11+ Marketing Strategy Jobs in Kolkata | Marketing Strategy Job openings in Kolkata

Responsibilities:

1. Develop and implement digital marketing strategies to drive online traffic to the company website and generate leads/sales.
2. Manage digital marketing campaigns across multiple channels, including but not limited to social media, email, SEO, SEM, and display advertising.
3. Analyze digital data metrics and campaign performance to optimize strategies and improve ROI.
4. Collaborate with internal teams (such as design, content, and sales) to create compelling digital content aligned with marketing goals.
5. Stay up-to-date with the latest trends and best practices in digital marketing and implement innovative strategies to stay ahead of the competition.
6. Manage and maintain the company's social media presence, including content creation, community engagement, and customer service.
7. Monitor and respond to online reviews and feedback on various platforms to maintain brand reputation.
8. Utilize marketing automation tools and CRM systems to streamline processes and improve efficiency.

Requirements:

1. Proven experience in digital marketing, with a strong understanding of digital marketing concepts and best practices.
2. Proficiency in digital marketing tools and platforms, such as Google Analytics, Google AdWords, social media management tools (e.g., Hootsuite, Buffer), and email marketing software (e.g., Mailchimp, HubSpot).
3. Strong analytical skills and the ability to interpret data and metrics to drive informed decisions.
4. Excellent written and verbal communication skills, with the ability to create engaging content for various digital channels.
5. Creative thinking and problem-solving skills, with a results-oriented mindset.
6. Ability to work independently and as part of a team in a fast-paced environment.
7. Certifications in digital marketing (e.g., Google Ads certification, HubSpot certification) are a plus.

About the Company

Our client is a leading manufacturer of TMT Bar and exporter in India. They are a well known group that achieves a turn over of 3000 Cr per annum. The group is setting a construction & architecture oriented omni channel B2B & B2C platform. Merito, a curated talent platform is responsible to identify key resources for this project.

Job Location: Kolkata

Job Description

• Full stack e-commerce developer is responsible for writing reusable, testable, and efficient code
• Design and implementation of low-latency, high-availability, and performance applications 
• Implementation of security and data protection 
• Understanding of performance testing and optimization techniques 
  
  

Requirements

• Fullstack developer should have the ability to translate Wireframes and PSD Designs into functional web apps.
• Binding of UI elements to JavaScript object models
• Creating RESTful services with Node.js
• Fullstack developer must have proven experience in front & back-end development
• Work in a cross-functional team to deliver a complete user experience
• Reactjs Nodejs developer must know MongoDB, Express, Node.js, & React.
• Create Unit and Integration tests to ensure the quality of code
• Be responsive to change requests and feature requests
• Write code that is cross-platform and cross-device compatible
• Full developer must have the ability to wear many hats and learn new technologies quickly
• Understanding & proficiency in REST APIs.
• Fullstack developer should know Git Repository and Jira.

Key Responsibilities:

·        Develop and create websites, applications, and systems

·        Participate on the Development and Testing Phase of the Projects

·        Participate as a member of the Scrum team

·        Maintain and enhance existing Projects

·        Deliver quality output on all Projects

·        Showcase your analytical and problem-solving ability.

·        Guide and Mentor other developers

·        Be updated on the latest technologies

Requirements:

·        More than 4-8 years’ experience in PHP

·        Must have minimum 4 years work experience in Laravel framework

·        Knowledge and experience in: MySQL, JQuery, Bootstrap, HTML,CSS

·        Knowledge on Coding Standards, Design Patterns, and Best Practices

·        Has actual experience and understanding on Agile Software Development

·        Ability to prioritize and handle multiple tasks and projects concurrently.

·        Able to mentor, collaborate and guide other team members

·        Team Player, Proactive and Accountable

Key Responsibilities:

• Development of a Single Page Application (SPA) and it's components in Typescript: deployed and optimized for progressive mobile and browsers using Angular 2 and Ionic 2 frameworks.
• Creating custom, general use modules and smart components which extend the elements and modules of core Angular framework.
• Creating self-contained, reusable, and testable modules and components in Typescript and using responsive HTML and CSS.
• Architecting and automating the build process for production, using task runners or scripts.
• Writing non-blocking code, and resorting to advanced techniques such as multi-threading, when needed

Skills and Qualifications:

• Should have experience with CSS 3, SCSS, Java script and HTML5.
• Full-time knowledge of Angular practices and commonly used modules based on extensive work experience. Or 2 Year or more experience with other industry-leading frameworks like React.
• Minimum 1-year experience in working and extending one of the CSS or UI frameworks like Ng-lightening, Angular-material

• Digital Marketing (preferably SEO – keyword research, on-page and off-page optimization, local business listing optimization and web analytics reporting) required; B2B experience an advantage
• University graduate
• Solid knowledge on SEO and Web Analytic Tools (preferably GA4, SEMrush, Google Keyword Planner, Search Console etc)
• Background in Paid Search (PPC) or Paid Social is an advantage
• IT literate with extensive experience in internet.
• Must know the modern techniques of content marketing.
• Proficient in creating and presenting comprehensive SEO reports that highlight key performance metrics, trends, and actionable insights.
• Good Communication Skills

Added Advantage

• Ability to leverage AI-powered SEO tools and platforms for keyword analysis, content optimization, and predictive analytics.
• Have experience of using generative AI tools.

Position: Windows SRE

Responsibilities:

• Windows Site Reliability Engineer with experience in managing large websites where Millions of customers hit
• Manage and monitor all installed systems and infrastructure
• Install, configure, test and maintain operating systems, application software and system management tools
• Among your responsibilities will be the installation and configuration of storage, servers, Microsoft servers (Cluster Services, File Services, Active Directory Services, Certificate Authority services), Virtual Infrastructure (Hyper-V), IIS, MS SQL and backup system
• Proactively ensure the highest levels of systems and infrastructure availability
• Monitor and test application performance for potential bottlenecks, identify possible solutions, and work with developers to implement those fixes
• Maintain security, backup, and redundancy strategies
• Write and maintain custom scripts to increase system efficiency and lower the human intervention time on any tasks
• Participate in the design of information and operational support systems
• Provide 2nd and 3rd level support
• Liaise and collaborate with vendors and Zacks personnel for problem resolution, decision making, knowledge sharing

Requirements:

• Minimum 5+ years of Windows support experience, 7, 8, 10, and Microsoft Server (all)
• Windows server expertise
• Familiar with WAN/LAN technologies
• Understanding of the OSI model
• Virtualization - MS Hyper-V, VMware, vSan
• Strong understanding of Internet protocols including HTTP(S), SSL, TCP, IP
• MS IIS administration and configuration
• MS Active Directory
• MS Storage Space
• DNS and DHCP
• SSL certificates and PKI
• Familiar with the ITIL framework
• Strong PowerShell experience
• Information Security experience a plus Other Qualifications
• Excellent attention to detail

Experience: 8-10 years

CupShup is looking for Operations Executive for the respective city. You will be responsible to handle the network growth, BTL Campaign function & operations, audit i. e. internal audits, client audits, cost audits, etc.

Responsibilities:

• Exeuctiion of BTL / Offline marketing campaigns across locations
• Strengthening network of promoters 
• Vendor/Partners Empanelment
• Logistics and Collaterals
• Success of the campaigns
• Process improvement and streamlining
• GST Compliance and reconciliation
• For Client - Media, Financial, Rate Benchmarking, Competition
• Functional Audits as and when required by Management
• Regional reporting
• Network tracker
• Collaterals Tracker
• Partners Tracker

Requirements:

• Graduate
• 0-2 years of experience BTL marketing is a must
• Self Motivated, Passionate, and a never give up attitude
• Team player
• Fair at communication and expression
• Willing to learn not only operations but also marketing and the other functions
• Two wheeler driving and license is an added advantage

SeenIt is looking for a Quality Assurance (QA) engineer to develop and execute exploratory and automated tests to ensure product quality.

QA engineer responsibilities include designing and implementing tests, debugging and defining corrective actions. You will also review system requirements and track quality assurance metrics (e.g. defect densities and open defect counts.)

The QA technician role plays an important part in our company’s product development process. Our ideal candidate will be responsible for conducting tests before product launches to ensure software runs smoothly and meets client needs, while being cost-effective. If you hold an engineering background and enjoy providing end-to-end solutions to software quality problems, we'd like you to apply.