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Adobe Campaign
TCS
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Adobe Campaign

at TCS

4 - 8 yrs
₹6L - ₹20L / yr
Mumbai, Pune, Chennai
Skills
Marketing Campaign
SAS
Teradata
SQL

 

Required Technical Skill Set:Teradata with Marketing Campaign knowledge and SAS

Desired Competencies (Technical/Behavioral Competency)

Must-Have

1. Advanced coding skills in Teradata SQL and SAS is required

2. Experience with customer segmentation, marketing optimization, and marketing automation. Thorough understanding of customer contact management principles

3. Design and execution of campaign on consumer and business products using Teradata communication manager and inhouse tools

4. Analyzing effectiveness of various campaigns by doing necessary analysis to add insights and improve future campaigns

5. Timely resolution of Marketing team queries and other ad-hoc request

Good-to-Have

1. Awareness of CRM tools & process, automation

2. Knowledge of commercial databases preferable

3. People & team management skills

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Full Stack Developer - Averlon
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