Facebook Insights Jobs in Bangalore (Bengaluru)
We are looking for a competitive and trustworthy Growth Strategist to paramount OurEye’s Success. You will manage all aspects of the marketing and be the owner of all marketing initiatives.
You will manage the paid media channels to find new audiences through paid and organic lead generation programs. You will also maintain best practices in SEO strategy through link building, page structure and content optimization. The Growth Strategist will work hand-in-hand with the Founders and other key executives to manage critical business tasks and strategies.
Ésah Tea is a brand devoted to giving you the ultimate tea experience. We believe that joy and warmth can be shared in many forms but is best when shared with a cup of tea. Our tea is made with absolute care and honesty by the best growers in Assam who believe in only giving the best.
Our tea is the perfect harmony of aesthetics, flavor, complexity, and health. Our mission to give you the best tea experience as a result of the respect we have for the art and craft of tea making and its culture. Directly from the tea gardens of Assam, from the most authentic growers with finesse in the cultivation of tea, our mission is to give you the best experience. We care about our environment and believe in sustainable and ethical extraction and production. Our initiative to switch to plastic-free teabags is a result of adopting sustainability as an ethic.
Ésah Tea recently raised a Pre Series A round from a well-known VC and has some milestones that the company would like to achieve. As it is well known in the eCommerce industry, achieving higher milestones month after month, year after year is a standard. Hence, Ésah Tea is looking to build a core team that can take it towards the next stage of its eCommerce journey. So if you think that you are perfect to work in a Startup, Let's have a chat.
The Job
- Manage paid acquisition channels like Google Ads and Facebook Ads. Analyze the results and optimize individual campaigns.
- Be responsible for the ROI of dozens of campaigns you execute.
- Own, drive, and report on crucial marketing efficiency metrics such as CAC, LTV, and, ROAS
- Understand your target audience and customer behaviors. You create strategies and campaigns, understanding the entire user journey from account creation until purchase.
- Analyze creative data and make recommendations to the Creative designers
- Come up with a hypothesis and test it scientifically to consolidate learnings, thereby increasing the baseline of the team's quality.
- Document findings in a structured way to contribute to the company's global knowledge base
Collaborate with international peers in other geographical markets to keep the highest possible baseline quality in your campaigns.
The Ideal Candidate
- 2-4 years of paid marketing experience, preferably in consumer-facing products
- Fluent in English (Advanced writing and speaking English skills)
- Experience with creative experimentation
- Experience with fast-paced, high growth startups
- Strong analytical and problem-solving skills
- A natural strategist
- Makes fast business decisions that prove to be profitable
Nice to have
- SQL
- Understanding of ad platforms algorithms
Experience with programmatic media (DSP)
Note: Must Be willing to relocate to Guwahati, Assam
- Delivering PPC campaigns to the most relevant and effective networks, based on analysis, monitoring, review and active decision-making
- Fully assessing and understanding business objectives and translating those goals into a PPC strategy and action plan
- Monitoring and reporting on key performance indicators and presenting progress to stakeholders and senior management
- Undertaking smart buying decisions to ensure maximum effect for a given online budget spend
- Collaborating with other marketing colleagues to ensure joint strategic marketing objectives align with paid ad activity
- Working with IT and web development teams to ensure there is a technical capability to deliver, capture and ensure the success of key aspects – such as landing pages, tracking codes and integration of analytics
GetMyUni is a Times Internet-backed ed-tech start-up disrupting the college admissions space in India. We are a social college search platform that empowers students with making the most important decision of their life - choosing a college, by providing them access to exhaustive college information, data points, the student is given ratings, reviews, forums, and a student connect platform.
For colleges, we are a one-stop student recruitment solution equipping them with
High-Quality Student Leads
Highly Cost Optimal Marketing and Communication solutions
Job Responsibilities :
- Ideate and create compelling content for web and social media platforms
- Attention to detail in implementing the best SEO practices
- Knowledge of SEO/ User-friendly content for a website
- Collaborating with other departments to create narrative and informative content
- An opportunist for finding and developing new ideas for web content by doing keyword research and competitor analysis.
Skills Required :
- Proficiency in English (written and verbal).
- Proficient in MS Office (Excel, Word, and Powerpoint).
- Excellent interpersonal skills.
Career Roadmap with us:
- First Six Months [Concentration in Core Content]
- Learning to design content that both humans and search engines will love
- Understanding how to cater to content based on user behavior using advanced tools such as:
- Google Webmaster and Analytics
- Google Trends
- Get professionally trained in editing and proofreading web content
- Get creative with video and pictorial representation of web content
- Next One Year [Concentration in Content + SEO]
- Become fluent in analysis - Competitors and Keywords
- Get hands-on experience with Advanced SEO Tools
- SEMRush
- Ahref
- Screaming Frog
- Crazy Egg
- Expertise in technical and Off-page SEO
- Next Six Months [Concentration on Product Development]
- Developing products or sub-products from the ideation stage to the implementation stage
- Creating the entire structure of a web portal and prototyping
- Setting up roadmaps and strategies for product performance
- Effective inter-team communication and coordination
- Use product management tools
Job Description and skill requirements
Digital Marketing Manager
(This role will come with Sales Targets and commensurate rewards)
Role
- Plan and execute digital marketing campaigns across different digital marketing platforms
- Understanding of SEO/SEM, Marketing database, email and display campaigns
- Design, build and maintain Social Media presence
- Thorough monitoring of all social media ,digital spends and optimizing the budgets
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Brainstorm new and creative growth strategies
- Collaborate with internal teams to create landing pages and optimize user experience
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Experience in setting up and optimizing Google AdWords campaigns
Skill Requirements:
- Self-Starter and a go getter!
- Proven experience in the Ecommerce space – Minimum of 2 years of experience in a similar role
- Understanding of digital marketing landscape, concepts and best practices.
- Knowledge of one of the web analytics tools (e.g. Google Analytics, Net Insight or Web Trends etc.)
- Analytical mindset and critical thinking.
- Excellent communication and interpersonal skills.
We are the world’s first company building tech at the intersection of food tech, blockchain and machine learning. At Gulpie, we’re building the future of food discovery. At our core, we are a tightly knit mad bunch that is driven by mission, values and customer-obsession.
We're not looking for an average Joe. Are looking for a position that is going to challenge you and bring out the best of your potential? We promise to nurture you with utmost care and resources to help you achieve your dreams. The ones who worked with us went on to become leaders that are known for their ambition.
You’ll be playing a key role in building a community of food reviewers. Everyday, you’ll be interacting with some of the smartest minds and most popular food influencers. If there’s one thing you’ll take away from the position, it would be an incredibly powerful network that will open doors for the rest of your career.
You’re good with :
- Hustle. Hustling. Hustled.
- Devising innovative growth hacks to identify the right social channels and efficiently converting them
- Data-driven decision maker with a clear understanding of metrics, funnels and churn
- Self-learning with proven ability to learn things on the fly
- Socially engaging
- Empathetic and obsessed with all things food and people
- Story-telling reputation that precedes you
- Hungry to learn
You’re awesome if you have :
- Experience hustling for early stage products
- Experience working with A/B testing and other analytics tools like GA, Mixpanel & Hotjar
- Passionate about food
- Experience building online/offline communities
You’re looking for :
An Opportunity to work on a meaningful problem with massive potential to scale. A company that strongly believes culture and work ethic are quintessential for a happy working environment. An ambitious, entrepreneurial and passionate team obsessed with the quality of everything they lay their hands on.
We believe smart people with integrity don’t need to be managed as they have high standards set for themselves. We don’t believe in stipulated working hours. One is only accountable to their deliverables. Though sounding cliche, we value hard working people, a notch higher than you might usually expect, and equally reward them. Your work will receive the credit it deserves.
We love people bubbling with ideas - the crazy ones that believe in their ideas enough to go the lengths to make them real. We believe it’s important to hear everyone’s opinion and empower them with tools to build innovative products. Consistently achieving impeccable results is not only a professional but a personal goal here. We know talented individuals that work hard can do magic. That said, we believe intellect without humility is a recipe for failure.
Does it sound like you?
- Write to us with your 2 best ideas to go viral with food.
- Send us your resume and let us know why you think you’re unique. Why don’t you tell us about a couple of growth hacks you’ve successfully pulled off?
- Have run marketing campaigns before? Have a personal or professional blog? Share some links or your social profiles.
