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Marketing Head Job Description

Responsibilities Include But Are Not Limited To The Following:

 Lead the development and execution of a comprehensive marketing strategy, focusing on brand enhancement, packaging innovation, and performance marketing.

 Design and oversee the implementation of a loyalty program to foster long-term customer relationships.

 Monitor and optimize performance marketing campaigns, ensuring a consistent return on investment.

 Collaborate closely with design and product teams to ensure brand alignment and innovative packaging concepts.

 Manage and mentor the marketing team, fostering an environment of continuous growth and learning.

 Ensure seamless interdepartmental coordination for holistic marketing initiatives and campaign delivery.

 Possess a deep understanding of market trends and consumer behaviour to drive branding efforts.

 Act as the primary marketing contact, liaising with other department heads and stakeholders.

 Work closely with IT, Operations, and the web teams to deliver growth and creative product enhancements and solutions.

 Conduct and present internal reporting, analysis and insights around activations, redemptions and category performance

 Conduct competitive and category research and educate internal stakeholders in relevant trends that affect gift card sales and redemption.

 Manage and champion the implementation of Little Italy’s Loyalty program and product enhancements

 Evaluate the gift card program regularly by interpreting data, identifying trends, and making recommendations for continual improvements

 Manage vendor relationships

 Build and Analyze brand strategy and consumer insights

 Manage a team of marketing people working on brand initiatives

 Lead and motivate the target audience to “take action”

 Measure and report performance of all marketing campaigns, and assess ROI and KPIs

 Monitor market trends, research consumer markets and competitors’ activities

 Devise innovative growth strategies  Manage Vendor Relationships  Drive Online and App Sales

 Manages district operations by directing and coordinating activities consistent with goals, objectives and policies

 Identify, develop, and execute partnership campaigns with existing and new vendor partners.

 Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns

 Design, build and maintain our social media presence  Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

 Identify trends and insights, and optimize spend and performance based on the insights

 Brainstorm new and creative growth strategies

 Plan, execute, and measure experiments and conversion tests

 Collaborate with internal teams to create landing pages and optimize user experience

 Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points

 Instrument conversion points and optimize user funnels

 Collaborate with agencies and other vendor partners  Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

 Handling publications and updation of content for all the marketing collateral including website, newsletter, brochure, corporate presentations etc.

 Hands-on experience on tie-up with various Digital Media, e-commerce platforms for FMCG - Food Products (E-commerce platforms like Amazon, Big Basket, Natures Basket etc.).

 Candidate must have strong analytical, organizational and multi-tasking skills.

 Lead SEO/SEM and digital campaign efforts.

Requirements

 Bachelor's Degree in Marketing, Advertising/PR, Communications or related business discipline

 6+ years’ experience in marketing, database marketing or campaign management

 A proven track record of developing and executing high-impact, data-driven marketing campaigns and experience managing multiple projects at various stages

 Ability to handle a highly dynamic and fast-paced office setting, demonstrating the ability to pivot and adjust to changing needs and demands

 Knowledge and experience with cross channel marketing programs including email, SMS, display, direct mail, social, search etc.

 Solid understanding of marketing fundamentals, including list selection criteria, file scoring and segmentation and the ability to contribute to strategies that align with product road map

 Experience with partnering with a creative agency for content and creative develop and strategy

 Able to relate results, insights and recommendations in a meaningful way to business partners

 Ability to mobilize, lead and influence a diverse team of internal and external stakeholders

 Proven working experience in digital marketing.

 Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns.

 Highly creative with experience in identifying target audiences and devising digital.  Campaigns that engage, inform and motivate.

 Experience in optimizing landing pages and user funnels.

 Experience with A/B and multivariate experiments.

 Solid knowledge of website analytics tools.

 Experience in setting up and optimizing Google AdWords campaigns.

Job Title: Flutter Developer (Mobile App Developer – Flutter/Dart)

Job Location: Surat, Gujarat, India

Key Responsibilities:

• Develop and maintain cross-platform mobile applications using Flutter and Dart
• Collaborate with UI/UX designers to implement responsive and visually appealing interfaces
• Integrate RESTful APIs and third-party services
• Write clean, maintainable, and efficient code
• Debug, test, and optimize application performance
• Work closely with backend developers and product teams
• Ensure app quality through unit and integration testing

Required Skills:

• Strong experience in Flutter and Dart
• Knowledge of REST APIs integration
• Understanding of State Management (Provider, Riverpod, Bloc, etc.)
• Familiarity with Firebase services
• Experience with Git version control
• Basic understanding of Android/iOS platform guidelines
• Knowledge of UI/UX principles
• Problem-solving and debugging skills
• Good communication and teamwork abilities

Backend - Software Development Engineer II

Experience - 4+ yrs 

About Wekan Enterprise Solutions

Wekan Enterprise Solutions is a leading Technology Consulting company and a strategic investment partner of MongoDB. We help companies drive innovation in the cloud by adopting modern technology solutions that help them achieve their performance and availability requirements. With strong capabilities around Mobile, IOT and Cloud environments, we have an extensive track record helping Fortune 500 companies modernize their most critical legacy and on-premise applications, migrating them to the cloud and leveraging the most cutting-edge technologies.

Job Description

We are looking for passionate software engineers eager to be a part of our growth journey. The right candidate needs to be interested in working in high-paced and challenging environments. Interested in constantly upskilling, learning new technologies and expanding their domain knowledge to new industries. This candidate needs to be a team player and should be looking to help build a culture of excellence. Do you have what it takes?

You will be working on complex data migrations, modernizing legacy applications and building new applications on the cloud for large enterprise and/or growth stage startups. You will have the opportunity to contribute directly into mission critical projects directly interacting with business stakeholders, customer’s technical teams and MongoDB solutions Architects.

Location-Chennai/Bangalore

Basic qualifications:

• Good problem solving skills
• Deep understanding of software development life cycle
• Excellent verbal and written communication skills
• Strong focus on quality of work delivered
• Relevant experience of 4+ years building high-performance backend applications with, at least 2 or more projects implemented using the required technologies

Required Technical Skills:

• Extensive hands-on experience building high-performance web back-ends using Node.Js and Javascript/Typescript
• Min two years of hands-on experience in NestJs
• Strong experience with Express.Js framework
• Hands-on experience in data modeling and schema design in MongoDB 
• Experience integrating with any 3rd party services such as cloud SDKs, payments, push notifications, authentication etc…
• Exposure into unit testing with frameworks such as Mocha, Chai, Jest or others
• Strong experience writing and maintaining clear documentation

Good to have skills:

• Experience working with common services in any of the major cloud providers - AWS or GCP or Azure
• Experience with microservice architecture
• Experience working with other Relational and NoSQL Databases
• Experience with technologies such as Kafka and Redis
• Technical certifications in AWS / Azure / GCP / MongoDB or other relevant technologies

We are seeking a talented UiPath Developer with experience in Python, SQL, Pandas, and NumPy to join our dynamic team. The ideal candidate will have hands-on experience developing RPA workflows using UiPath, along with the ability to automate processes through scripting, data manipulation, and database queries.

This role offers the opportunity to collaborate with cross-functional teams to streamline operations and build innovative automation solutions.

Key Responsibilities:

• Design, develop, and implement RPA workflows using UiPath.
• Build and maintain Python scripts to enhance automation capabilities.
• Utilize Pandas and NumPy for data extraction, manipulation, and transformation within automation processes.
• Write optimized SQL queries to interact with databases and support automation workflows.

Skills and Qualifications:

• 2 to 5 years of experience in UiPath development.
• Strong proficiency in Python and working knowledge of Pandas and NumPy.
• Good experience with SQL for database interactions.
• Ability to design scalable and maintainable RPA solutions using UiPath.

Role overview

• Overall 5 to 7 years of experience. Node.js experience is must.
• At least 3+ years of experience or couple of large-scale products delivered on microservices.
• Strong design skills on microservices and AWS platform infrastructure.
• Excellent programming skill in Python, Node.js and Java.
• Hands on development in rest API’s.
• Good understanding of nuances of distributed systems, scalability, and availability.

What would you do here

• To Work as a Backend Developer in developing Cloud Web Applications
• To be part of the team working on various types of web applications related to Mortgage Finance.
• Experience in solving a real-world problem of Implementing, Designing and helping develop a new Enterprise-class Product from ground-up.
• You have expertise in the AWS Cloud Infrastructure and Micro-services architecture around the AWS Service stack like Lambdas, SQS, SNS, MySQL Databases along with Dockers and containerized solutions/applications.
• Experienced in Relational and No-SQL databases and scalable design.
• Experience in solving challenging problems by developing elegant, maintainable code.
• Delivered rapid iterations of software based on user feedback and metrics.
• Help the team make key decisions on our product and technology direction.
• You actively contribute to the adoption of frameworks, standards, and new technologies.

Core skill required:

• Well versed with 30 % Manual and 70 % Automation Testing
• Must have experience in Selinium,Mobile Automation, Java
• Defect tracking and reporting
• Execute Test Plan
• Logging , Analysis and prioritization of defects
• Test case preparation
• Excellent communication and Analytic skills
• Delivering on time with high quality standards

Primary skills:

• 4+ years of experience in Manuel and Automation Testing
• Must have experience in Selinium, Mobile Automation, Type script
• Must have experience in Test Cases and Records( Unit, Regression, Integration & Surface)
• Experience in executing test cases, identification of defects and recording the defects in Defect Tracker
• Should know Test execution as per Test Plan
• Logging, Analysis and Prioritization of Defects

Secondary skills:

• Should know Automated Test scripts
• Should know Build and Release process
• Proven experience of delivering on-time and with quality
• Analyzing and Prioritization of Defects according to severity

If interested kindly share your updated resume on 82008 31681

Are you ready to revolutionize the manufacturing landscape? We're on the hunt for a dynamic OT-IT Expert who’s not just skilled but passionate about transforming operational technology! Join us in optimizing our manufacturing shop floors by auditing and enhancing infrastructure and connectivity. Your mission? Identify those sneaky gaps in our data collection architecture and ensure our machines and sensors talk smoothly to the cloud. If you thrive in IIoT environments and can navigate the complexities of communication protocols like a pro, we want you on our team!

Key Responsibilities:

1. Audit Like a Pro: Dive deep into our existing infrastructure and connectivity on the manufacturing shop floor.
2. Gap Detective: Identify gaps in our architecture for seamless data collection from machines and sensors to cloud systems.
3. Solution Architect: Design and propose the best-suited, cost-effective solution architectures based on your gap analysis.
4. Proposal Wizard: Develop and prepare detailed project proposals that impress stakeholders.
5. Supplier Negotiator: Identify and negotiate with suppliers for the required hardware and peripherals to bring your designs to life.
6. Challenge Anticipator: Plan ahead for potential implementation challenges and devise clever solutions.
7. Project Overlord: Oversee IIoT project implementations to ensure they stay on track and meet objectives.
8. Data Accuracy Guardian: Ensure the accuracy of captured data by validating against actual shop floor values.
9. Data Structurer: Develop and implement data format structuring and standard frameworks that enhance our operations.
10. Quality Assurance Champion: Perform thorough Quality Assurance (QA) on collected data before handing it over to our data engineers.

Required Skills and Experience:

• Extensive experience in IIoT projects involving field communication protocols (Modbus, OPC, PROFINET, PROFIBUS).
• Strong knowledge of PLC programming with hands-on experience in multiple PLC brands (Siemens, Allen-Bradley, Mitsubishi).
• Proficient in auditing and analyzing OT infrastructure like a seasoned expert.
• Expertise in cloud connectivity and data collection systems.
• Creative thinker with the ability to design scalable and cost-effective IIoT architectures.
• Strong negotiation skills to manage vendor relationships effectively.
• Exceptional problem-solving and forward-thinking abilities.
• Solid understanding of manufacturing processes and shop floor operations.
• Proven experience in data validation, structuring, and quality assurance.
• Familiarity with data engineering concepts and the ability to liaise with data engineering teams.

Preferred Qualifications:

• Bachelor's degree in Instrumentation, Information Technology, Electrical Engineering, or a related field.
• Relevant certifications in Industrial Automation or IIoT technologies.
• 5+ years of experience in OT/IT convergence projects within manufacturing environments.
• Experience with data standardization and framework development in industrial settings.

Key Attributes:

• Strategic thinker with a hands-on approach who can get things done.
• Excellent communication skills to connect with both technical and non-technical stakeholders.
• Proactive problem-solver with a history of successful project deliveries.
• Adaptable to rapidly evolving technology landscapes, ready for anything!
• Meticulous attention to detail, especially in data accuracy and quality.
• Strong analytical skills for data validation and structure optimization.

• A strong sense of ownership
• Exceptional technical skills
• Ability to understand the problem and craft the right solution
• Strong software architecture skills
• Dedicated to completing projects of the highest standards, on time
• Passionate about the work they undertake

QUALIFICATIONS:

To be considered for this position you must possess the following qualifications:

• A minimum of 3.5 years of industry experience
• Previous experience working with a team on a large, complex project
• Excellent communication skills (verbal and written skills in the English language)

SKILLS:

Please find the below mandatory skills required for Senior .Net resources, kindly source accordingly.

• Strong in C#.Net
• MVC (Min 2 Yrs)
• Web API (Min 1 Yr)
• Good in SQL and DB operations
• Should have used latest features of C#.Net

Database:

• Entity Frameworks (LINQ) (Min 1 Yr)
• ADO.Net (SQL)