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Working at Bottom Funnel Technologies Pvt Ltd

Develop faster - with our commitment to the best professional development.

Perform better - as part of a high-performance, empowering culture.

Shape an industry - with a market leader that continues to drive innovation.

Make a difference -by helping improve oral health worldwide.

Position

Reporting to the Director, Global Digital Marketing, the Digital Marketing Manager is responsible for the development and adoption of digital marketing strategies and campaign execution to promote demand generation across the business in assigned markets. The successful candidate will work with key business partners to deploy a consistent operating model across the business and manage the omni-channel deployment of digital marketing initiatives. The ideal candidate will handle communications on status of ongoing initiatives and develop analysis of opportunities in the digital space and own the digital marketing strategy and overall results of the program.

The successful candidate will have a strong background and understanding of not only of digital marketing, but all facets of digital business including analytics, site optimization, and the evolving interactive marketing landscape. Strong working knowledge around digital marketing channels and strategic development of local and global plans is a key component to success in this role.

The Digital Marketing Manager will be responsible for building a culture of quality and performance within the team and to develop data-driven, customer-centric and innovative marketing strategies.

Key Responsibilities

Develop and drive multi-channel digital marketing planning and strategy across the business

• Function as single point of contact for assigned markets to align their strategies to execution on digital channels
• Work’s cross-functionally with stakeholders in the development of strategic digital marketing plans, content and campaigns; drives collaboration on execution, building insights and optimizations with local market execution
• Owns adoption of Digital Marketing Programs and Playbook; works cross-functionally with internal and external partners to ensure adherence and consistency across execution guidelines are met.
• Collaborates with Corporate Marketing, Site Operations, Customer Analytics, and Commercial team partners in the execution of strategic, omni-channel digital marketing campaigns.
• Measures and analyzes performance of all digital campaigns and assess against goals (ROI and KPIs); adjust and execute changes to strategy based on results.
• Develop regular incrementality testing strategies to ensure highly optimized and valuable programs
• Work closely with key stakeholders within the Global Digital Marketing team to drive collaboration and alignment on planning, operations and reporting for all digital marketing initiatives.

The Ideal Candidate Will Have

Key Qualifications and Experience

• Bachelor’s degree in marketing, communication or related field
• At least 3 to 8 years of experience driving digital marketing programs, execution, and analysis preferably for fast paced industries (healthcare, finance, retail, manufacturing)
• Strong experience in driving B2B and/or B2C demand generation.
• Solid understanding of ecommerce and digital channels (digital advertising, email, social media and web operations)
• Strong communication skills: ability to lead high-level strategic planning sessions and deliver key findings and results to a broad audience
• Experience in supporting global markets a plus
• Experience in working within complex matrixed organizations with multiple stakeholders and dotted lines of responsibility.
• Previous experience with marketing planning tools, a plus.

Requirements

In addition to relevant industry background and functional skills, the key competencies of the ideal candidate include:

• Strong analytical skills and data-driven strategy development
• Strong project management experience and organizational skills; ability to handle multiple projects/campaigns simultaneously.
• Results orientation
• Cross-industry subject expertise
• Curiosity and ability to learn
• Plan and execute social media campaigns on all social platforms, Good knowledge of Search engine Optimization, Google Ads, PPC, and other ad campaign tools, Plan strategies for Digital marketing, Find and target audiences, Content creation skills
  Excellent communication and organizational skills, KPI Management.
• Must Knowledge of these tools SEMrush, Moz, Ahrefs, Mailchimp, sendinblue, Hubspot
• Excellent communication skills and presentable

Key skills:-

Photoshop

Illustrator

Premiere pro

After effects

Knowledge of layouts, graphic fundamentals

A strong portfolio of illustrations or other graphics

Job description

Conceptualizing visuals based on requirements

Creating images and layouts by hand or using design software

Testing graphics across various media

Prepare rough drafts and present ideas

Develop illustrations, logos and other designs using software

Use the appropriate colors and layouts for each graphic

Work with copywriters and creative director to produce final design

Amend designs after feedback

Ensure final graphics and layouts are visually appealing and on-brand.

Provide feedback on social posts and use your design experience to help create amazing social media posts/graphicsDesired Candidate Profile

Graphic design experience with Adobe Photoshop, Illustrator.

Experience creating artworks for various different social channels (YouTube, Instagram, LinkedIn, Facebook, Google or YouTube ads, etc

We are accepting Visual Designer, Graphic Artist, Design Specialist etc.

Job Type: Full-time

Requirement & Job Description

Experienced & Dedicated Candidates are required for handling International Inbound calls , major job role will be to answer incoming calls from customers who want to place orders, respond to inquiries, provide general information. You will be a part of the contact team that believes in Delivering Joy through exceptional customer experience for consumers interested in the products we offer and will be responsible for assisting them in completing purchases online and over the phone.

Desired skills & Experience :

Should be a graduate

Should possess Graduation in German Language (Level C2)

If has some international voice experience of minimum 6 months in reputed International BPO would be an added advantage

Should have flair for customer service , Excellent upselling skills

Should be comfortable with Rotational shifts/Offs

Key Responsibilities:

• Interact with team-mates and customers to identify problems and solutions in working toward completion of project goal. • Develop technical specifications based on functional requirements • Initiator and communicator – Drive communication with potential customers through effective product demonstrations, understand their needs, and provide feedback to product teams. • Develop components of the technical solution • Help/co-ordinate with teammates in the creation of custom components and applications • Perform tests according to a given test plan and documents results • Perform basic support and debugging in test and production environment • Identify and escalate problems • Maintain and repair existing applications

Desired Skills:

• Work Experience in Sitecore's latest version • Good experience with .Net 4.5, HTML, JavaScript, CSS, MVC, Web services, SQL Server • Good knowledge of Sitecore CMS Strong knowledge of Visual Studio, TFS, and at least one of the .NET languages (Vb.Net, C#, ASP.NET) • Hands-on experience in .Net Core. • Deep understanding of the web: protocols, architecture, infrastructure, servers (IIS), proxies, load balancing, high availability, and databases, etc. • Deep understanding of modern patterns and practices: unit testing, inversion of control, repository, MVC and continuous integration, etc. • Good to have- Knowledge in Sitecore 10.0/ Sitecore Headless Architecture 

E-COMMERCE MANAGER

Responsibilities

● Liaising and influencing cross-functionally within the senior management team, ensuring all stakeholders are engaged in E-Commerce activity, projects and strategy, and knowledge, assistance, and insight are acquired where needed.

● Managing the marketplaces, namely Amazon, and Flipkart and planning the presence of the organisation - in terms of the strategy, management, forecasts and results. These include short- and long-term objectives, customer metrics and overall performance.

● Oversee the day-to-day marketplace E-commerce operations, customer service, updates, post listings, promotions, merchandising, maintenance and performance.

● Develop budgets for all phases of marketplace E-commerce and execute marketplace promotions to maximise growth.

● Manage relationships with digital agencies and external third parties in the marketplace effectively to drive growth

● Develop and implement the assortment and inventory plan to match the sales plan. Work with other divisions to maximise inventory & provide ongoing strategic insights and recommendations for new marketplaces channels with growth plans.

● Collaborate with marketing, operations, finance, sales & customer service to drive the success of the eCommerce business.

● Improve the e-commerce experience and feature sets by evaluating new payment solutions, customer communication tools, mobile solutions, merchandising tools and other enhancements.

● Actively advocate for e-commerce business across all levels of the organisation.

● Working closely with analytics, product and category managers will be crucial to optimise and scale on marketplaces

Qualifications

● Experience of 1-2 years.

● Preference for talent with experience in the D2C 

● Strong knowledge of the marketplace.

● Must possess knowledge of the supply chain process, and commercials to improve the user journey by displaying relevant products on the website).

● Good team management and leadership skills.

● Excellent written and verbal communication skills.

● Should have a good emotional quotient.

● Should be good in data and analytical skills.

• Designing, implementing and improving company quality standards and analyzing data in order to find areas for growth and improvements
• Training, motivating and correcting employees to ensure that standards are met and preparing reports to track the progress
• Formulating strategies to increase productivity
• Testing and sampling products (Raw, Semi Finished and Finished Products), ensuring they meet set standards and specifications
• Conforming all products are properly labeled before output
• Investigating customers' complaints and ensuring safety procedures and processes
• Establishing strategies to improve efficiency and profitability in the organizations and monitoring all operations that affect quality and keeping all record related to quality and food safety, statistical reviews and relevant documents
• Communicating with external vendors and quality officers during onsite inspections

Desired Candidate Profile

• BSc. or MSc. or B. Tech (Chemistry/ DT / FT/ Micro /BT)
• Experience in Food Safety Process, audits, corrective actions
• Good at reporting corrective actions taken at management review meetings
• Knowledge in creating a flow diagram for each product and process covered by Food Safety Management System
• Experience in reviewing all rejections by food inspector/quality officers and in submissions of reports
• Willingness to work 6 days as one rotational off either on Monday or Sunday
• Lead Auditor Training Certificate or work experience as FSTL or Food Safety Team Member

Job Description :

We are hiring experienced PHP Developer responsible for developing web applications. Your primary focus will be the development of all server-side logic.

You will also be responsible for integrating the front-end elements built by your co-workers into the application. Therefore, a basic understanding of front-end technologies is necessary as well.

- Design and Build Web Applications.

- Prior experience of custom APIs creation and good command with MySQL is required.

- CodeIgniter & Laravel prior knowledge is required.

- Collaborate with cross-functional teams to define, design, and ship new features.

- Work with outside data sources and API.

- Should be able to develop the application with effective coding with minimal errors/bugs.

- Work on bug fixing and improving application performance.

- Ability to be a self-starter, prioritize your work, stay organized, self-motivating and work and motivate well in a team environment is critical.

- Should be able to manage the whole project solely or in the team.

• Proven hands-on Software Development experience
• Proven working experience in Java development

• Excellent knowledge of Relational Databases, SQL and ORM technologies (JPA2, Hibernate)
• Experience in the Spring boot , hibernate Framework