11+ Go-to-market strategy Jobs in Pune | Go-to-market strategy Job openings in Pune

Product Marketing Specialist (SaaS-Based)

Location: Pune

Experience: 3 to 6yrs

Promobi Technologies is looking for a Product Marketing Specialist to develop and execute marketing strategies to increase awareness and adoption of our products. You as an ideal candidate are not only passionate but also an experienced B2B product marketer with proven success in working with emerging products and driving GTM strategies.

Responsibilities:

• Responsible for creation and execution of end-to-end marketing from Account-based marketing activities to branding and positioning campaigns to place our products as solutions for our customers and partners worldwide
• Develop and implement promotional activities such as promotions and product launches
• In depth knowledge of Data Driven Marketing are a must and a Data-oriented professional - working with data and insights and pairing that for users to generate balanced and thoughtful points of view for how to take our products to market
• Increase our solution's social, digital, and events presence and visibility.
• Product content - take care of the creative development and publication of a wide range of product-related marketing material from writing blog posts, thought leadership pieces, case studies, conducting webinars to conveying our products specs to our customers and partners
• Design content marketing strategies and set short-term goals and Create an effective conversion optimization strategy.
• Gain insight into customer use of current products, untapped opportunities, and buyer personas
• Proficiency in email marketing automation technology
• Demonstrates superior understanding of A/B testing and testing methodologies while coordinating the development and execution of test plans within the Optimization Team.
• Passionate about technology - keen to learn about how things work and understand technical concepts in ways that everyday people can understand
• Define the multi-product solution for each segment, and partner with the rest of the team to build positioning, sales enablement, and marketing assets to target these sub-segments.
• Work closely with a range of cross-functional teams like - sales, partner managers, marketing to craft thoughtful go-to-market strategies and drive growth initiatives
• To support our sales efforts by developing enabling collateral for all stages of the sales cycle, like slide decks, whitepapers, videos, etc
• Responsible for our brand management and identity: you communicate and successfully position our efforts in the drone ecosystem. You also contribute towards building a strong Auterion brand with deep reach into our global open source community.

Requirements:

• MBA with relevant experience in the B2B SaaS market.
• Proven relevant experience in creating marketing plans encompassing strategy, customer research, competitive analysis, product requirements, messaging, pricing, etc
• Experience initiating and driving a range of GTM programs including content marketing, social media, paid and organic marketing initiatives, webinars, trade shows
• Excellent English presentation, written, and verbal communication skills, with an eye for quality and attention to detail.
• Ability to effectively lead, inspire, and mentor direct and indirect reports.
• Ability to effectively work with cross-functional teams like sales, product development, executive management, and external stakeholders.

Job Description:

We are seeking a skilled and experienced Blockchain Developer to join our dynamic team. As a Blockchain Developer, you will be responsible for designing, implementing, and maintaining blockchain-based applications and solutions. You will collaborate with cross-functional teams to develop innovative blockchain solutions that meet our business requirements. The ideal candidate should have a strong background in blockchain technology, solid programming skills, and a passion for staying updated with the latest trends and developments in the blockchain space.

Responsibilities:

1. Design, develop, and implement blockchain solutions based on business requirements.
2. Collaborate with cross-functional teams to integrate blockchain technology into existing systems and applications.
3. Research and evaluate blockchain frameworks, platforms, and tools to identify the most suitable solutions for our projects.
4. Write clean, efficient, and maintainable code for blockchain applications.
5. Implement smart contracts and decentralized applications (DApps) using Solidity or other relevant programming languages.
6. Ensure the security, scalability, and performance of blockchain solutions.
7. Conduct code reviews, testing, and debugging to ensure the quality of deliverables.
8. Stay updated with the latest developments, standards, and best practices in blockchain technology.
9. Provide technical guidance and support to team members and stakeholders.
10. Document technical specifications, architecture, and processes related to blockchain development projects.

Requirements:

1. Bachelor's or Master's degree in Computer Science, Engineering, or related field.
2. Proven experience as a Blockchain Developer or related role.
3. Strong understanding of blockchain technology, cryptocurrencies, and decentralized systems.
4. Proficiency in programming languages such as Solidity, JavaScript, Python, or C++.
5. Experience with blockchain platforms such as Ethereum, Hyperledger, Corda, or EOS.
6. Familiarity with smart contract development and deployment.
7. Knowledge of cryptographic principles and security protocols.
8. Experience with blockchain development tools, libraries, and frameworks.
9. Excellent problem-solving skills and attention to detail.
10. Strong communication and teamwork skills.
11. Ability to work effectively in a fast-paced environment and manage multiple tasks simultaneously.
12. Certification in blockchain development (e.g., Certified Blockchain Developer) is a plus.

Join our team and be part of exciting projects at the forefront of blockchain technology innovation!

You are required to have skills in the following areas:

• Minimum 3+ Years of experience working as a Salesforce developer.
• Proven experience in developing Salesforce applications and interfaces:
• Salesforce and/or full-stack development
• Sales, Service Cloud and Force.com
• Salesforce Lightning experience is a must
• Proven and strong development experience in APEX, Visualforce, REST, SOAP/WSDL, SQL, and system interfaces
• Proven skills in deploying and configuring Apps from App Exchange
• Experience in web front-end technologies & Frameworks
• Conceptual understanding of Master Data Management (SAP), SAP Process Integrator / Informatica /
• Hands-on experience in querying salesforce.com database using SOQL & SOSL queries using Force.com Explorer
• Certifications in Salesforce Admin, Salesforce Platform Developer, and Salesforce Platform Developer II
• Experience in marketing cloud (pardot, exact-target/journey builder..) and its integration
• Design, develop, test, and document innovative sales and marketing solutions
• Expert in advanced APEX, Visual force, HTML5, REST, and full-stack development
• Excellent understanding of complex interfaces in the corporate system landscape
• Autonomous review and clarification of business requirements prior to implementation, creation and
• documentation of technical design/entity-relationship including alignment with stakeholders
• Autonomous coordination of test activities with business and IT stakeholders
• Autonomous coordination and execution of deployment in line with change and release management
• process and in alignment with Veeva technical stakeholders (e.g.project and support teams)
• Good acumen of business functions with a developer mindset
• Provide technical leadership, training, and mentoring of newly build solutions to the business
• Good communication & problem-solving skills.
• Quick Learner with and ability to jump into an existing code base and understand the code quickly and make enhancements as business demands change.
• Experience working with Onsite Team.

• Write performant code using core Vue, Vuex, and Vue Router to create websites and web applications 
• Create tests for code written by yourself and other web developers, full-stack developers, and software engineers
• Integrate Vue into legacy projects
• Diagnose and fix bugs and other software defects in new and existing Vue applications
• Run code optimization tools and analyzers to spot and refactor inefficiencies to create highly performant code

• Bachelor’s degree or several years of experience in enterprise products, computer science, or other related fields
• Strong understanding of JavaScript and React JS, including the latest revisions of ECMAScript
• Good knowledge of the Vue.js framework and related components such as Vuex and Vue Router
• Experience with standard tools and services in JavaScript front-end development and software development, such as Git, JIRA, HTML5, Laravel, Angular, Node.js, and npm
• The ability to work as part of a team, taking ownership of individual components and following coding guidelines to create performant components that fit into more-comprehensive projects
• An understanding of advanced JavaScript concepts, such as dealing with asynchronous requests and dynamic content 
• Experience with integrating and maintaining external software libraries and APIs using a command-line interface and package managers

Collaborate with business leads/managers, team members, RPO partners, recruitment agencies and other groups to run an effective recruiting unit

• Own planning and achievement of team targets, help team members on aspects like sourcing, quality checks, meeting their goals
• Implement weekly/monthly execution strategies through your team (5-6 members) to provide effective, in-time hires
• Work within predefined recruitment processes, also assess scope for improvement and build new methodologies
• Work on offer-generation, negotiation and post offer follow-up
• Continuously think and implement better candidate engagement practices (pre and post offer)
• Take initiatives to improve offer to join ratio and track necessary data trends
• Prepare team interview coordination plans and manage interviews in and out of Pune
• Work meticulously on ATS adherence and motivate the team to do so
• Work on data gathering, analysing and reporting, fetch meaningful hiring data trends

Required professional and technical expertise:

• Minimum 8 - 12years of experience in recruiting (preferably in IT corporates or Large RPO's)
• Must have worked on niche skills and targeted hiring (headhunting)
• Expertise in sourcing through social media channels and other innovative sourcing channels would be a plus
• Demonstrable experience in partner management and strength to hold difficult conversations with them
• Ambitious individual who can work under their own direction towards agreed targets/goals
• Demonstrated strong interpersonal skills, ability to lead a team

• Hands-on experience with various Microsoft technologies like .Net, ASP.Net, WCF, Web API, MVC SharePoint and/or Azure.
• Effective project and work-stream management.
• Strong understanding of Agile methodology and processes.
• Managing, mentoring and developing individuals into strong leads.
• Managing project effectively by defining milestones and schedules.
• Critically evaluating information gathered from multiple sources and reconciling conflicts.
• Interacting effectively with both technical and non-technical members on the team.
• Managing risks related to people, technology and processes.
• Ensuring adherence to standards and best practices.

Desired Profile:

• Minimum 10+ years of experience of shipping high quality software.
• Minimum 2 years’ experience of people management with proven track record of building and growing strong teams.
• Strong technical skills with computer science background or equivalent experience.
• Quick learner, ability to multi-task and work under pressure, and work with geographically distributed teams.
• Ability to influence management through presentations, written and verbal communication.
• Great leadership skills to work effectively with.
• Preferred candidates with valid US B1 visa and available to travel onsite at a very short notice.