theSound

At theSound, we are building our Business Growth team. We are looking to empanel a Business Growth Associate to manage business growth at theSound. We work with exciting brands and organizations that we have fallen hopelessly in love with. To these partnerships, we bring truckloads of passion and oodles of weirdness. To top it all off, we ensure everything we do is meaningful.

We are looking for teammates who are
- As 'weird' as possible - someone who is itching to change the status quo, to take risks, to build a story that everyone talks about, and to make everyone sit up and take notice
- Always keeping an eye out for 'meaningfulness' - every campaign, every strategy, every creative idea should never be superficial beyond a degree and should work towards genuinely and meaningfully connecting with audiences

'Weird + Meaningful' is our core belief, and we are craving to find people who really get it. :)

www.thesound.party

If your middle name is networking and if you day (or night) dream about sniffing out a client, sashaying into their cubicle-riddled life and stunning them with your personality, say Hi to us. In short, if you can break that ice, come break bread with us.

If you can join immediately, then we'll break premium sourdough (and not just plain bread) with you.

Working hours: Flexible
Location: Remote
Joining: Immediate

Responsibilities:
- Familiarizing yourself with all the services offered by theSound
- Procuring new clients through direct contact, social media, word-of-mouth, collaboration with team members and other avenues and channels
- Suggesting upgrades or added services that would genuinely add value to clients aka up and cross-selling
- Crafting pitches and concept notes to convert prospective clients
- Presenting the prepared pitches and concept notes to the prospective client
- Negotiating with clients to secure the most attractive prices
- Reviewing clients' feedback and implementing necessary changes
- Remaining in tune with trends and updates to ensure that our offerings remain relevant
- Follow a structured, time-bound and efficient process to coordinate and rally the team in the entire lead nurturing process
- Ensure all prospective clients develop a great perception about theSound
- Develop street-smart and innovative ways of identifying prospective clients
- Have a natural knack of breaking the ice and hyper-personalizing communication with cold prospective clients
- Follow up and nurture the prospective client in a timely and proactive manner
- Meet weekly and monthly goals of warm leads and client converts consistently

Functional requirements:
- Minimum 2-4 years of relevant work experience
- Great communication skills and a pleasant personality (as close as possible to being a ray of sunshine)
- Capable of approaching problems through a mix of the left and the right brain
- Dependable and efficient (this makes a huge difference on how clients perceive you and the company)
- Proactive and crazy about driving results (a duh statement but we're reiterating it, just in case)

Business Development Consultant - PR (Freelance)




theSound is a multi-dimensional organization specializing in three spaces - marketing consulting, artist and celebrity management, and unique offline experiences.



We are a new-age marketing consulting firm. We specialize in helping brands figure out how to market themselves and make potential customers fall in love with them, and make existing customers fall hopelessly in love. We do this by creating really-really fresh marketing plans, campaigns and content. We also go the entire mile by providing branding, social media management, content, creative collateral, and offline events. Phew.



We also manage a set of inspiring and seasoned celebrities who are available to provide guest talks across a range of topics and conduct masterclasses and workshops for the employees and customers of organizations.



We ALSO work with various eclectic (trust us when we say that) artists, from musicians to magicians and (mostly) everything in between, to create unique offline experiences for brands. In other words, we are not a black and white event management company.



(https://www.thesound.party/)


Introduction

We are looking for teammates who are



As 'weird' as possible - someone who is itching to change the status quo, to take risks, to build a story that everyone talks about, and to make everyone sit up and take notice



Always keeping an eye out for 'meaningfulness' - every campaign, every strategy, and every creative idea should never be superficial beyond a degree and should work towards genuinely and meaningfully connecting with audiences



“Weird + Meaningful” is our core belief, and we are craving to find people who really get it. :

Key Responsibilities

-Work closely with the Public Relations Lead & the founder of the organization to devise and execute a business development plan and process which successfully secures new business; work to reach specific business revenue goals

-Accurately identify and spearhead business development initiatives that are consistent with the agency’s strategic goals in its key markets; demonstrate comprehensive knowledge of the agency’s ideal customers and services offerings to accurately speak to their value to prospective clients

-Source and qualify public relations opportunities with key companies not currently served by theSound

-Develop and manage a robust network/pipeline of current and potential clients to maximize business opportunities. Proactively identify potential clients

-Effectively manage multiple business development initiatives with focused attention

-Prepare new business pitches/decks/ concept notes and present them
to prospective clients

-Effectively direct market research and competitor analyses to assist in the creation of winning business development strategies for the organization

-Provide ongoing, current, and relevant information about the market landscape

-Seek to build and maintain high-level, strategic relationships with key company leaders responsible for the PR function within their organizations

-Cold call prospective leads; follow up on warm leads; convert hot leads into sales opportunities

-Leverage HubSpot CRM to track and report business development activities, and leverage the CRM as an outreach tool

-Qualifications we are seeking in a candidate

Education

-Bachelor’s Degree

Other Qualifications

-Minimum of 7 years of previous business development activities in a PR agency

-Demonstrated experience working and selling across different industries

-Experience working in a growing environment within professional services/consulting with proven results

-Demonstrated expertise driving a complex, sometimes long, sales cycle from identification through a proposal to the close of the deal

-Ability to provide accurate, necessary, and pertinent information to teams tasked with the proposal creation process

-Experience leveraging a CRM tool for business development activities and reporting them

-Excellent influence and negotiation skills

-Exceptionally strong communication, presentation, analytical and organizational skills

Employment Type

Other

Note : This is a freelance role requiring 4-5 hours of work per day, 5 days a week.
Compensation may vary from 20,000 INR to 30,000 INR per month depending on the experience of the candidate.


PR Consultant JD

 

theSound is a multi-dimensional organization specializing in three spaces - marketing consulting, artist and celebrity management, and unique offline experiences.

 

We are a new-age marketing consulting firm. We specialize in helping brands figure out how to market themselves and make potential customers fall in love with them, and make existing customers fall hopelessly in love. We do this by creating really-really fresh marketing plans, campaigns and content. We also go the entire mile by providing branding, social media management, content, creative collateral, and offline events. Phew.

 

We also manage a set of inspiring and seasoned celebrities who are available to provide guest talks across a range of topics and conduct masterclasses and workshops for the employees and customers of organizations.

 

We ALSO work with various eclectic (trust us when we say that) artists, from musicians to magicians and (mostly) everything in between, to create unique offline experiences for brands. In other words, we are not a black and white event management company.

 

(https://www.thesound.party/" target="_blank">https://www.thesound.party/)

Introduction

Introduction

We are looking to empanel a Public Relations (PR) Specialist to lead and execute public relations strategy and campaigns for our clients. We work with exciting brands and organizations that we have fallen hopelessly in love with. To these partnerships, we bring truckloads of passion and oodles of weirdness. To top it all off, we ensure everything we do is meaningful.

We are looking for teammates who are:

• As 'weird' as possible - someone who is itching to change the status quo, to take risks, to build a story that everyone talks about, and to make everyone sit up and take notice
• Always keeping an eye out for never compromising on 'meaningfulness' - every campaign, every strategy, every creative idea should never be superficial beyond a degree and should work towards genuinely and meaningfully connecting with audiences

“Weird + Meaningful” is our core belief, and we are craving to find people who really get it. You can know more about this in this https://www.youtube.com/watch?v=OcIGKxsDVpY">Ted talk by our founder

Responsibilities

• Responding to requests for information release or press conference from the media or designating a spokesperson or source of information
• Establishing and maintaining relationships with media - print and digital, mainstream and new-age
• Identify and build a relevant network in the media on a rolling basis (from newspapers to podcasts to Instagram news handles etc.)
• Coordinating and reviewing press releases, authored articles, guest articles, interviews, industry stories, and other media communications to promote clients
• Strategizing and advising on potential pitches and stories to maintain favorable public and stakeholder views of the organization's agenda and accomplishments

Coaching client representatives in effective communication with the public and employees

• Studying the organization's objectives, promotional policies, and needs to build public relations strategies that influence public opinion and promote products, ideas, and services
• Identify trends and interests and provide advice on communication strategies

Knowledge & Skills

• Proven relevant work experience of at least 2-3 years
• Bachelor’s degree in journalism, PR, marketing, or related field.
• Experience handling a press conference.
• Excellent written and verbal communication skills.
• Ability to pitch to the media.
• Knowledge of consumer marketing.
• An ability to work on big strategic plans as well as day-to-day tasks.
• Ability to think both creatively and strategically.
• Ability to run PR campaigns that deliver measurable results and meet objectives.
• Curious, deadline-oriented, with excellent follow-up and reporting skills.
• Creativity in securing coverage and buzz with traditional and new-age outlets.
• Project and budget management skills.
• Responds well under pressure with a strict time limit.
• Quick and enthusiastic learner.

Introduction

We are looking to empanel a Paid Ads Specialist to lead and execute performance marketing strategies and campaign plans for our clients. We work with exciting brands and organizations that we have fallen hopelessly in love with. To these partnerships, we bring truckloads of passion and oodles of weirdness. To top it all off, we ensure everything we do is meaningful.

We are looking for teammates who are:

• As 'weird' as possible - someone who is itching to change the status quo, to take risks, to build a story that everyone talks about, and to make everyone sit up and take notice
• Always keeping an eye out for never compromising on 'meaningfulness' - every campaign, every strategy, every creative idea should never be superficial beyond a degree and should work towards genuinely and meaningfully connecting with audiences

“Weird + Meaningful” is our core belief, and we are craving to find people who really get it. You can know more about this in this https://www.youtube.com/watch?v=OcIGKxsDVpY">Ted talk by our founder

Responsibilities

• Developing and managing digital prospecting and remarketing campaigns
• Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CACs
• Ensuring successful planning, execution, optimization for key traffic KPIs via paid, organic & owned media channels
• Should be comfortable handling all types of campaigns on Google, Instagram, Facebook, YouTube, LinkedIn, and Amazon
• Should be able to audit, analyze, and advise on the creation and optimization of landing pages for conversion
• Should be able to set up pixels and guide/support the client in CRM integration for lead tracking
• Identifying, testing, and developing capabilities of executing campaigns on new channels to continue to meet or exceed established critical metrics
• Conduct A/B and other tests and work closely with the lead, the designers, and copywriters to ensure impactful optimization of campaigns
• Working closely with the management to share funnel conversion improvement ideas, feedback & present results
• Suggest new tricks in the industry, keep track of developments and discover new tools that would drive more results

Knowledge & Skills

• Proven relevant work experience of at least 3 years
• You have a bachelor's degree in Marketing, Business Administration, or related fields (preferred)
• It is a plus if you also have experience in executing effective multi-channel marketing campaigns, including affiliate marketing, PPC, SEO, social media, and other digital channels
• You have solid expertise in campaign and channel analysis and reporting, including Google Analytics experience
• You have experience in setting up pixels, optimizing landing pages, and guiding/supporting the client in CRM integration
• You possess excellent analytical skills and leverage data, metrics, analytics, and consumer behaviour trends to drive actionable insights & recommendations
• You are a highly goal-oriented individual and have excellent communication skills
• You are open-minded, curious, and a strong problem solver