
Job Title: Digital Marketing Manager
Experience Level: 10+ Years
Location: Bangalore (On-site/Hybrid)
Industry: Outsourcing & Business Process Management (BPM)
Salary Range: ₹9 – ₹14 LPA
Job Summary:
We are looking for an experienced and strategic Digital Marketing Manager to lead our digital marketing efforts. The ideal candidate will have over a decade of experience, with a strong track record in B2B digital marketing, preferably in the outsourcing, BPM, or IT services industries. This role demands an individual who can drive end-to-end digital campaigns, enhance online brand presence, generate qualified leads, and align digital marketing with business outcomes.
Key Responsibilities:
- Strategy & Execution:
- Develop and implement comprehensive digital marketing strategies aligned with company goals.
- Channel Management:
- Lead and manage SEO/SEM, PPC, social media, email marketing, content strategy, and paid campaigns.
- Lead Generation:
- Design and execute multi-channel lead generation and nurturing campaigns targeting international B2B clients.
- Performance Analysis:
- Track KPIs, analyze performance, and continuously optimize digital campaigns for maximum ROI.
- Collaboration:
- Work closely with Sales, Product, and Operations teams to ensure marketing initiatives support business objectives.
- Digital Assets:
- Oversee website management, landing pages, content production, and digital branding initiatives.
- Tools & Automation:
- Manage marketing automation tools, CRM integration (e.g., HubSpot, Salesforce), and campaign workflows.
- Team Leadership:
- Guide and mentor junior marketers or external agency teams to deliver consistent performance.
Requirements:
- 10+ years of experience in digital marketing, with at least 3 years in a managerial or leadership role.
- Proven B2B marketing expertise, preferably in outsourcing, BPM, or IT services sectors.
- Strong command of SEO/SEM, Google Ads, LinkedIn Campaigns, and Marketing Automation platforms.
- Demonstrated success in lead generation, campaign optimization, and conversion strategies.
- Analytical mindset with hands-on experience in data-driven decision-making.
- Exceptional communication, project management, and stakeholder coordination skills.
- Master’s degree in Marketing, Business Administration, Communications, or related field.

About Edstellar.com
About
Edstellar Global is likely an extension of the Edstellar brand focused on offering education and training solutions at an international level. By leveraging its expertise in corporate training and professional development, the global business arm would aim to address skill gaps and foster workforce transformation across borders. Here's an overview of what Edstellar's global business could involve:
Key Focus Areas of Edstellar Global:
- International Corporate Training:
- Customized training programs catering to diverse industries worldwide.
- Specialized modules for cross-cultural teams and global business operations.
- Partnerships with Global Institutions:
- Collaborating with international universities, corporations, and training bodies.
- Co-developing curricula aligned with global industry standards.
- Remote and Hybrid Learning Models:
- Delivering training programs through advanced digital platforms.
- Blended learning solutions to accommodate various geographic and time constraints.
- Addressing Global Skill Gaps:
- Providing programs focused on emerging skills such as AI, machine learning, blockchain, and data science.
- Supporting workforce reskilling to meet global technological and industrial trends.
- Localized Solutions for Global Reach:
- Tailoring training content to align with local regulations, cultural nuances, and languages.
- Establishing regional hubs to ensure seamless delivery of services.
- Focus on Sustainability and Inclusion:
- Incorporating sustainable practices and principles in training methodologies.
- Promoting inclusive training programs to empower underrepresented groups in the global workforce.
Potential Benefits of Edstellar Global:
- Access to a diverse talent pool.
- Creation of globally competitive skill sets.
- Strengthening partnerships with multinational companies.
Candid answers by the company
Edstellar is a Skill Development company specializing in providing corporate training, skill training & development, and professional learning solutions. The platform focuses on bridging the gap between industry needs and workforce capabilities by offering tailored and effective training programs for businesses, professionals, and educational institutions.
What Edstellar Does:
1. Corporate Training Solutions:
- Designs customized training programs for businesses to enhance workforce skills.
- Focuses on both technical and soft skills development.
- Helps organizations meet their specific training goals and improve team productivity.
2. Skill Development and Upskilling:
- Offers courses for individuals to upskill and stay competitive in the job market.
- Covers various industries, including technology, finance, healthcare, marketing, and more.
- Programs are aligned with current industry trends and future workforce needs.
3. Learning Management System (LMS):
- Provides a digital platform for managing and delivering learning content.
- Features analytics to track learner progress and assess outcomes.
- Supports remote and hybrid learning models.
4. Collaborations with Industry Experts:
- Partners with subject matter experts, institutions, and organizations to develop high-quality content.
- Focuses on practical, industry-relevant training for real-world application.
5. Global Training Solutions:
- Extends its services globally to cater to international businesses and teams.
- Localizes content to match regional and cultural requirements.
6. Comprehensive Training Programs:
- Covers areas such as leadership development, technical certifications, compliance training, and more.
- Programs are designed for employees at all levels, from entry-level to executive.
Who Edstellar Serves:
- Businesses: Enhances employee performance and aligns training with organizational goals.
- Professionals: Empowers individuals to achieve career growth through skill development.
- Educational Institutions: Bridges the gap between academic learning and industry requirements.
Edstellar aims to empower organizations and individuals by fostering a culture of continuous learning and adaptability in an ever-changing professional landscape.
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What you will need:
Key Responsibilities
- Day to day management and successful long-term relationships with different accounts.
- Experience in fronting client relationships directly
- Handling operations and client management
- End to end project management
- Briefing the creative team, helping in the creation of a concept.
- Facilitating communication between Client Service Operations & other business units to ensure an effective operating environment.
- Focusing on the strategic aspects of maintaining and growing long-term relationships.
- Establishing growth plans for teams and managed accounts
- Strategizing and executing campaigns for clients.
- Identifying prospective clients, establishing strategic partnerships and alliances
- Working with senior management keeping them informed of new developments, service issues and new business opportunities.
- Managing paid social media campaigns
Preferred Requirements:
- 4-10 yrs RELEVANT experience
- Must have worked with digital agencies managing social media marketing and performance marketing (preferable)
- Also willing to consider exceptionally talented folks from offline agencies
- Located in Bangalore and willing to travel to HSR layout
- Experience in fronting client relationships directly
- Experience in social media marketing (organic & paid)
- Experience in relationship management, strong verbal and written communications skills
About us:
At Priori Capital , we are building The financial SaaS for the Businesses operating with digital assets by empowering the teams to operate in an effective, efficient and error-free manner by bringing all things finance on one platform. We aim to solve digital asset management for institutions offering cryptographic security, user management setup and secure access to the blockchain ecosystem.
What are you joining:
We are currently in a fast-paced growth environment where the only constant is evolution!
Our team includes individuals with experience in internationally known blockchain and fintech companies like Polygon (Matic), The Dapp list, udaanCapital, Iris, Cognizant, etc.
We are a part of the Kira community and backed by a Polygon Co-founder as an investor and a mentor.
We’re looking for someone passionate about driving innovation and solving exciting problems.
Role Summary
We, at Priori, are looking for a self-motivated and experienced individual to join as our Business Development Manager. We are looking for someone to lay out a sales strategy and execute the same. You will have an existing network amongst the crypto organizations and will lead our sales efforts by building relationships with prospective customers across Europe, UK & Asia.
- Define short and long term Sales strategy to enable product adoptions
- Lead the development of tools, techniques and literature to make an effective sales process
- Identify the most effective channels to connect with potential customers
- Identify potential prospects, deep dive research on their requirements, identify relevant use case of our product to them, pitch, negotiate and close targets while making it a positive experience for the customer
- Build long-term meaningful relationships, understand the customer’s pain points and requirements and work with the business team to translate potential opportunities into future features
- Work closely with the product and business team in understanding upcoming features and keep the customers informed and excited about the same
- Build and lead a high performing sales team
- Monitor and analyse key metrics to build opportunities
What you will need
- 5+ years of experience in a client facing business development role for SaaS or Fintech product to B2B/ Blockchain projects in Europe, UK and Asia
- Proven success in recognizing prospects, negotiating and closing B2B technology/fintech products
- Existing network within the Crypto Organization’s decision makers
- High level of energy and self- motivation to secret short and long term strategies to bolster product adoption
- Proficient with CRM software and forecasting
- Passion to build and lead an excellent sales team
- Exception listening skills to understand customer needs and pain points to identify potential business opportunities
- Excellent written and verbal communication skills
- Ability to adapt effectively in a hyper-growth early-age Web3 startup environment
- Active team player, self-starter, and multitasker with a process-oriented mindset who can quickly adjust priorities.
- Open to travelling
Benefits
- Competitive Salary
- Work from anywhere
- Flexible work hours
- Self-managed leave policy
- Learning budget to hone your skills or acquire new ones
- Be a part of an inclusive, international and fast growing environment
• Drive Traffic To Company Pages And Generate Interest In Company Products And Services
• Create Engaging Written, Graphics, And Video Content While Staying Up To Date On Latest Marketing Technologies And Social Media.
- Creating sales pipeline & converting leads to meet and exceed targets
- Completing daily conversations goal through outbound calls on allocated leads
- Upselling & cross-selling relevant CL offerings
- Ensuring process compliance and timely reporting.
- Ensuring post-sales servicing as per the set standards
- Demonstrating a strong customer service orientation in all spheres of activities.
- Handling escalations and ensuring client satisfaction in issue resolution.
- You understand career choices after college.
- You love connecting with people online/ on- phone (face to face too at times)
- Your ability to learn is off the charts and you are hungry for more
- You don’t believe in settling, you find ways to improve
- You have done some selling in the past and want to learn how to get great in sales
- You want to win always and find motivation in temporary
- Having a Mobile phone and Internet connectivity is a must
- Access to a quiet place within the WFH premise is a must
- If located outside of Delhi NCT, the incumbent must organise for a desktop/ laptop



