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Job Description — Senior Marketing Executive

Location: Hyderabad (Remote)

Job Summary:

TechGrit India is seeking a highly skilled and experienced Senior Marketing Executive with 7+ years of experience to join our team. This is an immediate requirement. The role will be to work closely with cross-functional teams to deliver high-quality solutions while ensuring that best practices are followed.

Key Responsibilities:

Branding & Promotion:

Develop and execute marketing strategies that enhance brand visibility in the IT services domain.

Design internal and external branding campaigns that align with the company's vision and values while also targeting both B2B and B2C segments to support business objectives.

Ensure consistent brand messaging across all touchpoints (website, social media (Linkedln,

YouTube), events, etc.).

Marketing & Communication:

Collaborate with content creators, designers, and agencies to produce engaging marketing materials, including blog posts, case studies, whitepapers, and promotional videos, ensuring effective execution of campaigns.

Lead initiatives to showcase the company's expertise through blogs, webinars, whitepapers, and thought leadership articles.

Events & Webinars:

Organize and manage virtual and in-person events, such as Linkedln live webinars, Zoom meetings, client meets, and industry expos.

Develop themes, identify speakers, and manage end-to-end promotion of events to ensure high engagement.

Digital Marketing:

Plan and execute performance-driven digital campaigns across platforms (Linkedln, Zoom, Email Marketing Platform, Google, etc.).

Track metrics like CTR, Conversions, and ROI to optimize marketing efforts.

Collaborate with the sales team to drive demand generation and nurture leads via email marketing and CRM tools.

Must be able to boost the performance of the posts on Linkedln and other social media channels.

Must have knowledge of SEO Market Research & Strategy:

Analyse market trends, competitor strategies, and customer preferences to refine marketing plans.

Identify new channels to promote IT services and expand the company's reach in target geographies.

Team Collaboration:

Work closely with cross-functional teams (Sales, HR, Design, Technical Team Stake Holders etc.) to align marketing goals with organizational objectives.

Support HR in employer branding and engagement initiatives to attract top talent.

Required Skills:

Digital Marketing Expertise: Proficiency in a wide range of digital marketing tools and techniques, including campaign management, audience engagement, and performance optimization.

Analytical Skills: Strong ability to analyze complex data sets, derive actionable insights, and drive data-informed decision-making to maximize marketing impact.

Communication Skills:

Exceptional verbal and written communication skills in English, enabling clear and effective stakeholder engagement and collaboration.

Leadership Qualities: Proven experience in leading teams and managing cross-functional projects, fostering collaboration, and driving results in a dynamic environment

.

Creativity: Demonstrated ability to conceptualize and execute innovative marketing strategies that resonate with target audiences and drive brand engagement.

AI Tools Familiarity and Passion: Proficiency in leveraging Al-powered tools such as ChatGPT, Jasper, and analytics platforms to enhance marketing efficiency, personalize campaigns, and optimize performance. A genuine passion for staying ahead in the rapidly evolving AI landscape is essential.

Tools Proficiency: Expertise in tools like Google Analytics, HubSpot, Linkedln Campaign Manager, and other marketing platforms for tracking, evaluating, and refining strategies.

Digital Marketing Skills: Hands-on experience in Video Production and Marketing, Social Media Management, Content Marketing, Pay-Per-Click (PPC) Advertising, Search Engine Optimization (SEO), Data Analytics, and Technical SEO problem-solving.

Qualifications:

Bachelor's degree in Marketing, Business Administration, or a related field; an MBA is preferred.

7+ years of relevant experience in marketing within the software services industry.

About TechGrit:

At TechGrit, we understand that businesses need more than just technology —they need a trusted partner to help them succeed in a fast-paced, competitive world. That's why we're dedicated to delivering custom software solutions that drive growth, efficiency, and innovation.

We specialize in serving ConstructionTech, HealthTech, FinTech, and HighTech industries, where our high-performingAgile teams work alongside our clients to design and develop solutions tailored to their unique challenges. From product engineering and systems integration to ongoing support and maintenance, our champion developers ensure every project achieves measurable success through seamless, cutting-edge technology.

Our Mission

To deliver high-quality, cost-effective software solutions that empower companies and entrepreneurs to achieve their goals and stay ahead of the competition.

Our Vision

To be the most trusted technology partner, accelerating business growth through innovation, reliability, and excellence, delivered by a world-class team.

Our Core Values

Customer Obsession: We prioritize our clients' success above all else.

Excellence: We pursue the highest standards in everything we do.

Innovation: We embrace creativity to deliver forward-thinking solutions.

Teamwork: We believe collaboration drives success.

Integrity: We uphold honesty and transparency in every interaction.

Empathy: We listen and understand to create meaningful impact.

At TechGrit, we don't just create software; we build relationships, solve problems, and transform ideas into reality. Join us in shaping the future of technology and empowering businesses to achieve their full potential.

TechGrit: Technology Partner in innovation, excellence, and growth.

Primary job role

As a Senior Technical Consultant – M3, the primary job role is to develop integration using Infor Enterprise Collaborator (IEC) , Intelligent Open Network(ION), Extension development using H5 Scripts, Output generation from OpenText Stream Serve and OpenText Story Teller.   Furthermore, it is required to design required solution and logics for the development components and collaboratively coordinate with the rest of the team playing a leadership role.

Main duties/responsibilities

• Design & implement high performing M3 Integrations solutions as per the functional specification.
• Create Technical Specification.
• Participate in effort estimations.
• Participate in design discussions and own module designs.
• Effective troubleshooting of technical issues and bugs.
• Package deployment and release management.
• Provides technical support to customers.
• Provides training and guidance to the new developers and junior team members.
• Participate in Requirement discussions.
• Participate in Project related meetings if required.
• Must be able to manage timelines and task priorities.
• Attention to detail and maintaining high quality standards is a must.

Experience

• 6+ years of experience in the M3 Technical Consulting.

Technical Knowledge

• Ability to design and develop M3 Integrations with Infor Enterprise Collaborator (IEC).
• UI Extension development using H5Scripts.
• Experience specially in Finance related integrations (Fix assets, GLS850 Uploads for AP, AR, GL etc), Banking Integrations (Including MT940).
• Experience in complex development using Standard/Custom Business Object Document (BOD), ION Document Flow, Workflows.
• Configuring and working with Event Hub, Event Rules and MBM.
• Complex M3 Output development using OpenText Storyteller and OpenText Stream Serve.
• Ability to configure and work with Configurable XML.
• Experience in working with Infor OS and Infor Document Management (IDM).
• Ability to integrate M3 Output documents with IDM.

Qualifications

• Bachelor’s Degree or an equivalent qualification

Behavioral competencies

• Communication.
• Teamwork & collaboration.
• Client orientation.
• Results & execution orientation.

Job Summary:

We are looking for an experienced Campaign Manager who can combine strategic thinking, marketing, and analytical skills with initiative and drive. The ideal candidate should be a logical thinker, who can also be creative and feel comfortable managing complicated campaigns across a range of search engines, social media, and other online advertising platforms.

Job responsibilities:

Campaign Managers at 8 Views bring together strategic thinking, marketing, and analytical skills to manage complicated campaigns across search engines, social media, and other advertising platforms. You are the right fit if you are a logical thinker who has the drive to consistently take initiative and deliver creative solutions.

• Work majorly on lead generation and e-commerce campaigns on leading Ad platforms (Google AdWords, Facebook Ads, LinkedIn, Amazon etc.)
• Analyse and optimize campaigns on a daily basis
• Work closely with the client and account manager, along with the content, design, and technology teams to generate business results for brands
• Launch, manage, and monitor Ad accounts 
• Prepare projections for the campaigns and exhaustive reports for the campaigns
• Have excellent Microsoft Excel skills (v-lookups, pivot tables, formulae, etc.)
• Require assistance in creating a campaign entirely from the ground up.

Job Requirements:

• Launching and optimizing campaigns across various platforms Like Google, Facebook, LinkedIn etc
• Weekly and Monthly reports
• Internal and External meetings
• Ads plan and Strategy
• Ad Budgeting
• Collaboration with Internal team and Clients
• Handling performance marketing for at least 5 to 6 clients
• Analyse data from Ad dashboards and CRM to enhance performance of each client
• Use A/B testing and other testing methodologies to improve campaign performance
• Minimum 2 year of experience is required in performance Marketing.

 We are seeking a highly skilled and motivated Digital Marketing Associate with at least 2 years of experience in Pay-Per-Click (PPC) advertising. The ideal candidate will have a strong understanding of PPC strategies, campaign management, data analysis, and optimization techniques. As a PPC Specialist, you will be responsible for managing and optimizing our PPC campaigns to drive targeted traDevelop, implement, and manage PPC campaigns across various platforms such as Google Ads, Bing Ads, social media advertising and Native.

- Conduct keyword research to identify high-value keywords and develop effective revenue

- Monitor campaign performance, budget allocation, and keyword bids to ensure optimal performance and cost efficiency.

Analyze campaign data and generate actionable insights to improve campaign performance, including adjustments to bidding strategies, ad placements, and targeting.

ffic, conversions, and ROI.

We are looking for a React Developer to join our awesome team and deliver a streamlined user experience. We want a team member who strives to develop a first-class codebase using React best practices. As a React Developer, you will implement a complete user interface in the form of a mobile/desktop web app & handle its integration with the back-end. 

• Develop user interfaces for modern rich internet applications with the latest Front End Technologies
• Perform product analysis and development tasks of increasingly complex nature which may require extensive research and analysis.
• Writing tested and documented JavaScript, HTML and CSS
• Make design and technical decisions for React projects
• Develop application code and unit tests in the React. 
• Ensuring high performance

• BSc/BE/BTech in Computer Science, Engineering or a related field
• 1+ years Experience with React. Good to have working knowledge of React Native, Angular, VueJS
• Strong expertise with HTML, CSS, and writing cross-browser compatible code.
• Good understanding of AJAX and JavaScript DOM manipulation Techniques
• Experience with RESTful services
• Experience in JavaScript build tools like grunt or gulp
• Hands on and implements complex React modules
• Able to implement automated testing platforms and unit tests
• Understanding of fundamental design principles behind a scalable application
• Proficient understanding of code versioning tools (Git) 
• Critical thinker and problem-solving skills
• Team player
• Good time-management skills
• Great interpersonal and communication skills

• 3+  years of hands-on experience in ERPNext Platform and Frappe Framework, Python, JavaScript and MySQL/MariaDB
• Strong knowledge of configuration and customisation of the ERPNext platform

SOCIAL MEDIA MANAGER

Tesseract Esports is looking for an experienced, creative and passionate Social Media Manager to join our team. As a Social Media Manager you will be responsible for managing all our social media accounts including those of our owned/co-owned/shared/white-label projects and IPs. You will be responsible for developing and implementing social media strategies in order to increase online presence and improve our marketing efforts for our brand and projects.

You will be working closely with the operations and creative teams and other client staff for successful implementation of social media plans and campaigns.

About Tesseract Esports

Tesseract Esports was founded in 2015 with an intent to elevate and transform the nascent gaming scene in South and Southeast Asia into a high profile and professional esport. We played a pioneering role by being the first to launch and introduce mobile esports in the region. We were also among the first to produce the biggest and most successful esports events and gaming activations in India at an unprecedented scale, paving the way for the growth of esports in the country.

We have since gone to partner with game publishers, developers, brands and media platforms to produce large scale esports events and engagements and become one of the leading esports production houses in the Asia-Pacific. We have worked with Qualcomm, MPL, Tencent Games, Razer, Garena, Acer and several other partners on many successful live and online esports activations. We are a growing team of highly skilled and passionate individuals focused on delivering the best competitive experiences. We are headquartered at our state of the art production studio in Hyderabad, India which also happens to be the largest esports facility in South Asia.

Requirements/Skills

• Passionate about gaming and Esports.
• Excellent interpersonal, presentation, verbal and written communication skills.
• Excellent knowledge of Facebook, Twitter, Instagram, YouTube, LinkedIn and other major social media platforms and best practices.
• Excellent copywriting skills.
• Proficient computer skills, Microsoft Office Suite & Google Suite.
• General Knowledge of Search Engine Optimization (SEO), internet ranking for web content, keyword research, google analytics and web traffic metrics.
• Ability to plan and execute long-term and short-term social media campaigns
• Working knowledge of multi-social posting platforms such as Hubspot and Agora Pulse.
• Good understanding of social media KPIs and social media marketing strategy.
• Good time management, multi-tasking, problem solving and analytical skills.
• Ability to work in a highly collaborative and fast paced work environment.

You will be responsible for (not limited to)

• Manage, administer and grow all existing and new company social networks including Facebook, Twitter, Instagram, YouTube, LinkedIn etc.
• Create and execute social media plans and campaigns for different projects by collaborating with the content team and client staff.
• Develop and implement social media plans, competitions, strategies and campaigns to build brand/company/project awareness and drive engagement.
• Incorporate optimization strategies, analyze data and research best ways to increase traffic.
• Track, tabulate and report social media metrics consistently
• Oversee day to day management of campaigns, review success of campaigns and develop ways to improve.
• Research new media platforms, trends and industry opportunities in gaming and Esports.
• Provide feedback from social media trends and research to different teams.
• Manage and facilitate social media communities by responding to social media posts and developing discussions.
• Monitor SEO and user engagement and suggest content optimization
• Communicate with followers and respond to queries in a timely manner.

Your Experience

1-3 years experience in related field (Social Media Manager, Community Manager, Social Media Specialist, Marketing, PR, Communications, Gaming, Esports etc.)

What we will be excited to see in you

• Strong understanding of local and global gaming and esports ecosystems
• Social Management/Community building experience in gaming and esports field.
• Experience in setting up and optimizing google ad word campaigns
• Self-Learning