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Impact Guru

at Impact Guru

15 recruiters
Kavya Guwalani
Posted by Kavya Guwalani
Mumbai
1 - 5 yrs
₹4L - ₹10L / yr
Digital Marketing
Marketing
Marketing management
skill iconGoogle Analytics
Google Adwords
+3 more

About Us :

ImpactGuru.com, India's leading healthcare financing platform for patients raises money online for medical expenses via crowdfunding. It aggregates a large number of online payments to allow any individual requiring financial assistance to raise funds for medical expenses - be it cancer, transplant, accident, or any medical emergency.


ImpactGuru.com has already helped mobilize Rs 1,500 cr / US$200mm via crowdfunding along with its partners.

ImpactGuru.com was incubated at Harvard Innovation Lab in the USA in 2014.


ImpactGuru.com recently announced a $2mm Series A round, led by Apollo Hospitals Group, Currae Healthtech Fund, RB Investments (Singapore based VC Fund), Shorooq Investments (Middle East based VC Fund), Venture Catalysts (India's #1 angel investor group) with participation from various other investors from USA, Southeast Asia, and the Middle East.

ImpactGuru.com was recently awarded Best Technology Solution for Social Good by Economic Times Intelligent Health & Tech Awards, selected among top 5 early-stage startups in India by TiE, featured multiple times on CNBC Young Turks.

ImpactGuru.com was ranked among the top 21 Startups Globally to Watch in the space in which it operates by CB Insights. Impact Guru's senior management is led by Harvard, Wharton, Parsons, IIT, and IIM alumni with the founders recently being profiled in Fortune 40 under 40. If you are interested in being a part of a dynamic startup working at the intersection of financial services and healthcare which is making significant positive social impact to society, then Impact Guru is the right place for you.


Website : https://www.impactguru.com/
Team : https://www.impactguru.com/team

Location : Mumbai

Team Size : 300 +


We are scouting Asst Manager / Manager - Digital Marketing Analyst, Mumbai.


 

Responsibilities:

  • Own end-to-end execution, measurement, reporting, and optimization of campaigns across channels with goals to increase New users Acquisition, Scale GMV across the campaign, and deliver platform GMV & ROAS
  • Managing two verticals of Impact Guru business, one is online donation(E-commerce) & Lead Generation(Seekers).
  • Lead a team of performance marketers & Data Analyst
  • Partner with internal teams to optimize campaign performance (targeting, optimization, creative direction, etc.)
  • On a day-to-day basis, you will be expected to optimize campaigns based on data breakdowns and insights.
  • Understand ways to scale campaigns across platforms in an optimal manner.
  • Perform interest research in Facebook using audience insights and ads manager.
  • Create a digital media plan based on requirements across multiple platforms
  • Understand how content works across different social media platforms
  • Create insightful reports based on data from performance marketing campaigns
  • Tag with your copy and art partners to achieve a digital-first creative output on campaigns.
  • Work on Launching & Optimizing other marketing channels like Taboola, Criteo, Outbrain, Adroll etc.
  • Work on retention marketing through Mo engage or internal communication.
  • Coordination with SEO Team for Organic ranking updates & suggestions
  • Assist Social media team in scaling the organic GMV from social pages, also assist them in increasing the followers on each social media pages
  • Work on launching influencer marketing campaigns & influencer network for the brand.

Eligibility

  • 1-2 years experience in digital marketing at a high-growth B2C organization.
  • Hands on experience of working on Facebook Ads, Google Ads, etc
  • Managed monthly paid marketing spends of 50L-1 Crore+
  • Bachelors degree in Engineering, Media Communications, Business Administration, Journalism, or related Fields.
  • Strong communication skills
  • Strong creative and analytical skills
  • Working Proficiency in Google Analytics, Google Tag Manager, SQL, Excel, and creating data visualizations on data studio or Tableau
  • Be able to take 100% ownership of the process from start to finish
  • Strong quantitative mindset & data-driven approach to digital marketing; expert in excel-based data modeling, analytics tools.
  • Ability to multitask in a fast-paced work environment.
  • Punctual and dedicated to meeting targets & deadlines.
  • Able to effectively work independently, and as part of a team.
  • An early adopter attitude towards technology
  • Min. 1 year experience is required in this role.

 

Read more
Mumbai
4 - 8 yrs
₹10L - ₹18L / yr
Digital Marketing
Google Adwords
Facebook Marketing
skill iconGoogle Analytics
Marketing
+2 more
Purpose of the Role
 To drive and execute performance marketing for the DTC & E-Commerce brands. To track and analyse various digital
marketing initiatives.

Qualification & Experience
 Prior Digital Marketing Experience of 4-6 years.
 Prior experience with start-ups in Ecommerce/DTC space or agencies that have managed brands in DTC is preferred.

Key Deliverables of the Role
 Manage all paid search campaigns on Google, Facebook, and LinkedIn, as well as other search and display marketing engines.
 Execute on monthly and quarterly plans to grow user base and manage marketing budgets on Search engines, social media, and
other digital channels.
 Optimizing channels and campaigns for cost and performance managing both the cost of traffic and cost of acquisition-
including responsibility for landing page, funnel optimization (working with revenue and product teams) to improve relevance
and improve conversion rates.
 Responsible for the creation, set-up, and execution and optimization of various ads and campaigns.
 Implementing campaigns using a structure and strategy that best suits business and goal.
 Performing keyword research and writing ad copy
 Analyzing performance data and optimizing campaigns to ensure they are continuously bringing quality traffic to our websites
while maintaining a strong ROI for every stakeholder's marketing budget.
 Communicate with the stakeholders on a regular basis to report on campaigns and overall health and provide recommendations
to enhance performance
 Implementing Paid Search industry best practices, new trends and technologies, and platform updates (e.g. AdWords, FB,
LinkedIn etc.)
 Traffic ad campaigns and builds on ad serving platforms.
 Conduct A/B tests in ads to understand contributing factors that drive the business forward.
 Monitor and analyze advertising trends, and make optimizations recommendations.

Knowledge, Skills & Competencies
 Ability to handle large media spending while catering to different internal business customers.
 Minimum 5 years of experience working directly for an advertiser, agency, ad tech or social media platform.
 Minimum 5 years of experience managing digital media including Facebook, Google, LinkedIn etc.
 Excellent written and verbal communication skills; effectively communicate with internal stakeholders at all levels of the
organization, vendors, and team members.
Read more
Mumbai
4 - 8 yrs
₹8L - ₹12L / yr
Digital Marketing
skill iconGoogle Analytics
DTC
Social Media Marketing (SMM)
Purpose of the Role :

- To drive and execute performance marketing for the DTC & E-Commerce brands. To track and analyze various digital marketing initiatives.

Key Deliverables of the Role:

- Manage all paid search campaigns on Google, Facebook, and LinkedIn, as well as other search and display marketing engines.

- Execute on monthly and quarterly plans to grow user base and manage marketing budgets on Search engines, social media, and other digital channels.

- Optimizing channels and campaigns for cost and performance managing both the cost of traffic and cost of acquisition- including responsibility for landing page, funnel optimization (working with revenue and product teams) to improve relevance and improve conversion rates.

- Responsible for the creation, set-up, and execution and optimization of various ads and campaigns.

- Implementing campaigns using a structure and strategy that best suits business and goal.

- Performing keyword research and writing ad copy

- Analyzing performance data and optimizing campaigns to ensure they are continuously bringing quality traffic to our websites while maintaining a strong ROI for every stakeholder's marketing budget.

- Communicate with the stakeholders on a regular basis to report on campaigns and overall health and provide recommendations to enhance performance

- Implementing Paid Search industry best practices, new trends and technologies, and platform updates (e.g. AdWords, FB, Linked IN etc.)

- Traffic ad campaigns and builds on ad serving platforms.

- Conduct A/B tests in ads to understand contributing factors that drive the business forward.

- Monitor and analyze advertising trends, make optimizations recommendations.

Knowledge, Skills & Competencies :

- Ability to handle large media spends while catering to different internal business customers.

- Minimum 5 years of experience working directly for an advertiser, agency, ad tech or social media platform.

- Minimum 5 years of experience managing digital media including Facebook, Google, LinkedIn etc.

- Excellent written and verbal communication skills; effectively communicate with internal stakeholders at all levels of the organization, vendors, and team members.
Read more
OnsiteGo

at OnsiteGo

1 video
2 recruiters
moni singh
Posted by moni singh
Mumbai
3 - 7 yrs
₹6L - ₹10L / yr
PPC
Search Engine Marketing (SEM)
skill iconGoogle Analytics
Google Adwords
Job Description :

- Manage, review & perform daily campaign responsibilities associated with Google Ads, Facebook Ads Manager, Bing Search etc. to meet business objectives.

- Plan, set up & manage all types of campaigns viz. Paid Search, Display, Performance Max, Discovery, App, etc. in Google Adwords.

- Optimise the campaigns on a daily basis, monitor & maintain key metrics like Impression Share, Quality Score, Campaign Budgets etc. in Google Search & Bing Search.

- Manage & optimize campaigns in Facebook Ads Manager, A/B test various audience targeting & creative optimization practices to come with the most suitable option to meet business objectives.

- Plan & execute direct performance campaigns with Publishers/Affiliates in alignment with business goals.

- Maintain & monitor, web & app analytics dashboards, reports & reporting tools. Generate & publish daily, weekly & monthly reports for all key metrics, goal & revenue tracking.

- Liaise with the Paid Digital agency to drive maximum output.

Key Qualifications :

- Bachelors/Masters in Media, Marketing, Technology, Engineering or related field.

- 3+ years of hands-on experience in Search Engine Marketing (SEM) & Pay-per-click (PPC) campaigns.

- Experience working on Google Adwords, Facebook Ads Manager & Google Analytics is a must.

- Understanding other Performance Marketing platforms like Google DV360, Amazon DSP, Bing Search, etc. will be an advantage.

- Knowledge & understanding of end to end online acquisition, lead generation, various campaign types, ad formats & channels that drive cost effective conversions is must.
Read more
Neulife

at Neulife

1 recruiter
shradha singh
Posted by shradha singh
Remote, Mumbai
5 - 10 yrs
₹4L - ₹8L / yr
Marketing
Search Engine Optimization (SEO)
Digital Marketing
Social Media Marketing (SMM)
Pay per click management
+8 more

About us:

 

Company website: https://www.neulife.com/

 

INNOVERTUS NUTRITION TECHNOLOGIES INDIA PVT.LTD. is the leading Indian company in the field of sports nutrition products and dietary supplements. Incorporated over a decade ago, we are pioneers in introducing the concept of sports nutrition as well as educating the mass about the need to be fit and healthy, thus facilitating and educating the mass to choose investing to live a healthy lifestyle.

This role directly reports to the Founder. You will play a significant part in shaping the future of a super early stage, fast-growing, profitable, and potentially disruptive startup.

Digital marketing manager responsibilities include tracking and analyzing the performance of advertising campaigns, managing the marketing budget, and ensuring that all marketing material is in line with our brand identity.

 

To be successful in this role, you should have hands-on experience with web analytics tools and be able to turn creative ideas into effective advertising projects.

Digital marketing managers will work with the marketing team, supporting teams, agencies and vendors to launch campaigns on time and on budget

 

Ultimately, you will help us build and maintain a strong and consistent brand through a wide range of online marketing channels.

 

You Should Apply If You Have:

  • MBA degree in advertising or marketing
  • Proven working experience in digital marketing. At least 5+ years
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  • Experience in optimizing landing pages and user funnels
  • Solid knowledge of google analytics
  • Experience in setting up and optimizing Google Adwords & FB Ads Manager campaigns
  • Strong analytical skills and data-driven thinking
  • Up to date with the latest trends and best practices in online marketing and measurement
  • Tracking and improving search results on Google Search pages

 Responsibilities:

  • Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
  • Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, social media, lead generation campaigns, copywriting, performance analysis
  • Design, build and maintain our social media presence
  • Produce valuable and engaging content for our website and blog that attracts and converts our target groups
  • Measure and report performance of all digital marketing campaigns, and assess against goals.

 

Benefits:

  • Flexible work hours, Work from home and holidays policy
  • Open and collaborative work culture
  • Competitive salary

 

Please apply with below details in your resume:

  • Current CTC
  • Expected CTC
  • Earliest joining period (In days)

 

 

Read more
DigiChefs

at DigiChefs

3 recruiters
Cheryl Gracias HR
Posted by Cheryl Gracias HR
Mumbai, Navi Mumbai
1 - 4 yrs
₹1L - ₹3.4L / yr
PPC
Pay per click management
skill iconGoogle Analytics
Search Engine Marketing (SEM)
Facebook Marketing
+3 more

About Digichefs

We’ve been reinventing the meaning of digital marketing or rather, advertising in a digital era since 2015. With over 5 years of cumulative marketing experience at the heart of the organization, we enable our clients to grow and meet their business objectives. Our sweet combination of technology, creative communication, and a thought-through execution strategy bolster the marketing vertical in your business center, so that you may focus on the next important item on your list. Let us help you build a recipe for success.

Know more about us:

 

Check our website http://www.digichefs.com/">www.digichefs.com   

Watch our journey so far  http://digichefs.in/emailer/digichefs/">Play Showreel - A 180 sec. Sneak Peek 

 

Why Join Digichefs

We are a boutique Digital Marketing Company focused on performance led to creative campaigns. 

A tight team of 40 makes us an ideal fit for any brand looking for a partner who can support their marketing setup or accelerate them in their growth stage. 

With efficient internal processes & subject expertise in digital, we forge as your extended marketing partner.

Direct access to the founders & the core team, flexibility & agility when situations demand so, clean reporting and transparency at every stage, while completely maintaining the security of your confidential data, are some reasons why our clients love us!


Overview:


The Sr. Performance Marketing Analyst is responsible for planning, optimizing, and executing campaigns to meet and surpass the clients’ success metrics while also supporting the team where needed. 

Job Responsibilities.

  • Create and set up new paid media campaigns for clients and partners (Primary Google, Facebook, LinkedIn Ad Platforms)
  • Support the TL in the development of the paid media strategy
  • Research and analyse new market trends and seasonality fluctuations and apply
  • learnings to the campaign(s)
  • Keep a tight grip on the market and competitor analysis to discover new opportunities and implement relevant changes
  • Analyse and use conversion tracking data to further optimise and develop campaigns
  • Proficiency in Google Analytics to optimize and improve the campaign performance.
  • Prepare analysis for client fortnightly & monthly review meetings
  • Ensure day-to-day operations are aligned with campaign strategies and commercial
  • goals
  • Ensure work is prioritised and implemented based on agreed deadlines
  • Contribute to client weekly calls including updating WIP's/Roadmaps or client logs
  • Manage day to day client communication along with responding to client requests,  deliverables and priorities.

Requirements:

  • Educated to degree level, or equivalent
  • Intermediate Microsoft Excel knowledge and skills
  • Previous experience in a similar role (Agency Preferable)
  • Smart, motivated, results-driven, and analytical individual
  • Have the ability to multitask and work well with a team, as well as being able to prioritise tasks in a fast-paced environment along with the ability to accept interruptions as part of the routine
Read more
sah Tea
Guwahati, Pune, Bengaluru (Bangalore), Delhi, Chennai, Mumbai, Kolkata, Kochi (Cochin)
2 - 5 yrs
₹3L - ₹9L / yr
Digital Marketing
Google Adwords
Performance Marketing
Web Analytics
skill iconGoogle Analytics
+3 more

Ésah Tea is a brand devoted to giving you the ultimate tea experience. We believe that joy and warmth can be shared in many forms but is best when shared with a cup of tea. Our tea is made with absolute care and honesty by the best growers in Assam who believe in only giving the best.

Our tea is the perfect harmony of aesthetics, flavor, complexity, and health. Our mission to give you the best tea experience as a result of the respect we have for the art and craft of tea making and its culture. Directly from the tea gardens of Assam, from the most authentic growers with finesse in the cultivation of tea, our mission is to give you the best experience. We care about our environment and believe in sustainable and ethical extraction and production. Our initiative to switch to plastic-free teabags is a result of adopting sustainability as an ethic.

Ésah Tea recently raised a Pre Series A round from a well-known VC and has some milestones that the company would like to achieve. As it is well known in the eCommerce industry, achieving higher milestones month after month, year after year is a standard. Hence, Ésah Tea is looking to build a core team that can take it towards the next stage of its eCommerce journey. So if you think that you are perfect to work in a Startup, Let's have a chat.

 

The Job

  • Manage paid acquisition channels like Google Ads and Facebook Ads. Analyze the results and optimize individual campaigns.
  • Be responsible for the ROI of dozens of campaigns you execute.
  • Own, drive, and report on crucial marketing efficiency metrics such as CAC, LTV, and, ROAS
  • Understand your target audience and customer behaviors. You create strategies and campaigns, understanding the entire user journey from account creation until purchase.
  • Analyze creative data and make recommendations to the Creative designers
  • Come up with a hypothesis and test it scientifically to consolidate learnings, thereby increasing the baseline of the team's quality.
  • Document findings in a structured way to contribute to the company's global knowledge base

Collaborate with international peers in other geographical markets to keep the highest possible baseline quality in your campaigns.

 

The Ideal Candidate

  • 2-4 years of paid marketing experience, preferably in consumer-facing products
  • Fluent in English (Advanced writing and speaking English skills)
  • Experience with creative experimentation
  • Experience with fast-paced, high growth startups
  • Strong analytical and problem-solving skills
  • A natural strategist
  • Makes fast business decisions that prove to be profitable

Nice to have

  • SQL
  • Understanding of ad platforms algorithms

Experience with programmatic media (DSP)

 

Note: Must Be willing to relocate to Guwahati, Assam

Read more
Kreaserv Media Private Limited
VishalZagde
Posted by VishalZagde
Mumbai
1 - 2 yrs
₹2L - ₹4L / yr
Business Development
Client Servicing
Account Management
Social Media Marketing (SMM)
LOOKING FOR ACCOUNT MANAGERS, CLIENT SERVICING EXECUTIVES, BUSINESS DEVELOPMENT EXECUTIVES FOR A DIGITAL MARKETING AGENCY IN GOREGAON W
Read more
Matra Technologies

at Matra Technologies

1 recruiter
Nandagopal Gopinathan
Posted by Nandagopal Gopinathan
Remote, Marol, Mumbai
0 - 1 yrs
₹1L - ₹3L / yr
Web Analytics
Search Engine Optimization (SEO)
Digital Marketing
Google Adwords
skill iconGoogle Analytics
+1 more

Digital Marketing expert required to launch and build funnel for an Ai driven fem tech app. 

Lead digital marketing strategy including Paid, Search, Display, Affiliate, Email, Fb Advertisement & SEO

Must have start up experience.

Wordpress, clickfunnels exp would be a plus.

Read more
Instataskers

at Instataskers

2 recruiters
Kunal Modi
Posted by Kunal Modi
Mumbai
3 - 7 yrs
₹3L - ₹10L / yr
Social Media Marketing (SMM)
Content Writing
Viral Marketing
Community Management
Web Analytics
Be in charge of the marketing activities at Instataskers. This involves, 1- Marketing strategy for Digital. this will include strategizing the marketing plan for social media channels. Coming up with ideas, being in touch with freelancers to get the designs executed. Manage paid marketing. 2- Content Strategy -We do a lot of content marketing in the form of blogs, email marketing, medium etc. To come up with blog topics, get it written by our writers by helping them with keywords. Manage profile on quora,medium. 3- Offline marketing- Being a marketplace we can have offline networking sessions with our clients and vendors. 4- Public Relations and promotions. Candidate must have good experience and knowledge of paid marketing.
Read more
Actofit Wearables

at Actofit Wearables

2 recruiters
Divya Saraogi
Posted by Divya Saraogi
Navi Mumbai
1 - 3 yrs
₹2L - ₹2L / yr
Digital Marketing
Web Analytics
skill iconGoogle Analytics
Facebook Marketing
Search Engine Optimization (SEO)
+2 more
> Should be able to plan digital marketing strategies and execute it. > Driving online marketing campaigns through website & social channels, newsletters, building up community over Facebook, Twitter and other channels. > Social Media Marketing > Content & Email Marketing > Search Engine Optimisation (SEO)
Read more
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