Role Overview
We are looking for a Senior Marketing Analytics professional with strong experience in Marketing Mix Modeling (MMM), Attribution Modeling, and ROI analysis. The role involves working closely with marketing and business leadership to deliver actionable insights that optimize marketing spend and drive business growth.
Key Responsibilities
- Analyze large-scale marketing and customer datasets to deliver actionable business insights.
- Build and maintain Marketing Mix Models (MMM) to measure media effectiveness and optimize marketing investments.
- Design and implement attribution models (multi-touch, incrementality, lift analysis) to evaluate campaign performance.
- Perform ROI, CAC, ROAS, and funnel analysis across marketing channels.
- Write complex SQL queries to extract, combine, and analyze data from multiple sources.
- Use Python for statistical analysis, regression modeling, forecasting, and experimentation.
- Develop and publish Tableau dashboards and automated reports for leadership and stakeholders.
- Work with marketing platforms such as Google Analytics (GA4), Adobe Analytics, Salesforce Marketing Cloud, Marketo, or similar tools.
- Collaborate with cross-functional teams to define KPIs, reporting requirements, and analytics roadmaps.
- Present insights and recommendations clearly to senior leadership and non-technical stakeholders.
- Ensure data accuracy, consistency, and documentation of analytics methodologies.
Required Skills & Qualifications
- 8+ years of experience in analytics, with a strong focus on marketing or digital analytics.
- Hands-on expertise in Marketing Mix Modeling (MMM) and Attribution Modeling.
- Strong proficiency in SQL and Python for data analysis.
- Experience with Tableau for dashboarding and automated reporting.
- Working knowledge of Google Analytics / GA4, Adobe Analytics, and marketing automation or CRM tools.
- Strong understanding of data modeling, reporting, and ROI measurement.
- Excellent stakeholder management, communication, and data storytelling skills.
- Ability to work independently in a fast-paced and ambiguous environment.
Good to Have
- Experience with Power BI / Looker / BigQuery
- Exposure to A/B testing, experimentation, or econometric modeling
- Experience working with large marketing datasets and cloud platforms
Role Overview
We are looking for a Senior Marketing Analytics professional with strong experience in Marketing Mix Modeling (MMM), Attribution Modeling, and ROI analysis. The role involves working closely with marketing and business leadership to deliver actionable insights that optimize marketing spend and drive business growth.
Key Responsibilities
- Analyze large-scale marketing and customer datasets to deliver actionable business insights.
- Build and maintain Marketing Mix Models (MMM) to measure media effectiveness and optimize marketing investments.
- Design and implement attribution models (multi-touch, incrementality, lift analysis) to evaluate campaign performance.
- Perform ROI, CAC, ROAS, and funnel analysis across marketing channels.
- Write complex SQL queries to extract, combine, and analyze data from multiple sources.
- Use Python for statistical analysis, regression modeling, forecasting, and experimentation.
- Develop and publish Tableau dashboards and automated reports for leadership and stakeholders.
- Work with marketing platforms such as Google Analytics (GA4), Adobe Analytics, Salesforce Marketing Cloud, Marketo, or similar tools.
- Collaborate with cross-functional teams to define KPIs, reporting requirements, and analytics roadmaps.
- Present insights and recommendations clearly to senior leadership and non-technical stakeholders.
- Ensure data accuracy, consistency, and documentation of analytics methodologies.
Required Skills & Qualifications
- 8+ years of experience in analytics, with a strong focus on marketing or digital analytics.
- Hands-on expertise in Marketing Mix Modeling (MMM) and Attribution Modeling.
- Strong proficiency in SQL and Python for data analysis.
- Experience with Tableau for dashboarding and automated reporting.
- Working knowledge of Google Analytics / GA4, Adobe Analytics, and marketing automation or CRM tools.
- Strong understanding of data modeling, reporting, and ROI measurement.
- Excellent stakeholder management, communication, and data storytelling skills.
- Ability to work independently in a fast-paced and ambiguous environment.
Good to Have
- Experience with Power BI / Looker / BigQuery
- Exposure to A/B testing, experimentation, or econometric modeling
- Experience working with large marketing datasets and cloud platforms

About IBS Software Services
About
Similar jobs
Total Exp: 7+ years
Job Location: Ahmedabad - WFO
We are seeking a talented Lead UI/UX designer to join our team. As a Lead UI/UX designer, you will be responsible for creating intuitive and visually appealing designs that meet our clients' needs and enhance the user experience.
Responsibilities:
- As a Lead you will be responsible for leading a team and Designing and creating visually compelling websites that align with brand guidelines and objectives.
- Ensuring all designs are optimized for digital platforms and adhere to best practices for web and social media.
- Developing intuitive, usable, and engaging interactions and graphic designs for mobile.
- Prepare wire frame, mobile app design, web design & concept design
- Collaborating with cross-functional teams throughout the design process.
- Participating in the development process from definition, through design, build, test, release, and maintenance.
- Stay abreast of design trends and look for creative ideas and inspiration in parallel analogous worlds.
- Research and track advancements in mobile application design patterns.
- Break any design problem down into viable actionable chunks and solve them with clarity and precision.
- Staying in the loop and on top of the latest standards, changes, and trends in the mobile design field.
Requirements:
- Minimum 7 years experience as a UI/UX designer in IT Services with a strong portfolio showcasing design projects.
- Proficiency in wireframing tools.
- Up-to-date knowledge of design softwares, including Adobe Illustrator, Photoshop, and Figma.
- Familiarity with responsive design principles.
- Excellent communication and teamwork skills.
- Strong time-management abilities
- Kindly revert back if interested for the same and send me your updated resume and Portfolio.
As a CRO specialist you will use a mix of creativity and strong analytical skills to understand website behavior, identify opportunities to drive an increase in conversion, revenue and user experience, then develop and execute a strategy to turn those ideas into an optimization and testing plan. This is a customer-facing role requiring outstanding relationship management skills.
The ideal candidate would be extremely data-driven and makes design tweaks based on user behaviour to improve conversions. An experience in creating UI/UX wireframes would be a plus.
Responsibilities:
- Use qualitative (heatmaps, sessions recordings, surveys, etc) and quantitative(Google Analytics or similar) sources of data to analyze website traffic to understand user behavior and provide data-driven recommendations to increase engagement and conversion rate.
- Understand and implement ways to monitor conversion funnel congestions, design and usability factors of highly converting web pages.
- To understand the WHY behind the data and deliver actionable insights to further improve UX and conversion rate optimization to increase lead generation and online sales.
- Define and maintain overall optimization program (site and e commerce experience, landing pages, forms and calls-to-actions) Use an iterative approach to optimization (hypothesize, design, test, measure, optimize), deriving actionable insights from the results, formulating new experiment ideas and hypotheses, while implementing winning results.
- Develop or support the team in developing hypotheses, testing roadmaps and reports for optimization projects (A/B, Multivariate, Targeting, Personalization).
- Coordinate with developers, analysts, and researchers to drive projects forward.
If you have digital marketing experience on Landing page optimization I will be happy to have a discussion.
WHAT WE OFFER OUR EMPLOYEES
• 5 Day working
• Fun-Fridays
• Company-sponsored team outing and parties
• Flexible work from home policy
• Company-sponsored lunch
• No Leaves Policy: we trust people in getting work done
• A Diverse and exciting client portfolio of internationally renowned brands
Job Title: Product Manager
Company Overview:
India's first sustainable, size inclusive brand for athleisure, activewear & essentials for women. our brand’s aim is to blend the boundaries between function, fashion, comfort, size and fitness.
Responsibilities:
- Manage e-commerce website and supporting web applications.
- Develop and follow product roadmap.
- Participate in project & release planning.
- Analyze, monitor, test, document & configure applications.
- Must be a self-starter & be able to work with minimum supervision.
- Take complete ownership of product streams, create a roadmap and maintain backlogs.
- Own the entire product life cycle for products from inception, strategic planning, delivery to live launch, post-launch tracking, and ongoing product management, enhancement, and development.
- Conceptualize new business initiatives by working with business stakeholders and creating business impact through effective planning, business analysis, and operational data metrics, and by driving execution with the operations and technology team.
- Collaborate with the engineering team and business owners to identify problem statements, and define the business goals and metrics.
- Will work closely with different teams to create synergies leading to a high-quality product.
- Analyzing product metrics regularly and using the learning for product innovations and improvements.
- Ensuring timely delivery of projects through proper planning, scheduling, and execution.
Qualifications & Skills:
- A Full-Time Bachelor's/Master's Degree in Engineering (IT/CS) is mandatory.
- A Master's in Business Administration or equivalent experience in a high-growth tech company or startup is a plus.
- Experience in developing a website on Shopify is required.
- 2 to 5 years of product management, IT, e-commerce, operations, or related experience on a digital product/platform.
- High proficiency with JavaScript libraries like Nodejs/React, GraphQL/PHP, AWS, and MongoDB development.
- Experience as a generalist working on the front and a fair understanding of APIs to build products that delight users both internally and externally.
- The ability to stitch together many different services and processes together even if they have not worked with them before.
- Ability to think about systems and services and write high-quality code.
- Prior experience in a startup is mandatory.
- Good working experience with Data Structure, Algorithms, Low-Level Designing, and Object-Oriented Design.
- An entrepreneurial spirit and enjoys moving quickly on new, green-field products.
- Able to manage complexity with simplicity. Able to manage multiple, complex projects/features simultaneously with cross-functional teams.
- A go-getter who isn't afraid to get their hands dirty and dives into a project to achieve success by problem-solving.
- Open-minded team player with excellent communication skills.
- Agile and innovative with the tenacity to thrive in a constantly changing environment.
- Ability to resolve meaningful business and technology problems creatively.
- Highly analytical and strong attention to detail with a bias towards action.
- Thinks strategically, but stays on top of tactical execution.
Job Description:
1.Min. exp 6 year with design tools like Figma, XD, Photoshop.
2. Passion and enthusiasm for design, with a creative flair.
3. Experience in Wireframing/Flowcharts.
4. Being open to feedback and willing to make changes to your designs.
5.Candidates must have outstanding written and oral communication skills.
6.Should be self-motivated and creative thinking with logical abilities
-Firm grasp of the JavaScript language and its nuances, including ES6+ syntax
-Build pixel-perfect, smooth UIs across both mobile platforms
-Leverage native APIs for deep integrations with both platforms
-Diagnose and fix bugs and performance bottlenecks for performance that feels native
-Knowledge of functional and object-oriented programming
-Strong knowledge and experience in either iOS or Android native application development
-Familiarity with native build tools, like XCode, Android Studio
About Bajo Foods
Bajo Foods is India’s one of India’s most innovative D2C Food companies that
has a clear mission of impacting the health of 100 Million Indians.
We have been the pioneer in developing a range of authentic Indian Low
Carbohydrate Food Products using our own inhouse R&D and Innovation
team. Products that are truly Indian in the habits, taste and texture; yet tested
extensively to be truly healthy.
This has made us the leading Food brand in the Keto and Ultra Low Carb
space; with top ratings and listings on all the Top ECommerce Channels in a
short span.
We have innovated not just in the products, but also in distribution channels. We are among a handful of Food brands in India, who operate Cloud Kitchens, along with Packaged Foods; with a presence of over 15 Kitchens across 4 cities.
We are now ready to move to the next level of our mission, with a new line of
products that aim to reach out to 100 Million Indians. These products are
unique first-of-their-kind innovations and address very large Health issues by
being well tested and Clinically Trialed.
We are looking at dynamic and smart professionals, who can join us on this mission to help scale the company to reach and improve the health of 100
Million Indians.
Job Overview:
The Key Account Manager will be responsible for managing and nurturing relationships with key modern trade clients in the Bangalore region. The ideal candidate will have a strong background in FMCG sales, experience working in a start-up environment, and a proven track record of launching and growing new products in the market.
Key Responsibilities:
1. Develop and maintain strong relationships with key modern trade accounts in the Bangalore region.
2. Identify new business opportunities and expand the company's presence in the modern trade channel.
3. Develop and execute sales strategies to achieve sales targets and increase market share.
4. Collaborate with the marketing team to create and implement promotional activities and in-store visibility for our products.
5. Monitor and analyze sales performance, market trends, and competitor activities to identify opportunities for growth and improvement.
6. Provide regular updates and reports to the management team on sales performance and market insights.
7. Work closely with the supply chain team to ensure timely and accurate delivery of products to clients.
8. Assist in the development and launch of new products by providing market insights and feedback.
Requirements:
1. Bachelor's degree in Business, Marketing, or a related field.
2. Minimum of 5 years of experience in FMCG sales, with at least 2 years in a key account management role.
3. Experience working in a start-up environment is a must.
4. Proven track record of achieving sales targets and successfully launching new products in the market.
5. Strong understanding of the modern trade sales channel and the FMCG industry in the Bangalore region.
6. Excellent communication, negotiation, and relationship-building skills.
7. Ability to work independently and as part of a team in a fast-paced, dynamic environment.
8. Willingness to travel within the Bangalore region.
What We Offer:
1. Competitive salary package with attractive performance-based incentives.
2. Opportunity to work with a passionate and driven team in a rapidly growing start-up.
3. Exposure to new product launches and the chance to make a significant impact on the business.
4. Comprehensive training and development opportunities to enhance your skills and grow within the organization.
If you are a highly motivated, results-driven individual with a passion for sales and FMCG, we would love to hear from you. Apply now to become a part of our exciting journey!
What you will do:
- Delivering thoughtful and impactful products and services
- Solving complex design problems at all levels– from information architecture to interaction design to prototyping and high-fidelity mockups
- Collaborating and thinking conceptually and strategically about design
Desired Candidate Profile
What you need to have:- Excellent communication, presentation and organizational skills
- Superlative visual design skills, excellent problem solving skills and the ability to work well in a collaborative team environment
- Understanding of technical constraints, user goals and business requirements that shape a product
- Ability to work confidently with Program Management, Development, Product Planning, Brand, Marketing and Usability
- Proficiency with Figma with an understanding of rapid prototyping platforms such as Invision or Principle
- Experience working within and contributing to a structured design system
- Strong organizational skills and an attention to detail
- User Research experience in a complex space such as enterprise or other business/consumer tools and applications
Roles and Responsibilities
Develop and Implement Technology Solutions
Understand Functional Specifications and transform into technical programs specs to code, test and debug programs
Develop, Code and execute unit tests, systems and integration and acceptance tests and testing tools for functions of high complexity.
Perform performance tuning to improve performance over multiple functions.
Troubleshooting and resolving issues to optimize performance
Support functional consultants in designing solutions for the gaps identified.
Desired Candidate Profile
7- 12 Years of ABAP Experience
Strong Object Orientation experience
SAP ABAP and Netweaver / Webdynpro Development
SAP H4 HANA 1709 and above
Experience in third party integration
Knowledge and experience of delivering projects in an agile framework
Strong analytical and problem solving skills
Ability to write technical speficifications
Great interpersonal and communication skills
SAP Certification is a plus
Work Experience in a pharma company is another big plus
CasaOne - CasaOne is a home furniture rental company that helps property managers, realtors, stagers and residents experience and access furniture, furnishings, decor, and equipment on demand. Our full-service offering includes a wide selection of products, affordable monthly rental plans, 3D visualizations, rent-to-own options and white-glove service in as early as 2-3 business days. www.casaone.com
BureauOne - BureauOne converts furniture into a utility for businesses. BureauOne is a furniture rental company that helps businesses experience and access furniture, fixtures, and equipment without going through the myriad challenges that are associated with buying office furniture. BureauOne offers a full-service product including white-glove storage, delivery, and installation on-site. www.bureauone.com.
We are backed by Accel Partners & other prominent investors and have offices in the SF Bay Area (HQ), LA, DC, NY, NJ,Chicago, Philadelphia, San Diego, Connecticut & Bangalore.
Our teams consist of high performing individuals who enable each other to bring their best to every concept, resulting in brands renowned in their markets for perfect insight, impeccable service & the constant ability to surprise with excellence. We onboard experts who inspire us in the way they design solutions, craft brands or simply add sense to our products & services.
We believe technology is only a tool for great engineering minds. Your understanding of core principles is of greater value to us than the tools used.
At CasaOne and BureauOne you will have an opportunity:
• to increase your rate of learning exponentially by defining hard problems and solving them
• to partake in a high-growth journey and increase revenues 5x+ Y-o-Y
• to be an early innovator in the shifting trend: ‘ownership economy’ -> ‘access economy’
• to build a category-defining platform for FF&E (Furniture, Fixture, and Equipment) leasing
• to build high-performance teams.
What you will work on:
Build a scalable API platform that will enhance our customer experience & propel our logistics. You will be part of our Bangalore
team of ambitious and talented engineers, who put their best together to build architecturally sound & scalable systems.
Requirements and Qualifications
• Bachelor’s or Master’s degree in engineering
• Good understanding of algorithms, data structures & design patterns
• A minimum of 4 years of work experience
• Building distributed systems & service-oriented architecture
• Asynchronous programming, Test Driven Development (TDD)
• Writing (delightful) APIs & integration patterns
• RDBMS & NoSql databases
• Continuous integration & deployment (CI/CD) tools like git, Jenkins
• Cloud computing platforms - AWS/ Azure/ Google Cloud
Good to know
CasaOne backend services are written in NodeJS. Experience in NodeJS is good to have, not a must. We believe technology is only a tool for great engineers. We value your understanding of core principles more than the tools used.
What happens next
You read this, you say ‘ah, that’s me, that’s what I would love to do in the near future!. Submit your resume and someone from our team will reach out to you.
CasaOne is an equal opportunity employer (EEO) & we value diversity in our teams.










