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Social Media Marketer
Zolvit (formerly Vakilsearch)'s logo

Social Media Marketer

Lakshmi J's profile picture
Posted by Lakshmi J
2 - 8 yrs
₹5L - ₹15L / yr
Chennai
Skills
Branding
Social media management
Content Marketing
Content Writing


Vakilsearch is a leading legal, tax, and compliance organization dedicated to providing our clients with expert guidance and solutions. We are passionate about empowering businesses and individuals to navigate the complexities of the legal and financial landscape.


We are seeking a talented and creative Social Media Content Marketing Manager to join our growing marketing team. In this role, you will be responsible for developing and executing a comprehensive social media strategy that drives brand awareness, audience engagement, and lead generation. You will play a key role in crafting informative and engaging content that educates our target audience on relevant legal, tax, and compliance topics.


Responsibilities

  • Develop and implement a data-driven social media strategy aligned with overall marketing goals.
  • Conduct audience research to understand target demographics, interests, and social media behavior.
  • Create high-quality, informative, and engaging content (text, graphics, videos) on legal, tax, and compliance topics in an easily digestible format for social media consumption.
  • Manage and maintain our presence on various social media platforms (e.g., LinkedIn, Twitter, Facebook).
  • Schedule and publish content consistently across all social media platforms.
  • Monitor social media activity, respond to comments and messages in a timely and professional manner.
  • Analyze social media performance metrics and report on key performance indicators (KPIs) to measure success.
  • Stay up-to-date on the latest social media trends and best practices.
  • Collaborate with other marketing team members to ensure brand consistency across all channels.

Qualifications

  • Bachelor's degree in Marketing, Communications, or a related field (JD preferred).
  • Minimum 2-5 years of experience in social media marketing or content creation.
  • Proven experience developing and implementing successful social media strategies.
  • Strong understanding of legal, tax, and compliance terminology (a plus).
  • Excellent writing, editing, and communication skills.
  • Ability to create compelling and informative content in an engaging and easy-to-understand manner.
  • Proficiency in social media marketing tools (e.g., Hootsuite, Sprout Social).
  • Strong analytical skills with the ability to track and interpret social media data.
  • Excellent time management and organizational skills.
  • Ability to work independently and as part of a team.


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Subodh Popalwar

Software Engineer, Memorres
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About Zolvit (formerly Vakilsearch)

Founded :
2012
Type :
Products & Services
Size :
100-1000
Stage :
Profitable
About

India's Largest Online Platform For Legal, Tax and Compliance Services. - https://t.co/f4giVXnWD7


About Vakilsearch


Vakilsearch is India's largest online legal, tax and compliance provider. Vakilsearch, through its products and end-to-end workflow automation journey has revolutionized how Start-ups/ Small & Medium Enterprises register, seamlessly run and comply with Government regulations. On our mission to provide one-click access to individuals and businesses for all their legal and professional needs, we have helped over 4 Lac start-ups/ small and medium enterprises to date.


Visit us on www.vakilsearch.com

Vakilsearch in recent news: https://economictimes.indiatimes.com/tech/funding/incorp-india-invests-10-million-in-vakilsearch/articleshow/87352272.cms


Vakilsearch is a people-first organisation that thrives on the enthusiasm of our team to execute our mission to the satisfaction of our customers. Towards this end, we stress on creating an optimal work-life balance and inculcating a strong sense of team spirit that stems from enthusiasm and good vibes. When you work at Vakilsearch, you don't just become an employee, you become family, and we always coalesce around each other to ensure a strong sense of family.

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Subodh Popalwar

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