Marketing Automation Jobs in Bangalore (Bengaluru)

Explore top Marketing Automation Job opportunities in Bangalore (Bengaluru) from Top Companies & Startups. All jobs are added by verified employees who can be contacted directly below.
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at Zolve

2 recruiters
Agency job
via Aspire Consultants by Karishma D
Bengaluru (Bangalore)
5 - 9 yrs
₹40L - ₹60L / yr
Customer Retention
Customer Relationship Management (CRM)
Marketing Automation
Customer Acquisition
User experience management
+2 more
  • Lead the development of our User segmentation, User journey and retention strategies using data-driven approaches.
  • Plan and execute CRM campaigns that will increase DAUs, WAUs & MAUs across multiple channels, platforms and products.
  • Leads analysis of the customer lifecycle to identify different consumer cohorts (high performing, at-risk cohorts etc), understand their motivations and develop incentive & rewards schemes that drive ARPUs.
  • Design new functions and workflow to improve customer experience and drive the growth of customer value
  • Collaborate with cross-functional teams to improve the product, value proposition and drive growth.

Requirements
● 3-9 years working in D2C User retention and engagement
● Highly strategic and analytical; strong Excel skills required
● Should have hands-on experience using one of the Marketing automation tools (MoEngage, Clevertap)
building and managing user journeys
● Successful track record of developing and executing campaigns utilizing audience segmentation and
A/B testing
● Excellent communication, collaboration and project management skills; able to adapt quickly in
fast-paced environments and be highly self-motivated
● Experience in the gaming, fintech industry will be a plus.
● Experience working cross-functionally with growth, creative, data and cx teams.
 
This role is based out of Bangalore
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Cross border Fintech Neobank

Agency job
via Unnati by Astha Bharadwaj
Bengaluru (Bangalore)
2 - 5 yrs
₹15L - ₹20L / yr
Marketing Automation
Google Adwords
Metrics management
Facebook Marketing
CleverTap
+4 more
Headquartered in Bangalore, our client is the world's first cross-border neobank that focuses on credit and banking requirements of those migrating from India to the US. This revolutionary startup helps you apply for a bank account and a high-limit credit card with minimal documentation and absolutely no application fee while you are still in your home country.

 

The company is truly simplifying the financial world by making global financial products easily accessible to global citizens. Their mission is backed by tier 1 VCs and they have already raised in excess of 55 mn dollars within the last one year.

 

As a Marketing Automation Manager, you will be responsible for Collaborating with internal stakeholders to set communications calendar, creative strategy, and content promotions

 
What you will do:
  • Building customers segments and communication campaigns along customer journeys
  • Setting, tracking, and improving key metrics within SMS, email, in-app message and push notification channels
  • Identifying opportunities to increase retention and lifetime value; planning, directing and executing marketing programs that achieve those goals
  • Planning, implementing and tracking A/B and multivariate tests for transactional, triggered, and marketing mailings Code, testing, and implementing marketing promotions and campaigns
  • Leading efforts for cross-promotion and marketing of new products across applicable audiences
  • Staying current with industry innovations, trends, and best practices across functional areas
  • Ensuring customer data policies and company's privacy policy are enforced

 


Candidate Profile:

What you need to have:

  • 2-5 years of relevant work experience ideally in a fintech/payments/E-commerce/ tech environment with strong growth and analytics background
  • 2+ years experience in maintenance & management of CRM platforms (customer.io/CleverTap experience is required)
  • MBA or equivalent post-graduation, with at least two years of experience in digital marketing in B2C company
  • Strong understanding of advertising tools like AdWords, Facebook Business Manager, Adobe AdCloud.
  • Experience with/understand fundamentals of brand building and marketing i.e. audience mapping, positioning, media planning/media mix etc.
  • Excellent written and verbal communication skills
  • Prior startup experience is a plus    

 

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A funded Fintech Startup in India

Agency job
via Qrata by Prajakta Kulkarni
Bengaluru (Bangalore)
2 - 8 yrs
₹10L - ₹25L / yr
Marketing Automation

Responsibilities: 

  • Collaborate with internal stakeholders to set communications calendar, creative strategy, and content promotions
  • Build customers segments and communication campaigns along customer journeys
  • Set, track, and improve key metrics within SMS, email, in-app message and push notification channels
  • Identify opportunities to increase retention and lifetime value; plan, direct, and execute marketing programs that achieve those goals
  • Plan, implement and track A/B and multivariate tests for transactional, triggered, and marketing mailings Code, test, and implement marketing promotions and campaigns
  • Lead efforts for cross-promotion and marketing of new Zolve products across applicable audiences
  • Stay current with industry innovations, trends, and best practices across functional areas
  • Ensure customer data policies and Zolve's privacy policy are enforced

Requirements: 

  • 2-5 years of relevant work experience ideally in a fintech/payments/E-commerce/ tech environment with strong growth and analytics background
  • 2+ years experience in maintenance & management of CRM platforms (customer.io //CleverTap experience is a bonus)
  • MBA or equivalent post-graduation, with at least two years of experience in digital marketing in B2C company 
  • Strong understanding of advertising tools like AdWords, Facebook Business Manager, Adobe AdCloud. 
  • Experience with/understand fundamentals of brand building and marketing i.e. audience mapping, positioning, media planning/media mix etc. 
  • Excellent written and verbal communication skills 
  • Prior startup experience is a plus

The location is Bangalore

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at Pangolin Marketing

2 recruiters
DP
Posted by Debarshi Chowdhury
Remote, NCR (Delhi | Gurgaon | Noida), Pune, Bengaluru (Bangalore), Hyderabad, Chennai, Mumbai
4 - 7 yrs
₹3L - ₹7L / yr
Digital Marketing
Social Media Marketing (SMM)
Marketing & Communication
B2B Marketing
Customer Relationship Management (CRM)
+5 more

About:

Pangolin is a brand consultancy and creative agency. We help companies create positive change in the world by raising awareness through branding and inspiring through storytelling. We’re growing our team of creatives and strategists. Join us if you’re craving work that makes a real difference in the world, and a work culture that allows you to have a balanced life. 


Role:

B2B Marketing Generalist


Description:

This role will be a mix of client management and project management. You’ll be expected to understand the client’s goals, weekly and monthly SLAs, and lead a team to delivery. Have you worked with marketing and sales teams in an integrated manner and targeted enterprise clients in different geographies across the globe? Do you understand enterprise sales cycles, buying processes, different roles? Do you have exposure to different domains, industries, marketing, and sales technologies? Do you understand the big picture better than the details? This job might be for you! 


Competencies:

  • Able to multitask independently with minimal supervision
  • Naturally able to think critically and take independent decisions
  • Meticulous with project documentation

Skills:

  • Experience with social media, digital marketing, marketing automation, CRM, and marketing analytics tools
  • Highly proficient with Microsoft Office (Excel, PowerPoint)
  • Experience with agile project planning and management will be a plus

Experience:

  • Demonstrable B2B GTM experience that includes SEO/SEM, email marketing, social media, and/or display advertising campaigns.
  • Highly creative with experience in identifying target audiences and devising marketing campaigns that engage, inform, and motivate.
  • Ability to write/execute creative and project briefs and communicate technical info with ease.

Location and Type: 

Remote, Full-time


Evaluation:

Portfolio will be checked for expertise on handling marketing communication and campaigns in the B2B domain. Please share only samples of work done by yourself end-to-end. Shortlisting will be followed by a video interview.

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at winnebrands

2 recruiters
DP
Posted by Preetham Parvatam
Bengaluru (Bangalore)
1 - 3 yrs
₹3L - ₹6L / yr
Business Development
Inside Sales
Marketing
Lead Generation
Sales
+3 more
WinnerBrands looking for smart Business Development folks who're passionate to learn and build a career in marketing. This is a growth-oriented role with high-level responsibilities, hence demand ample amount of maturity and ownership with whatever responsibilities one takes up. Key responsibilities Support new business generation by exploring and discovering opportunities. Qualify and convert Inbound leads for business closures, meet monthly and quarterly targets Help Build Sales and Marketing communication and campaigns through - Emails, Newsletters, Videos etc. Co own Internal branding efforts along with content marketing team. Client handling and expectation management. An ideal candidate is : Curious, Matured & Constant Learner Sales savvy & Business Developer Multi-tasker & Flexible Good team player Effective communicator and convincer Aware of the business environment and customer focus Multi-lingual. Proficiency in English, Hindi and any South Indian language can help achieve massive success in this role. Graduate/Post graduates in Business Management with Min 1-3 years experience.
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at Affairal

1 video
1 recruiter
DP
Posted by Govind Balakrishna
Bengaluru (Bangalore)
3 - 100 yrs
₹12L - ₹50L / yr
Growth Hacking
Product Marketing
Programming
Data Analytics
Marketing Automation
+3 more
lets discuss in detail +919972668335/[email protected]
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