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Role: Product Marketing Manager
Experience: 5 to 12 years
Job Location: Chennai
About us:
OJ Commerce (OJC), a rapidly expanding and profitable online retailer, is headquartered in Florida, USA, with a fully functional office in Chennai, India.
We deliver exceptional value to our customers by harnessing cutting-edge technology, fostering innovation, and establishing strategic brand partnerships to enable a seamless, enjoyable shopping experience featuring high-quality products at unbeatable prices. Our advanced, data-driven system streamlines operations with minimal human intervention.
Our extensive product portfolio encompasses over a million SKUs and more than 2,500 brands across eight primary categories.
This role involves driving the marketing efforts for a product line with a compound annual growth rate (CAGR) of 70% to achieve the targeted revenue run rate of US$ 200 million in three years.
With a robust presence on major platforms such as Amazon, Walmart, Wayfair, Home Depot, and eBay, we directly serve consumers in the United States.
As we continue to forge new partner relationships, our flagship website, www.ojcommerce.com, has rapidly emerged as a top-performing e-commerce channel, catering to millions of customers annually.
Responsibilities:
The successful candidate will manage all aspects of pricing, promotions, channels, and advertising for the product line, with responsibilities including:
- 1.Assessing the strengths and weaknesses of our product line, promoting it across all major channels
- 2.Identifying essential product features to be promoted and tracking the effectiveness of the campaigns across channels to boost the product line against competitors.
- 3.Recognizing opportunities for expanding the product line by pinpointing consumer gaps, search trends, and competitors' strengths
- 4.Collaborating with key channel managers to ensure alignment with budgets, fostering success in both ad-driven and organic growth to achieve sales targets within the product line's cost budgets.
- 5.Developing and maintaining relationships with stakeholders in online marketplaces and digital channels
- 6.Comparing products against competitors in terms of features, pricing, and listing quality
Skills
- 1.Demonstrated experience in e-commerce, including listing, digital ads, and organic search across one or more major channels.
- 2.Proven expertise in digital marketing strategies that drive sales, such as paid advertising across various media and channels, email marketing, and affiliate marketing.
- 3.Experience in launching new products and comprehensive knowledge of product marketing, including managing listings, pricing, promotions, and positioning.
- 4.Exceptional qualitative and quantitative analytical skills
- 5.Ability to navigate a dynamic and complex ecosystem
- 6.Adept at building relationships with both internal and external stakeholders
- 7.Advanced proficiency in Excel and outstanding written and verbal communication skills
What we Offer
1.A fast-paced startup environment with limitless opportunities for impact
2.A supportive culture that encourages personal growth and development
3.Competitive salary
4.Medical benefits and accident coverage
5.Flexible office working hours
Evaluate new use cases to identify product-market fit and evolve the value proposition of existing use cases through user feedback · Engage with customers and work with internal stakeholders like sales, solutions and engineering teams in creating innovative solutions · Create artefacts and run marketing campaigns to scale existing and new Go-to market initiatives · Enable sales, solutioning and marketing team to position the product in appropriate markets and channels.
You Are (behaviours to display - DRIVE) · Must be able to collaborate across stakeholders – Internally (Sales, Marketing, Solution Architects, Solutions Engg, Service Delivery and Assurance) and Externally (Customer forums, Partners, etc) · Understanding on Industry footprints & great product knowledge would be an additional advantage. · Highlight DRIVE behaviours – Accountability & Ownership, Collaboration, Innovation & Agility
You have
experience in
(including any
education
background &
Certifications) · B.E. / B.tech with Masters Degree in Management from a premier institute with 2 - 6 years of enterprise product or technology roles. · Prefered experience: o Cloud, IT/SI/Telecom organizations o Experience in working with Large enterprise environment o Pro-active liaise with other company functions (e.g. Sales / Marketing / Solutions / Service
1. Identify the opportunity for omni channel optical retail
2. Planning the strategy for product, prioritization and roadmap (launch and growth)
3. Creating wireframes, PRD with prioritized features and justifications
4. Market research to understand right targeting, positioning, right product, and customer segments
5. Run beta and pilot programs with early-stage products and samples
6. Be an expert with respect to the competition
7. Data analytics
8. Translating business to technical requirements and vice versa
9. Work with external third parties to assess partnerships and other opportunities
10. Develop the core positioning and messaging for the product
11. Propose an overall budget to ensure success
12. Defining and tracking success metrics
13. Efficient cross functional communication and collaboration
14. Execution of the entire project while interfacing with sales, marketing, customer service, logistics and technology teams
Skills
1. Understanding of customer behaviour in a digital distribution setting
2. Technical background/knowledge to be able to work with tech teams
3. Analytical skills to optimise the product and channels
4. Ability to execute multiple projects in parallel and do prioritisation
5. Engineering degree is good to have
6. Ownership and Hunger
7. Leadership and teamwork skills
8. Excellent verbal and written communication skills
Persona
1. Tier 1 Engineering college or Tier 1 MBA college
2. 10+ Years of experience with atleast 2-3 years as a product manager in e-commerce or e-pharmacy or opticals
3. Experience of building product from scratch
4. Demonstrated success defining and launching excellent products/digital products/digital services
5. Execution experience in ground-up scaling while collaborating with cross-functional teams
6. Hyper-growth startup experience of at least 2 years
Greetings from Codemantra!
We are hiring Associate product manager with 2 to 6 years of experience & below skill sets.
* Create and manage product strategies, roadmaps, project plans and product specifications.
* Collaborate with marketing and engineering on product development during the discovery
phase to assess value, usability and feasibility of product features.
"Own" the product's user experience and feature set and act as the product evangelist to build
awareness within the organization.
* Performing A/B tests and working with UX and Visual Design teams in developing and
optimising the desktop & website user experience.
*Identifying opportunities for revenue growth, with marketing and business teams to understand
requirement of new products/features/services from the users.
*Build product prototypes and mock-ups -Prioritize and create detailed product specifications to
be used in written specifications, business rules, flows and use cases, as well as user-
experience (UE) generated deliverables such as prototypes, wireframes and design and copy
documents.
*Experience designing and building great user experiences on both the web and mobile devices.
* At least 2 years experience as a program or product manager successfully in multiple products.
* Strong understanding of all aspects of the product development lifecycle, including product
strategy development, requirements definition, UE design, engineering, QA and launch.
* Passion for great user experience and design.
* Experience with SaaS product design and delivery is preferred.
* Strong communication skills.
* Being a team player.
Product Analyst (Process Excellence Team, Episource)
Key Responsibilities and Deliverables
- Ensure timely release of features and bugs.
- Talk to development team and ensure all roadblocks are cleared.
- Participate in user acceptance testing and undertaking the functionality testing of new system
- Do due-diligence (or innovative workshops) with teams to identify areas of Salesforce improvement
- Interpret business needs and translating them into the application and operational requirement with the help of strong analytical and product management skills
- Prepare requirements and act as a liaison between development team and ops
- Create stories in JIRA and ensure they are discussed with dev team for proper sign offs.
- Prepare monthly, quarterly and six months plan for product roadmap
- Create product roadmaps after discussing with business heads.
- Ideate and define epics for the product and then define product functions.
- Each feature or new product development should result in cost per chart optimization or in helping new business line
- Work on other product lines associated with Salesforce
- Based on business need, work on other product line like retrieval, coding and HRA business on Salesforce
- Training about products and its usage to the customer
- Give proper training to end users on the product usage and its functionality
- Prepare product training manuals during roll out.
Skills & Attributes required
- Technical Skills
-
- Statistical Analysis Tools and techniques
- Process Definition, Process Designing, Process Modelling and Simulation, Process and Program Management and BPR
- Mid/Large Scale transformations and System Implementations Project
- Stakeholder Requirement Analysis
- Should have good understanding of the latest technology like Machine learning, Natural language processing, & AWS.
- Strong Analytical Skills
- Data Exploration and Analysis
- Has the ability of start from ambiguous problem statements, identify and access relevant data, make appropriate assumptions, perform insightful analysis and draw conclusions relevant to the business problems
- Communication Skills
- Has the ability to communicate effectively to all the stakeholders
- Demonstrated ability to communicate complex technical problems in simple plain stories
- Ability to present information professionally and concisely with supporting data
- Creative Problem Solving and Decision Making
- Needs to be a self-initiator and should be able to work independently on solving complex business problems
- Needs to understand customer pain points and should have the ability to innovate processes
- Inspecting process meticulously, identify value-adds thereby re-aligning processes for operational and financial efficiency
About the team and Role
You are passionate about product management, finance and leadership. You consistently display outstanding commitment to delivering quality work and customer delight while being a transformational leader in the organization. You are comfortable working with multiple stakeholders, creating product backlogs, defining requirements from ambiguous needs, putting sprints together and delivering on the requirements. You are able to thrive in a highly collaborative, creative, analytical, and fast-paced environment. You are comfortable acting as a product manager/business analyst/project manager where required.
Primary Responsibilities
- Create and build product roadmap and strategy in collaboration with leadership team.
- Define Product Vision – Create product roadmap, identify the product market fit, areas for investment and potential for innovation in the market.
- Define Product strategy and market fit - break down the product vision and design product strategy to achieve vision.
- Business Requirements - Create and maintain business requirements for the technical teams.
- Execution of Product Planning and Development – Include customer goals and business requirements for product release, ensuring implementation is aligned with product goals and requirements.
- Document insights and interaction models based on user feedback.
- Conduct usability tests to validate business ideas.
- Work as a product owner as part of our agile teams, run sprints and lead product delivery.
Required Skill
- MBA or Master’s Degree in Finance Or Operations.
- 5+ years of hands-on experience as a Project Manager/Business Analyst/Product Manager.
- Strong experience in project delivery methodologies and business analysis methodologies.
- Possess good knowledge of agile project delivery and has experience working with agile teams.
- Strong experience in defining and documenting business requirements and functional specifications.
- Robust verbal and written communication skills with proven experience engaging and influencing senior executives.
- Ability to see the big picture, effectively evaluate trade-offs and drive consensus across business units and serve as an effective liaison between customers and engineering.
- Strong analytical and quantitative skills with the ability to use data and metrics to back up assumptions, recommendations and drive actions.
- High attention to detail, ability to manage multiple, competing priorities simultaneously while delivering results in a fast-paced, dynamic environment
Work Environment Details
- An opportunity to play a formative role in an ambitious financial services marketplace spanning investment banking, debt capital markets, institutional finance, retail lending and asset management
- A journey that will challenge and reward you in a manner few others will
Product Manager - Chennai
Who we are?
Kaleidofin is a financial platform for the masses in India, which provides intuitive solutions tailored to the customer’s goals and provides a payments platform for digitizing payments across financial institutions. We are working towards creating fair and transparent financial solutions that can target millions of customers and enterprises in India that don’t have easy access to formal financial planning.
In a very short time span, global investors such as Oiko Credit, Omidyar Network and Blume Ventures have supported Kaleidofin’s well thought out business model with $8 million in seed and Series A funding. The company was one of only ten startups chosen for the Google LaunchPad Accelerator program in 2019, was recognized as India's Most Innovative Wealth, Asset and Investment Management Service/Product by the Internet & Mobile Association of India (IAMAI) and was selected to present at United Nations General Assembly Special Task Force Event.
Kaleidofin aims to become a leading FinTech player bringing financial solutions to everyone. We have brought together a fantastic team with folks with prior experience at Google, Amazon, Oracle, Microsoft, IFMR, WebMD, that are all working towards this common mission together.
To know more about Kaleidofin, do visit our site https://kaleidofin.com/">https://kaleidofin.com/
Key Responsibilities
- Manage the execution of the entire product lifecycle management from concept through launch and beyond.
- Break down the overall roadmap into specific components for you to own the backlog.
- Grow the products and features for both existing and new products.
- Own responsibility and accountability for the product experience and associated OKR’s.
- Define, implement, and own metrics to monitor and communicate product performance, validate hypothesis, refine content and experience.
- Analyze and educate the business on the market dynamics, trends and our competition.
Requirements/Qualifications
- 3+ years of experience in product management. FinTech market experience a strong plus.
- Experience creating and contributing to a software product roadmap, evangelizing the product vision.
- Experience working directly and cross-functionally with developers, product managers, and other related stakeholders
- Excellent communication, presentation skills and ability to interact with all levels of the organization.
- Strong work ethic. Self-starting personality with the ability to problem solve and develop creative solutions. Works well and stays focused under little supervision.
- Bachelor’s degree or equivalent in work experience.