UX Architect at IT Service & Consulting · Bengaluru (Bangalore), Kochi (Cochin), Thiruvananthapuram · 10 - 15 years · ₹10L - ₹30L / yr · Posted 11 Dec 2025

We are seeking an experienced UX Architect to lead the development of end-to-end user experience strategies, design architecture, and usability frameworks for digital products.
UX Strategy and Leadership
• Define and implement the UX strategy for complex digital platforms.
• Translate business objectives and user insights into actionable design strategies and measurable outcomes.
• Conduct competitive benchmarking to identify opportunities and set experience standards.
• Define UX success metrics and KPIs to measure usability, engagement, and overall experience quality.
• Integrate UX strategy into Agile workflows to support continuous improvement and rapid iteration. • Establish and maintain accessibility guidelines, ensuring inclusive and compliant designs.
• Lead design critiques, UX reviews, and A/B tests to validate hypotheses and improve user experience.
• Implement UX governance and DesignOps practices to ensure consistency and design quality.
Research and User-Centered Design
• Conduct user research, discovery sessions, and usability testing to understand user needs and pain points.
• Perform heuristic evaluations and leverage data analytics, insights, and user feedback to drive design decisions.
• Turn qualitative and quantitative findings into models, personas, task analyses, and measurable KPIs, validating with prototypes of increasing fidelity.
• Develop detailed end-to-end user journey maps and personas to visualize and optimize experiences.
• Define clear information architecture (IA) and navigation models for seamless interaction.
• Design taxonomies, navigation models, and content hierarchies to help users find information and complete tasks across modules.
• Define interaction patterns, states, and flows for multi-step, multi-role scenarios — including edge cases, error handling, and accessible behaviors.
• Map domains, entities, and relationships, aligning UX models to backend structures and constraints while keeping complexity hidden from users.
• Create wireframes, flows, prototypes, and interaction models that align with both user needs and business goals.
• Design for product scalability, flexibility, localization, and long-term usability.
• Plan for scalability, localization, permissions, and large data volumes, ensuring resilience, offline support, and progressive enhancement.
• Embed accessibility standards, regional regulations, and risk controls into complex workflows with sensitive data.
UX Documentation
• Create and maintain UX documentation such as personas, journey maps, IA diagrams, and design guidelines.
• Develop and maintain architecture documentation that aligns UX with product, engineering, and compliance requirements.
• Ensure UX-design intent is accurately implemented during UI-design and development through close collaboration with teams.
Collaboration and Communication
• Facilitate stakeholder workshops to align teams on UX goals, insights, and priorities.
• Write and present architecture documentation to align product, engineering, data, and compliance requirements.
• Communicate UX vision, strategy, and design rationale effectively to leadership and crossfunctional teams.
• Work closely with product managers, developers, and business stakeholders to ensure cohesive and user-first outcomes.
• Review design deliverables and promote UX best practices across teams.
Mentorship and Continuous Learning
• Mentor and guide designers to enhance their strategic thinking, design process, and creative problem-solving skills.
• Stay informed about emerging UX trends, tools, and technologies to continuously advance design capabilities.
Required Skills & Experience
• Experience in effectively interacting with customer managers and stakeholders to understand their needs, build strong relationships, and collaborate on solutions.
• Strong communication skills with the ability to communicate and demonstrate the value and rationale for own design decisions to business and technology partners.
• Experience in managing small to medium-sized teams, including overseeing daily operations, delegating tasks, providing training and support, and ensuring team objectives are met efficiently and effectively. Strong expertise in wireframing and prototyping tools.
• Solid understanding of UX-research, UX-design, and accessibility (WCAG).
• Strong analytical and conceptual thinking skills to translate data into actionable design solutions.
• Multi-tasking skills, ability to work under pressure, and prioritize with minimal supervision.
• Team player with the ability to work with cross-functional teams
• Attention to detail and an open mind to feedback

Similar jobs (10)
We are looking for a highly experienced UX Designer with strong expertise in user experience design and banking/financial services domain. The ideal candidate should have hands-on experience designing intuitive, user-centric digital experiences for complex banking applications and platforms.
The candidate will work closely with product managers, business stakeholders, developers, and other design teams to translate business requirements into effective and engaging user experiences.
Key Responsibilities
- Lead UX design initiatives for banking and financial services applications.
- Understand business requirements, customer needs, and banking workflows to create user-centric solutions.
- Conduct user research, user interviews, usability studies, and competitive analysis.
- Create user journeys, personas, information architecture, wireframes, prototypes, and high-fidelity designs.
- Design intuitive and consistent experiences across web, mobile, and enterprise banking platforms.
- Collaborate with Product Managers, Business Analysts, Developers, and Architects throughout the product lifecycle.
- Translate complex banking processes into simple and intuitive user experiences.
- Conduct usability testing and incorporate user feedback into design iterations.
- Develop and maintain design systems, UI patterns, and UX standards.
- Ensure consistency across multiple products and digital touchpoints.
- Present design concepts and recommendations to senior stakeholders and leadership.
- Work within Agile/Scrum teams and participate in design reviews, sprint planning, and refinement sessions.
- Mentor junior UX/UI designers and provide design guidance across projects.
- Ensure designs follow accessibility, usability, and enterprise design standards.
Must-Have Skills
- 10–12 years of UX Design experience
- Strong Banking / Financial Services Domain Experience
- User Experience (UX) Design
- User Research & Usability Testing
- Wireframing & Prototyping
- User Journey Mapping
- Information Architecture
- Interaction Design
- High-Fidelity UI Design
- Design Systems
- Figma / Adobe XD / Sketch
- Responsive Web & Mobile Design
- Agile / Scrum
Required Skills & Experience
- 10–12 years of professional experience in UX/Product Design.
- Strong experience working on banking, financial services, payments, lending, digital banking, or related applications.
- Proven experience designing enterprise-scale digital products.
- Strong understanding of UX principles, human-centered design, and design thinking.
- Experience creating personas, user flows, wireframes, prototypes, and detailed UI designs.
- Strong knowledge of usability, accessibility, interaction design, and responsive design.
- Ability to understand complex business processes and convert them into simple user experiences.
- Experience collaborating with cross-functional teams in an Agile environment.
- Strong presentation, stakeholder management, and communication skills.
- Ability to work independently and take ownership of UX deliverables.
Preferred Skills
- Digital Banking / Internet Banking
- Mobile Banking Applications
- Payments / Cards / Lending / Wealth Management
- Design Thinking
- Accessibility / WCAG
- UX Analytics
- A/B Testing
- HTML/CSS understanding
- Experience with enterprise design systems
- Experience mentoring UX/UI designers
Key Competencies
- Customer-Centric Design
- Banking Domain Expertise
- Design Thinking
- Problem Solving
- Strong Visual & Interaction Design
- Stakeholder Management
- Collaboration & Leadership
- Attention to Detail
- Presentation & Communication Skills
Qualifications
- Bachelor’s/Master’s degree in UX Design, Interaction Design, HCI, Graphic Design, Psychology, Computer Science, or a related field.
- Relevant UX/UI or Design certifications will be an added advantage.
We are looking for an experienced UI/UX Lead to lead the user experience strategy and interface design for a Visitor Management System (VMS). The successful candidate will be responsible for creating intuitive, modern, and user-friendly experiences across the visitor registration, check-in, approval, tracking, and management journey.
Key Responsibilities
* Lead the UI/UX strategy and design for the Visitor Management System.
* Understand user needs, business requirements, and visitor management workflows.
* Conduct user research and translate insights into effective UX solutions.
* Create user journeys, information architecture, wireframes, prototypes, and high-fidelity UI designs.
* Design intuitive experiences for different VMS users, including visitors, employees, reception/security teams, and administrators.
* Establish and maintain UI/UX standards, design systems, and reusable components.
* Work closely with the Business Analyst, developers, product/project teams, and stakeholders.
* Ensure designs are responsive, accessible, consistent, and aligned with business requirements.
* Present design concepts and prototypes to stakeholders and incorporate feedback.
* Support developers during implementation to ensure design accuracy and consistency.
* Conduct usability reviews and continuously identify opportunities to improve the user experience.
Required Skills & Experience
* 7+ years of experience in UI/UX design on software projects.
* Strong experience leading UI/UX strategy and interface design.
* Proven experience in designing enterprise applications or digital platforms.
* Strong understanding of UX research, user journeys, wireframing, prototyping, and visual design.
* Proficiency in tools such as Figma, Adobe XD, Sketch, or similar.
* Strong understanding of responsive design and design systems.
* Excellent stakeholder communication and presentation skills.
* Fluent in Arabic and English.
* Experience working closely with software development teams.
What you’ll get to do in this role:
Partner closely with product, content, and growth teams to shape user experiences for StoryTV and the Master App, defining what to build and how to build it.
Deeply understand user and creator behavior across short-form video, live streaming, and interactive social experiences.
Design end-to-end user journeys—from experience maps and storyboards to wireframes and high-fidelity prototypes.
Craft intuitive flows across content discovery, creator tools, engagement loops, and monetization journeys.
Ensure a seamless and consistent experience across StoryTV and the broader Eloelo ecosystem.
Plan and run usability testing to validate concepts and continuously improve product experience.
Contribute to scalable design systems and interaction patterns for rapidly evolving features.
What you’ll bring:
4-6 years of experience in UX/Interaction Design with a strong foundation in human-centered design.
A portfolio that demonstrates end-to-end design thinking, from research to shipped experiences (preferably in content, social, or creator platforms)
Ability to simplify complex product problems into intuitive, user-friendly solutions
Strong understanding of information architecture for content-heavy and social platforms
Ability to clearly articulate design decisions backed by user insights and data
Proficiency in tools like Figma, Sketch, or Adobe XD for wireframing and prototyping
Experience working in agile, fast-paced product environments
Strong collaboration and communication skills to work across cross-functional teams
High ownership, initiative, and a “make it work” mindset to take products from concept to launch
At Mitratech, we are a team of technocrats focused on building world-class products that simplify operations in the Legal, Risk, Compliance, and HR functions. We are a close-knit, globally dispersed team that thrives in an ecosystem that supports individual excellence and takes pride in its diverse and inclusive work culture centered around great people practices, learning opportunities, and having fun! Our culture is the ideal blend of entrepreneurial spirit and enterprise investment, enabling the chance to move at a rapid pace with some of the most complex, leading-edge technologies available.
For over 35 years, the experts at Mitratech have been focused on solving complex needs. Today, we serve 20,000 client companies of all sizes globally, representing 30% of the Fortune 500 and over 500,000 users in over 160 countries.
As we continue to grow, we’re always looking for resourceful, enthusiastic, and fresh perspectives. Join our global team and see what makes Mitratech a truly exceptional place to work!
Join Our Team and Shape the Future of Enterprise User Experience
Are you a visionary Senior Product Designer passionate about solving complex problems and elevating enterprise user experiences? Do you thrive in fast-paced, collaborative environments where your decisions influence product strategy and your designs impact thousands of global users?
At Mitratech, we’re transforming how people interact with enterprise applications. We’re looking for someone who doesn’t just design interfaces—you design systems, shape workflows, and champion the voice of the user. In this role, you'll serve as a strategic partner to Product and Engineering, leveraging your expertise to craft intuitive, scalable, and technically feasible experiences.
If you’re driven by design excellence, cross-functional influence, and delivering work that has a measurable impact, this is the role for you.
Why You’ll Love Working Here
AI-Forward Design Culture
Join a team that isn't just using AI tools; we're building them. From AI-powered code handoff workflows to custom Claude skills and plugins, our designers are actively shaping what an AI-native design practice looks like. You won't be adopting AI in isolation; you'll be part of a team that's figuring it out together and setting the standard for the rest of the organization.
Customer-Centric Impact
Work on real, high-value problems that improve workflow efficiency, save time, and increase productivity for enterprise customers.
Cross-Functional Collaboration
Partner with product managers, engineers, and other designers to create world-class digital experiences grounded in strong UX principles and technical feasibility.
Meaningful Outcomes
Every project you deliver will have a clear business and user impact, and you’ll hear direct feedback from customers who rely on your improvements.
Key Responsibilities
- Lead Design for Complex Enterprise Features
- Own the end-to-end design process for medium-to-large product initiatives—driving discovery, workflow definition, interaction design, and high-fidelity visual design and prototyping. Use AI-enhanced tools to accelerate exploration and iteration where appropriate.
- Shape Product Direction Through Deep Collaboration
- Work closely with engineers, product managers, and other designers in an agile environment to design accessible, performant, and elegant interfaces that balance user needs with technical and delivery constraints.
- Create and Refine Design Deliverables
- Produce user flows, interaction models, prototypes, interface comps, visual specs, and supporting documentation across multiple enterprise products—using AI tools to streamline research synthesis, generate prototypes, and explore ideas more rapidly.
- Own and Advocate for the User Experience
- Take full ownership of the UX for your product areas and proactively advocate for users, ensuring their needs lead design decisions while aligning with the realities of our technology stack and component libraries.
- Apply Modern UX & UI and AI-Assisted Expertise
- Use up-to-date knowledge of design systems, interaction patterns, accessibility standards, responsive layouts, and front-end capabilities to elevate implementation quality and usability—along with AI-powered design and research tools—to elevate implementation quality, speed, and usability.
- Bring Clarity to Ambiguity
- Independently investigate complex problems, surface assumptions, validate solutions with stakeholders, and turn abstract challenges into actionable design direction. Use AI tools to accelerate insight-gathering and pattern detection.
- Influence Product Strategy
- Frame user problems, communicate trade-offs, and present design recommendations that shape product priorities and near-term roadmaps.
- Experiment with AI-Native Workflows
- Actively explore and experiment with AI-native workflows — including using Claude Code to generate and hand off production-ready code directly from design artifacts.
- Build and Scale AI Capabilities Across the Function
- Build reusable AI skills and plugins that scale best practices across the design function, contributing to a shared toolkit that reduces manual effort and accelerates delivery.
- Partner Closely With Engineering
- Use tools like Claude, Figma Make, and Cursor to build interactive prototypes and provide clear, implementation-ready workflows.
- Contribute to the Design System
- Improve and extend our design system to support consistency, scalability, and an efficient development pipeline across all product teams.
- Mentor and Elevate the Team
- Support other designers through critique, coaching, and knowledge-sharing, contributing to a culture of continuous improvement and design excellence.
Required Skills & Experience
- 5–8 years of UX/Product Design experience, preferably in enterprise SaaS environments.
- Expert understanding of UX processes, interaction design fundamentals, and end-to-end design workflows, including how AI is reshaping each stage of that process, from discovery through delivery
- Strong portfolio demonstrating ability to design for complex systems, including examples of how AI tools were used to accelerate, enhance, or scale the work.
- Strong foundation in traditional user research methods, with hands-on experience using AI throughout the research process, from study design and data gathering to synthesis and insight generation, to produce faster, more defensible product decisions.
- Mastery of core design tools such as Figma, including AI-native features and integrations, and working knowledge of adjacent tools like Cursor, Claude Code, and Figma MCP that are increasingly part of the modern design-to-dev workflow.
- Deep experience with design systems, from consuming to contributing at scale, including exploring how AI can automate component generation and accelerate system maintenance.
- Strong communication and storytelling skills, with the ability to present design rationale to technical and non-technical audiences.
- Proven ability to operate autonomously and manage multiple workstreams, including knowing when to apply AI to accelerate decisions and when human judgment and craft should lead.
- Familiarity with HTML, CSS, JavaScript, and modern component libraries, with an ability to work alongside AI code generation tools to produce and review implementation-ready outputs.
- Ability to craft creative solutions while working within existing frameworks and constraints.
- Experience collaborating with and influencing US-based teams.
Education & Requirements
- Bachelor’s degree in design or a related field preferred.
- All applicants must provide a portfolio showcasing visual and interaction design, as well as user-centered problem-solving work.
We are an equal-opportunity employer that values diversity at all levels. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, national origin, age, sexual orientation, gender identity, disability, or veteran status.
The recruiter has not been active on this job recently. You may apply but please expect a delayed response.
Strong UX Designer Profile with outstanding systems thinking and interaction design skills
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Mandatory (Experience 1): Must have 4+ years of UX experience (with a Bachelor's in Design, 2022 pass-out) or 2+ years (with a Master's in Design, 2024 pass-out) at a product company, with strong systems thinking and interaction design skills
3
Mandatory (Experience 2): Must have demonstrable interest and hands-on work in design systems at scale.
4
Mandatory (Experience 3): Must have shipped/launched work, clearly outlining their contribution, discarded ideas, and original point of view.
5
Mandatory (Experience 4): Must have worked on a complex set of products involving systems thinking, having shipped a couple of them.
6
Mandatory (Skill 1): Must be able to use AI tools as a sparring partner and critique their output
7
Mandatory (Skill 2): Must have strong analytical skills and be able to work with data, understanding users' problems and critiquing design output
8
Mandatory (Company): Must come from a product company only (any product company — B2B SaaS or otherwise).
9
Mandatory (Education): Must have a design degree from a Tier-1 college (preferably NID Bangalore / Ahmedabad / Gandhinagar, IIT Bombay (IDC), IIT Kanpur, IIT Delhi, or CKP Bangalore)
10
Mandatory (Education 3): Must have an 11th/12th science background
11
Mandatory (Portfolio): Must have a UX portfolio (with case studies) that demonstrates end-to-end product thinking — problem definition, user research, systems thinking, wireframing
12
Mandatory (Exclusion): Candidates who have primarily focused on brand identity design, logo design, or packaging design will NOT be considered.
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Preferred (Signals): Strong impact and complexity of work; experience at big product companies or high-growth startups
Roles & Responsibilities
To drive design excellence for the assigned digital customer journeys (app & web) by leading a team of designer(s) and owning the end-to-end design and testing strategy for these journeys. The role partners closely with business/product stakeholders, product management and analytics teams to identify customer pain points, prototype new-age (including AI-led) design concepts, validate design hypotheses through structured testing (A/B, moderated/un-moderated research) and institutionalize design system adherence across the assigned journeys, while managing the design talent within the team.
Minimum required Accountabilities for this role
- Own the end-to-end design vision and strategy for the assigned business POD's digital journeys (app & web)
- Lead, guide and manage the Design & Testing Member(s) in the POD, including performance management and capability building
- Partner with the POD Lead, Product Managers and Business stakeholders to translate product strategy into intuitive design solutions
- Drive user research (moderated/un-moderated) and synthesize customer pain points and expectations into actionable design interventions
- Define and drive the A/B testing and experimentation roadmap for POD journeys in partnership with testing/analytics teams
- Champion adoption and governance of the organization's design system across the POD
- Guide the team on prototyping (including AI-based tools) of new concepts, backed by user research and industry best practices
- Track, review and report design impact using customer experience (CX) metrics and behavioural data, and continuously identify improvement opportunities
Additional Accountabilities pertaining to the role
- Represent design in cross-functional forums, product reviews and stakeholder governance meetings
- Benchmark journeys against industry, competitor and emerging design/AI trends
- Contribute to design operations, process improvement and design system evolution at the organization level
MAJOR CHALLENGES
- Balancing fast-paced digital delivery timelines with rigorous, research and data-backed design decisions
- Driving design consistency and design-system adherence across multiple, concurrently evolving customer journeys
- Influencing cross-functional stakeholders to prioritize design/UX interventions
- Building, mentoring and scaling a high-performing design and testing team
DECISIONS
- Final design direction and sign-off for POD journeys prior to development handoff
- Prioritization of the design and testing roadmap within the POD
- Selection of design variations to be tested and the success metrics used to evaluate them
Other Information
- Total Team Size: As per POD design team structure (between 3 to 13)
- Number of Direct Reports: 1–2 (Design & Testing Member(s))
- Number of Indirect Reports: As applicable, through the POD structure
- Number of Outsourced employees: As applicable, through the POD structure
- Number of locations: 1 (Head Office)
- Number of products: As per POD journeys assigned
Ideal Candidate
1.Strong Product Design & Usability Testing Lead Profile, with end-to-end ownership of digital customer journeys
2.Mandatory (Experience 1) - 5+ years of relevant design experience, with hands-on experience designing and scaling digital customer journeys for app and web platforms in a high-growth, digital-first environment
3.Mandatory (Experience 2) - 1+ years leading, mentoring and managing designers as direct reports, including performance management and capability building
4.Mandatory (Experience 3) - Owning end-to-end design vision and strategy for assigned journeys, including final design direction and sign-off prior to development handoff
5.Mandatory (Experience 4) - Strong experience in building, governing and driving adoption of design systems across multiple teams or journeys, not just consuming an existing design system
6.Mandatory (Experience 5) - Defining and driving A/B testing and experimentation roadmaps in partnership with analytics or testing teams, including selecting design variations and the success metrics used to evaluate them
7.Mandatory (Tech skill 1) - Hands-on prototyping of new concepts using AI-based design and prototyping tools
8.Mandatory (Company) - Top B2C digital-first product environment with high-volume app and web journeys
9.Mandatory (Education) - Bachelor's or Master's degree in Design (UX/UI, Interaction Design, HCI) or a related field from a recognised design institute (like NID, IIT, NIFT, Srishti etc)
10.Mandatory (Portfolio) - Strong portfolio of end-to-end journey design for app and web, design system work, and research or experimentation outcomes with measurable impact
UI/UX Designer – Job Description
Location: Pune | Experience: 2–4 Years | Type: Full-time | Work Mode: WFO
About the Role
Innoshri is looking for a creative UI/UX Designer to design intuitive, engaging, and user-friendly digital products while collaborating with product and engineering teams.
Key Responsibilities
- Create wireframes, user flows, prototypes, and high-fidelity designs.
- Design responsive web and mobile interfaces.
- Conduct user research and usability testing.
- Develop and maintain design systems and UI components.
- Collaborate with developers and product teams for design implementation.
- Identify and improve existing user experiences.
Required Skills
- 2–4 years of UI/UX or Product Design experience.
- Strong proficiency in Figma.
- Good understanding of UX principles, user flows, typography, layouts, and responsive design.
- Strong portfolio showcasing UI/UX projects.
- Good communication and problem-solving skills.
Good to Have: Experience with SaaS/AI products, design systems, and basic HTML/CSS knowledge.
Interested candidates can share their updated resume along with their portfolio.
What would you be doing? ● Drive strategic design decisions across multiple product streams ● Lead, mentor and inspire a multi-disciplinary product design team. ● Collaborate with Product and Engineering to define product vision, roadmap, and execution ● Collaborate with visual designers and motion designer to create aesthetically beautiful and delightful interface ● Translate insights, research, and business needs into intuitive product experiences ● Set and maintain a high bar for design craft, usability, and accessibility ● Build predictable processes for reviews, feedback, collaboration, and delivery ● Oversee end-to-end design—from discovery to launch and iteration ● Partner closely with UX Research, Content Design, and Design System teams ● Ensure alignment with brand and platform guidelines across experiences ● Advocate for users in key decision-making spaces and represent design leadership ● Contribute to hiring, onboarding, and performance development of designers ● Collaborate with Product and Engineering to define product vision, roadmap, and execution ● Collaborate with visual designers and motion designer to create aesthetically beautiful and delightful interface ● Translate insights, research, and business needs into intuitive product experiences ● Set and maintain a high bar for design craft, usability, and accessibility ● wBuild predictable processes for reviews, feedback, collaboration, and delivery ● Oversee end-to-end design—from discovery to launch and iteration ● Partner closely with UX Research, Content Design, and Design System teams ● Ensure alignment with brand and platform guidelines across experiences ● Advocate for users in key decision-making spaces and represent design leadership ● Contribute to hiring, onboarding, and performance development of designers Who are we looking for? ● 8+ years of experience in product/UX design with at least 2+ years in a leadership role Strong portfolio demonstrating shipped products across platforms (web, Android/iOS) ● Experience managing and growing design teams ● Strong storytelling and cross-functional collaboration skills ● Ability to simplify complex data and workflows into elegant experiences ● Expertise working with design systems and scalable patterns ● Solid understanding of research methods and analytics-based decision making ● Comfort operating in a fast-paced, high-growth environment What would be a value add? ● Experience in e-commerce / marketplace / B2C ● Familiarity with motion, illustration, and tools like rive/lottie etc ● Designed with AI workflow is plus.
Roles & Responsibilities
To drive design excellence for the assigned digital customer journeys (app & web) by leading a team of designer(s) and owning the end-to-end design and testing strategy for these journeys. The role partners closely with business/product stakeholders, product management and analytics teams to identify customer pain points, prototype new-age (including AI-led) design concepts, validate design hypotheses through structured testing (A/B, moderated/un-moderated research) and institutionalize design system adherence across the assigned journeys, while managing the design talent within the team.
Minimum required Accountabilities for this role
- Own the end-to-end design vision and strategy for the assigned business POD's digital journeys (app & web)
- Lead, guide and manage the Design & Testing Member(s) in the POD, including performance management and capability building
- Partner with the POD Lead, Product Managers and Business stakeholders to translate product strategy into intuitive design solutions
- Drive user research (moderated/un-moderated) and synthesize customer pain points and expectations into actionable design interventions
- Define and drive the A/B testing and experimentation roadmap for POD journeys in partnership with testing/analytics teams
- Champion adoption and governance of the organization's design system across the POD
- Guide the team on prototyping (including AI-based tools) of new concepts, backed by user research and industry best practices
- Track, review and report design impact using customer experience (CX) metrics and behavioural data, and continuously identify improvement opportunities
Additional Accountabilities pertaining to the role
- Represent design in cross-functional forums, product reviews and stakeholder governance meetings
- Benchmark journeys against industry, competitor and emerging design/AI trends
- Contribute to design operations, process improvement and design system evolution at the organization level
MAJOR CHALLENGES
- Balancing fast-paced digital delivery timelines with rigorous, research and data-backed design decisions
- Driving design consistency and design-system adherence across multiple, concurrently evolving customer journeys
- Influencing cross-functional stakeholders to prioritize design/UX interventions
- Building, mentoring and scaling a high-performing design and testing team
DECISIONS
- Final design direction and sign-off for POD journeys prior to development handoff
- Prioritization of the design and testing roadmap within the POD
- Selection of design variations to be tested and the success metrics used to evaluate them
Other Information
- Total Team Size: As per POD design team structure (between 3 to 13)
- Number of Direct Reports: 1–2 (Design & Testing Member(s))
- Number of Indirect Reports: As applicable, through the POD structure
- Number of Outsourced employees: As applicable, through the POD structure
- Number of locations: 1 (Head Office)
- Number of products: As per POD journeys assigned
Ideal Candidate
1Strong Product Design & Usability Testing Lead Profile, with end-to-end ownership of digital customer journeys
2Mandatory (Experience 1) - 5+ years of relevant design experience, with hands-on experience designing and scaling digital customer journeys for app and web platforms in a high-growth, digital-first environment
3Mandatory (Experience 2) - 1+ years leading, mentoring and managing designers as direct reports, including performance management and capability building
4Mandatory (Experience 3) - Owning end-to-end design vision and strategy for assigned journeys, including final design direction and sign-off prior to development handoff
5Mandatory (Experience 4) - Strong experience in building, governing and driving adoption of design systems across multiple teams or journeys, not just consuming an existing design system
6Mandatory (Experience 5) - Defining and driving A/B testing and experimentation roadmaps in partnership with analytics or testing teams, including selecting design variations and the success metrics used to evaluate them
7Mandatory (Tech skill 1) - Hands-on prototyping of new concepts using AI-based design and prototyping tools
8Mandatory (Company) - Top B2C digital-first product environment with high-volume app and web journeys
9Mandatory (Education) - Bachelor's or Master's degree in Design (UX/UI, Interaction Design, HCI) or a related field from a recognised design institute (like NID, IIT, NIFT, Srishti etc)
10Mandatory (Portfolio) - Strong portfolio of end-to-end journey design for app and web, design system work, and research or experimentation outcomes with measurable impact
Strong Product Design & Usability Testing Lead Profile, with end-to-end ownership of digital customer journeys
2
Mandatory (Experience 1) - 5+ years of relevant design experience, with hands-on experience designing and scaling digital customer journeys for app and web platforms in a high-growth, digital-first environment
3
Mandatory (Experience 2) - 1+ years leading, mentoring and managing designers as direct reports, including performance management and capability building
4
Mandatory (Experience 3) - Owning end-to-end design vision and strategy for assigned journeys, including final design direction and sign-off prior to development handoff
5
Mandatory (Experience 4) - Strong experience in building, governing and driving adoption of design systems across multiple teams or journeys, not just consuming an existing design system
6
Mandatory (Experience 5) - Defining and driving A/B testing and experimentation roadmaps in partnership with analytics or testing teams, including selecting design variations and the success metrics used to evaluate them
7
Mandatory (Tech skill 1) - Hands-on prototyping of new concepts using AI-based design and prototyping tools
8
Mandatory (Company) - Top B2C digital-first product environment with high-volume app and web journeys
9
Mandatory (Education) - Bachelor's or Master's degree in Design (UX/UI, Interaction Design, HCI) or a related field from a recognised design institute (like NID, IIT, NIFT, Srishti etc)
10
Mandatory (Portfolio) - Strong portfolio of end-to-end journey design for app and web, design system work, and research or experimentation outcomes with measurable impact







