Marketing Automation Manager

We are looking for a Sr. Drupal Developer primarily responsible for back-end/module development.

• 5 + years experienced Drupal professional having develop/architect experience in Drupal 7, 8 and 9 platforms.
• Ability to perform complex Drupal development tasks including custom module development using the Drupal API system and hooks from major Drupal core systems
• Responsible for designing and implementing new features and functionality, establishing and guiding the websites architecture, ensuring high-performance and availability, and managing all technical aspects of the CMS. Work closely with front-end developers and customers to ensure an effective, visually appealing, and intuitive implementation.
• Ability to perform complex Drupal development tasks including custom module development using the Drupal API system and hooks from major Drupal core systems.
• Develop code by adhering to the Drupal, security and accessibility standards.
• Strong RESTful API development and experience in consuming the micro service
• Ability to architect enterprise Drupal solutions including data, display, and information architecture
• Advanced site-building experience including deep familiarity with Drupal modules such as CTools, Views, and Panels
• Experience creating custom Drupal modules
• Experience building responsive websites using Drupal CMS, HTML/HTML5, CSS/CSS3, and JavaScript/jQuery
• Knowledge of PHP, PHP files and theme functions, and knowledge of the Drupal theme layer
• Through understanding of the Software Development Lifecycle (e.g. Requirements, Design, Development, Testing) and exposure to Agile or iterative SDLCs
• Proficiency in SQL and relational databases such as mySQL, Postgres, etc.
• Proficiency in using Version Control System such as Git or SVN
• Works with stakeholders to execute technical & business objectives for the WCMs web properties. Collaborates with web designers, web developers & content editors to build high-quality, secure, standards-compliant web applications/sites & experiences
• Prioritizes, tracks, and documents feature requests, enhancements, and bugs. Communicates frequently with project teams to maintain situational awareness
• Conducts software testing and release activities
• Experience with Docker and CI/CD tools such as Travis, Jenkins 

Job Summary:

We are looking for an experienced SEO Expert to develop and implement SEO strategies to increase organic traffic and improve search engine rankings for our website. The role involves on-page, off-page, and technical SEO, along with performance analysis and content optimization.

Responsibilities:

• On-Page SEO: Optimize content, meta tags, and internal links for better search engine visibility.
• Off-Page SEO: Build backlinks and enhance external brand presence.
• Technical SEO: Conduct audits, resolve issues, and improve site performance.
• SEO Analysis: Track and report SEO performance using tools like Google Analytics and SEMrush.
• Content Strategy: Work with content teams to ensure SEO-friendly content.
• Stay Updated: Keep up with SEO trends and algorithm changes.

Requirements:

• Proven SEO experience with a focus on increasing organic traffic.
• Proficient in SEO tools (Google Analytics, SEMrush, Ahrefs).
• Strong understanding of search engine algorithms, on-page, off-page, and technical SEO.
• Basic knowledge of HTML/CSS and website optimization.
• Strong analytical, communication, and collaboration skills.

Preferred:

• eCommerce SEO experience.
• SEO certifications (Google Analytics, Google Ads).

About the Company

Ranked by Deloitte amongst India's top 25 fastest-growing tech companies, they are a well-capitalized digital startup pioneering full-funnel marketing via programmatic media. They are trusted by leading marketers and agencies in India and is expanding its footprint globally.

Roles & responsibilities:

• Proven experience in Digital Marketing and an understanding of Media channels.

• Identify key audiences - sizing and profile using data points, to determine whether the given audience can achieve the client’s business objective

• Within the aligned audience(s), identify key human truth (insight) using data (quantitative/ qualitative) that leads to a   communication platform (one-liner) that demonstrates what a brand should be saying to them and how it should be behaving in media to drive the change in perception/behavior (from/to)

• Flair for communication and presentation to engage and influence stakeholders positively.

• Creation of tactical plan presentation and supporting media plan templates

• Use an understanding of the campaign and marketplace to contribute ideas for campaign experiments

• Build activation platforms/ideas stemming from data-backed cultural or behavioral insights

• Set budget allocation & key channels identified for each to hit the objective

• Write/develop agency POVs based on the latest trends and developments that matter to our industry/clients

• Work on the brand portfolio, brand positioning, and GTM strategy as necessary

• Expertise in problem-solving and technology development.

Requirements:

• At least 4 years of relevant experience (strategy, media, consulting, research)

• Experience in digital media, advertising, marketing

• Solid grasp of digital marketing, especially a deep knowledge of digital media

• Working knowledge and effective vocabulary across search, social, display, video, and/or programmatic media buying

• Prior experience working on a global brand, with a proven track record of driving media and campaign strategies (along with presenting them to senior stakeholders)

• Ability to navigate the digital ecosystem like Facebook, Google, Twitter, LinkedIn, OTTs

• Understanding of brand and DR objectives

• Deep understanding of planning, audience research and measurement tools; with the ability to land on media solutions

Responsibilities:

1. Collaborate across different teams to understand project requirements and user needs.

2. Conduct user research, usability testing, and gather feedback to make informed design decisions.

3. Create wireframes, prototypes, and high-fidelity designs for web and

mobile applications.

4. Design intuitive user interfaces that optimise user interaction and

experience.

5. Ensure designs adhere to brand guidelines and maintain consistency

across platforms.

6. Iterate on designs based on user feedback, usability testing results, and industry best practices.

7. Stay updated with the latest UI/UX trends, tools, and technologies to

continuously improve design processes and outcomes.

8. Communicate design ideas, concepts, and rationale effectively to the

team members directly involved in the project as well as the clients.

Requirements:

1. 4-7 years proven experience as a UI/UX Designer or similar role with a strong portfolio showcasing relevant work.

2. Proficiency in design tools such as Adobe XD, Sketch, Figma, or similar software.

3. Solid understanding of user-centered design principles and best

practices.

4. Experience with user research techniques, usability testing, and user

interface prototyping.

5. Strong analytical and problem-solving skills with attention to detail.

6. Excellent communication and collaboration abilities to work effectively in a team environment.

7. Ability to multitask, manage priorities, and meet project deadlines in a

fast-paced

• 2+ years of experience in using Java/J2EE tech stacks
• Good understanding of data structures and algorithms.
• Excellent analytical and problem solving skills.
• Ability to work in a fast paced internet start-up environment.
• Experience in technical mentorship/coaching is highly desirable.
• Understanding of AI/ML algorithms is a plus.

Job Description:

As a developer in the chatbot team you’ll be responsible for expanding the scope of AERIN (Aertrip’s Chatbot) to handle all types of travel queries in a scalable and efficient manner. You will need to make AERIN as robust as possible and strive towards 100% accuracy. You should be able to design, develop, test and roll out new features quickly. You should be ready to tackle open-ended problems and build solutions for them.

Preferred qualifications & experience:

1. Bachelor’s degree in Computer Science or equivalent experience.
2. 1 or more years of work experience in the tech industry.
3. Experience with NLP solutions.
4. Experience with chatbot frameworks like RASA, DialogFlow is a bonus.
5. Experience with spacy, nltk and other ML libraries.
6. Familiarity with version control tools like Gitlab.
7. Experience in object oriented design and programming.
8. Sound programming skills to write algorithms for text analysis and context understanding.

Preferred Skills & Abilities:

1. Should be able to write clean and manageable code.
2. Passion for innovation.
3. Out of the box thinking.
4. Should be able to understand both the tech and business aspects of a system.
5. Should be able to meet deadlines.
6. Should be able to work in a collaborative environment.
7. Should be able to work independently in small teams.

Must-Have:

• Core Java (Must be good in Core Java concepts, Java programming practices, Clean coding.)
• Spring Framework(Must have working experience in Spring Core)
• Any SQL framework(hands-on working experience in any of these: Hibernate/JPA/MyBatis/Spring Data/Others)
• Hands-on experience in REST API
• Hands-on experienceSQL Database(any of the databases: Oracle/MySQL/PostgreSQL/SQLServer)
• Must have working experience with basic GIT
• Maven or Gradle (Must have working experience in building Java projects using maven or Gradle.)
• Should be able to work independently under someone's guidance.

Good to have:

• Advanced Java(Threading, Performance optimization)
• Spring Boot
• Other Spring frameworks(Spring Security, Spring Batch, Others)
• Microservices - Any NoSQL database(MongoDB, Cassandra, others)
• Application designing concepts.