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job Title: Digital Marketing Ads Specialist

• Location: Amanora Park Town, Hadapsar, Pune
• Employment Type: Full-time, WFO
• Relevant Experience: 5+  years

About A2 Digital

A2 Digital is a full-service digital marketing and advertising company. We work as a trusted marketing partner with the businesses and use data, media & technology to deliver strategic digital marketing and advertising solutions that help them accelerate and achieve sustainable business growth.

We are a team of 75+ highly creative and innovative young professionals passionate about building brands and delivering best-in-class marketing solutions to the businesses. Our team has a unique blend of Marketing, Media & Technology and comprises expert designers, marketers, content writers, videographers, business analysts, strategists and project managers.

Job Summary

We are seeking a highly skilled and experienced Digital Marketing Ads Specialist to join our digital marketing team and manage the PPC and social media advertising campaigns of our clients  to drive online visibility, traffic and conversions.

Responsibilities

• Develop and implement comprehensive digital advertising strategies for real estate clients, focusing on Social Media (Facebook, Instagram, LinkedIn, etc.) and Google Ads (Search, Display, YouTube) to meet their specific goals and objectives.
• Conduct thorough market research and competitor analysis to identify key opportunities and trends within the real estate industry.
• Create and manage compelling and effective ad campaigns, including ad copy, creative assets, targeting parameters, and bid strategies.
• Monitor and optimize campaign performance regularly to ensure KPIs such as click-through rates (CTR), conversion rates, cost per conversion (CPC), and return on ad spend (ROAS) are met and exceeded.
• Collaborate with cross-functional teams, including content creators, designers, and account managers, to ensure alignment in messaging and branding across all digital advertising efforts.
• Stay up-to-date with industry trends, platform updates, and emerging technologies to continuously refine and enhance our advertising strategies.
• Provide insightful reports and analysis on campaign performance, offering recommendations for improvements and adjustments based on data-driven insights.
• Stay informed about changes in algorithms, ad policies, and best practices for various advertising platforms.

Requirements

• Master’s/ Bachelor's degree in Digital Marketing, Marketing,  Advertising, Business, or a related field (or equivalent work experience).
• Proven track record of planning, executing, and optimizing successful digital advertising campaigns, with a focus on Social Media and Google Ads. Experience in real estate marketing is a strong plus.
• In-depth understanding of advertising platforms, including Facebook Ads Manager, Instagram Ads, LinkedIn Ads, Google Ads (Search, Display, YouTube), and other relevant platforms.
• Strong analytical skills and ability to interpret data to drive decisions and optimizations.
• Excellent written and verbal communication skills, with the ability to create compelling ad copy and communicate campaign strategies effectively.
• Proficiency in data analysis tools and platforms, such as Google Analytics, Google Data Studio, or similar tools.
• Detail-oriented mindset with the ability to manage multiple campaigns and projects simultaneously.
• Creative thinking and problem-solving abilities to adapt strategies in a dynamic industry.
• Relevant certifications (e.g., Google Ads certifications) are a plus.

If you meet the above requirements and are passionate about digital marketing, we encourage you to apply for this exciting opportunity.

TVARIT GmbH develops and delivers solutions in the field of artificial intelligence (AI) for the Manufacturing, automotive, and process industries. With its software products, TVARIT makes it possible for its customers to make intelligent and well-founded decisions, e.g., in forward-looking Maintenance, increasing the OEE and predictive quality. We have renowned reference customers, competent technology, a good research team from renowned Universities, and the award of a renowned AI prize (e.g., EU Horizon 2020) which makes Tvarit one of the most innovative AI companies in Germany and Europe. 

We are looking for a self-motivated person with a positive "can-do" attitude and excellent oral and written communication skills in English. 

We are seeking a skilled and motivated Data Engineer from the manufacturing Industry with over two years of experience to join our team. As a data engineer, you will be responsible for designing, building, and maintaining the infrastructure required for the collection, storage, processing, and analysis of large and complex data sets. The ideal candidate will have a strong foundation in ETL pipelines and Python, with additional experience in Azure and Terraform being a plus. This role requires a proactive individual who can contribute to our data infrastructure and support our analytics and data science initiatives. 

Skills Required 

• Experience in the manufacturing industry (metal industry is a plus)  
• 2+ years of experience as a Data Engineer 
• Experience in data cleaning & structuring and data manipulation 
• ETL Pipelines: Proven experience in designing, building, and maintaining ETL pipelines. 
• Python: Strong proficiency in Python programming for data manipulation, transformation, and automation. 
• Experience in SQL and data structures  
• Knowledge in big data technologies such as Spark, Flink, Hadoop, Apache and NoSQL databases. 
• Knowledge of cloud technologies (at least one) such as AWS, Azure, and Google Cloud Platform. 
• Proficient in data management and data governance  
• Strong analytical and problem-solving skills. 
• Excellent communication and teamwork abilities. 

Nice To Have 

• Azure: Experience with Azure data services (e.g., Azure Data Factory, Azure Databricks, Azure SQL Database). 
• Terraform: Knowledge of Terraform for infrastructure as code (IaC) to manage cloud. 

1.       Strong knowledge in Front end scripting like EJS, JavaScript, Jquery

2.       Proficiency with fundamental front-end languages such as HTML, CSS.

3.       Familiarity with JavaScript frameworks such as Angular JS, React, and Amber.

4.       Proficiency with server-side languages such as Python / Ruby / Java / PHP/ .Net

5.       Good Understand with database technology such as MySQL, Oracle, and MongoDB.

Novolytics is a novel Analytics Company which is trying to solve the problems of manufactures and machine asset owners. Predictive maintenance is going to be a huge part of Factory 2.0, which will allow manufacturers to keep machine downtime to minimum, boosting productivity and reducing losses due to down time. 

Novolytics is building a platform which would collect signal data, analyze and predict which machines need maintenance or are showing signs of wear. Currently our platform is being piloted for one of India's largest car manufacturers, to solve for vehicle maintenance and servicing based on car sounds.

Responsibilities:

• Work with development teams and stakeholders to create Full stack web applications
• Design client-side and server-side architecture for scale
• Design and manage the data models on various storage systems including databases, data warehouse and cloud object storage systems 
• Troubleshoot, debug and manage the applications using logging and dashboarding tools.
• Create security and data protection standards to ensure data security and integrity
• Work with the management and data to improve software

Qualifications:

• BE/BTech in Computer Science with at least 2 years of experience.
• Experience with Javascript stack, NodeJS (with Express JS) for backend and ReactJS for frontend
• Understanding and ability to create Restful APIs
• Experience with Database development (MySQL, Postgres, etc) including schema design and query optimization. 
• Knowledge of multiple front-end languages and libraries (e.g. HTML/ CSS, JavaScript, jQuery)
• Experience of mobile app development on Flutter is a plus 
• Knowledge of data structures & algorithms and should know when to use them.
• Familiarity with Web Servers (e.g. Apache) and networking among servers.   
• Experience with AWS or other cloud environments is an advantage.
• Understanding of design patterns and unit testing

• JD: • 10+ years of overall industry experience
  • 5+ years of cloud experience
  • 2+ years of architect experience
  • Varied background preferred between systems and development
  o Experience working with applications, not pure infra experience
  • Azure experience – strong background using Azure for application migrations
  • Terraform experience – should mention automation technologies in job experience
  • Hands on experience delivering in the cloud
  • Must have job experience designing solutions for customers
  • IaaS Cloud architect
  workload migrations to AWS and/or Azure
  • Security architecture considerations experience
  • CI/CD experience
  • Proven applications migration track of record.

About us:-

Facile is a professional services firm focused on delivering digital transformation for our clients, putting people, process & technology to work for creating competitive advantage. Our outsourcing offering spans IT Services, Back Office BPO (Data Processing Services) , Call Centre (Customer Service) Outsourcing and Digital Marketing.

Job Description for the position of “Email Deliverability Specialist”

We are looking for an Email Deliverability Specialist who will be responsible for driving different campaigns like; Drip campaigns, Email and Push channel campaigns etc. and must have in-depth knowledge of email campaign management, marketing automation, channel metrics, and analytics.

Responsibilities

• Day-to-day execution of email deliverability, including onboarding configuration, troubleshooting campaign challenges, creating/segmenting lists.
• Strong understanding of ISP/domain-specific delivery policies, whitelisting and feedback loops with ISPs
• Expert knowledge of “best practices” for sending bulk email and list management
• A good understanding of email end-to-end delivery including IP addresses, DNS, SMTP, authentication and email headers
• Aid in meeting client goals by improving email delivery, unsubscribe rate, and other e-mail metrics.
• Contact vendors on a regular basic including in-depth weekly or monthly calls, or as needed.
• Collaborate with internal teams, helping the QA Team test email assets across different email clients and ESPs.
• Keep current on the latest trends in email technology.
• Provide guidance on scaling our email capability with additional hardware or software capabilities
• Maintain the performance and health of the email channel with regard to deliverability and segmentation

Requirements

• 1+ years of experience in email services/delivery role
• Comprehensive understanding of CAN-SPAM, CASL, GDPR and other international email regulations.
• Comfortable with source version control software (Git)
• Proficiency in email production, delivery platforms, troubleshooting
• Proficient in Microsoft Office
• Knowledge of CAN-SPAM/anti-spam laws
• Strong attention to detail and a creative thinker with an eye for design
• Proven team player mindset – openly shares knowledge, train & mentor junior colleagues
• Ability to thrive in a fast-moving environment with demonstrated ability to manage multiple projects simultaneously, set priorities, utilize resources and meet deadlines
• Proven record of Integrity with following through on commitments
• Quick study of new material and products
• High level of enthusiasm
• Proven problem solver that takes initiative
• Result oriented with a strong work ethic
• Expertise with third-party testing and analysis tools, like Spamhaus, Email on Acid, Litmus, Return Path, 250OK, and SNDS.

Please feel free to contact me if you need anything.