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Working at Bottom Funnel Technologies Pvt Ltd

Develop faster - with our commitment to the best professional development.

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Shape an industry - with a market leader that continues to drive innovation.

Make a difference -by helping improve oral health worldwide.

Position

Reporting to the Director, Global Digital Marketing, the Digital Marketing Manager is responsible for the development and adoption of digital marketing strategies and campaign execution to promote demand generation across the business in assigned markets. The successful candidate will work with key business partners to deploy a consistent operating model across the business and manage the omni-channel deployment of digital marketing initiatives. The ideal candidate will handle communications on status of ongoing initiatives and develop analysis of opportunities in the digital space and own the digital marketing strategy and overall results of the program.

The successful candidate will have a strong background and understanding of not only of digital marketing, but all facets of digital business including analytics, site optimization, and the evolving interactive marketing landscape. Strong working knowledge around digital marketing channels and strategic development of local and global plans is a key component to success in this role.

The Digital Marketing Manager will be responsible for building a culture of quality and performance within the team and to develop data-driven, customer-centric and innovative marketing strategies.

Key Responsibilities

Develop and drive multi-channel digital marketing planning and strategy across the business

• Function as single point of contact for assigned markets to align their strategies to execution on digital channels
• Work’s cross-functionally with stakeholders in the development of strategic digital marketing plans, content and campaigns; drives collaboration on execution, building insights and optimizations with local market execution
• Owns adoption of Digital Marketing Programs and Playbook; works cross-functionally with internal and external partners to ensure adherence and consistency across execution guidelines are met.
• Collaborates with Corporate Marketing, Site Operations, Customer Analytics, and Commercial team partners in the execution of strategic, omni-channel digital marketing campaigns.
• Measures and analyzes performance of all digital campaigns and assess against goals (ROI and KPIs); adjust and execute changes to strategy based on results.
• Develop regular incrementality testing strategies to ensure highly optimized and valuable programs
• Work closely with key stakeholders within the Global Digital Marketing team to drive collaboration and alignment on planning, operations and reporting for all digital marketing initiatives.

The Ideal Candidate Will Have

Key Qualifications and Experience

• Bachelor’s degree in marketing, communication or related field
• At least 3 to 8 years of experience driving digital marketing programs, execution, and analysis preferably for fast paced industries (healthcare, finance, retail, manufacturing)
• Strong experience in driving B2B and/or B2C demand generation.
• Solid understanding of ecommerce and digital channels (digital advertising, email, social media and web operations)
• Strong communication skills: ability to lead high-level strategic planning sessions and deliver key findings and results to a broad audience
• Experience in supporting global markets a plus
• Experience in working within complex matrixed organizations with multiple stakeholders and dotted lines of responsibility.
• Previous experience with marketing planning tools, a plus.

Requirements

In addition to relevant industry background and functional skills, the key competencies of the ideal candidate include:

• Strong analytical skills and data-driven strategy development
• Strong project management experience and organizational skills; ability to handle multiple projects/campaigns simultaneously.
• Results orientation
• Cross-industry subject expertise
• Curiosity and ability to learn
• Plan and execute social media campaigns on all social platforms, Good knowledge of Search engine Optimization, Google Ads, PPC, and other ad campaign tools, Plan strategies for Digital marketing, Find and target audiences, Content creation skills
  Excellent communication and organizational skills, KPI Management.
• Must Knowledge of these tools SEMrush, Moz, Ahrefs, Mailchimp, sendinblue, Hubspot
• Excellent communication skills and presentable

About Thrillophilia :

At Thrillophilia, we are building multiple digital travel brands leveraging our proficiency in ecommerce, technology, distribution and marketing. We love to start from “Zeroes”. We plan, build and scale travel marvels from scratch and are absolutely obsessed about creating the best travel experiences for our customers. Our goal is to create 100+ sizable travel brands across the globe by 2027.

Thrillophilia is one of the key brands under 53 Takeoffs umbrella. Today, 100 Million+ travelers use our brands to discover and book diverse travel experiences. With multiple tourism and start-up awards as well as global recognition under our belt, we have scaled ten-fold over the past three years. You might know us from early Thrillophilia’s days. The journey of Thrillophilia is rooted in a passion for travel, technology, and people. It began back in 2011 when the global market was still too young for online travel. Ever since we have grown to become India’s largest online platform for booking affordable travel experiences across 55+ countries. Our offerings are diverse and wholesome, with 24,000+ products and services ranging from tours and activities to luxury and culture stays, powered by exclusive deals and extra effort to bring joy to all our travelers.

Awards we won at Thrillophilia -

• YourStory’s best places to work!
• ISB’s BizQuest.
• Singapore Bash’s best startup.
• London Mayor’s IE20.

About our people - Ah, let's talk a bit about the folks over at Thrillophilia, where hard work and ownership run rampant, and problem-solving is the name of the game. The team here doesn't just punch the clock and head home. They're in it to win it, do the best work of their life by taking ownership of their work and striving for excellence in everything they do.

Whether it's finding the best hidden gem in the world or developing tech solutions, there is a deep ownership and accountability and Remarkable is one word to summarize their work!

They're a fun-loving bunch, they party really hard and share a passion for travel, and they're not afraid to let loose and enjoy the journey. From backpacking through Southeast Asia to exploring the hidden corners of their own cities, these adventure seekers somehow always manage to take out time to party and travel the world.

So, if you're looking for some inspiration, just take a look at the people of Thrillophilia. They're living proof that with hard work, ownership, and a vision to solve problems at scale, anything is possible.

We are seeking a highly skilled and passionate Senior Software Developer with expertise in Ruby on Rails and React.js to join our dynamic and innovative tech team. As a Senior Software Developer, you will play a crucial role in designing, developing, and implementing high-quality software solutions that drive the success of our travel platform. You will work closely with cross-functional teams, including product development, UI/UX design, and quality assurance, to ensure seamless integration of features and deliver exceptional user experiences.

Responsibilities:

- Develop and maintain robust, scalable, and efficient web applications using Ruby on Rails and React.js.

- Collaborate with product managers, UI/UX designers, and fellow developers to understand requirements, translate them into technical solutions, and deliver high-quality software products.

- Write clean, maintainable, and well-documented code following industry best practices and coding standards.

- Conduct thorough code reviews, provide constructive feedback, and mentor junior developers to enhance team productivity and code quality.

- Optimize application performance and ensure efficient resource utilization by conducting performance testing, monitoring, and troubleshooting.

- Stay updated with the latest industry trends, tools, and technologies related to Ruby on Rails and React.js, and share knowledge with the team.

- Collaborate with the DevOps team to deploy and maintain applications in cloud-based environments.

- Contribute to the continuous improvement of development processes, tools, and methodologies.

Requirements:

- Bachelor's degree in Computer Science, Software Engineering, or a related field (or equivalent practical experience).

- Proven experience as a Senior Software Developer / Module Lead, preferably with a focus on Ruby on Rails and React.js. (At least 4+ years of experience)

- Strong expertise in Ruby on Rails and React.js, with a solid understanding of their core principles, frameworks, and ecosystem.

- Proficient in front-end development technologies such as HTML, CSS, and JavaScript.

- Experience with database systems, including SQL and NoSQL databases especially PostgresSQL.

- Familiarity with version control systems, such as Git.

- Ability to write efficient, maintainable, and testable code, with a strong emphasis on software quality and best practices.

- Strong problem-solving and analytical skills, with the ability to tackle complex technical challenges and provide innovative solutions.

- Excellent communication and collaboration skills, with the ability to work effectively in a team-oriented environment.

- Self-motivated and detail-oriented, with a passion for continuous learning and staying updated with emerging technologies.

If you are passionate about building revolutionary travel products, thrive in a collaborative and innovative environment, and are ready to take on exciting challenges, we would love to hear from you.

Apply now and embark on a transformative journey to redefine the future of travel!

Roles and Responsibilities :

Responsibilities

- To analysis business requirements, prepare design and implementation recommendations and estimate development effort

- Collaborate with cross-functional teams to define, design, and ship new features

- Lead or participate in design reviews, code reviews and architecture evolution discussions

- Unit-test code for robustness, including edge cases, usability, and general reliability

- Work on bug fixing and improving application performance

- Continuously discover, evaluate, and implement new technologies to maximize development efficiency

Required Skills

- Experienced with front-end programming language with React JS.

- Strong proficiency in JavaScript, including DOM manipulation and the JavaScript object model.

- Thorough understanding of React.js and its core principles.

- Experience with popular React.JS workflows (such as Flux or Redux)

-Experience on .Net Core

-Experience in database MS SQL

Job Brief:

We are looking for experience in API and Node.js to produce scalable software solutions. You will be part of a cross-functional team that is responsible for the full software development life cycle, from conception to deployment. You should be comfortable around both front-end and back-end coding languages, development frameworks and third-party libraries. You should also be a team player with a knack for visual design and utility.

Responsibilities:

·       Work with development teams and product managers to ideate software solutions.

·       Design client-side and server-side architecture

·       Build the front-end of applications through appealing visual design.

·       Develop and manage well-functioning databases and applications.

·       Write effective APIs.

·       Test software to ensure responsiveness and efficiency.

·       Troubleshoot, debug and upgrade software.

·       Create security and data protection settings.

·       Build features and applications with a mobile responsive design.

·       Write technical documentation.

·       Work with data scientists and analysts to improve software.

Requirements:

·       Proven experience as a Full Stack Developer or similar role

·       Experience developing desktop and mobile applications.

·       Familiarity with common stacks

·       Knowledge of multiple front-end languages and libraries (e.g. HTML/ CSS, JavaScript, Nodejs and .Net)

·       Familiarity with databases (e.g. MySQL, MS SQL, Mogo DB)

·       Good to have- Cloud knowledge (Azure, AWS)

·       Strong command on API Development with  Nodejs

·       Good to have- knowledge on multiple back-end languages ( Java, Python) and knowledge of JavaScript frameworks ( React, Angular, Node )

·       Excellent communication and teamwork skills

·       Great attention to detail

·       Organizational skills

Technical Skills:

HTML, CSS, React, API, JavaScript, Node, SQL, and Cloud knowledge (Azure/AWS)

 Experience – 4+ Years

At Punchh, we are building the next generation AI-enabled marketing loyalty platform. We are looking for a talented UX professional to create best-in-class experiences that drive customer and business value. 

Our ideal candidate excels at leading the design of simple and impactful B2B SAAS products while closely collaborating with design, research, product management, and engineering in a fast-paced, collaborative and customer-focused environment. You will work with various stakeholders to understand user needs, identify use cases, design UX concepts, wireframes, prototypes, and final mock-ups, ensuring pixel-perfect implementation of your designs. 

What You'll Do

• Work closely with other designers, researchers, product managers, engineering, and customers to design simple and elegant products and features
• Develop user personas, use cases, workflows, scenarios, concepts, wireframes, prototypes and final mock-ups to communicate designs to stakeholders
• Conduct competitive analysis to ensure our product is best-in-breed
• Drive the design review cycle with key stakeholders and customers to ensure the designs achieve the set goals
• Lead and support multiple projects simultaneously while meeting deadlines
• Work with engineering to ensure pixel-perfect implementation of your designs

What You'll Need

• 4+ years of experience as a User Experience Designer for complex web applications
• A fundamental understanding of the UX design process from discovery, through definition, design, and implementation
• Bachelor's or Master's Degree in Design (B.Des/M.Des/Any other equivalent degree)
• A passion for creating simple and elegant solutions that drive user and business value
• Proficiency in standard UX software (we use Figma)
• A portfolio of design work with case studies demonstrating your process and the impact of your efforts
• Excellent written and verbal communication skills
• A desire to work collaboratively with cross-functional teammates to deliver the best possible solution for our users

Bonus Points If You

• Possess working knowledge of loyalty programs, CRM, and/or email marketing campaigns
• Understanding of B2B Space

About the Role:

We are looking for a Senior Software Engineer with experience in ROR/GoLang , having 3+ yrs of experience on how best to leverage and exploit the language’s unique paradigms, idioms, and syntax. Your primary focus will be on developing Enterprise Grade Systems and programs that are scalable and maintainable. You will ensure that these packages and programs are well documented and has a reasonable test coverage. You will coordinate with the rest of the team working on different layers of the infrastructure. A commitment to collaborative problem solving, sophisticated design, and quality product is essential.

What You'll Do

• Writing scalable, robust, testable, efficient, and easily maintainable code
• Translating software requirements into stable, working, high performance software
• Playing a key role in architectural and design decisions, building toward an efficient micro services distributed architecture

What You'll Need

• Working experience on Ruby-on-Rails(ROR)/Golang.
• Worked on enterprise grade systems
• Have designed web services
• Know how to scale systems that have database bottlenecks etc. 
• Having good exposure to Microservices architecture added value.
• Familiarity with OAuth, JWT, SSO, Authentication, and Identity Federation is an added advantage.
• Familiar with AWS, Docker, and Kubernetes, Pods and Meshes are added advantage.
• Experience in MySQL, Snowflake, and MongoDB is an added advantage