8+ Metrics Jobs in India

About AiSensy

We at AiSensy, are building end-to-end WhatsApp based Marketing, and Engagement Platform for Enterprises & growing SMBs.

Businesses can Broadcast messages, Automate Notifications and Solve for support using AiSensy. AiSensy was launched in 2020 as a product of Triny (Running since 2017) and is growing at 70% MoM.

Why AiSensy?

AiSensy is building for the next wave of WhatsApp Engagement between Businesses and Users. We aim to solve WhatsApp Engagement for Millions of Businesses with their users and are quite onto it! We're looking for energetic and growth oriented individuals who believe in the mission and would love to join the FORCE.

5000+ Paying Customers

100mn+ WhatsApp Messages done between Businesses and Users via AiSensy

Working with top brands like Skullcandy, Vivo, Rentomojo, BYJUS & more

High Impact as Businesses drive 25-60% Revenues using AiSensy Platform

Mission-Driven and Growth Stage Startup

What you’ll do

• Own the key metrics for a product and help define clear, measurable goals for the same

• Ideate and build the product roadmap and manage prioritization and tradeoffs

• Communicate and discuss the roadmap across the organization with multiple stakeholders

• Do user research to generate insights that feed into the roadmap

• Write product requirement documents and ensure clear communication between design, development, and business teams

• Work with engineers and designers to execute the roadmap

• Monitor and measure the impact of the features being delivered and do course corrections as needed

Who you are.

• B.Tech / B.E or equivalent degree

• 3-5 years of product management or related experience in an agile development environment

• Have experience of working with minimum 20-22 engineers team

• Excellent problem solving and analytical abilities • Strong interpersonal and communication skills

• Understand technology and willing to learn and get your hands dirty where you don't

• Ready to work on no-code softwares. 

• Proficient in SQL or have knowledge of making data dashboards for stakeholder management

Will be incharge for Digital Marketing, Web development , Business consulting to startups and sick unit Domain and accountable for Profit Generation .

Develop goals and objectives that tend to growth and prosperity

Design and implement business plans and strategies to promote the attainment of goals

Ensure that the company has the adequate and suitable resources to complete its activities (e.g. people, material, equipment etc.)

Organize and coordinate operations in ways that ensure maximum productivity and Profitable.

Supervise the work of employees and provide feedback and counsel to improve efficiency and effectiveness

Maintain relationships with partners/vendors/suppliers

Gather, analyze and interpret external and internal data and write reports

Assess overall department  performance against objectives

Represent the company in events, conferences etc.

Ensure adherence to legal rules and guidelines

Coordinate with Technical Team to deliver better service.

Will be incharge for Marketing , Sales, Managing Team , Service , Business Forcasting  and Planing.

KRA.

Month on Month Profit Generation by effectively Running the Business unit.

Always should Exceed the Customers Expectation

Srijan is hiring for a Scrum Master/Senior Scrum Master role with a permanent WFH option.

A notice period of 30 days or less is preferred.
Remote working option available.


Roles and Responsibility:

 Backlog Maintenance

• Create and Manage Backlog
• Backlog grooming: Manage/Update “sprint-backlog” and “project-backlog” regularly after client calls and demos
• Plans forward-looking technology investigations (spikes / POC)
• After each sprint demo work with the dev team to estimate and re-estimate the backlog
• Facilitate prioritization of backlog first time;
• Facilitate prioritization of backlog during planning n+1 sprint with client
• Creating mock-ups/wireframes/Sketch images to illustrate or to detail for getting clarity from the client, and for communicating the task to the dev team
• Use JIRA for all backlog (no use of Google spreadsheets)

Daily Stand-ups

• Drive daily-stand-ups
• Ask what was done yesterday, what is the plan for today
• Ask probing questions in the stand-ups and outside of it
• Identify potential roadblocks or challenges that may come up
• Consult Group Lead and raise your concerns
• Implement advice by GL
• Ensure that the team is working towards completion of the sprint; each stand-up well did, will suggest if the velocity is enough to complete Sprint or no
• (Maintain and) Update the “information radiator board (with stickies)” for all sprints

Sprint Demos

• Run sprint demos
• Calls must be marked on the client and team’s calendar; no ambiguity in when calls happen
• Every member must be present on calls at least 2-mins before the scheduled time on the calendar; be the first to join the call as moderator
• If you are unable to join, ensure that the session is recorded; if it cannot be recorded, ensure the team has captured all feedback during the demo

Business Analysis

• Understand the business of the client and the project
• This will enable you to question business needs that clients communicate
• Validate and record agreements in stories, acceptance criteria
• Create mock-ups/wireframes/Sketch annotations to illustrate or to detail --  for getting clarity from the client; and for communicating the task to the dev team -- put these in stories in JIRA

Project Management

• The Plan -- Do -- Check -- Act (Complete control on the project)
• Create Physical boards “information radiator board (with stickies)
• Plan deliverables (JIRA/Sprint) along with the team
• Organize the Sprint, get re-estimates done,
• Plan Sprint n+1 with the client -- prepared stories for the n+1 sprint to be taken up by dev team; work with QA in
• Learn to read JIRA Burndown Charts to know if the project is on time or is there likely to be a delay
• If there is likely to be a delay, speak to the Agile Coach / Group Lead to decide the nature of communication to be sent to the client
• Release Planning - define release goals

Quality Assurance

• Detail out stories with acceptance criteria
• Ensure all stories have acceptance criteria
• Work with QA in improving quality of acceptance criteria
• Work towards zero-defect sprints
• Defect triage - accept/reject
• Support the Dev+QA team in testing yourself
• Use JIRA for all these activities
• Drive testing strategy
• Deliver stories piecemeal for testing throughout the sprint
• Validate technical architecture by asking relevant questions

Stakeholder Management

• Send out weekly Status emails to internal and external clients -- must be on SM’s calendar
• Red, Amber, Green status
• Budget consumption
• Key activities this week
• Pre-empt and document roadblocks that you/team foresee
• Raise/Flag issues to clients and work aggressively within the team/org to mitigate this
• Coach clients on agile/scrum, our model, align them on our practices, using Jira, etc

Engineering Practices

• Drive towards Unit Testing
• Drive towards Continuous Integration (CI) using Jenkins; leads to a clear release and deployment strategy/plan
• Piecemeal UAT strategy
• Drive Intrinsic quality like Code, stories written, test scenarios written
• Continuously monitor and improve them. Question people on them
• Use Jira rigorously to track stories, defects, and manage it end to end.

People, Process and Tool Coach

• Coach people to improve in their role
• Challenge and question people on the way they are working to make it better
• Run sprint-retros
• During retros listen for “cause” behind the words; by asking probing questions
• Continuously strive to improve yourself
• Handhold team on Scrum way of doing
• Strategize which tool to use for what purposes.

• 8+ years of experience as a Scrum Master
• Must have experience leading a team of around 15-20 team members in an Agile environment.
• Experience working in multi-geo or offshore environment
• JIRA experience
• Excellent verbal, written, and presentation skills
• Proven success in delivering projects within budget and specified timeframes, while ensuring customer satisfaction
• Proven problem-solving skills from problem assessment to solution selection
• Ability to identify alternatives and make contingency plans
• Capacity to embrace change and quickly adapt to new situations, changes in direction, and altering priorities
• Proven ability to thrive in a fast-paced, dynamic environment
• Ability to handle multiple projects and assignments
• Ability to demonstrate critical thinking, providing options and recommendations relating to resolving issues, mitigating risks, and resolving escalated items.
• CSM (Certified) or PMP (Certified) Good to have

Introduction

We are looking to empanel a Paid Ads Specialist to lead and execute performance marketing strategies and campaign plans for our clients. We work with exciting brands and organizations that we have fallen hopelessly in love with. To these partnerships, we bring truckloads of passion and oodles of weirdness. To top it all off, we ensure everything we do is meaningful.

We are looking for teammates who are:

• As 'weird' as possible - someone who is itching to change the status quo, to take risks, to build a story that everyone talks about, and to make everyone sit up and take notice
• Always keeping an eye out for never compromising on 'meaningfulness' - every campaign, every strategy, every creative idea should never be superficial beyond a degree and should work towards genuinely and meaningfully connecting with audiences

“Weird + Meaningful” is our core belief, and we are craving to find people who really get it. You can know more about this in this https://www.youtube.com/watch?v=OcIGKxsDVpY">Ted talk by our founder

Responsibilities

• Developing and managing digital prospecting and remarketing campaigns
• Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CACs
• Ensuring successful planning, execution, optimization for key traffic KPIs via paid, organic & owned media channels
• Should be comfortable handling all types of campaigns on Google, Instagram, Facebook, YouTube, LinkedIn, and Amazon
• Should be able to audit, analyze, and advise on the creation and optimization of landing pages for conversion
• Should be able to set up pixels and guide/support the client in CRM integration for lead tracking
• Identifying, testing, and developing capabilities of executing campaigns on new channels to continue to meet or exceed established critical metrics
• Conduct A/B and other tests and work closely with the lead, the designers, and copywriters to ensure impactful optimization of campaigns
• Working closely with the management to share funnel conversion improvement ideas, feedback & present results
• Suggest new tricks in the industry, keep track of developments and discover new tools that would drive more results

Knowledge & Skills

• Proven relevant work experience of at least 3 years
• You have a bachelor's degree in Marketing, Business Administration, or related fields (preferred)
• It is a plus if you also have experience in executing effective multi-channel marketing campaigns, including affiliate marketing, PPC, SEO, social media, and other digital channels
• You have solid expertise in campaign and channel analysis and reporting, including Google Analytics experience
• You have experience in setting up pixels, optimizing landing pages, and guiding/supporting the client in CRM integration
• You possess excellent analytical skills and leverage data, metrics, analytics, and consumer behaviour trends to drive actionable insights & recommendations
• You are a highly goal-oriented individual and have excellent communication skills
• You are open-minded, curious, and a strong problem solver