11+ Go-to-market strategy Jobs in Pune | Go-to-market strategy Job openings in Pune

Product Marketing Specialist (SaaS-Based)

Location: Pune

Experience: 3 to 6yrs

Promobi Technologies is looking for a Product Marketing Specialist to develop and execute marketing strategies to increase awareness and adoption of our products. You as an ideal candidate are not only passionate but also an experienced B2B product marketer with proven success in working with emerging products and driving GTM strategies.

Responsibilities:

• Responsible for creation and execution of end-to-end marketing from Account-based marketing activities to branding and positioning campaigns to place our products as solutions for our customers and partners worldwide
• Develop and implement promotional activities such as promotions and product launches
• In depth knowledge of Data Driven Marketing are a must and a Data-oriented professional - working with data and insights and pairing that for users to generate balanced and thoughtful points of view for how to take our products to market
• Increase our solution's social, digital, and events presence and visibility.
• Product content - take care of the creative development and publication of a wide range of product-related marketing material from writing blog posts, thought leadership pieces, case studies, conducting webinars to conveying our products specs to our customers and partners
• Design content marketing strategies and set short-term goals and Create an effective conversion optimization strategy.
• Gain insight into customer use of current products, untapped opportunities, and buyer personas
• Proficiency in email marketing automation technology
• Demonstrates superior understanding of A/B testing and testing methodologies while coordinating the development and execution of test plans within the Optimization Team.
• Passionate about technology - keen to learn about how things work and understand technical concepts in ways that everyday people can understand
• Define the multi-product solution for each segment, and partner with the rest of the team to build positioning, sales enablement, and marketing assets to target these sub-segments.
• Work closely with a range of cross-functional teams like - sales, partner managers, marketing to craft thoughtful go-to-market strategies and drive growth initiatives
• To support our sales efforts by developing enabling collateral for all stages of the sales cycle, like slide decks, whitepapers, videos, etc
• Responsible for our brand management and identity: you communicate and successfully position our efforts in the drone ecosystem. You also contribute towards building a strong Auterion brand with deep reach into our global open source community.

Requirements:

• MBA with relevant experience in the B2B SaaS market.
• Proven relevant experience in creating marketing plans encompassing strategy, customer research, competitive analysis, product requirements, messaging, pricing, etc
• Experience initiating and driving a range of GTM programs including content marketing, social media, paid and organic marketing initiatives, webinars, trade shows
• Excellent English presentation, written, and verbal communication skills, with an eye for quality and attention to detail.
• Ability to effectively lead, inspire, and mentor direct and indirect reports.
• Ability to effectively work with cross-functional teams like sales, product development, executive management, and external stakeholders.

Job Overview

We are looking for an experienced QA Professional with 5–10 years of experience specializing in Pega Testing. In this role, you will design, execute, and manage testing strategies for complex, large-scale enterprise applications built on the Pegaplatform. You will ensure the seamless performance, integration, and functionality of workflows and case management systems.

Key Responsibilities

• Strategy & Planning: Define, design, and implement comprehensive test strategies, test plans, and test cases specifically tailored for Pega BPM applications.

• Functional & Rule Validation: Validate Pega rulesets, case management flows, data pages, routing logic, declarative expressions, and access groups.

• Automation Leadership: Design and maintain automated test frameworks for PegaUI and API layers using tools like Selenium, Cucumber, Tosca, or Pega Autotest.

• Defect & Defect Triaging: Track, analyze, and report defects using Jira, collaborating closely with Pega developers and Business Analysts to resolve complex issues.

• Regression & Integration Testing: Execute rigorous regression testing for Pegaplatform upgrades and test end-to-end integration with third-party APIs and databases.

• Mentorship & Quality Control: Lead a team of QA engineers, conduct test case reviews, and enforce industry-standard QA best practices.

Required Skills & Qualifications

• Pega Expertise: 4+ years of dedicated hands-on experience in testing Pega PRPC applications (Pega 8.x experience preferred).

• Certifications: Pega Certified Business Architect (PCBA), Certified System Architect (CSA), or Certified Pega QA is highly desirable.

• Testing Automation: Proven experience using automation tools (Selenium WebDriver, Tosca, Cucumber, or SoapUI/Postman for API testing) within a Pegaecosystem.

• Technical Proficiency: Strong understanding of SQL, XML, JSON, and Agile/Scrum methodologies.

• Analytical Skills: Exceptional ability to translate complex business requirements and user stories into structured test scenarios.

Job Description: Software Engineer - Fresher (Java Proficiency)

Location: Pune

Company: AdElement Media Solutions Pvt. Ltd.

About Us

We are a leading Ad Tech company revolutionizing the digital advertising landscape through innovative and impactful solutions. Join us in shaping the future of advertising technology.

Role Overview

As a Software Engineer - Fresher, you will play a crucial role in developing, optimizing, and maintaining high-performance applications. This is an opportunity to learn and contribute to cutting-edge ad tech solutions while building a solid foundation for your career.

Key Responsibilities

• Develop and maintain high-performance software applications using Java.
• Collaborate with cross-functional teams to define, design, and implement new features.
• Debug, test, and optimize systems for maximum performance and reliability.
• Stay updated with emerging technologies and trends in the ad tech domain.

Qualifications

• Education: Bachelor’s degree in Computer Science or a related field from premier institutes such as IITs, NITs, MIT, or other reputed government colleges.
• Technical Skills:
• Strong Java proficiency with a solid understanding of Object-Oriented Programming (OOP) and design patterns.
• Basic knowledge of SQL and relational databases.
• Familiarity with version control systems like Git.
• Soft Skills:
• Strong analytical and problem-solving abilities.
• Ability to work in a collaborative team environment.

Good-to-Have Skills

• Understanding of ad tech concepts, such as ad servers, Real-Time Bidding (RTB), and programmatic advertising.
• Basic knowledge of web development technologies (HTML, CSS, JavaScript).
• Exposure to cloud platforms like AWS or Azure.

What We Offer

• Opportunity to work with cutting-edge technologies in a dynamic industry.
• Comprehensive training and mentorship to help you excel in your career.
• Competitive salary and benefits.
• A vibrant and inclusive work culture that fosters innovation and growth.

How to Apply

If you're passionate about technology and eager to start your career in the dynamic world of Ad Tech, we’d love to hear from you! Send your application to [your email/website link] and take the first step toward an exciting journey with us.

Join us and be a part of the Ad Tech revolution!

Exp: 0 -2 Years

Salary: ₹12,000 - ₹18,000 per month

Location: Pune

Requirements:

• Proven experience in telecalling, sales, or customer service is preferred.
• Excellent verbal communication skills.
• Strong persuasive and negotiation skills.
• Ability to build rapport and maintain positive relationships over the phone.
• Goal-oriented and self-motivated with a track record of achieving targets.
• Basic computer literacy and comfortable using CRM systems.
• Strong organizational and time-management skills.
• Ability to handle pressure and work effectively in a fast-paced environment.

We are seeking a dynamic and motivated Field Sales Executive to join our sales team. The ideal candidate will be responsible for generating new business and maintaining existing client relationships through face-to-face meetings and presentations. This role requires a high level of travel and interaction with clients in various locations.

Key Responsibilities:

1. Client Visits: Conduct regular visits to current and potential clients to present our products/services.
2. Sales Targets: Meet and exceed sales targets and goals as set by the company.
3. Market Analysis: Conduct market research to identify new business opportunities and provide feedback on market trends.
4. Product Demonstrations: Deliver detailed presentations and demonstrations of our products/services to clients.
5. Relationship Management: Build and maintain strong relationships with clients to ensure customer satisfaction and repeat business.
6. Negotiation and Closing: Negotiate terms and conditions with clients and close sales deals.
7. Reporting: Prepare and submit detailed sales reports and forecasts to the Sales Manager.
8. Customer Support: Provide after-sales support to clients and address any issues or concerns.
9. Team Collaboration: Work closely with the sales and marketing teams to develop and implement effective sales strategies.
10. Compliance: Ensure all sales activities comply with company policies and procedures.

Qualifications:

1. Education: Bachelor’s degree in Business, Marketing, or a related field.
2. Experience: Minimum of [X] years of experience in sales, preferably in a field sales role.
3. Skills:

• Strong communication and interpersonal skills.
• Proven track record of achieving sales targets.
• Excellent negotiation and closing skills.
• Ability to work independently and manage time effectively.
• Proficiency in using CRM software and MS Office Suite.

1. Other Requirements:

• Valid driver’s license.
• Willingness to travel extensively

ROLE DESCRIPTION

The ideal candidate will be passionate about building resilient, scalable, and high-performance distributed systems products. This individual will thrive and succeed in delivering high-quality technology products in a fast-paced and rapid growth environment where priorities could shift quickly. We are looking for an engineer who prioritizes well, communicates clearly, and understands how to drive a high level of focus and excellence within a strong team. This person has an innate drive to build a culture centered on customer focus, efficient execution, high quality, rigorous testing, deep monitoring, and solid software engineering practices.

WHO WILL LOVE THIS JOB?

• Attracted to creativity, innovation, and eagerness to learn.

• Alignment to a fast-paced organization and its short-term and long-term goals.

• An engaging, open, genuine personality that naturally encourages interaction with individuals at all levels. • Strong value system and sense of ethics.

• Absolute dedication to premium quality.

• Want to build a strong core product team capable of developing solutions for complex, industry-first problems

• Build a balance of experience, knowledge and new learnings

ROLE & RESPONSIBILITIES

• Driving the success of the software engineering team at Datamotive.

• Driving go-nogo decisions of product releases to customers.

• Drive QE team for developing test scenarios & product automation.

• Collaborating with senior and peer engineers to identify and improve upon feature improvements.

• Build a strong customer focussed mindset for qualifying product features and use cases.

• Develop, Build & Perform functional, scale and performance testing.

• Assist in Identifying, Researching & Designing newer features and cloud platform support in areas of disaster recovery, data protection, workload migration etc.

• Conduct pilot tests to assess the functionality of newly developed programs.

• Front-facing customers for product introduction, knowledge transfer, solutions, bug triaging etc.

• Assist customers by giving product demos, conducting POCs, training etc.

• Manage Datamotive infrastructure, bringing innovative automation for optimizing infrastructure usage through monitoring and scripting. 

• Design test environments to simulate customer behaviors and use cases in VMware vSphere, AWS, GCP, and Azure clouds.

• Help write technical documentation, and generate marketing content like blogs, webinars, seminars etc.

TECHNICAL SKILLS

• 8 - 12 years of experience in software testing with a relevant domain understanding of Data Protection, Disaster Recovery, and Ransomware Recovery.

• A strong understanding and demonstrable experience with at least one of the major public cloud platforms (GCP, AWS, Azure or VMware)

• A strong understanding and experience in qualifying complex, distributed systems at feature, scale and performance.

• Insights into the development of client-server SaaS applications with good breadth across networking, storage, micro-services, and other web technologies.

• Programming knowledge in either Python, Shell scripts or Powershell.

• Strong knowledge of test automation frameworks E.g. Selenium, Cucumber, and Robot frameworks

• Should be a computer science graduate with strong fundamentals & problem-solving abilities.

• Good understanding of virtualization, storage and cloud platforms like VMware, AWS, GCP, Azure and/or Kubernetes will be preferable.

WHAT’S IN IT FOR YOU?

• Impact. Backed by our TEAM, Investors and Advisors, Datamotive is on the path to rapid growth. As we take our products to the market, your position will be vital as you play a crucial role in innovating and developing our products, identifying new features, and filing patents, while also gaining personal experience and responsibilities. As a key player in our company's success, the impact of your work will be felt as we grow as an organization.

• Career Growth. At Datamotive, we highly value the input made by each employee to help us achieve our company goals. To this end, we strive to ensure that everyone has access, and exposure to be up-to-date in the industry, and to learn and improve their expertise. We ensure that each employee is given exposure to understanding the functional and technical elements of our products as well as all related business functions. As your knowledge grows, so do the opportunities for advancement to more senior opportunities or into other areas of our business. We strive to be a company where you can truly chart out a career path for yourself.

Role: Full Stack Java Developer

 Requirements:

• Tech\ B.E. (Bachelor’s degree in Computer Science\ Computer Engineering)
• At least 5 years of Java Development experience with knowledge of Java EE technologies and Spring framework. (Core, SpringBoot, JDBC, JMS, MVC etc.)
• Strong experience in building Restful services, Micro services and Web application (HTML, CSS and JavaScript) development
• Strong experience with one or more web technologies like JQuery, Angular, FreeMarker, React etc.
• Strong experience in building front-end of applications through appealing visual design
• Experience with Tomcat and WebLogic servers
• Experience with Eclipse/STS, Mule ESB, SOAP UI, Swagger, Postman etc.
• Experience in Database development skills in Oracle using SQL, PL/SQL etc.
• Experience in modern DevOps processes, CI/CD setup and Test Automation
• Understanding of Agile/Scaled Agile.

Desired Skills (Preferred):

• Financial Services industry experience desired, but not necessary
• Experience in OpenShift and cloud technologies (preferably AWS, Docker and Kubernetes).
• Experience in refactoring and migrating applications to cloud
• Experience in build automation tools like GIT, Ant, Maven, Gradle, Jenkins, Artifactory, Serena, Nolio etc.
• Experience in test automation tools like Selenium, SOAP-UI, Postman, JMeter, etc.
• Exposure to HP ALM and JIRA, GitLab