mailchimp, sendinblue, Hubspot
- Excellent communication skills and presentable
Company Description
Bottom Funnel is a leading Mobile App & Web Solution Development Company in the USA, UK, UAE and India and serving its clients across the globe. Also having proficient and dedicated Android app developers, iOS App developers, designers and digital marketing experts with a reputation for getting things done. We are well-versed in a variety of operating systems, networks, and databases. We work with just about any technology that a small business would encounter. We use this expertise to help customers with small to mid-sized projects.

About Bottom Funnel
About
Bottom Funnel is a leading Mobile App & Web Solution Development company in the USA,UK, UAE, India and Africa having proficient and dedicated Android app developers, iOS App developers, designers and digital marketing experts with a reputation for getting things done. We are well-versed in a variety of operating systems, networks, and databases. We work with just about any technology that a small business would encounter. We use this expertise to help customers with small to mid-sized projects. Bottom Funnel is an award-winning mobile app development agency with its offices in USA, UK, UAE, and India. since then engaged in elevating the client’s interests &; satisfaction through innovative Web & Mobility solutions. Holding powerful strength of in-house veterans of 100+ who work closely & dedicatedly with the clients to cater fully customized web/mobile solutions to them.
Bottom Funnel Technologies Private Limited is an Equal Opportunity Employer – By Choice. We believe we are best equipped to help our associates, customers and the communities we serve live better when we really know them. That means understanding, respecting and valuing diversity unique styles, experiences, identities, ideas and opinions – while being inclusive of all people.”
Bottom-Funnel provides the system and framework that modern marketers need to generate clients from scratch. BOTTOM-FUNNEL is a 360° digital branding and marketing agency that provides a wide spectrum of internet marketing services to enhance the online presence of all kinds of businesses. We offer global solutions of digital marketing and all IT trending technology solutions, communication through classifieds, web portals, social media networks, advertising channels, and search engines. Our digital experts and business consultants help clients by providing only the best digital marketing strategy to develop through innovation and creativity.
Our Services: Native Apps development (iOS, Android, Windows) Cross-Platform Apps development (React, Flutter, ionic, Xamarin, Titanium, PhoneGap) Games Development (Unity3D, Cocos2D) Web development (Shopify, Laravel, PHP, WordPress, Magento, Joomla) Web Designing (Graphics, UI, Illustration, Photoshop)
Our Tech Stack:
WEB-DEVELOPMENT: React JS | Node JS | Angular v2, v4, v5,v6, v7, v8, v9 | Redux | Relay | Jest | JavaScript | PHP (Frameworks & CMS) MOBILE DEVELOPMENT: Ionic v1, v2, v3, v4 | TypeScript | Mobile UI and UX | firestore | React Native | Flutter | Android | iOS ENTERPRISE APP DEVELOPMENT: Scala | Java | Kafka | Apache Spark | Akka | Hadoop | Play | Springs MVC DEVOPS: Dockers | Containers | Kubernetes | AWS | Terraform | Ansible BIG DATA: Python | GoLang | ErLang | Elixir | Tensor Flow | Phoenix
We, at Bottom Funnel acknowledge, creating long-lasting business relationships with the use of the latest technology and marketing trends. Look no further when it arrives at your digital marketing requirements, be it Website Development, Website Management, Search Engine Optimization, Social Media Marketing, Google Ads and so on.
We are here to lead you all about the latest technology which may assist you to strengthen your business skills. We will be pleased to supervise you and will be very glad to accumulate your business.
For more information connect with us on Skype: bottom funnel
or email @ : [email protected]
Web Url:- https://bottomfunnel.net/
LinkedIn: https://www.linkedin.com/company/bottomfunnel/
Facebook: https://www.facebook.com/Bottom-Funnel
Instagram: https://www.instagram.com/bottomfunnelmarketing/
Crunchbase: https://www.crunchbase.com/organization/bottom-funnel
Upwork: https://www.upwork.com/agencies/1549703270292094976/
Behance: https://www.behance.net/bottomfunnel
GoodFirms: https://www.goodfirms.co/company/bottom-funnel
Clutch: https://clutch.co/profile/bottom-funnel
Appfutura:https://www.appfutura.com/companies/bottom-funnel
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Deep understanding of data structures & algorithm.
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Expert in C, C++ with hands-on experience
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Fair understanding of scripting languages Python and JavaScript
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Expertise in Linux user-level programming and exposure to Linux networking stack.
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Good understanding on TCP/IP concepts.
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Proven experience with security standards.
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Good understanding of Network security and DNS modules
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Understand business problems and translate business requirements into technical requirements.
Conduct complex data analysis to ensure data quality & reliability i.e., make the data talk by extracting, preparing, and transforming it.
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adoption.
Lead and mentor data analysts.
What we are looking for-
Apart from your love for data and ability to code even while sleeping you would need the following.
Minimum of 02 years of experience in designing and delivery of data science solutions.
You should have successful projects of retail/BFSI/FMCG/Manufacturing/QSR in your kitty to show-off.
Deep understanding of various statistical techniques, mathematical models, and algorithms to start the conversation with the data in hand.
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Bachelors/Masters degree in Engineering/Technology or MBA from
Tier-1 B School or MSc. in Statistics or Mathematics.
The ideal candidate is well versed in Photoshop and experienced in all manner of web-design elements, such as the design and layout of buttons, links, menus, and text.
Will work creatively and directly with User Interface Head to create and deliver quality work in a timely manner.
Will be responsible for creating the look and feel of the public website/marketplace/eCommerce
Creating responsive design using media query and bootstrap.
Web and mobile UI/UX design & wireframe mockups, and prototypes Using Photoshop, illustrator online mockup tool. Graphic work like logo, brochure, magazine ad, poster, icon & infographic design using Photoshop and illustrator and any previous eCommerce/marketplace will be an added advantage.
Resource: Content Manager
Location: Mumbai(On-site)
Qualification: BA/MA(English)/Degree in Mass Communication/Bachelor's degree in Engineering
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Big Data Engineer/Data Engineer
What we are solving
Welcome to today’s business data world where:
• Unification of all customer data into one platform is a challenge
• Extraction is expensive
• Business users do not have the time/skill to write queries
• High dependency on tech team for written queries
These facts may look scary but there are solutions with real-time self-serve analytics:
• Fully automated data integration from any kind of a data source into a universal schema
• Analytics database that streamlines data indexing, query and analysis into a single platform.
• Start generating value from Day 1 through deep dives, root cause analysis and micro segmentation
At Propellor.ai, this is what we do.
• We help our clients reduce effort and increase effectiveness quickly
• By clearly defining the scope of Projects
• Using Dependable, scalable, future proof technology solution like Big Data Solutions and Cloud Platforms
• Engaging with Data Scientists and Data Engineers to provide End to End Solutions leading to industrialisation of Data Science Model Development and Deployment
What we have achieved so far
Since we started in 2016,
• We have worked across 9 countries with 25+ global brands and 75+ projects
• We have 50+ clients, 100+ Data Sources and 20TB+ data processed daily
Work culture at Propellor.ai
We are a small, remote team that believes in
• Working with a few, but only with highest quality team members who want to become the very best in their fields.
• With each member's belief and faith in what we are solving, we collectively see the Big Picture
• No hierarchy leads us to believe in reaching the decision maker without any hesitation so that our actions can have fruitful and aligned outcomes.
• Each one is a CEO of their domain.So, the criteria while making a choice is so our employees and clients can succeed together!
To read more about us click here:
https://bit.ly/3idXzs0" target="_blank">https://bit.ly/3idXzs0
About the role
We are building an exceptional team of Data engineers who are passionate developers and wants to push the boundaries to solve complex business problems using the latest tech stack. As a Big Data Engineer, you will work with various Technology and Business teams to deliver our Data Engineering offerings to our clients across the globe.
Role Description
• The role would involve big data pre-processing & reporting workflows including collecting, parsing, managing, analysing, and visualizing large sets of data to turn information into business insights
• Develop the software and systems needed for end-to-end execution on large projects
• Work across all phases of SDLC, and use Software Engineering principles to build scalable solutions
• Build the knowledge base required to deliver increasingly complex technology projects
• The role would also involve testing various machine learning models on Big Data and deploying learned models for ongoing scoring and prediction.
Education & Experience
• B.Tech. or Equivalent degree in CS/CE/IT/ECE/EEE 3+ years of experience designing technological solutions to complex data problems, developing & testing modular, reusable, efficient and scalable code to implement those solutions.
Must have (hands-on) experience
• Python and SQL expertise
• Distributed computing frameworks (Hadoop Ecosystem & Spark components)
• Must be proficient in any Cloud computing platforms (AWS/Azure/GCP) • Experience in in any cloud platform would be preferred - GCP (Big Query/Bigtable, Pub sub, Data Flow, App engine )/ AWS/ Azure
• Linux environment, SQL and Shell scripting Desirable
• Statistical or machine learning DSL like R
• Distributed and low latency (streaming) application architecture
• Row store distributed DBMSs such as Cassandra, CouchDB, MongoDB, etc
. • Familiarity with API design
Hiring Process:
1. One phone screening round to gauge your interest and knowledge of fundamentals
2. An assignment to test your skills and ability to come up with solutions in a certain time
3. Interview 1 with our Data Engineer lead
4. Final Interview with our Data Engineer Lead and the Business Teams
Preferred Immediate Joiners
Job Role:
- Ability to consistently produce clean, efficient code based on client specifications
- Ability to integrate software components and third-party programs to meet specifications
- Reliability and proficiency in verifying and deploying programs and systems
- Ability to troubleshoot, debug and upgrade existing software
- Collaborative mindset and willingness to recommend and execute improvements
- Commitment to optimization and accountability evident in creating technical documentation for reference and reporting
Must Have
· Must Have: React native development,Android/iOS Native Development Experience
· Good To Have: MySQL, TypeScript, Ionic
Personal Skills:
· Organized, self-motivator, great communicator, detail oriented and fast learner.
· Excellent written and verbal communications skills at the business and technical level
· Strong work ethics, commitment and team work
· Should be a good team player & ready to shoulder additional responsibility
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· Arranges project requirements in programming sequence by analyzing requirements; preparing a work flow chart and diagram using knowledge of computer capabilities, subject matter, programming language, and logic. · Consults with BA/SA to identify current operating procedures and clarify program objectives. · Reads manuals, periodicals, and technical reports to learn ways to develop programs that meet user requirements. · Designs computer terminal screen displays to accomplish goals of user request. · Converts project specifications, using flowcharts and diagrams, into sequence of detailed instructions and logical steps for coding into language processable by computer, applying knowledge of computer programming techniques and computer languages. · Unit Testing and debugging. · Maintains programming guidelines by writing and updating policies and procedures. · Protects operations by keeping information confidential. · Contributes to team effort by accomplishing related results as needed. · Develops and maintains applications and databases by evaluating client needs; analyzing requirements; developing software systems. |











