planning, execution and optimization of different types of Google Ads (Search Ads, Display
Ads, retargeting, Discovery Ads, and YouTube Ads).
o Be the programmatic expert on campaign performance and optimization by providing
insights into the best strategies and tactics to achieve business objectives
o Leverage first party and third-party data for targeting and insights
o Work closely with the analytics teams to derive meaningful insights and drive a data-backed
strategy
o Own, drive, and report on crucial marketing efficiency metrics such as CAC, ROAS, and LTV
About Curefit
Cure.fit is an app that takes a holistic approach towards health and fitness by bringing together all aspects of a healthy lifestyle on a single platform.
Cure.fit offers both digital and offline experiences across fitness, nutrition and mental wellbeing through its 3 products, i.e, cult.fit, eat.fit & mind.fit. With the aim to provide the best services to its customers, cult.fit boasts of a state of the art workout facility for athletes to train at. On the nutrition side, there is no other service provider in the market that offers healthy & tasty meals that are calorie counted, so all you need to do is eat.fit.
Addressing the core aspect of mental wellbeing, mind.fit aims to bring about a lifestyle change and focuses on relieving day to day stress and improving overall mental wellbeing through yoga and guided meditation. It’s not just fitness. It’s a lifestyle.
Strive to #BeBetterEveryday
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Digital Marketing Specialist
at Uber9 Business Process Services Pvt Ltd
Digital Marketing Specialist - E- Commerce Platform
ROLE OVERVIEW :
- The Digital Marketing Specialist will be responsible for driving performance digital marketing channels including search engine marketing. (SEM), search engine optimization (SEO), and social media marketing (SMM) to drive customer acquisition, brand awareness and engagement while managing marketing spend and ROI on a daily basis.
- The role requires a hands-on ability in managing these digital marketing channels, along with strategic finesse of understanding and improving the customer funnel.
-We need a clear, confident communicator with a strong understanding of performance marketing and a data-driven approach while working cross-functionally with Product, Sales, Engineering, PR, Content and Design
Responsibilities :
- Experience in creating and managing SEO, SEM, display advertising, email, and social media marketing campaigns while playing a key role in driving product-market fit and thereby improving ROI
- SEO ; Research and implement on-page and off-page search engine optimization in order to get pages ranked for high volume keywords
- SEM ; Manage and optimize AdWords campaigns to acquire customers within CAC guardrails
- SMM ; Basic understanding of social media campaign management in order to maximize awareness, engagement, or conversions
- GA ; Track and monitor key metrics for websites, mobile app, social platforms on a daily basis
- Prepare all digital marketing MIS on daily, weekly, fortnightly and monthly basis
- Research and recommend best practices within industry and amongst competitors
- Spot digital trends and capitalize relevant ones
What we are looking for :
- 3 to 7 years experience in digital marketing
- Strong understanding of Search Engine Marketing (SEM) and Search Engine Optimization (SEO) process
- Experience working with key digital marketing tools e.g. Google AdWords, FB Ads, Webmaster, Moz, Keyword Planner etc.)
- Experience with website analysis using a variety of analytics tools including Google Analytics, Hot Jar as well as internal reporting tools
- Knowledge of HTML/CSS and website administration
- High-level proficiency in MS Excel, PowerPoint, and Word
- Strong communication, project management and problem-solving skills
Senior Online Marketing Manager
at An extra curricular platform designed for children
Job Resonsibilities:
-Performance Marketer
-As an initial member of the Marketing and Growth team, you'll be expected to setup repeatable processes and helping us scale the function as we grow
-Drive paid marketing efforts across a variety of channels and monitor their performance
-Identify key audience segments and growth opportunities and transform these through effective campaigns
-Use customer research, hard data and metrics to assess efficacy of marketing campaigns
-Partner with product & growth team to enable ground level learnings and contribute to product-led growth
What are we looking for?
-5+ years working in the marketing or growth function, preferably in a startup.
-Hands on experience in Google Adwords and Facebook/Instagram ads is a must. Expertise in both is a requisite.
-You are a self-starter and can make decisions on your feet with minimal supervision, end-to-end ownership to drive outcomes.
-You possess deep customer empathy and love getting your hands dirty with data
Location: Bangalore/ open to remote working as well in other cities.
As a Manager in our Performance Marketing team, you will be responsible for driving growth of APAC & North America regions through digital marketing. This team is a key driver of growth for Headout and is responsible for acquiring customers and generating demand for our vast collection of experiences and destinations. This is a key role for our overall company growth and profitability.
As Performance Marketing Manager, you will:
- 1. Manage all paid user acquisition channels for APAC & North America. This includes: Responsible to deliver ROI & GBV targets for your regions and growing these each quarter
- Actively manage and grow SEM campaigns for new and existing categories & markets
- Identify opportunities to scale existing channels of user acquisiton including SEM, OLA and Facebook d. Develop new channels of user acquisition to drive new growth and diversify channel-mix
- Improve the efficiency of the team through process improvements, decision making frameworks and automation
- Improve reporting and data analysis to uncover new opportunities or Coordinate with other teams such as product, data, operations & supply to participate in & lead company-wide growth projects by leveraging various levers like:
- Identifying new market opportunities
- Product enhancements
- Pricing strategy
- Competitive benchmarking
- Building stronger engagement loops and cross-channel campaign strategies
What we're looking for:
- 4+ years of experience in managing SEM campaigns at scale
- 2+ years of experience in managing a team
- Detail-oriented and analytical
- Strong learning curve
- Data-driven decision making
- Able to effectively organize, prioritize & manage their time
- Experience with Automations is a big plus
Kwalee is one of the world’s leading multiplatform game publishers and developers, with well over 750 million downloads worldwide for mobile hits such as Draw It, Teacher Simulator, Let’s Be Cops 3D, Traffic Cop 3D and Makeover Studio 3D. Alongside this, we also have a growing PC and Console team of incredible pedigree that is on the hunt for great new titles to join TENS!, Eternal Hope and Die by the Blade.
With a team of talented people collaborating daily between our studios in Leamington Spa, Bangalore and Beijing, or on a remote basis from Turkey, Brazil, the Philippines and many more places, we have a truly global team making games for a global audience. And it’s paying off: Kwalee games have been downloaded in every country on earth! If you think you’re a good fit for one of our remote vacancies, we want to hear from you wherever you are based.
Founded in 2011 by David Darling CBE, a key architect of the UK games industry who previously co-founded and led Codemasters for many years, our team also includes legends such as Andrew Graham (creator of Micro Machines series) and Jason Falcus (programmer of classics including NBA Jam) alongside a growing and diverse team of global gaming experts. Everyone contributes creatively to Kwalee’s success, with all employees eligible to pitch their own game ideas on Creative Wednesdays, and we’re proud to have built our success on this inclusive principle. Could your idea be the next global hit?
What’s the job?
Our ideal Digital Campaigns Manager will have plenty of experience in managing paid and organic digital activity in the games industry. They will have a sophisticated technical knowledge of paid search, social media, display and programmatic activity, with experience of driving high quality web traffic that increases conversions and business results. Overall, they will confidently plan, execute and report on creative and impactful campaigns from start to finish.
What you tell your friends you do
“I run the campaigns that persuade developers to publish their games through the Kwalee Mobile Publishing Team”
What you will really be doing
- Develop the marketing campaigns that build brand awareness and engagement with Kwalee’s Mobile Publishing offering and events, including our Publishing Portal
- Run PPC campaigns, including social media, search, programmatic and display, to generate and convert leads
- Enhance the user journey of our game developer communities across our website and digital platforms
- Use our CRM to increase the effectiveness and intelligence of our marketing activity
- Use sophisticated attribution methods to demonstrate a clear link between marketing activity and developer lead generation
- Monitor and improve our search engine optimisation and performance to ensure it is seen by the right audience in the right place
- Identify new ad publishing and delivery tactics, technologies and trends - running experiments to refine our advertising effectiveness.
- Use analytics to identify and measure key KPIs and metrics to continuously improve performance and report back to the management team
- Collaborate with others in the Mobile Publishing Marketing team to ensure that campaigns are integrated across the full marketing mix
How you will be doing this
- You’ll be part of an agile, multidisciplinary and creative team and work closely with them to ensure the best results.
- You'll think creatively and be motivated by challenges and constantly striving for the best.
- You’ll work with cutting edge technology, if you need software or hardware to get the job done efficiently, you will get it. We even have a robot!
Team
Our talented team is our signature. We have a highly creative atmosphere with more than 200 staff where you’ll have the opportunity to contribute daily to important decisions. You’ll work within an extremely experienced, passionate and diverse team, including David Darling and the creator of the Micro Machines video games.
Skills and Requirements
- Previous experience of managing digital campaigns for an established company
- Advanced knowledge of ad self-service platforms such as Facebook Ads Manager, Google Ads etc
- Comfortable working with cross-functional teams to develop campaigns
- Experienced in managing a budget and maximising return on investment
- At ease with using Google Analytics, as well as numbers and metrics to evaluate the success of our campaigns
- Able to explain complex data and results in a clear and accessible way
- Experience of campaign delivery in the games industry would be advantageous
- Able to work with other functional teams in the Mobile Publishing Department, as well as with other teams within Kwalee.
We offer
- We want everyone involved in our games to share our success, that’s why we have a generous team profit sharing scheme from day 1 of employment
- In addition to a competitive salary we also offer private medical cover and life assurance
- Creative Wednesdays!(Design and make your own games every Wednesday)
- 20 days of paid holidays plus bank holidays
- Hybrid model available depending on the department and the role
- Relocation support available
- Great work-life balance with flexible working hours
- Quarterly team building days - work hard, play hard!
- Monthly employee awards
- Free snacks, fruit and drinks
Our philosophy
We firmly believe in creativity and innovation and that a fundamental requirement for a successful and happy company is having the right mix of individuals. With the right people in the right environment anything and everything is possible.
Kwalee makes games to bring people, their stories, and their interests together. As an employer, we’re dedicated to making sure that everyone can thrive within our team by welcoming and supporting people of all ages, races, colours, beliefs, sexual orientations, genders and circumstances. With the inclusion of diverse voices in our teams, we bring plenty to the table that’s fresh, fun and exciting; it makes for a better environment and helps us to create better games for everyone! This is how we move forward as a company – because these voices are the difference that make all the difference.
Baetho -Digital Marketing Manager
at Revvster Technologies Pvt Tld
Baetho is a solution-focused company aimed at creating and
democratizing the development of customer experience applications
through our proprietary no-code platform.
At Baetho, we offer a fun environment and the chance to work with a highly
skilled and motivated team. Our culture is focused on employee happiness,
customer satisfaction, and high-quality execution. If you have the right vibe
and believe in fairness and freedom, you’re a great fit for us.
Position description
An opportunity has arisen for a Digital Marketing Role with a
can-do attitude, ability to drive successful campaigns, strong desire to work
on multiple platforms with limited guidance. We’ll provide all the
enablement needed, but are looking for a rockstar at work.
Roles and Responsibilities
Own the execution of integrated campaigns across digital channels—
including target audience identification, goal setting, campaign set-up,
user flows, and campaign optimization
Hands-on experience on Linkedin, Google Ads, FB, Google analytics, and
GTM and lead gen platforms
Define and analyze performance metrics on google analytics to
diagnose campaign performance and develop action plans to optimize
the customer experience and campaign results
Ensure that each activity is tracked and measured with a focus on
pipeline and ROI
Experience in B2B SAAS based marketing, preferably with highly
technical products or services
Demonstrated creative skills (e.g. ad copies and/or design skills) to drive
personalization and relevance
Budget and plan the acquisition funnel for the whole year, with month
on month variations
Enable and Track AB testing for all aspects of campaigns, viz.: ads,
creatives, landing pages, emails, SMS
Preferences
Must have a proven track record of campaign management with a high
success rate
Experience in B2B SaaS based company will be preferred
2-3years of hands-on experience in performance marketing-Linkedin
and Google Ads for lead generation is a must.
Digital Marketing Executive
at Admedia360
Digital Marketing Executive
Digital Marketing Executive duties and responsibilities
- Build, plan and implement the overall digital marketing strategy
- Manage the strategy
- Manage and train the rest of the team
- Stay up to date with the latest technology and best practices
- Manage all digital marketing channels
- Measure ROI and KPIs
- Prepare and manage a digital marketing budget
- Oversee all the company's social media accounts
- Manage and improve online content, considering SEO and Google Analytics
- Build an inbound marketing plan
- Forecast sales performance trends
- Motivate the digital marketing team to achieve goals
- Monitor competition and provide suggestions for improvement
Digital Marketing Executive requirements- 2 years of experience as a Digital Marketing Executive
- 2 years of experience in developing and implementing digital marketing strategies
- Good knowledge of all different digital marketing channels
- Good knowledge and experience with online marketing tools and best practices
- 2years of hands-on experience with SEO/SEM, Google Analytics and CRM software
- Familiarity with web design
- Sense of ownership and pride in your performance and its impact on a company’s success
- Critical thinker and problem-solving skills
- Team player
- Good time-management skills
- Great interpersonal and communication skills
- Must Have Solar Industries Exerience in Digital Marketing
Our client is a disruptive performance marketing agency with a data-driven approach adding impetus to its client's growth. The agency has developed two proprietary tools that enables them to execute large scale marketing campaigns. Automated media buying, centralized data tracking, business intelligence reports and personalized ads are the major services offered to the clients.
- Understanding client’s business objectives and Digital Marketing strategy.
- Strategizing client’s marketing brief & taking decisions for the team to deliver on.
- Creating customized & impactful presentations to showcase performance impact.
- Managing a team of digital marketing strategists and business operations team to drive multiple programs to completion.
- Being on top of industry updates from technology, competition & functionality perspective.
- Managing & prioritizing prospects pipeline – in line with monthly/ quarterly/ yearly goals.
- Helping company grow through performance marketing initiatives for its own core business.
- Working closely with business development & senior analyst teams to provide strategic inputs.
- Leading, mentoring and guiding the account managers in their daily efforts against all client digital campaign work.
- Negotiating contract including renew, upselling and be key contact for any new work discussion.
- Managing the workflow process by prioritizing projects and resources and by working across accounts to ensure proper alignment of resources.
What you need to have:
- 3 plus years of demonstrated track record of developing senior level client relationships.
- Very strong understanding of Digital Analytics.
- Hands on experience and deep expertise in Google Analytics, Google Adwords and Facebook advertising.
- Strong relationship management skills.
- Ability to command respect & drive meetings with CXO level members.
- Superb communication and presentation skills as well as a proven ability to develop well positioned and thoughtful documents and presentations.
- Thorough knowledge of the principles of advertising, marketing & media with thought leadership around the dynamics of the digital and interactive space, specifically Social, Digital Media, and Search.
- Ability to use alternative analytical approaches to solve digital/ interactive marketing problems.
- Above 80% in class 10th & 12th Maths score.
- BE/ BTech - Should be from Tier 1/Tier 2 college.
Head - Digital Marketing
at Everymedia Technologies Pvt. Ltd.
Manager/Sr. Manager – Online Marketing
at Support Mart