Affiliate Marketing Manager at Disruptive supply chain financing platform · Bengaluru (Bangalore) · 2 - 4 years · ₹8L - ₹10L / yr · Posted 27 Jan 2022
This new age venture has handled over 8,00,000 invoices, assisting over 5,000 suppliers through 10,000 investors in 36 locations across India. Backed by Sequoia Capital, Prime Venture Partners and Tiger Global Management this fintech startup helps in fast and secured transactions without the hassle of collaterals.
As a Affiliate Marketing Manager, you will be responsible for managing and optimizing company's affiliate and partnership marketing programs.
What you will do:
- Recruiting, managing and activating new affiliates and optimizing current affiliate marketing performance.
- Planning, booking, and managing promotional campaigns with potential partners, influencers, and media companies.
- Implementing initiatives that will generate user growth and positive sentiment for the business through social influencer channels and synergistic partnerships.
- Managing affiliate/partner requests and developing profitable marketing channel engagements.
- Vetting potential publishers and their sites to ensure they meet established criteria including brand alignment, content quality, promotional tactics, etc. and make recommendations accordingly.
- Analyzing and leveraging data-based insights on performance and competitive landscape to innovate offerings.
- Working cross-functionally to successfully implement new campaigns, materials, and content for Influencer/Partner/Affiliate marketing programs.
- Examining existing programs from a strategic standpoint; contributing new ideas about how to optimize initiatives.
- Optimizing marketing budgets and drive investment strategy within Affiliate and Partner/Influencer relationships
Desired Candidate Profile
What you need to have:
- 2+ years of Affiliate/Influencer/Partnership marketing experience in SaaS with at least 1 years focus on building and managing successful Affiliate/Influencer/ Partnership Marketing programs
- Full proficiency in working with known Affiliate Networks
- Strong experience with link tracking, conversion pixels/tags, sales validation, Google Analytics, and digital marketing attribution concepts
- Analytical mindset with a passion for data-based decision making with a strong test-and-learn mindset
- Passion for following rapidly evolving trends and determining new possible social marketing techniques to drive business
- Full proficiency in English. Written and spoken
- Familiarity with Indian B2B business.
Shubham Vishwakarma
Full Stack Developer - Averlon
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About Us
Our company is a performance marketing and lead generation company working across pay-per-call, pay-per-lead, live transfer, and CPA traffic campaigns. We work with advertisers and traffic partners across several consumer verticals and are looking for an Affiliate
Manager who can help us find good publishers, get campaigns launched, and grow the partners that perform.
This is a hands-on role. We are looking for someone who can work independently, communicate well, and take ownership without needing a lot of management.
What You’ll Do
- Recruit new affiliates, publishers, media buyers, and lead-generation partners.
- Prospect through LinkedIn, Telegram, Teams, email, affiliate groups, conferences, and other industry sources.
- Build relationships with publishers and understand what types of traffic and offers they are looking for.
- Vet, Screen, Have Sales Calls, and Onboard new partners to get campaigns launched.
- Explain campaign requirements, payouts, caps, targeting, tracking, and compliance rules.
- Manage existing publisher relationships and look for ways to increase volume.
- Review daily and weekly performance including leads, calls, conversion rates, dispositions, returns, quality, and profitability.
- Work with publishers to improve traffic when performance is below expectations.
- Rotate traffic between campaigns and buyers based on performance and available capacity.
- Negotiate payouts, CPA terms, revenue-share arrangements, and other campaign economics.
- Set up and troubleshoot campaigns in platforms such as Ringba, LeadProsper, Everflow, TUNE, Offer18, TrackDrive, or similar systems.
- Work with postbacks, tracking links, APIs, pixels, and basic lead-routing setups.
- Monitor partners for compliance with campaign requirements and applicable marketing rules.
- Keep partner records, notes, follow-ups, and campaign information organized.
- Communicate with advertisers and internal team members when issues come up.
- Help identify new offers, traffic opportunities, and markets we should test.
What We’re Looking For
We care more about whether you understand this business than whether your resume is perfect.
Ideally, you have 2–5+ years of experience in affiliate marketing, performance marketing, lead generation, media buying, publisher development, or a related field.
You should be comfortable with:
- Affiliate and publisher relationship management
- Pay-per-lead, pay-per-call, CPA, CPL, CPS, live transfer, or revenue-share campaigns
- Recruiting and onboarding new traffic partners
- Negotiating payouts and campaign terms
- Analyzing campaign performance
- Lead and call quality
- Conversion rates and disposition reporting
- Affiliate tracking platforms
- Postbacks, pixels, APIs, and basic tracking concepts
- Excel or Google Sheets
- Email and LinkedIn outreach
- Working independently in a remote environment
Experience with Ringba, LeadProsper, Everflow, TUNE/HasOffers, Offer18, TrackDrive, Retreaver, or similar platforms is helpful but not required.
Experience in verticals such as credit, insurance, financial services, legal/MVA, home services, debt, Medicare, business loans, or other lead-generation markets is a plus.
What Makes Someone Good at This Job
The best person for this role probably likes talking to people but is also comfortable looking at numbers.
You need to be able to find partners, figure out whether their traffic is actually good, keep good partners happy, and deal with problems when something stops working.
You should be persistent about follow-up. Affiliate partners regularly disappear, get distracted, launch late, send the wrong traffic, or need help getting a campaign working. We want someone who stays on top of things instead of waiting for people to come back to them.
We also value people who are commercially minded. If an affiliate wants a higher payout, you should be thinking about whether the economics support it rather than simply saying yes or no.
What Success Looks Like
Within the first few months, you should be able to take ownership of a group of publishers, bring new partners into the network, get campaigns launched without much supervision, and understand which relationships deserve more attention.
Longer term, success means:
more quality affiliates → more campaign volume → better publisher retention → better margins → more revenue.
This is a revenue-producing position, so strong performance will be noticeable and rewarded.
Location
Fully remote.
We care primarily about performance, responsiveness, and your ability to work effectively with partners and the rest of the team.
- Develop and execute affiliate marketing strategies to drive traffic, leads, and revenue.
- Identify, recruit, onboard, and manage new affiliate partners.
- Build and maintain strong relationships with affiliates, publishers, influencers, and networks.
- Negotiate commission structures, campaign terms, and partnership agreements.
- Monitor affiliate performance, conversions, traffic quality, and ROI.
- Track campaigns using affiliate platforms and analytics tools.
- Ensure affiliates follow brand guidelines and compliance requirements.
- Identify fraudulent or low-quality traffic and take appropriate action.
- Create promotional materials, offers, and campaign briefs in coordination with marketing teams.
- Prepare weekly and monthly performance reports.
- Stay updated on affiliate marketing trends, competitors, and industry practices.
- Achieve monthly targets for affiliate acquisition, conversions, and revenue
Develop and execute affiliate marketing strategies to drive traffic, leads, and revenue.
Identify, recruit, onboard, and manage new affiliate partners.
Build and maintain strong relationships with affiliates, publishers, influencers, and networks.
Negotiate commission structures, campaign terms, and partnership agreements.
Monitor affiliate performance, conversions, traffic quality, and ROI.
Track campaigns using affiliate platforms and analytics tools.
Ensure affiliates follow brand guidelines and compliance requirements.
Identify fraudulent or low-quality traffic and take appropriate action.
Create promotional materials, offers, and campaign briefs in coordination with marketing teams.
Prepare weekly and monthly performance reports.
Stay updated on affiliate marketing trends, competitors, and industry practices.
Achieve monthly targets for affiliate acquisition, conversions, and revenue.
Marketing Executive/Intern: (0-2 Years)
About the Role: BondScanner is looking for a Marketing Executive/Intern to join our Growth Marketing team, with a strong focus on Affiliate and Influencer Marketing. You'll own day-to-day execution of partner and creator-led growth channels, working directly with senior marketing leadership. Strong performers will be converted to a full-time role at the end of 3 months.
What You'll Do
Affiliate Marketing:
- Identify, onboard, and manage affiliate/partner relationships across finance and investing niches
- Track affiliate performance (clicks, signups, conversions, payouts) and optimize commission structures
- Coordinate with affiliate networks and individual partners on creatives, links, and tracking setup
- Monitor affiliate compliance and flag fraudulent or low-quality traffic
Influencer Marketing:
- Source and shortlist finance/fintech influencers and content creators across Instagram, YouTube, and X
- Manage outreach, negotiation, briefing, and campaign execution end-to-end
- Track influencer campaign performance (reach, engagement, conversions, ROI) and build a repeatable playbook
- Build and maintain relationships with a pipeline of creators for ongoing collaborations
Supporting Channels:
- Support content and social team with campaign assets tied to affiliate/influencer pushes
- Track and report on growth metrics (CAC, conversion rate, ROI by channel) using analytics tools
- Conduct competitor research on affiliate/influencer strategies in the fintech and investing space
What We're Looking For
- Pursuing or recently completed a degree in Marketing, Business, Communications, or related field
- Genuine interest in affiliate and influencer/creator marketing
- Comfortable with outreach and relationship management — cold emails/DMs, negotiation
- Basic understanding of marketing tools or willingness to learn quickly
- Familiarity with social platforms and creator ecosystems (Instagram, YouTube, X)
- Analytical mindset — comfortable tracking ROI and campaign performance
- Excellent written and verbal communication skills
- Self-starter with strong ownership, able to work in a fast-paced startup environment
Details
- Duration: 3 months {Converted to Full time post the tenure after performance review}
- Location: On-site
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Full Stack Developer - Averlon