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Python
Job Title: SEO Specialist.
Experience: 3–4 Years.
Location: [Noida from office / Dehradun - WFH]
Employment Type: Full-Time.
About the Role:
We are looking for a results-driven Digital Marketing Expert (SEO-focused) with 3–4 years of experience to drive organic growth and improve online visibility. The ideal candidate should have strong expertise in SEO, along with working knowledge of AIO (AI Optimisation), AEO (Answer Engine Optimisation), and GEO (Generative Engine Optimisation) and Local SEO. Experience in paid marketing (Google Ads, Meta Ads) will be a strong advantage.
Key Responsibilities:
SEO (Search Engine Optimisation) Perform keyword research, competitor analysis, and search intent mapping.
Execute on-page, off-page, and technical SEO strategies.
Optimise website structure, internal linking, and content for rankings.
Monitor performance using tools like Google Analytics, Search Console, Ahrefs, SEMrush, etc.
Conduct regular SEO audits and implement recommendations.
Manage link-building and outreach campaigns AEO (Answer Engine Optimisation).
Optimise content for featured snippets, voice search, and zero-click searches.
Structure content using FAQs, schema markup, and conversational formats.
Improve visibility on platforms like Google SGE, voice assistants, and AI-driven search AIO (AI Optimisation).
Leverage AI tools (e.g., ChatGPT, Jasper, Surfer SEO) for content and strategy.
Optimise content for AI-driven search experiences Use AI insights to enhance keyword clustering, content gaps, and automation GEO (Generative Engine Optimisation).
Optimise content to appear in AI-generated search results (SGE, Bing Copilot, etc.)
Structure content for semantic relevance and entity-based optimisation.
Ensure brand visibility across generative AI platforms (Bonus) Paid Marketing.
Plan and manage Google Ads / Meta Ads campaigns Optimise campaigns for conversions and ROI Align paid strategies with organic growth efforts.
Requirements:
3–4 years of hands-on experience in SEO and digital marketing.
Strong understanding of on-page, off-page, and technical SEO.
Familiarity with AIO, AEO, and GEO concepts and implementation.
Experience with SEO tools (Ahrefs, SEMrush, Screaming Frog, etc.)
Basic understanding of HTML, CSS, and website CMS (WordPress, Shopify, etc.)
Analytical mindset with experience in data-driven decision-making. Excellent communication and content optimisation skills.
Preferred Qualifications:
(Good to Have) Experience in Google Ads / Paid Media campaigns. Knowledge of conversion rate optimisation (CRO).
Experience working with international clients (AU, US, UK markets). Understanding of content marketing and blogging strategies.
Key Skills:
SEO Strategy & Execution.
Technical SEO.
AI-driven Marketing (AIO).
Answer Engine Optimisation (AEO).
Generative Engine Optimisation (GEO).
Data Analysis & Reporting.
Content Optimisation.
Why Join Us:
Opportunity to work on global projects (AU/US/UK markets).
Exposure to cutting-edge AI-driven SEO strategies.
Collaborative and growth-focused environment.
Career advancement opportunities.
8+ years of experience in Brand Marketing, Brand Strategy, Creative Strategy, or Brand Leadership is Must.
Experience working on or scaling meaningful consumer brands (media/entertainment preferred)
Must have owned brand meaning, not just executed campaigns
Must have launched or scaled a brand platform, not only shows or campaigns
Prior ownership of earned media, social brand voice, and PR
Fluent Hindi is mandatory
Exposure to regional cultural contexts is a strong advantage
OTT experience is a plus
Need candidate from these Target Companies ONLY :
Netflix India
Spotify India
Hoichoi
Aha
TVF
Tata Tea
Surf excel
Fevicol
Amul
ITC
Asia Paints
Britania
CRED
Zomato
Dunzo
Swiggy
Meesho
Zepto
IPL Teams - Rajasthan Royals, RCB, CSK LSG, DC
Roles and Responsibilities
- Write fresh, original in-house long-form SEO content for blogs, landing pages, and website pages
- Conduct keyword research to support SEO-driven content strategies
- Create long-form content such as blogs, guides, and thought leadership articles
- Support the sales team with pitch decks, sales email templates, etc.
- Plan and write content for social media platforms, short-form content, and content management
- Design and write email campaigns for lead generation
- Bring new, bright, and creative content ideas to the table
- Maintain a strong eye for detail in grammar, tone, and structure
- Rewrite, update, and optimize existing content
- Produce SEO-optimized content aligned with search intent
- Collaborate with marketing and SEO teams to improve content performance, impressions, and rankings.
Required Skills and Tools
- Strong writing, editing, and proofreading skills
- Clear and confident communication skills
- Experience or working knowledge of SEO content writing
- Familiarity with tools like SEMrush, Google Analytics, and Google Search Console
- Experience using WordPress for content publishing is a plus
- Ability to write both long-form and short-form content
- Understanding of content optimization for search engines
- Basic knowledge of copywriting principles
NodeJS (Node.js)
MongoDB
Express- Ensuring optimal performance of the central database and responsiveness to front-end requests.
- Hands on experience on DynamoDB, Lambdas and serverless architecture
- Good understanding of Microservices
- Knowledge of Node.js and frameworks available for it such as Express
- User authentication and authorization between multiple systems, servers, and environments
- Understanding fundamental design principles behind a scalable application
- Implementing automated testing platforms and unit tests
- Collaborating with front-end developers on the integration of elements.
- Developing high-performance applications by writing testable, reusable, and efficient code.
- Implementing effective security protocols, data protection measures, and storage solutions.
- Running diagnostic tests, repairing defects, and providing technical support.
- Documenting Node.js processes, including database schemas, as well as preparing reports.
- Recommending and implementing improvements to processes and technologies.
- Keeping informed of advancements in the field of Node.js development.
- Extensive knowledge of JavaScript, web stacks, libraries, and frameworks.
- Knowledge of front-end technologies such as HTML5 and CSS3.
- Superb interpersonal, communication, and collaboration skills.
- Exceptional analytical and problem-solving aptitude.
Angular (2+)
AngularJS (1.x)
HTML/CSS
JavascriptOverview of the Job:
We are looking for developers who are passionate about working in a highly entrepreneurial setup
developing products for enterprise clients and vendors in the Supply chain finance paradigm.
You will join a dynamic and fast-paced environment and work with cross-functional teams to design, develop and build products that deliver the company’s vision and strategy.
Overview of the Function:
The incumbent will work closely with the engineering leads and engineering managers along
with the product team on deploying and testing existing and potential products.
The Product and Engineering team conceptualizes designing, develop and customize
products.
Reporting to:
The incumbent will be working closely with the Engineering Lead.
Best things about the job:
• Working in a highly entrepreneurial setup with a visionary team passionate to help scale new
heights of business success.
• Exposure to exploring limitless possibilities and ideas no matter how impossible they may
seem today.
Your Role:
• Manage design projects across the entire product lifecycle and multiple product launches
• Prioritizing and articulate product and product features, and working cross-functionally with
engineers, product manager and Design Team to bring these products and features to reality
• Hands-on with design and challenges in interfaces
• Rapidly produce multiple concepts and prototypes; knowing when to apply pixel-perfect
attention to detail, and when to make low-fi sketches and prototypes.
• Making things happen execute good ideas that come from team, and make sure that the
whole team is doing its best work.
• Comfortable in working for interface designing
Skill Set:
• Expert Knowledge on Angluar Framework (8 and above)
• Hands On expertise on HTMS , CSS and JS.
Roles and Responsibilities
Design and implement email marketing campaigns for lead generation and branding.
Proofread emails for clarity, grammar, and spelling.
Identify target audience and grow our email list.
Ensure mobile-friendly email templates.
Analyze campaign performance and suggest improvements.
Report on sales revenue generated from email marketing efforts.
Conceptualizing marketing campaigns that speak directly to the pain points of existing and prospective clientele.
Collaborating with graphic designers to improve the appearance layout of outputs.
Maintaining a database of customers who have opted to receive our correspondence.
Should know email marketing tools and email marketing automation.
Adobe Illustrator
Educational Requirements
- Must possess a diploma/degree/certificate in graphic design / fine art/interface design from a recognized school, institute, or academy (NIFT, NID, Pearl Academy)
Experience: 5+ years, Proven experience with UI / UX / Graphic design with a portfolio of sample projects
Desired Candidate Profile:
Hard skills
- Experience with web and mobile app design
- Experience creating rapid prototypes
- Team management skill
- Working knowledge of responsive design and grid principles
- Strong typography, layout, and visual design skills
- Working knowledge of industry tools: Photoshop, Illustrator, InDesign, InVision, Sketch
- Working knowledge of the ideation and creation of UI design deliverables: Sitemaps, user flows, wireframes, lo-fi and hi-fi layouts, prototypes
- Ability to innovate and develop out-of-the-box solutions to complex user interaction problems
Soft skills
- Desire to learn and grow as a designer
- Proactive, independent working style
- Excellent communication skills – both spoken and written
- Ability to clearly articulate ideas and concepts
- Strong attention to detail and a keen eye for aesthetics
- Artistic eye for design, user interaction, functionality, and readability
- Strong team player who can collaborate effectively with different stakeholders
- Designers should demonstrate critical thinking and problem-solving skills
- Time-management skills to meet deadlines in a fast-paced environment
- Well organized and well planned (yes, we know this is a big ask!)
- Happy, fun-loving, and imaginative
Responsibilities:
- Develop standard UI components and style guides
- Build wireframes and storyboards to conceptualize the design
- Define visual elements, product elements, and overall design
- Taking design briefs to understand requirements
- Effectively communicate your designs to developers and other key stakeholders
- Create and implement interaction models and user interface specifications
- Conduct industry research and stay up-to-date on best practices, competitor UI designs, and emerging technologies
- Conduct, observe, and analyze usability testing sessions
- Conduct user testing of applications, software, and websites
- Develop consistent, intuitive architectures
- Support the QA team to make sure features are implemented in the coded version as intended
- Determine timeline and deliverables
- Evaluate and set best practices and standards
- Work with UI managers and team to define user flows and sitemaps
- Measure the human-computer interaction (HCI) element of a design
- Collaborate on scenarios, end-to-end experiences, and screen designs
- Work with frontend and backend developers as needed.
Google AnalyticsPerformance Marketing Executive
Job Description:
• Daily optimization of ads such as target audience & measuring effectiveness of the ads
• Produce periodic reports for management and further analysis the data
• Assisting in the formulation of strategies to increase campaign efficiency
• Launch optimized online adverts through Google AdWords', Facebook to generate leads
• Optimize Ads to increase conversions and reduce CPL
• Suggest and recommend changes in creatives and banners to improve results
• Provide ideas & collaborate with designers to improve Ad experience
• Coordinate with various team members to achieve set targets
• Creating plans and objectives for campaigns
Skills Required:
• Understanding of digital marketing concepts and practices
• Knowledge of web analytics tool like Google Analytics
• Good content writing and communication skills
• Knowledge about Ad platforms like Facebook & Google Ads
• Knowledge of MS office and Excel (Vlookup/Pivot/Text-to-Column/Deduplication/Filter/ Sorting)
• Planning, problem solving, and decision-making skills
• Time management and project management skills
• Basic understanding of SEO and Landing page
NodeJS (Node.js)JavascriptAngular (2+)- Write and post technical job descriptions
- Source potential candidates on niche platforms
- Parse specialized skills and qualifications to screen resumes
- Proven work experience as a Technical Recruiter
- Hands-on experience with various interview formats (e.g. phone, Skype and structured)
- Technical expertise with an ability to understand and explain job requirements for IT roles
- Familiarity with Applicant Tracking Systems and resume databases
- Solid knowledge of sourcing techniques (e.g. social media recruiting and Boolean search)
- Excellent verbal and written communication skills
- Solid understanding of HR practices and labor legislation
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