11+ Marketing Strategy Jobs in Chandigarh | Marketing Strategy Job openings in Chandigarh

About the Role

We are looking for a Marketing Manager (Gaming Division) who understands the gaming ecosystem end-to-end—from game studios and publishers to Web3 startups and IP owners. This role will own brand positioning, demand generation, and go-to-market strategy for our gaming services and products globally.

You will work closely with sales, delivery, creative, and leadership teams to build visibility, credibility, and inbound opportunities in the gaming industry.

Experience Required: 4-6 Years

Key Responsibilities

1. Marketing Strategy & Positioning

a). Define and execute the marketing strategy for the Gaming Division (Web2, Web3, Metaverse, iGaming, Hypercasual, Mobile, PC).

b). Position the company as a trusted game development partner for studios, publishers, and startups.

c). Develop clear value propositions for different buyer personas (studios, founders, publishers, investors).

2. Demand Generation & Lead Growth

a). Drive B2B lead generation through:

• LinkedIn marketing (organic + paid)
• PPC campaigns (Google, LinkedIn)
• Landing pages & conversion funnels

b). Own campaign planning, execution, tracking, and optimization.

c). Collaborate with sales to improve MQL → SQL conversion.

3. Content & Thought Leadership

a). Own content strategy:

• Case studies, pitch decks, service pages
• LinkedIn thought leadership posts
• Blogs, whitepapers, and industry insights

b). Translate technical gaming capabilities into buyer-friendly messaging.

c). Position leadership as industry voices in gaming & Web3.

4. Industry & Event Marketing

a). Plan marketing around gaming events, expos, and conferences (online & offline).

b). Support event-based lead generation, networking, and post-event follow-ups.

c). Identify opportunities for event jacking & trend-based content.

5. Brand & Creative Oversight

a). Ensure consistent visual and messaging identity across all gaming marketing assets.

b). Work with design and video teams on creatives, reels, pitch visuals, and banners.

c). Maintain high-quality, premium brand standards suitable for global clients.

6. Analytics & Reporting

a). Track and report on:

• Campaign performance
• Lead quality and ROI
• Website and landing page conversions

b). Use data to continuously improve messaging and channels.

Required Skills & Experience

a). 4-6 years of experience in B2B marketing, preferably in Gaming, Tech, or Web3.

b). Strong understanding of the global gaming industry (studios, publishers, platforms, monetization models).

c). Hands-on experience with:

• LinkedIn Ads & Google Ads
• Marketing funnels and landing pages
• Content-led growth strategies

d). Ability to simplify complex game development offerings into compelling narratives.

e). Excellent communication and stakeholder management skills.

Good to Have

• Experience marketing game development services or gaming products.
• Exposure to Web3, blockchain games, NFTs, or Metaverse projects.
• Familiarity with tools like HubSpot, GA4, Webflow, Notion, or similar.
• Experience working with international clients and teams.

What Success Looks Like

• Increased inbound leads from gaming studios and Web3 startups.
• Strong brand presence on LinkedIn and industry channels.
• High-quality marketing assets supporting sales closures.
• Clear differentiation from generic game development companies.

Role Objective

The Digital Marketing Manager will lead and scale Instanodes’ digital marketing function, overseeing the SEO, PPC, and SMM teams while driving growth across all digital channels. This role requires strong hands-on expertise in SEO, PPC, SMM, AEO, and GEO—along with the ability to guide, mentor, and strategically align the team with business goals.

The DMM will ensure that Instanodes is discoverable, competitive, and positioned effectively across global markets, working closely with Sales, Product, and Growth teams to execute conversion-driven digital strategies.

Key Responsibilities

1. Team Leadership & Management

a. Lead and manage the existing SEO, PPC, and SMM team members.

b. Set clear goals, KPIs, workflows, and reporting structures for each function.

c. Conduct weekly performance reviews and provide guidance, coaching, and skill development.

d. Ensure cross-functional alignment between SEO, PPC, SMM, content, and website initiatives.

2. Digital Positioning & Messaging

a. Define Instanodes’ online brand presence for developers, startups, enterprise clients, and Web3 audiences.

b. Ensure consistent messaging across website, landing pages, ads, and social channels.

c. Oversee SEO-led content strategy and ensure digital messaging reflects product value and technical differentiation.

3. SEO Ownership & Strategy

a. Create and execute the overall SEO strategy (technical + on-page + off-page).

b. Review and guide the SEO specialist’s tasks—keyword strategy, content clusters, backlinks, audits.

c. Optimize product/solution pages to maximize organic visibility and conversions.

d. Implement AEO (Answer Engine Optimization) strategies for AI search platforms.

e. Strengthen GEO targeting for high-value regions.

4. PPC & Paid Acquisition Management

a. Own the paid marketing roadmap—Google Ads, Meta, LinkedIn, X, and Web3-native platforms.

b. Provide hands-on direction to the PPC team on campaign setup, optimization, A/B tests, and scaling.

c. Improve CAC, ROAS, impressions, and conversion efficiency.

d. Align PPC campaigns with GTM plans, feature releases, and chain integrations.

5. Social Media & Community Strategy (SMM)

a. Oversee SMM strategy for LinkedIn, X, Discord, and Web3 communities.

b. Guide the SMM team on content formats, posting strategy, engagement, and campaign execution.

c. Ensure social channels support lead generation, product positioning, and market education.

d. Drive thought leadership for Instanodes across industry channels.

6. Go-to-Market (GTM) Collaboration

a. Work with Product and Growth teams to build digital-first GTM plans for:

• New chain integrations
• New enterprise offerings
• New features and releases

b. Translate GTM plans into SEO, PPC, SMM, and content execution steps.

c. Define target personas, user journeys, and conversion funnels.

7. Website, Landing Pages & CRO

a. Own the website performance—SEO, UX, content, speed, and conversion optimization.

b. Plan new landing pages for campaigns, chain integrations, and enterprise solutions.

c. Run experiments (A/B tests) and improve demo signup and lead conversion rates.

8. Analytics, Reporting & Insights

a. Maintain dashboards for SEO, PPC, SMM, and website performance.

b. Analyze conversion data, user behavior, channel ROI, and funnel performance.

c. Provide insights for ongoing digital optimization and share reports with leadership weekly/monthly.

Requirements

• 5–8 years of experience in Digital Marketing, with minimum 2–3 years in a team lead/managerial role
• Deep hands-on experience in SEO, PPC, and SMM (must be capable of guiding team members at a technical level)
• Experience in AEO (Answer Engine Optimization) and GEO targeting
• Proven success in managing digital marketing teams and multi-channel performance campaigns
• Strong analytical mindset and familiarity with GA4, GSC, SEMrush/Ahrefs, HubSpot, ad managers
• Background in B2B SaaS, developer platforms, or Web3 infrastructure is a strong advantage
• Ability to translate technical product concepts into clear digital marketing strategies
• Strong project management, communication, and leadership skills

Success KPIs

• Growth in organic traffic & keyword rankings (SEO)
• Improved ROAS, CTR, and lower CAC (PPC)
• Increase in demo signups, MQLs, SQLs, and conversions
• Higher social engagement & follower growth (SMM)
• Improved product page conversion rates & landing page performance
• Strong internal alignment between marketing, sales, and product teams
• Positive feedback from team members and leadership on management effectiveness

Job Description – Business Development Executive / Associate

Location: Zirakpur (On-site)

Experience: 3 Months – 3 Years

Job Type: Full-Time

Industry: Recruitment / Executive Search

About the Role

We are looking for a Business Development Executive / Associate to join our team at Corporate Stalwarts. The role involves generating new business opportunities, building client relationships, and driving revenue growth.

Key Responsibilities

• Identify and approach potential clients across industries
• Build and maintain strong client relationships
• Manage lead generation, proposals, and negotiations
• Take ownership of client accounts and ensure satisfaction
• Achieve sales targets and contribute to business growth

Requirements

• Graduate / Postgraduate (BBA, MBA, Commerce, or related fields)
• 3 months to 3 years of experience in Sales / Business Development / Client Acquisition
• Excellent communication & negotiation skills
• Proficiency in MS Excel, Google Sheets, LinkedIn
• Goal-oriented and self-driven

What We Offer

• Competitive Salary + Attractive Incentives
• Career growth path (BD Executive → BD Head)
• Exposure to top corporate clients
• Mentorship and learning opportunities

• 4-5 years of experience in functional automation tools and frameworks (mandatory).
• Experience with the Playwright automation tool (desirable)
• Analyze logs generated from monitoring tools like Datadog, Splunk, Kibana for troubleshooting and debugging service failures.
• Perform database validation using appropriate queries to verify data integrity in SQL and NoSQL databases.
• Work effectively within an Agile development methodology and participate in ceremonies like sprint planning, daily stand-ups, backlog refinement etc.
• Identify and report bugs and defects using a bug tracking tool.
• Stay up-to-date with the latest testing tools and methodologies.
• Learn API automation and contribute to API automation deliveries.

·       Lead generation and developing new business for your assigned territory.

·       Educating the clients about new media and convincing them to advertise their product using Eco-friendly media.

·       Scheduling meeting with prospective clients and drive them for generating business.

·       Handling sales process end to end from pitching to client retention.

·       Candidate shall be well aware of retail and corporate clients in the assigned territory.

·       Develop a thorough understanding of key client’s needs and requirements and preparing customized solutions.

·       Negotiating contracts with clients and meeting established deadlines for the fulfillment of each client's long-term goals.

·       Playing an integral role for the effective on-boarding of new clients.

·       Dealing with clients and efficiently handling their queries.

·       Serve as contact point for key customers and internal teams.

·       Suggest solutions that answer client needs and wants.

·       Demonstrating good communication, presentation, selling and deal closing skills.

·       Driving Business for the company and client retention will be the core expertise.

We Required people for Life insurance process.

Should have good experience of life insurance sales or Health Insurance sales

Salary would be 2.50 lac to 6 lac , hike on your last CTC

Job location Pan India

Qualifications and Skills

• Strong knowledge of Core PHP, Shopify, Magento.
• Good knowledge of any PHP framework ( CodeIgniter and CakePHP )
• Hands-on experience one PHP framework
• Good analytical & communication skills.
• Must be proficient in PHP, MySQL, CSS, HTML, Javascript, AJAX, XML
• Should have excellent written communication skills (English)
• Must have the capacity to work independently and also as a part of a team
• Must have dedication and commitment towards work.

• Designing and building mobile applications for Apple’s iOS platform.
• Collaborating with the design team to define app features.
• Ensuring quality and performance of the application to specifications.
• Identifying potential problems and resolving application bottlenecks.
• Fixing application bugs before the final release.
• Publishing application on App Store.
• Maintaining the code and atomization of the application.
• Designing and implementing application updates.