Product Marketing Manager

at Wisestep

DP
Posted by Naureen Khan
icon
Hyderabad
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4 - 17 yrs
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₹10L - ₹24L / yr
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Full time
Skills
Product Marketing
Technology Marketing
Growth Hacking
B2B Marketing
Sales Enablement
Content Marketing
Lead Generation
Digital Marketing
Email Marketing

Wisestep (www.wisestep.com) is on a mission to bring data driven decision making to tough real world problems.

The Product Marketing Manager will play a major role in shaping the voice of the product,

 

Roles and responsibilities:

  • Develop and Implement our GTM strategy for multiple segments, geographies, and industry verticals.
  • Execute and be accountable for all marketing initiatives to drive engagement and leads that deliver sales (online, offline, Hybrid)
  • Collaborate across Functions to deliver an effective marketing strategy and meet the business objectives.
  • Plan and lead product launches by determining scope, messaging, timing and priorities for marketing tactics to drive product awareness and adoption.
  • Conceptualise and Execute Demand Generation activities.
  • Support marketing and sales teams with messaging, content and collateral to differentiate our
    products and convert prospects into customers
  • Help our sales team differentiate our product offerings with messaging, battle cards, training material and case studies

Requirements:

  • We are looking for a highly motivated product marketing professional with 6 plus years in B2B SaaS.
  • Strong business and technical acumen, problem-solving ability and an understanding of SaaS products.
  • Strong networking skills with the ability to build and maintain strong relationships with both business, operations and technology teams internally and externally.
  • Excellent verbal and written communication skills, excellent presentation skills and excellent negotiation skills. Ability to engage with senior management.
  • Having an MBA from a Top School is preferred

Other Details:

  • Timings - 2 pm - 11 pm IST
Read more

About Wisestep

Accelerate your recruitment process with real-time analytics and intelligence. Recruitment Software built for everyone
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Founded
2009
Type
Product
Size
20-100 employees
Stage
Bootstrapped
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