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About the Role:
We are on the lookout for a dynamic Marketing Automation and Data Analytics Specialist, someone who is not only adept in marketing automation/operation but also possesses a keen expertise in data analytics and visualization. This role is tailor-made for individuals who are proficient with tools like Eloqua, Marketo, Salesforce Pardot, and Power BI.
As our Marketing Automation and Data Analytics Specialist, your responsibilities will span across managing and optimizing marketing automation systems and overseeing the migration and enhancement of data systems and dashboards. You will play a pivotal role in blending marketing strategies with data analytics, ensuring the creation of visually appealing and effective reports and dashboards. Collaborating closely with marketing teams, you will help in making data-driven decisions that propel the company forward.
We believe in fostering an environment where initiative and self-direction are valued. While you will receive the necessary guidance and support, the autonomy of your role is a testament to our trust in your abilities and professionalism.
Responsibilities:
- Manage and optimize marketing automation systems (Eloqua, Marketo, Salesforce Pardot) to map and improve business processes.
- Develop, audit, and enhance data systems, ensuring accuracy and efficiency in marketing efforts.
- Build and migrate interactive, visually appealing dashboards and reports.
- Develop and maintain reporting and analytics for marketing efforts, database health, lead scoring, and dashboard performance.
- Handle technical aspects of key marketing systems and integrate them with data visualization tools like Power BI.
- Review and improve existing SQL data sources for effective integration and analytics.
- Collaborate closely with sales, marketing, and analytics teams to define requirements, establish best practices, and ensure successful outcomes.
- Ensure all marketing data, dashboards, and reports are accurate and effectively meet business needs.
Ideal Candidate Qualities:
- Strong commitment to the role with a focus on long-term growth.
- Exceptional communication and collaboration skills across diverse teams.
- High degree of autonomy and ability to work effectively without micromanagement.
- Strong attention to detail and organization skills.
Qualifications:
- Hands-on experience with marketing automation systems and data analytics tools like Eloqua, Marketo, Salesforce Pardot and Power Bi .
- Proven experience in data visualization and dashboard creation using Power BI.
- Experience with SQL, including building and optimizing queries.
- Knowledge of ABM and Intent Signaling technologies is a plus.
- Outstanding analytical skills with an ability to work with complex datasets.
- Familiarity with data collection, cleaning, and transformation processes.
Benefits:
- Work-from-home flexibility.
- Career advancement opportunities and professional development support.
- Supportive and collaborative team environment.
Hiring Process:
The hiring process at InEvolution is thoughtfully designed to ensure alignment between your career goals and our company's objectives. The process will include:
- Initial Phone Screening: A brief conversation to discuss your background and understand your career aspirations.
- Team Introduction Interview: Candidates who excel in the first round will engage in a deeper discussion with our team, providing insights into our work culture and the specificities of the role.
- Technical Assessment: In the final round, you will meet our Technical Director for an in-depth conversation about your technical skills and how these align with the demands of the role.
Is your next career move to work in a team which uses data, reporting and analytical skills to help answer business questions to make DAZN a data-driven company?
DAZN is a tech-first sport streaming platform that reaches millions of users every week. We are challenging a traditional industry and giving power back to the fans. Our new Hyderabad tech hub will be the engine that drives us forward to the future. We’re pushing boundaries and doing things no-one has done before. Here, you have the opportunity to make your mark and the power to make change happen - to make a difference for our customers. When you join DAZN you will work on projects that impact millions of lives thanks to your critical contributions to our global products
This is the perfect place to work if you are passionate about technology and want an opportunity to use your creativity to help grow and scale a global range of IT systems, Infrastructure, and IT Services. Our cutting-edge technology allows us to stream sports content to millions of concurrent viewers globally across multiple platforms and devices. DAZN’s Cloud based architecture unifies a range of technologies in order to deliver a seamless user experience and support a global user base and company infrastructure.
This role will be based in our brand-new Hyderabad office. Join us in India’s beautiful “City of Pearls” and bring your ambition to life.
Responsibilities:
- Communicate with different stakeholders such as Ad Tech Engineers and Product Owners
- Should be able to extensively work in Google Analytics and strong SQL knowledge is expected.
- Strong analytical skills
Key Competencies:
- 4-8 years of experience as Data Analyst
- Advanced Microsoft Excel Skills
- Strong command on Google Analytics
- Reporting platform UI experience (Tableau, Looker, etc)
- Experience with VAST tags, pixels trackers, etc.
- Experience with DSPs & third-party ad platforms (GAM, YoSpace, etc)
At DAZN, we bring ambition to life. We are innovators, game-changers and pioneers. So, if you want to push boundaries and make an impact, DAZN is the place to be.
As part of our team, you'll have the opportunity to make your mark and the power to make change happen. We're doing things no-one has done before, giving fans and customers access to sport anytime, anywhere. We're using world-class technology to transform sports and revolutionise the industry and we're not going to stop.
Location: Bengaluru
Department: - Engineering
Bidgely is looking for extraordinary and dynamic Senior Data Analyst to be part of its core team in Bangalore. You must have delivered exceptionally high quality robust products dealing with large data. Be part of a highly energetic and innovative team that believes nothing is impossible with some creativity and hard work.
● Design and implement a high volume data analytics pipeline in Looker for Bidgely flagship product.
● Implement data pipeline in Bidgely Data Lake
● Collaborate with product management and engineering teams to elicit & understand their requirements & challenges and develop potential solutions
● Stay current with the latest tools, technology ideas and methodologies; share knowledge by clearly articulating results and ideas to key decision makers.
● 3-5 years of strong experience in data analytics and in developing data pipelines.
● Very good expertise in Looker
● Strong in data modeling, developing SQL queries and optimizing queries.
● Good knowledge of data warehouse (Amazon Redshift, BigQuery, Snowflake, Hive).
● Good understanding of Big data applications (Hadoop, Spark, Hive, Airflow, S3, Cloudera)
● Attention to details. Strong communication and collaboration skills.
● BS/MS in Computer Science or equivalent from premier institutes.
- Own the product analytics of bidgely’s end user-facing products, measure and identify areas of improvement through data
- Liaise with Product Managers and Business Leaders to understand the product issues, priorities and hence support them through relevant product analytics
- Own the automation of product analytics through good SQL knowledge
- Develop early warning metrics for production and highlight issues and breakdowns for resolution
- Resolve client escalations and concerns regarding key business metrics
- Define and own execution
- Own the Energy Efficiency program designs, dashboard development, and monitoring of existing Energy efficiency program
- Deliver data-backed analysis and statistically proven solutions
- Research and implement best practices
- Mentor team of analysts
Qualifications and Education Requirements
- B.Tech from a premier institute with 5+ years analytics experience or Full-time MBA from a premier b-school with 3+ years of experience in analytics/business or product analytics
- Bachelor's degree in Business, Computer Science, Computer Information Systems, Engineering, Mathematics, or other business/analytical disciplines
Skills needed to excel
- Proven analytical and quantitative skills and an ability to use data and metrics to back up assumptions, develop business cases, and complete root cause
analyses - Excellent understanding of retention, churn, and acquisition of user base
- Ability to employ statistics and anomaly detection techniques for data-driven
analytics - Ability to put yourself in the shoes of the end customer and understand what
“product excellence” means - Ability to rethink existing products and use analytics to identify new features and product improvements.
- Ability to rethink existing processes and design new processes for more effective analyses
- Strong SQL knowledge, working experience with Looker and Tableau a great plus
- Strong commitment to quality visible in the thoroughness of analysis and techniques employed
- Strong project management and leadership skills
- Excellent communication (oral and written) and interpersonal skills and an ability to effectively communicate with both business and technical teams
- Ability to coach and mentor analysts on technical and analytical skills
- Good knowledge of statistics, basic machine learning, and AB Testing is
preferable - Experience as a Growth hacker and/or in Product analytics is a big plus