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Go-to-market strategy Jobs in Delhi, NCR and Gurgaon

6+ Go-to-market strategy Jobs in Delhi, NCR and Gurgaon | Go-to-market strategy Job openings in Delhi, NCR and Gurgaon

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Media and Entertainment Industry

Media and Entertainment Industry

Agency job
via Peak Hire Solutions by Dhara Thakkar
Noida
8 - 12 yrs
₹12L - ₹15L / yr
Creative Writing
Adobe Creative Suite
Adobe Creative Cloud
Content Writing
Content Marketing
+58 more

Role: Creative Producer – Web Series

Industry: Media and Entertainment Industry

Function: Product Management

Age Upto: 38 Years

City/State: Noida

Education: Graduation

Work Mode : ONSITE

Working Day : 5


Required Skills: Creative Vision & IP Development,  End-to-End Content Production Leadership,  Cinematic Storytelling & Audience Psychology,  Team Leadership & Cross-Functional Collaboration,  Data-Driven Content Strategy


Description :

Job Overview:

The Creative Producer – Web Series will lead the overall creative vision, strategy, and execution of Web Series content across all formats. The role demands a visionary storyteller who deeply understands cinematic language, audience psychology, and cultural nuances, while maintaining creative excellence and market relevance.


The Creative Producer will be responsible for ideating and developing high-impact original IPs, supervising the full content lifecycle, and ensuring every story aligns with Company’s mission — “Entertainment First in Culture.”

 

Key Responsibilities:

1. Creative Strategy & Vision:

● Drive the creative vision for company Web Series, ensuring all projects align with the platform’s cultural and entertainment goals.

● Lead ideation and development of original IPs across genres with strong emotional and cinematic value.

● Work closely with screenwriters, directors, and producers to develop highly engaging and culturally resonant scripts.

● Ensure creative consistency, strong storytelling structure, and high production quality across all stages — from concept to scripting, production, post, and release.


2. Content Development & Execution:

● Responsible for content commissioning as per Company’s overall strategy and creative roadmap.

● Ensure smooth execution of projects within defined budget and TATs, maintaining excellence in storytelling and visual quality.

● Maintain a yearly content pipeline, pre-planning content commissioning and licensing in sync with business and cultural objectives.

● Supervise the pre-production, production, and post-production stages of Web Series content to ensure alignment with creative vision.


3. Team Supervision & Collaboration:

● Lead and mentor a team of associate creative producers, writers, producers, and content strategists, fostering innovation and creative ownership.

● Supervise cross-functional teams (internal & external) through all phases — from ideation and scripting to marketing and release.

● Collaborate with marketing, insights, and analytics teams to align creative output with performance goals and audience insights.


4. Platform & Audience Insights:

● Monitor content trends, audience behavior, and performance data to refine content strategies.

● Scout emerging formats, genres, creators, and storytelling trends to keep the company ahead of the curve.

● Analyze content performance metrics and deliver stories with high engagement and completion rates.

● Identify opportunities for IP expansion, spin-offs, or multi-platform storytelling to strengthen the Company's brand footprint.

 

Qualifications & Skillset:

Creative & Storytelling Skills:

● In-depth understanding of characters, emotions, and visual storytelling.

● Strong grasp of concept selection, narrative pacing, and audience connection.

● Proven ability to develop culturally rooted, high-engagement content.

Technical & Process Understanding

● Deep understanding of Pre-Production (casting, budgeting, locations, costumes, treatment).

● Strong knowledge of Post-Production (editing, sound design, BGM, DI, VFX).

● Ability to maintain storytelling quality across production pipelines.


Strategic & Analytical Strengths:

● Strong understanding of market trends and audience insights.

● Skilled in using data and analytics to shape creative decisions and assess content performance.

Leadership & Decision-Making

● Proactive problem-solver with strong creative judgment.

● Excellent team management and multi-tasking capabilities.

● Ability to balance creative ambition with business strategy and timelines.

 

Experience:

● Minimum 8+ years of experience in web series creation, creative leadership roles.

● At least 5+ years of on-ground experience in Web Series production and 3+ years in OTT/platform-based content creation.

● High on learning, high on passion, and driven by creative innovation.

 

Cultural Understanding:

● Deeply rooted understanding of regional culture or broader Hindi-speaking belt sensibilities.

● Ability to translate cultural authenticity into mass, relatable storytelling.

 

Ideal Candidate:

This role is ideal for a visionary creative leader who lives and breathes cinema — someone with the rare blend of creative instinct, analytical acumen, and cultural depth. The ideal candidate will be passionate about building a cinematic universe that entertains, represents, and elevates regional India on a global scale.

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Media and Entertainment Industry

Media and Entertainment Industry

Agency job
via Peak Hire Solutions by Dhara Thakkar
Noida
6 - 8 yrs
₹10L - ₹20L / yr
skill iconGoogle Analytics
Product Marketing
Customer Relationship Management (CRM)
Stakeholder management
Mixpanel
+7 more

Required Skills: Proficiency in CRM tools, Excellent Communication & Stakeholder Management, Cross functional collaboration, Amplitude, Mixpanel, GA4, Retention Strategy

 

Criteria:

  • Candidate should have Experience: 6–8 years in Product Marketing, Lifecycle Marketing for digital-first or app-based businesses.
  • Preferred industry exposure: Gaming, OTT, consumer tech, or subscription-led platforms or E-commerce environments.
  • Understanding of lifecycle communication, retention strategies, and user segmentation.
  • Strong understanding of user behavior, adoption funnels, and product-led growth.
  • Hands-on experience in CRM and in-app communication campaigns.
  • Proficient in analyzing funnel metrics, adoption KPIs, and deriving actionable insights.
  • Strong stakeholder management and ability to collaborate with Product, Design, Data & Lifecycle teams.
  • Experience with CRM tools such as CleverTap, MoEngage, Braze, or WebEngage.
  • Familiarity with analytics platforms (Amplitude, Mixpanel, GA4) and basic understanding of A/B testing / experimentation frameworks.

 

Description

Key Responsibilities

1. Drive Feature & Product Adoption

  • Plan and execute go-to-market (GTM) and in-app communication strategies to increase awareness and usage of new or underutilized product features.

2. Convert User Insights into Messaging

  • Analyze user behavior and pain points to craft clear, value-led positioning and messaging for features and product experiences.

3. Plan & Execute Cross-Channel Campaigns

  • Run CRM, in-app, and creative communication campaigns to educate users, highlight feature benefits, and improve engagement.

4. Measure & Optimize Performance

  • Track feature usage, conversion, and retention metrics to identify gaps and refine messaging, funnels, or user journeys.

5. Collaborate with Cross-Functional Teams

  • Work closely with Product, Data, Design, and Lifecycle Marketing teams to ensure consistent communication and seamless product experience delivery.

 

Key Expected Outcomes

  • Demonstrable growth in feature and overall product adoption across the platform.
  • Smooth and timely GTM execution for new feature launches.
  • Clear, consistent product communication across all channels and user segments.
  • Data-backed continuous improvement informed by user feedback and performance insights.
  • Strong collaboration and alignment between Product, Lifecycle, and Design teams, ensuring efficient rollouts and improved user experience.

 

Must-Have Requirements

  • 6-8 years of experience in Product Marketing, Lifecycle Marketing, or similar roles in digital-first/app-led businesses (OTT, consumer tech, or subscription-based models preferred).
  • Strong understanding of user behavior, adoption funnels, and product usage patterns.
  • Hands-on experience executing CRM and in-app communication campaigns.
  • Analytical mindset with the ability to interpret funnel metrics and convert insights into action.
  • Excellent communication and stakeholder management skills.
  • Strong written and verbal communication, with clarity in user-facing messaging.
  • Ownership mindset with end-to-end accountability for campaign planning and execution.
  • Understanding of digital platforms and OTT ecosystems.

 

Should-Have Requirements

  • Experience working in OTT, entertainment, or consumer-tech environments with knowledge of content-driven user behaviors.
  • Working knowledge of CRM tools such as Clevertap, MoEngage, Braze, or WebEngage.
  • Familiarity with analytics tools (Amplitude, Mixpanel, GA4).
  • Exposure to A/B testing and experimentation frameworks.
  • Comfort with data visualization platforms such as Appsflyer, Metabase, Looker, or Power BI.
  • Understanding of lifecycle communication and retention-focused strategies.
  • Ability to review or create campaign creatives with strong narrative alignment.
  • Curiosity and storytelling capability to translate product features into user benefits.

 

Good-to-Have Requirements

  • Prior experience in driving feature adoption or contributing to product-led growth initiatives.
  • Experience working in high-growth, data-driven startup environments.
  • Familiarity with marketing automation and experimentation tools.
  • A creative eye for content, communication, and user experience design.

 

Success Metrics

  • Feature Adoption Rate: % of users engaging with new features (7-day/30-day adoption).
  • Feature Retention Rate: Repeat usage of adopted features.
  • Campaign Engagement Metrics: CTR, CVR, and engagement uplift from CRM/in-app campaigns.
  • Time-to-Launch Efficiency: Speed and accuracy of GTM execution.
  • User Awareness: Improvement in survey scores or reduction in support queries.
  • Cross-Functional Alignment: Execution efficiency with Product, Data, and Design teams.
  • Impact on Retention & Watch Hours: Contribution of product marketing efforts toward user engagement KPIs.

 

 

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MyOperator - VoiceTree Technologies
Noida
5 - 7 yrs
₹15L - ₹20L / yr
SaaS
Channel Sales
Partnership and Alliances
Revenue growth
Go-to-market strategy
+5 more

About MyOperator:


MyOperator is India’s leading cloud-based business communication platform, trusted by 12,000+businesses. We offer cloud telephony and WhatsApp API solutions to streamline customer communication through IVR, call tracking, recording, and virtual numbers, making business interactions more efficient and scalable.


Role Overview:


We are seeking a dynamic and revenue-driven Lead Strategic Partnerships & Alliances to lead, train, and scale our Partnership & Alliances team. You will be responsible for driving strategic partnerships, channel alliances, and revenue growth while optimizing the partnership ecosystem. This role requires a proven track record in revenue generation through partnerships, strong leadership skills, and an ability to build long-term alliances.


Responsibilities:

  • Own and lead the partnerships strategy by identifying, onboarding, and scaling strategic partners, resellers, and alliances.
  • Train and mentor the partnerships team to enhance their performance and drive revenue.
  • Develop and execute partnership programs that generate revenue and expand market reach.
  • Build strong relationships with key industry players, resellers, and technology partners.
  • Streamline onboarding, engagement, and revenue-sharing models for efficiency.
  • Negotiate and close high-impact deals, working closely with leadership to structure long-term business success.
  • Track key KPIs such as partner revenue contribution, retention, and deal closures while optimizing strategy accordingly.
  • Collaborate with Sales, Marketing, and Product teams to align partnerships with business objectives.

Qualifications:

  • Minimum 5 - 7 years of experience in Strategic Partnerships, Channel Sales, or Alliances, preferably in a SaaS/product-based company.
  • Proven track record in generating revenue through partnerships and alliances.
  • Strong leadership skills with experience in training and managing high-performance teams.
  • Excellent negotiation skills with the ability to structure and close complex partnership deals.
  • Strategic thinker with the ability to identify growth opportunities and execute data-driven partnership strategies.
  • Strong relationship-building skills with an existing network in SaaS, telecom, or cloud-based industries being a plus.

Join us at MyOperator and be part of a dynamic team that is transforming the way businesses communicate. We offer competitive compensation, comprehensive benefits, and ample opportunities for growth and career advancement. Apply today and embark on an exciting journey with us!


Perks & Benefits:

  • Lead and scale the Partnerships & Alliances function in a fast-growing SaaS company.
  • Work with a passionate and ambitious team that values ownership, innovation, and transparency.
  • Directly impact business growth and revenue through high-value collaborations.
  • Competitive compensation with a lucrative variable component.
  • Opportunity to work with leading partners and industry leaders.


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Noida
4 - 6 yrs
₹4L - ₹9L / yr
Lead Generation
Client Servicing
Cold calling
Project Management
Project planning
+6 more

- Role & responsibilities

Prospecting & Lead Generation:

  • Leverage LinkedIn and other professional networks to identify and qualify potential leads within target industries.
  • Build and maintain a strong pipeline of qualified prospects, ensuring steady new project acquisition.

Client Engagement & Relationship Management:

  • Engage in consultative selling to understand clients' needs in marketing automation, web development, and digital marketing.
  • Establish and nurture relationships with C-level executives and decision-makers.


Sales Process Management:

  • Manage the end-to-end sales process, from initial outreach and discovery calls to negotiation and closing deals.
  • Prepare tailored sales proposals and presentations aligned with clients business goals.


Market & Competitor Analysis:

  • Conduct market research to identify industry trends, client requirements, and competitor offerings in the digital marketing and web development space.
  • Provide insights to shape Gyanwaves service offerings and ensure alignment with market demand.

Cross-Department Collaboration:

  • Work closely with the marketing, development, and project management teams to develop solutions that meet client needs and ensure successful project delivery.
  • Act as a liaison between clients and internal teams to ensure project requirements are clearly defined and met.

Metrics & Reporting:

  • Track and report on key performance indicators (KPIs) related to lead generation, conversion rates, sales cycle duration, and revenue growth.
  • Regularly update the CRM with accurate and detailed information on all client interactions and deal progress.


- Preferred candidate profile

  • Certification in digital marketing or web development.
  • Experience in selling IT consultancy or software solutions.
  • Knowledge of marketing automation platforms (e.g., Marketo, HubSpot) and web development frameworks.



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Saltoro Coffee Roasters
Pawan Arya
Posted by Pawan Arya
Noida
2 - 6 yrs
₹3L - ₹4.2L / yr
Field Sales
Effective communication
Go-to-market strategy
industry knowledge
Presentation Skills

Our Coffee is roasted in New Delhi, the centre of a new specialty coffee revolution. Experience something beyond jut a cup of caffeine.

Our coffee story is much wider, much higher and much deeper than meets the eye. We began in-depth coffee roasting during the worldwide lockdown caused by covid-19 pandemic and lass than 5 month late we founded Saltoro Coffee Roasters with an aim to serve the people great tasting coffee cultivated by Indian farm and roasted to perfection to get the quality products.

Overview: Saltoro Coffee Roasters is a boutique coffee roasting company that is passionate about sourcing, roasting, and delivering the finest quality coffee beans. With a commitment to excellence and a deep appreciation for the art of coffee, we aim to provide coffee enthusiasts with an exceptional and flavorful experience in every cup.


Responsibilities:

Lead Generation: Identify potential clients or customers through various means, such as cold calling, networking, market research, and online lead generation tools.

Market Research: Analyze market trends, customer needs, and competitor activities to identify opportunities for business growth.

Client Acquisition: Develop and maintain relationships with potential clients, understanding their needs, and presenting solutions that align with the company's products or services.

Sales Strategies: Develop and implement sales strategies and tactics to achieve and exceed sales targets.

Product Knowledge: Acquire in-depth knowledge of the company's products or services and effectively communicate their features and benefits to clients.

Presentation and Pitching: Prepare and deliver persuasive sales presentations and pitches to potential clients.

Negotiation: Negotiate contracts, pricing, and terms with clients, ensuring a mutually beneficial agreement.

Sales Reporting: Maintain accurate records of sales activities, client interactions, and progress toward sales targets. Prepare regular reports for management.

Client Relationship Management: Build and maintain strong relationships with existing clients, ensuring their satisfaction and identifying opportunities for upselling or cross-selling.

Collaboration: Collaborate with internal teams, including marketing, product development, and customer service, to ensure a seamless customer experience.

Feedback Collection: Act as a liaison between clients and the company, collecting feedback and insights to improve products, services, and customer satisfaction.

Key Skills:

Sales Skills: Strong sales and negotiation skills are essential for closing deals and growing revenue.

Communication: Excellent communication skills, both verbal and written, are necessary for conveying product information and building relationships with clients.

Market Research: The ability to conduct market research to identify potential clients and stay informed about industry developments.

Product Knowledge: In-depth knowledge of the company's products or services is crucial for effectively presenting and selling them.

Networking: Building and nurturing relationships with potential clients, industry professionals, and partners.

Adaptability: The ability to adapt to changing market conditions and client needs.

Time Management: Effective time management skills to prioritize tasks and meet sales targets.

Customer Focus: A customer-centric approach, understanding and addressing customer needs and concerns.

Problem-Solving: The ability to identify challenges and propose solutions to meet customer requirements.

Team Collaboration: Collaboration with internal teams to ensure smooth operations and customer satisfaction.

Technological Proficiency: Familiarity with CRM software and sales-related tools for managing client relationships and tracking sales activities.

Data Analysis: Basic data analysis skills to interpret sales data and make informed decisions.

Ethical Conduct: Ethical behavior and integrity in all sales and customer interactions.

Resilience: The ability to handle rejection and persist in pursuing leads and opportunities.

Goal-Oriented: A strong focus on achieving and exceeding sales targets and business objectives.



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A Health Tech company

A Health Tech company

Agency job
via Qrata by Prajakta Kulkarni
Delhi, Gurugram, Noida, Ghaziabad, Faridabad
2 - 5 yrs
₹20L - ₹50L / yr
Go-to-market strategy
Strategy development
Strategic planning
Analytical Skills

About the Role 

We are looking for an extremely motivated individual with a proven track record to independently solve problems to work in our Founder’s Office and report directly to the CEO. As a strategist, consultant and implementer, successful candidate will drive multiple projects across growth, technology and product. The ideal candidate will have proven experience in a business consulting role, with a special focus on executive.

Job Description

Serve as liaison between the CEO, executives, senior leaders for project updates, proposals, and planning. Independently lead multiple high stake projects that impact the PnL across Growth, Technology, Operations and Product Oversee daily operations through collaboration with senior management and department leaders, performing an array of administrative tasks from managing calendars, generating correspondence, maintaining hard copy and electronic files, planning, and coordinating annual corporate meetings, and scheduling facilities. 

Build and develop relationships with all employees for increased efficiency and effective responsiveness into existing operations, and help to define new operational strategies, working with CEO and executives on special projects. Willingness to develop and learn subject matter expertise in healthcare, handling inquiries and developing action plans to address them, and assisting with the preparation and dissemination of communications. 

Requirements 

Ex Consultants from McKinsey/ Bain/ BCG or other top tier consulting firms will be preferred 

Undergraduate/ Postgraduate from top tier engineering schools like IIT/ BITs/ IIM/ ISB within 1-4 years experience will be preferred 

Minimum 2 years prior experience in strategy consulting or strong experience in leading PnL at a high growth startups or equally analytical roles preferred. 

Strong analytical ability, with excellent track record as an independent problem solver. Ability to understand large amounts of data to problem find the issue and crisply communicating to CEO will be a given. Adept at MS Excel & PPT 

Extremely agile, and enjoys working in a highly dynamic environment where there is pressure to deliver on business outcomes. Wants to be legendary every day. 

Experience in planning and leading strategic initiatives.

 

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