Lead - UX Research / Analytics (Customer Experience,App/Web) at Technology Industry · Pune · 10 - 14 years · ₹15L - ₹40L / yr · Posted 4 Dec 2025
Lead - UX Research / Analytics (Customer Experience,App/Web)
at Technology Industry
Google Analytics
Data AnalyticsReview Criteria
- Strong Lead – User Research & Analyst profile (behavioural/user/product/ux analytics)
- 10+ years of experience in Behavioral Data Analytics, User Research, or Product Insights, driving data-informed decision-making for B2C digital products (web and app).
- 6 months+ experience in analyzing user journeys, clickstream, and behavioral data using tools such as Google Analytics, Mixpanel, CleverTap, Firebase, or Amplitude.
- Experience in leading cross-functional user research and analytics initiatives in collaboration with Product, Design, Engineering, and Business teams to translate behavioral insights into actionable strategies.
- Strong expertise in A/B testing and experimentation, including hypothesis design, execution, statistical validation, and impact interpretation.
- Ability to identify behavioral patterns, funnel drop-offs, engagement trends, and user journey anomalies using large datasets and mixed-method analysis.
- Hands-on proficiency in SQL, Excel, and data visualization/storytelling tools such as Tableau, Power BI, or Looker for executive reporting and dashboard creation.
- Deep understanding of UX principles, customer journey mapping, and product experience design, with experience integrating qualitative and quantitative insights.
Preferred
- Ability to build insightful dashboards and executive reports highlighting user engagement, retention, and behavioral metrics; familiarity with mixed-method research, AI-assisted insight tools (Dovetail, EnjoyHQ, Qualtrics, UserZoom), and mentoring junior researchers
Job Specific Criteria
- CV Attachment is mandatory
- We have an alternate Saturday’s working. Are you comfortable to WFH on 1st and 4th Saturday?
Role & Responsibilities
Product Conceptualization & UX Strategy Development:
- Conceptualize customer experience strategies
- Collaborate with product managers to conceptualize new products & align UX with product roadmaps.
- Develop and implement UX strategies that align with business objectives.
- Stay up-to-date with industry trends and best practices in UX & UI for AI.
- Assist in defining product requirements and features.
- Use data analytics to inform product strategy and prioritize features.
- Ensure product alignment with customer needs and business goals.Develop platform blueprints that include a features and functionalities map, ecosystem map, and information architecture.
- Create wireframes, prototypes, and mock-ups using tools like Figma
- Conduct usability testing and iterate designs based on feedback
- Employ tools like X-Mind for brainstorming and mind mapping
Customer Journey Analysis:
- Understand and map out customer journeys and scenarios.
- Identify pain points and opportunities for improvement.
- Develop customer personas and empathy maps.
Cross-Functional Collaboration:
- Work closely with internal units such as UX Research, Design, UX Content, and UX QA to ensure seamless delivery of CX initiatives.
- Coordinate with development teams to ensure UX designs are implemented accurately.
Data Analytics and Tools:
- Utilize clickstream and analytics tools like Google Analytics, CleverTap, and Medallia to gather and analyse user data.
- Leverage data to drive decisions and optimize customer experiences.
- Strong background in data analytics, including proficiency in interpreting complex datasets to inform UX decisions.
Ideal Candidate
- Bachelor’s or Master’s degree in a relevant field (e.g., UX Design, Human-Computer Interaction, Computer Science, Marketing).
- 5+ years of experience in CX/UX roles, preferably in a B2C environment.
- Proficiency in analytics tools (Google Analytics, CleverTap, Medallia, Hotjar, etc).
- Strong understanding of wireframing and prototyping tools (Figma, XMind, etc).
- Excellent communication and collaboration skills.
- Proven experience in managing cross-functional teams and projects.
- Strong background in data analytics and data-driven decision-making.
- Expert understanding of user experience and user-centered design approaches
- Detail-orientation with experience and will to continuously learn, adapt and evolve
- Creating and measuring the success and impact of your CX designs
- Knowledge of testing tools like Maze, UsabiltyHub, UserZoom would be a plus
- Experienced in designing responsive websites as well as mobile apps
- Understanding of iOS and Android design guidelines
- Passion for great customer-focus design, purposeful aesthetic sense and generating simple solutions to complex problems.
- Excellent communication skills to be able to present their work and ideas to the leadership team.
Shubham Vishwakarma
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for global B2B brands through data, AI, and bold innovation. Headquartered in Europe, we
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clearly. A basic working knowledge of GenAI tools to improve documentation, research, and productivity will be an added advantage.
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Research & Analysis
● Conduct keyword research aligned to business goals
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● Provide clear, actionable recommendations for client websites
● Use analytics tools to interpret performance and diagnose issues
● Use GenAI tools where applicable to speed up research or documentation (optional,
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● Build and execute SEO strategies that deliver measurable results
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Communication & Collaboration
● Coordinate with Client Success Management team on performance, timelines, and
strategy
● Discuss tasks and planning with India Project Managers
● Present performance reports and insights to clients
Reporting
● Prepare structured, high-quality performance reports
● Lead client review meetings and present insights clearly
Qualification Criteria
● Minimum 3 years of hands-on SEO experience (mandatory)
● Experience with tools like GA4, Adobe Analytics, Search Console, Ahrefs, SEMrush, GSC
● Experience in setting up tracking with tools like Google Tag Manager
● Ability to use basic GenAI tools (ChatGPT or similar) for improving efficiency in research, summaries, or documentation
● Proven experience building and executing SEO strategies
● GEO and AI search Experience/Knowledge
● Strong analytical mindset
● Strong English communication (verbal + written)
● Bachelor’s degree in any field
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● Experience working with international clients
● Skilled in preparing client-facing presentations and presenting to clients
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● Expertise with CMS platforms such as Adobe Experience Manager, Sitecore etc.
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Within 90 days, you will:
● Deliver two strong impact-driven SEO improvements
● Establish smooth coordination with Sweden & India teams
● Present well-structured SEO reports and insights
● Use GenAI tools responsibly and thoughtfully for documentation or productivity
● Demonstrate a clear understanding of client business goals
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● Work with global enterprise brands
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● Fast-growing European digital marketing environment
● Access to training, mentorship, and cross-team collaboration
● Culture focused on ownership, learning, and impact
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for global B2B brands through data, AI, and bold innovation. Headquartered in Europe, we
are on a purpose-driven mission to reshape how industries lead and create lasting impact.
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strong analytical thinking, structured execution, and the ability to communicate insights
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Research & Analysis
● Conduct keyword research aligned to business goals
● Perform technical and SEO audits
● Provide clear, actionable recommendations for client websites
● Use analytics tools to interpret performance and diagnose issues
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not primary)
Strategy & Execution
● Build and execute SEO strategies that deliver measurable results
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Communication & Collaboration
● Coordinate with Client Success Management team on performance, timelines, and
strategy
● Discuss tasks and planning with India Project Managers
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Reporting
● Prepare structured, high-quality performance reports
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Qualification Criteria
● Minimum 3 years of hands-on SEO experience (mandatory)
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● Ability to use basic GenAI tools (Claude, ChatGPT or similar) for improving efficiency in research, summaries, or documentation
● Proven experience building and executing SEO strategies
● GEO and AI search Experience/Knowledge
● Strong analytical mindset
● Strong English communication (verbal + written)
● Bachelor’s degree in any field
Preferred Attributes
● Experience working with international clients
● Skilled in preparing client-facing presentations and presenting to clients
● Understanding of enterprise B2B environments
● Expertise with CMS platforms such as Adobe Experience Manager, Sitecore etc.
Within 90 days, you will:
● Deliver two strong impact-driven SEO improvements
● Establish smooth coordination with Sweden & India teams
● Present well-structured SEO reports and insights
● Use GenAI tools responsibly and thoughtfully for documentation or productivity
● Demonstrate a clear understanding of client business goals
Why Join Us
● Work with global enterprise brands
● Exposure to modern SEO frameworks and AI-supported workflows
● Fast-growing European digital marketing environment
● Access to training, mentorship, and cross-team collaboration
● Culture focused on ownership, learning, and impact
Job Type: Full-time
Benefits:
- Health insurance
- Leave encashment
- Provident Fund
Work Location: In person
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Follow CutshortShubham Vishwakarma
Full Stack Developer - Averlon