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PAID ADS SPECIALIST
PAID ADS SPECIALIST
theSound's logo

PAID ADS SPECIALIST

Neha A.'s profile picture
Posted by Neha A.
3 - 6 yrs
₹3L - ₹6L / yr
Remote only
Skills
skill iconGoogle Analytics
PPC
Pay per click management
Google Adwords
ADS
Search Engine Optimization (SEO)
Affiliate marketing
Metrics

Introduction

We are looking to empanel a Paid Ads Specialist to lead and execute performance marketing strategies and campaign plans for our clients. We work with exciting brands and organizations that we have fallen hopelessly in love with. To these partnerships, we bring truckloads of passion and oodles of weirdness. To top it all off, we ensure everything we do is meaningful.

We are looking for teammates who are:

  • As 'weird' as possible - someone who is itching to change the status quo, to take risks, to build a story that everyone talks about, and to make everyone sit up and take notice
  • Always keeping an eye out for never compromising on 'meaningfulness' - every campaign, every strategy, every creative idea should never be superficial beyond a degree and should work towards genuinely and meaningfully connecting with audiences

“Weird + Meaningful” is our core belief, and we are craving to find people who really get it. You can know more about this in this https://www.youtube.com/watch?v=OcIGKxsDVpY">Ted talk by our founder

Responsibilities

  • Developing and managing digital prospecting and remarketing campaigns
  • Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CACs
  • Ensuring successful planning, execution, optimization for key traffic KPIs via paid, organic & owned media channels
  • Should be comfortable handling all types of campaigns on Google, Instagram, Facebook, YouTube, LinkedIn, and Amazon
  • Should be able to audit, analyze, and advise on the creation and optimization of landing pages for conversion
  • Should be able to set up pixels and guide/support the client in CRM integration for lead tracking
  • Identifying, testing, and developing capabilities of executing campaigns on new channels to continue to meet or exceed established critical metrics
  • Conduct A/B and other tests and work closely with the lead, the designers, and copywriters to ensure impactful optimization of campaigns
  • Working closely with the management to share funnel conversion improvement ideas, feedback & present results
  • Suggest new tricks in the industry, keep track of developments and discover new tools that would drive more results

Knowledge & Skills

  • Proven relevant work experience of at least 3 years
  • You have a bachelor's degree in Marketing, Business Administration, or related fields (preferred)
  • It is a plus if you also have experience in executing effective multi-channel marketing campaigns, including affiliate marketing, PPC, SEO, social media, and other digital channels
  • You have solid expertise in campaign and channel analysis and reporting, including Google Analytics experience
  • You have experience in setting up pixels, optimizing landing pages, and guiding/supporting the client in CRM integration
  • You possess excellent analytical skills and leverage data, metrics, analytics, and consumer behaviour trends to drive actionable insights & recommendations
  • You are a highly goal-oriented individual and have excellent communication skills
  • You are open-minded, curious, and a strong problem solver



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Subodh Popalwar

Software Engineer, Memorres
For 2 years, I had trouble finding a company with good work culture and a role that will help me grow in my career. Soon after I started using Cutshort, I had access to information about the work culture, compensation and what each company was clearly offering.
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About theSound

Founded :
2019
Type
Size :
0-20
Stage :
Profitable
About
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Neha A.
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Drishti Bhadra
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Tartan is a payroll connectivity API company enabling consent-driven employment and income verification in real-time 🎯

If you have ever applied for a home loan, car loan, or credit card, during the process, you were asked to share proof of your income through payslips or IT return, or a bank statement to assess your income. You probably had to manually find the necessary documents and upload them to a platform, or send them via e-mail. In some cases, you might even have needed to submit a request to your HR department for help.


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Subodh Popalwar's profile image

Subodh Popalwar

Software Engineer, Memorres
For 2 years, I had trouble finding a company with good work culture and a role that will help me grow in my career. Soon after I started using Cutshort, I had access to information about the work culture, compensation and what each company was clearly offering.
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