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As the Marketing Automation Manager, you will be responsible for executing campaigns and initiatives across multiple marketing channels, with a focus on email marketing, marketing automation, and lead generation. You will work closely with the Brand Strategy team and other members of the marketing team to develop and execute campaigns that support our business objectives and drive revenue growth.

Roles and Responsibilities:

• Develop and implement marketing automation strategies aligned with the business objectives and long-term customer acquisition and retention goals.
• Collaborate with the marketing team to plan and execute marketing campaigns that leverage marketing automation capabilities.
• Drive lead generation efforts by implementing effective strategies and tactics within marketing automation platforms. Create and optimize lead capture forms, landing pages, and lead scoring models to enhance lead quality and conversion rates.
• Use analytical tools and data sources to track, analyze, and report on campaign performance, including metrics such as open rates, click-through rates, conversion rates, and overall campaign effectiveness.
• Work closely with cross-functional teams, including sales, content, and design, to align marketing automation initiatives with overall marketing strategies.
• Maintain knowledge of GDPR, PECR, and other relevant privacy regulations to ensure compliance with marketing automation practices.
• Stay informed about marketing automation trends, tools, and best practices within the B2B technology industry. Conduct research and benchmarking to identify opportunities for innovation and optimization in marketing automation strategies and tactics.

Requirements:

• Prior experience in marketing automation or digital marketing for a high-growth B2B technology business.
• Hands-on experience in setting up automated campaigns using platforms like Hubspot, Salesforce, and similar marketing automation tools.
• Expertise in implementing web tracking technologies such as Google Analytics, Mixpanel, Snowflake, etc.
• Strategic mindset to help the business achieve long-term customer acquisition and retention goals.
• Proven ability to translate complex data into actionable insights for stakeholders.
• Ability to pivot quickly and make fast decisions based on changing needs in a high-growth environment.
• Comfortable working under tight deadlines and strong attention to detail.
• Excellent interpersonal, communication, and project management skills with the ability to prioritize tasks across multiple projects.
• Knowledge of GDPR, PECR, and other relevant privacy regulations.

• Interact with the Project Managers / Leads / Clients
• Understand the requirements and provide estimates for the planned tasks
• Deliver best quality work without bugs in the estimated time frame
• Help maintain code quality, organization, and automatization
• Collaborate with cross-functional teams to design and release new features
• Help the team to identify and correct bottlenecks, fix bugs
• Excellent analytical and problem-solving skills

• Experience / strong knowledge in both iOS & Android Mobile Application technologies
• Proficient in SwiftUI, Swift, Xcode, Java, Kotlin and Android Studio, Flutter, React Native
• Experience with version control: Maven, Gradle, Git, Cocopods
• Experience in application submission/provisioning process
• Experience in performance and memory tuning
• Good understanding of computer science concepts, design patterns, algorithms, and data structures

• Experience/knowledge in any of the Back-End technologies

Benefits:

• Hybrid WFH policy
• Annual company retreat
• Team lunch

B2B Sales Executive

Sales

• Farmers Fresh Zone aims at unlocking access to safe-to-eat, pesticide free fruits & vegetables directly sourced from our farmers. We are an omni channel platform having both offline and online presence. Backed by the Indian Angel Network, We are one of the first Indian agri-tech firms to introduce unit level traceability for all our products which means consumers can track the origin of a product including details of the farms and farmers.
•  We are all in the quest to create a positive movement, a movement aimed at reducing the gap between a consumer & a farmer, a movement that gives consumers access to safe & non-toxic farmer's produce, a movement that is uplifting the farmer community
• Today we are proud to say that we are connecting 1500+ farmers to urban consumers. We envisage our brand to go global soon, post creating a cemented presence in India.
•  We are not looking for job-seekers, we are looking for impact-creators with a go-getter attitude. We are looking for dynamic individuals who are honestly driven by the cause and are customer obsessed, be it our end user, farmer, vendor or even our internal community.

• To build an effective long-term relationship with the customers and perform sets of sales activities to help the organization run effectively, efficiently, and in support of business strategies and objectives.

RESPONSIBILITY

• Achieve forecasted sales goals
• Manage the sales pipeline and source leads
• Plan and execute sales activities that will ensure sales growth objectives.
• Be able to properly demonstrate the features and benefits of Company instrumentation to customers.
• Set demo session with the potential customer to convert
• Meet customer requirements (responsive, schedule conscious, etc) and maintain relationship
• Provide forecasts, reports, marketing intelligence, and information
• Attend and represent the Company at local exhibitions and meetings.
• On-board customers and keep the communication alive
• Contributes to team effort by accomplishing related results as needed

REQUIREMENTS

• Bachelor's in marketing, business or equivalent
• 1+ years in sales, telecom, broad band, hotels ( oyo )
• Excellent communication and presentation skills
• Solid knowledge of Sales management and b2b sales pipeline management
• Familiarity with analytical, productivity, and reporting tools such as MS Office, Asana, Slack, LinkedIn, PBI, etc...
• Fluency in English,Malayalam is required

Your job responsibilities include

·         Planning and coordinating with internal and external stakeholders to ensure project execution as per technical and functional specifications.

·         Reviewing technical requirements and adapting those into a http://force.com/" target="_blank">Force.com application.

·         Communicating with end-users to fully understand client expectations.

·         Participating in and leading code-review sessions to identify potential project bottlenecks and suggest solutions.

·         Requirement analysis, database design, coding, testing, implementation, and maintenance of Salesforce and associated software applications.

·         Managing technical delivery of integrations and custom extensions.

·         Providing hands-on support in software/application architecture, development, design, independent analysis, and problem resolution.

·         Overseeing development, design, UI, and technology integration efforts for the effective completion of a project.

·         http://salesforce.com/" target="_blank">Salesforce.com setup, configuration, customization, data migration, and deployment of applications to http://force.com/" target="_blank">Force.com platform

· Guiding clients over technology, processes, and applications while updating them on regular project-related developments.

Who you are

·         4+ years of experience in http://force.com/" target="_blank">Force.com applications design, development, integration, AppExchange launch and support and minimum 6 months to 1 year of hands-on experience in Salesforce Lightning development.

·         Fluent in Salesforce Lightning. Extensive experience developing Lightning Components – both within the Salesforce Lightning Design System and by writing custom Lightning Components in Java Script within the Aura framework.

·         Solid experience in Lightning component development and Salesforce customization.

·         Convert business requirements into well-architected solutions that best leverage the http://salesforce.com/" target="_blank">Salesforce.com platform. Develop the technical Design, custom solution, and system design based on lightning platform

·         Minimum of 6 months Lightning Component development experience.

·         Minimum of 6 months experience with Salesforce platform programming languages – Apex, Visualforce, Lightning Component framework.

·         Minimum of 6 months experience with Lightning Design System framework.

·         JavaScript, Remote Objects or JavaScript Remoting/events, JQuery, CSS

·         Salesforce Static Resources Setup and usage of lightning apps and embedding in VF pages.

·         Implementing REST integration (http://salesforce.com/" target="_blank">Salesforce.com web services API, REST API, JSON, Apex, HTML)

·         Being a Certified http://force.com/" target="_blank">Force.com Developer is a must, an Advanced Developer is highly desirable

·         Strong knowledge of Agile methodology

·         Proficiency in Apex, Visualforce, Web Services, SOQL, AJAX, XML, Javascript, HTML

·         Experience in SFDC customization, integration, and administration

·         The ability to lead workshops and provide direction to your team members

·         Excellent communication and presentation skills

Skills:- Salesforce, Salesforce Lightning, Integration, Salesforce Apex, and Visualforce.

Daily monitoring of Quantum's processes to ensure file transmissions to and from the system

• Ensure that any Quantum production issues with an emphasis on the modules ( Cash Management, Bank Reconciliation, Foreign Exchange, I/C loans, Money Market, Investments, etc.) are resolved on time
• Actively working with Quantum and internal IT teams to resolve issues with bank files and data transmissions between Quantum and other systems including retrieval of market rates