PAID ADS SPECIALIST

at theSound

PAID ADS SPECIALIST

theSound

Company

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PAID ADS SPECIALIST

at theSound

Posted by Neha A.

3 - 6 yrs

₹3L - ₹6L / yr

Remote only

Skills

Google Analytics

PPC

Pay per click management

Google Adwords

ADS

Search Engine Optimization (SEO)

Affiliate marketing

Metrics

Introduction

We are looking to empanel a Paid Ads Specialist to lead and execute performance marketing strategies and campaign plans for our clients. We work with exciting brands and organizations that we have fallen hopelessly in love with. To these partnerships, we bring truckloads of passion and oodles of weirdness. To top it all off, we ensure everything we do is meaningful.

We are looking for teammates who are:

As 'weird' as possible - someone who is itching to change the status quo, to take risks, to build a story that everyone talks about, and to make everyone sit up and take notice
Always keeping an eye out for never compromising on 'meaningfulness' - every campaign, every strategy, every creative idea should never be superficial beyond a degree and should work towards genuinely and meaningfully connecting with audiences

“Weird + Meaningful” is our core belief, and we are craving to find people who really get it. You can know more about this in this https://www.youtube.com/watch?v=OcIGKxsDVpY">Ted talk by our founder

Responsibilities

Developing and managing digital prospecting and remarketing campaigns
Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CACs
Ensuring successful planning, execution, optimization for key traffic KPIs via paid, organic & owned media channels
Should be comfortable handling all types of campaigns on Google, Instagram, Facebook, YouTube, LinkedIn, and Amazon
Should be able to audit, analyze, and advise on the creation and optimization of landing pages for conversion
Should be able to set up pixels and guide/support the client in CRM integration for lead tracking
Identifying, testing, and developing capabilities of executing campaigns on new channels to continue to meet or exceed established critical metrics
Conduct A/B and other tests and work closely with the lead, the designers, and copywriters to ensure impactful optimization of campaigns
Working closely with the management to share funnel conversion improvement ideas, feedback & present results
Suggest new tricks in the industry, keep track of developments and discover new tools that would drive more results

Knowledge & Skills

Proven relevant work experience of at least 3 years
You have a bachelor's degree in Marketing, Business Administration, or related fields (preferred)
It is a plus if you also have experience in executing effective multi-channel marketing campaigns, including affiliate marketing, PPC, SEO, social media, and other digital channels
You have solid expertise in campaign and channel analysis and reporting, including Google Analytics experience
You have experience in setting up pixels, optimizing landing pages, and guiding/supporting the client in CRM integration
You possess excellent analytical skills and leverage data, metrics, analytics, and consumer behaviour trends to drive actionable insights & recommendations
You are a highly goal-oriented individual and have excellent communication skills
You are open-minded, curious, and a strong problem solver

Introduction

We are looking for teammates who are:

As 'weird' as possible - someone who is itching to change the status quo, to take risks, to build a story that everyone talks about, and to make everyone sit up and take notice
Always keeping an eye out for never compromising on 'meaningfulness' - every campaign, every strategy, every creative idea should never be superficial beyond a degree and should work towards genuinely and meaningfully connecting with audiences

Responsibilities

Developing and managing digital prospecting and remarketing campaigns
Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CACs
Ensuring successful planning, execution, optimization for key traffic KPIs via paid, organic & owned media channels
Should be comfortable handling all types of campaigns on Google, Instagram, Facebook, YouTube, LinkedIn, and Amazon
Should be able to audit, analyze, and advise on the creation and optimization of landing pages for conversion
Should be able to set up pixels and guide/support the client in CRM integration for lead tracking
Identifying, testing, and developing capabilities of executing campaigns on new channels to continue to meet or exceed established critical metrics
Conduct A/B and other tests and work closely with the lead, the designers, and copywriters to ensure impactful optimization of campaigns
Working closely with the management to share funnel conversion improvement ideas, feedback & present results
Suggest new tricks in the industry, keep track of developments and discover new tools that would drive more results

Knowledge & Skills

Proven relevant work experience of at least 3 years
You have a bachelor's degree in Marketing, Business Administration, or related fields (preferred)
It is a plus if you also have experience in executing effective multi-channel marketing campaigns, including affiliate marketing, PPC, SEO, social media, and other digital channels
You have solid expertise in campaign and channel analysis and reporting, including Google Analytics experience
You have experience in setting up pixels, optimizing landing pages, and guiding/supporting the client in CRM integration
You possess excellent analytical skills and leverage data, metrics, analytics, and consumer behaviour trends to drive actionable insights & recommendations
You are a highly goal-oriented individual and have excellent communication skills
You are open-minded, curious, and a strong problem solver

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About theSound

Founded :

2019

Type :

Services

Size :

0-20

Stage :

Profitable

About

theSound is a multi-dimensional organization specializing in three spaces - marketing consulting, artist and celebrity management and unique offline experiences. We are a new-age marketing consulting firm. We specialize in helping brands figure out how to market themselves and how to make potential customers fall in love with them and make existing customers fall hopelessly in love. We do this by creating really really fresh marketing plans, campaigns and content. We also go the entire mile by providing branding, social media management, content, creative collateral and offline events. Phew. We also manage a set of inspiring and seasoned celebrities who are available to provide guest talks across a range of topics and conduct masterclasses and workshops for the employees and customers of organizations. We ALSO work with various kinds of eclectic (trust us when we say that) artists from musicians to magicians and (mostly) everything in between to create unique offline experiences for brands. In other words, we are not a black and white event management company. If you want to bedazzle your most loyal customers, if you want a truly engaging employee engagement program (and not just for a pretty social media post) or if you want an offsite program for your leaders that truly becomes a memorable one, you know who to get in touch with.

Neha A.

Connect

Drishti Bhadra

Connect

Company social profiles

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