Technical Content Writer

Senior SEO and Digital Marketing Manager

We are seeking a highly experienced and results-driven Senior SEO and Digital Marketing Manager to join our team. The ideal candidate should have a minimum of 10 years of experience in SEO and Digital Marketing, with expertise in various specializations such as search engine optimization, social media optimization, online reputation management, lead generation, and E-commerce SEO. As a Senior Manager, you will be responsible for developing and implementing effective digital marketing strategies, managing a team, and driving growth for our clients.

Responsibilities:

·        Create, implement, and monitor digital marketing strategies that are up to date with industry needs and best practices.

·        Maximize team performance by setting daily, weekly, and monthly targets and closely monitoring progress.

·        Develop and implement monetization plans for mobile apps and optimize website performance.

·        Understand and achieve client goals and objectives through effective digital marketing campaigns.

·        Oversee the integrated development and maintenance of digital assets, including websites, social media platforms, and blogs.

·        Manage the content and engagement of all social media channels, including Facebook, Twitter, YouTube, LinkedIn, etc.

·        Provide training and updates to the SEO team on current trends in digital marketing.

·        Conduct online reputation management activities to maintain and enhance brand reputation.

·        Manage social media campaigns for various brands in India, ensuring maximum reach and engagement.

·        Review client websites and develop comprehensive search engine optimization plans.

·        Make strategic recommendations applicable to client campaigns and ensure their implementation.

·        Develop, implement, and manage SEO, Google AdWords, and social media strategies for new and existing projects.

·        Coordinate with team members to develop and manage reports, analysis, and client updates.

·        Utilize social networking platforms for lead generation and campaign marketing.

·        Optimize local listings on Google, Bing, and other prominent websites.

·        Implement E-commerce SEO strategies to improve the visibility and ranking of client's online stores.

·        Perform keyword research for product optimization, create compelling product descriptions, and optimize product pages for search engines.

·        Develop and execute link building strategies specific to E-commerce websites.

·        Monitor and analyze E-commerce website performance, providing recommendations for improvements in website structure, user experience, and conversion optimization.

·        Stay up to date with the latest trends and developments in E-commerce SEO, including platform-specific optimizations for popular E-commerce platforms such as Shopify, Magento, or WooCommerce.

Skills and Abilities:

·        Vast experience in search engine optimization (SEO) and social media optimization (SMO).

·        Strong knowledge of local SEO, on-page SEO, off-page SEO, and E-commerce SEO.

·        Expertise in online reputation management (ORM) and social media optimization.

·        Proven track record of high-authority link building and off-page SEO techniques.

·        Proficiency in Google Analytics, webmaster tools, and other SEO software.

·        Familiarity with the latest search engine changes and updates, including Google's Panda and Penguin algorithms.

·        Ability to analyze website performance and make content modifications based on keyword research.

·        Experience with PPC platforms such as Google Ads and Facebook Ads.

·        Knowledge of email marketing strategies and implementation.

·        Proficiency in Amazon and Flipkart product listings, review generation, and paid marketing.

·        Understanding of Amazon and Flipkart search engine optimization (SEO) techniques.

·        In-depth knowledge of E-commerce SEO strategies and best practices.

·        Familiarity with popular E-commerce platforms such as Shopify, Magento, or WooCommerce.

·        Strong analytical skills with the ability to monitor and analyze E-commerce website performance metrics.

ROLES AND RESPONSIBILITIES:

·       Working with technical architects, able to convert the architecture into design and code in Java (Spring Boot), AngularJS, and NodeJS.

·       Able to generate LLD documents.

·       Ability to write Quality code with minimum defects.

·       Unit Test and following the coding standards.

·        

PREFERRED QUALIFICATION AND SKILLS:

·       5+ years strong programming and logical skills in Java (Spring Boot), AngularJS, Object Oriented Java script, NodeJS and HTML5

·       Hands on Experience on Java (Spring Boot), and MySQL is mandatory. Must have completed at least 2 full projects using Spring boot and AngularJS.

·       Excellent knowledge and experience in Spring JPA, RESTful webservices implementation.

·       NodeJS experience is value add

·       Should have participated in, and be familiar with, Agile (Scrum) project methodology and practices.

·       Must be able to mentor and guide junior technical resources.

·       One who is proactive and come forward with technology related initiatives. Motivated self-starter. 

·       Good Communication skills. English - Oral and Written.

1. Key Responsibilities

• Manage on-time and on-budget delivery with planned profitability, consistently looking to improve quality and profitability
• Lead the onsite project teams and ensure they understand the client environment
• Responsible for Backlog growth - Existing projects + Renewals/Extensions of current projects + Rate Revisions
• Responsible for driving RFPs / Proactive bids
• Build senior and strategic relationships through delivery excellence 
• Understand the client environment, issues, and priorities
• Serve as the day-to-day point of contact for the clients

• Job Brief:

We are looking for a Business Development Executive (BDE) who’s a fresher or having 5 years’ experience in IT (Information Technology) industry to establish and maintain long-term relationships with domestic as well as international clients. You will resolve any issues that arise to ensure clients are satisfied with our services. We are into Software Development, Website Development, Web Designing, Mobile Application Development, Digital Marketing & other services.

Softices is Urgently looking for Business Development Executive for the current vacancies we have. As this is an urgent requirement, so only interested candidates apply.

We don't just offer Job, but we offer Career growth.

Position:  Business Development Executive

Experience:  Fresher to 5 years in IT Industry

Salary:  Don’t worry about it, if you have right skills.

• Your Responsibilities:

• Candidate should have prior Sales / BDE / BDM experience in the Software Development Company (Mobile & Web)
• Generating business through online freelancing portals like UpWork, GURU, Freelancer, etc.
• Candidate should know how to generate business through Social Networking sites like Facebook, LinkedIn etc.
• Must Exp. with bidding sites like Upwork, Guru, Lead generator, Calling, Drafting of proposals, Client interaction, Negotiation, also coordinate with technical team.
• Must be able to make proposals and replies to the leads.
• Must understand the running website /application development and must be able to explain those to the clients.
• Must have good Marketing skills, Expert in Social Media, Work individually & within the team.
• Market research about the client to be targeted.

• Skill-set & Experience:

• Must have Experience with #UPWORK, #GURU, #PPH, #FIVER bidding portals.
• Must have expertise on LinkedIn.
• Strong Communication, Presentation Skills.
• Convincing, Negotiation skills.
• Must have knowledge into Lead Generation and closure.
• Must have experience with Client Communication and Team handling.
• Expertise on writing Business Proposals will be plus point.
• Project Management Skills.

• Qualification:

• Bachelor’s Degree or any relevant degree.

• Company Profile:

Greetings from Softices Consultancy Pvt. Ltd.!!

We are leaders in Digital Services having a global client base and striving to create the firm of the future. We believe that bringing together People, Business & Technology is the way forward. At SOFTICES, we take an innovation-led approach to help clients "imagine and invent" their future and we combine our capabilities to invent, develop, and deliver disruptive innovations for clients, and to scale them faster.

SOFTICES provides a wide array of scalable, flexible, strategic and end to end software development and support services. Our expertise is in customized Mobile and Web solutions, Enterprise Application Management and Infrastructure Management.

• Benefits @Softices:

• 5 days working.
• No Bond System.
• 18 Paid leaves + 10 Holidays.
• Medical Insurance.
• On time Salary.
• Flexible Office Timings.
• Celebrations – Birthday, Festivals, Events, Picnics, Movies, Dinner etc.
• Technical Growth (Knowledge Sharing Program) to learn new things.
• Paid Subscriptions of Channels.
• Games Indoor & Outdoor.
• Team and Company Dinner.

Location: Mota Varachha, Surat, Gujarat.

No. of Openings:  Always open for the right candidate.

 Other Information:

Company Website: https://softices.com/">https://softices.com/

Company Location: https://g.page/softices?share

• Sound knowledge of Flutter framework & DART language
• Experience with Material Design and UI design principles, patterns, and best practices
• Architecture, design and development of distributed web based solutions based on J2EE architecture (Spring boot, Hibernate/JPA, REST) or PHP Laravel framework
• Proficient with Data Modelling, Object Oriented Design
• RDBMS and NoSql database (MongoDB)
• Experience in event driven & Microservices architecture
• Exposure to Agile, behaviour driven development, TDD , CI/CD
• Be self-driven and take ownership of deliverables end to end
• Working knowledge of HTML/ CSS

We are looking for a Senior Microsoft SQL Developer to design, develop, test, plan, implement and maintain conceptual and logical database models.

For this role, you should know how to analyze system requirements and implement migration methods for existing data. Hands-on experience with SQL Server 2012 and above is also required. Ideally, you are familiar with database design, reviewing code, writing stored procedures, creating and modifying SQL agent jobs, making structural changes to tables and views.

Ultimately, you will develop database solutions to ensure project information is stored effectively and securely.

We’re a fast-growing company with clients in the United States, UK, and Australia. You will join a team of talented developers, quality engineers, product managers whose mission is to impact above 100 million people across the world with technological services by the year 2030.

Working as Senior Microsoft SQL Developer at Navtech, you will:

1. Design conceptual and logical data models and flowcharts.
2. Improve system performance by conducting tests, troubleshooting, and integrating new elements.
3. Design and Build database systems of high availability and quality depending on each end user’s specialized role.
4. Help write and optimize in-application SQL statements.
5. Handle common database procedures such as upgrade, backup, recovery, migration, etc.
6. Ensure performance, security, and availability of databases.
7. Use high-speed transaction recovery techniques and backup data.
8. Provide proactive and reactive data management support and training to users.
9. Determine, enforce and document database policies, procedures, and standards.
10. Perform tests and evaluations regularly to ensure data security, privacy, and integrity.
11. Monitor database performance, implement changes, and apply new patches and versions when required.

1. 5+ years of experience in SQL Server Development with at least 1 year of Lead experience.
2. Advanced experience in database monitoring, troubleshooting, performance tuning, and high availability strategies for SQL Server 2016, SQL Server in Cloud (AWS RDS preferred).
3. Advanced skills in resolving database locking conflicts/blocking and resource utilization.
4. Ability to work with other developers and engineers to analyze database performance and identify problems in areas such as execution plans, index coverage, and SQL server statistics.
5. A thorough understanding of Performance Monitoring, Tuning, and Optimization, using native and third-party monitoring and troubleshooting tools.
6. Advanced knowledge of SQL Server Disaster Recovery (DR) options, Always On availability groups, and experience administering Windows Server, including Active Directory, Failover clustering, database partitioning, security, and encryption (a plus).
7. Experience supporting SSIS, SSRS, replication, database mirroring (a plus).
8. PowerShell scripting experience with the ability to write automated scripts and strong knowledge of system tables and DMV’s is required. (a plus).
9. Administering Microsoft SQL Server databases in a high transaction, 24x7 database environment (a plus).
10. Experience in Postgres, No-SQL databases (a plus).
11. MCSA SQL Server 2012/2016 , MCSE or MCDBA (a plus).
12. Should have excellent logical, analytical, and communication skills with client interaction experience.

Benefits

• Working with industry giants while following your passion for technology.
• Competitive pay package with additional bonus and benefits.
• Performance review and Appraisal Twice a year.
• Family Health Insurance cover for self and family.
• Work with US, UK, and Europe-based industry-renowned clients for exponential technical growth.
• Work with a culturally diverse team from different geographies