1. Identify the opportunity for omni channel optical retail
2. Planning the strategy for product, prioritization and roadmap (launch and growth)
3. Creating wireframes, PRD with prioritized features and justifications
4. Market research to understand right targeting, positioning, right product, and customer segments
5. Run beta and pilot programs with early-stage products and samples
6. Be an expert with respect to the competition
7. Data analytics
8. Translating business to technical requirements and vice versa
9. Work with external third parties to assess partnerships and other opportunities
10. Develop the core positioning and messaging for the product
11. Propose an overall budget to ensure success
12. Defining and tracking success metrics
13. Efficient cross functional communication and collaboration
14. Execution of the entire project while interfacing with sales, marketing, customer service, logistics and technology teams
Skills
1. Understanding of customer behaviour in a digital distribution setting
2. Technical background/knowledge to be able to work with tech teams
3. Analytical skills to optimise the product and channels
4. Ability to execute multiple projects in parallel and do prioritisation
5. Engineering degree is good to have
6. Ownership and Hunger
7. Leadership and teamwork skills
8. Excellent verbal and written communication skills
Persona
1. Tier 1 Engineering college or Tier 1 MBA college
2. 10+ Years of experience with atleast 2-3 years as a product manager in e-commerce or e-pharmacy or opticals
3. Experience of building product from scratch
4. Demonstrated success defining and launching excellent products/digital products/digital services
5. Execution experience in ground-up scaling while collaborating with cross-functional teams
6. Hyper-growth startup experience of at least 2 years
Shubham Vishwakarma
Full Stack Developer - Averlon
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Full Stack Developer - Averlon