
About FarmGuide
About
Connect with the team
Similar jobs
Job Title: Brand and E-commerce Manager
Location: Bangalore
Experience: Brand Management | D2C & Marketplaces | Digital Growth
Industry: FemTech | Wellness | Healthcare | Consumer Brands
Company Overview
Miror is India’s leading FemTech platform transforming how women experience peri-menopause and menopause. In just a year, we’ve built India’s largest menopause-focused WhatsApp community, partnered with the National Health Mission and the Indian Menopause Society, and launched category-defining nutraceutical products and digital health services.
Our app blends science and technology—offering personalized care pathways, symptom tracking, diagnostics, games, AI-powered chat, expert consultations, and more. We are proud recipients of the Innovation in Menopause Care Award at the Global Women’s Health Innovation Conference 2024 and are rapidly scaling toward our $1B+ vision.
Learn more: www.miror.in
SUMMARY
Brand and E-commerce Manager with experience managing online brand presence, digital sales, and consumer engagement across D2C websites, marketplaces, and social platforms for a fast-growing FemTech brand. Strong at building brand strategy, driving online revenue, ensuring brand consistency, and translating consumer insights into high-impact marketing initiatives. Adept at working across marketing, content, design, and tech teams to scale purpose-led healthcare brands like MIROR.
CORE COMPETENCIES
· Brand Strategy & Positioning
· D2C & Marketplace Sales (Amazon, Website)
· Online Revenue & Conversion Optimization
· SEO & Website Content Strategy
· Social Media & Digital Marketing
· Visual Content & Creative Direction
· Consumer & Market Research
· Campaign Planning & Execution
· Cross-functional Collaboration
· Brand Analytics & Reporting
· Budget & ROI Management
PROFESSIONAL EXPERIENCE
· Developed and executed MIROR’s brand strategy aligned with business and marketing objectives, strengthening positioning in the peri-menopause and menopause wellness space.
· Managed brand sales across online platforms, including MIROR’s D2C website and marketplaces, driving visibility, conversions, and repeat purchases.
· Conducted consumer research and trend analysis to identify opportunities for product positioning, content themes, and brand expansion.
· Partnered with marketing, design, content, product, and tech teams to plan and deliver integrated campaigns across digital channels.
· Tracked brand performance and online sales metrics, analyzing traffic, conversion, engagement, and retention to inform optimisation strategies.
· Planned and managed brand marketing budgets, ensuring spend efficiency across campaigns, creatives, and platform investments.
· Oversaw development of brand collaterals, including digital ads, website banners, product pages, packaging visuals, social creatives, and campaign assets.
· Ensured brand consistency across all touchpoints—website, marketplaces, WhatsApp community, social media, emailers, and paid media.
· Led SEO initiatives including keyword research, on-page optimisation, blog content alignment, and website structure improvements to increase organic traffic.
· Worked closely with creative teams on visual storytelling, including reels, videos, product imagery, and educational content to build trust and recall.
· Managed and optimised social media presence, aligning content with brand tone, medical credibility, and community engagement goals.
· Coordinated website development and optimisation, working with developers on UX improvements, landing pages, and conversion journeys.
· Monitored industry trends, competitor activity, and regulatory sensitivity within women’s health to identify risks and growth opportunities.
TOOLS & PLATFORMS
· D2C Website & Marketplaces
· Google Analytics, Search Console
· SEO Tools (Ahrefs / SEMrush – if applicable)
· Meta & Google Ads
· Social Platforms (Instagram, WhatsApp, LinkedIn)
· CMS & Website Tools (Shopify / WordPress)
· Creative Tools (Canva, Adobe, Figma)
What We Offer
· Competitive base pay + performance-based commission/bonuses
· Training and ongoing product support
· Career growth opportunities within MIROR
· Dynamic and brand-focused working environment
Join Miror and be the welcoming face of a company that values compassion, innovation, and excellence!
Why Join Us?
· Be part of a high-growth startup tackling a real need in women’s healthcare.
· Work with a passionate, purpose-driven team.
· Opportunity to grow into next generation focused company roles as we scale.
· Competitive salary and career progression.
Ping me here and we will connect!

🎯 Job Title: Unity Developer & Academic Video Producer – Real-Time Virtual Try-On (Kinect V2, AI & 3D Rendering)
📍 Location: Bengaluru, India (On-site)
🕒 Employment Type: Full-Time
🧠 Overview:
We are seeking a dynamic professional who bridges the gap between immersive technology and educational content creation. The ideal candidate will possess a unique blend of skills in Unity development and academic video production, contributing to our innovative virtual try-on solutions and educational initiatives.
🛠️ Key Responsibilities:
Unity Development & Virtual Try-On Systems:
- Develop interactive virtual try-on applications using Unity (C#) and Kinect V2 for accurate body tracking.
- Implement gesture-based interactions, allowing users to switch outfits without physical contact.
- Optimize 3D rendering and cloth simulation for a realistic fitting experience.
- Integrate AI models for real-time pose estimation and virtual clothing overlay using tools like MediaPipe and OpenCV.
- Utilize GPU acceleration and caching for real-time performance on signage hardware.
- Ensure scalability and performance optimization within budget constraints.
Academic Video Production:
- Collaborate with faculty and subject-matter experts to conceptualize and produce educational video content.
- Plan and manage production schedules, budgets, and logistics for video projects.
- Direct on-set activities including filming, lighting, and sound to ensure high-quality output.
- Oversee post-production processes such as editing, special effects, and sound design using software like Adobe Premiere Pro or Final Cut Pro.
- Ensure all video content aligns with brand guidelines and quality standards.
- Stay updated with industry trends and incorporate new techniques into video production.
✅ Qualifications:
- Bachelor's degree in Computer Science, Media Production, or a related field.
- Minimum of 3 years of experience in Unity development, particularly with Kinect V2 and real-time tracking applications.
- Proven experience in academic or instructional video production, including directing, shooting, and editing.
- Proficiency in Unity HDRP/URP, cloth simulation, and 3D modeling.
- Strong understanding of AI integration in real-time applications.
- Excellent communication and collaboration skills.
🌟 Preferred Skills:
- Experience with open-source tools and lightweight architectures.
- Familiarity with Adobe Creative Suite, especially After Effects for motion graphics.
- Knowledge of virtual studio setups and lighting techniques.
- Ability to work under tight deadlines and manage multiple projects simultaneously.
🎁 What We Offer:
- Opportunity to work on cutting-edge technology projects at the intersection of education and immersive experiences.
- Collaborative and innovative work environment.
- Flexible work arrangements.
- Professional development opportunities.
Responsibilities:
- Develop and deploy services to improve the availability, ease of use/management, and visibility of 6sense systems
- Architecting, building, and scaling out our services and infrastructure
- Learning and adopting technologies that may aide in solving our challenges
- Own our systems like our Hadoop and Presto clusters, front/back-end services, build configurations, infrastructure components, deployment of services into our infrastructure, and everything in between
- Write/review/debug production code, develop documentation and capacity plans, and debug live production problems
- Contributing back to open-source projects if we need to add or patch functionality
- Support the overall Software Engineering team to resolve any issues they encounter
Minimum Qualifications:
- 5+ years in a Software Engineering role or equivalent experience
- 1+ years of experience with Linux/Unix system administration and networking fundamentals
- Strong skills in reading code as well as writing clean, maintainable, and scalable code
- Good knowledge of Python and Java
- Experience designing, building, and maintaining scalable services and/or service-oriented architecture
- Experience with high-availability
Bonus Requirements:
- Experience with modern configuration management tools (e.g. Ansible, Chef, Puppet) and idempotency
- Exposure to modern build systems such as Bazel, Buck, or Pants
- Knowledge of the Hadoop ecosystem (e.g. Hadoop, Hive, Presto) including deployment, scaling,
- and maintenance
- Knowledge of standard security practices
- 1+ years of experience working with Kubernetes, Docker
- Good knowledge of Javascript
• Identifying opportunities for new business development through following up on leads and conducting research on target clients.
• Connecting and handling potential clients via inbound/Outbound phone calls, emails, walk-ins.
• Developing and executing sales plans to meet and exceed monthly and quarterly sales goals.
• Identifying new revenue opportunities.
• Building business relationships with current and potential clients.
• Developing and executing sales and marketing strategies to grow business.
• Achieving sales goals applying sales techniques.
• Bachelor’s Degree in Business, Marketing, or similar field.
• Minimum of 0-3 years of experience in sales, business development or similar role.
• Passion for sales.
• Excellent verbal and written communication skills.
• Must possess strong customer service skills.
• Ability to develop good relationships with current and potential clients.
Customers can choose from a variety of food kits that allows them to pick ingredients of their choice. With the belief that good food never fails in bringing people together, the startup has made the whole experience of eating a common meal interactive by applying the DIY concept.
What you will do:
- Preparing accounts and tax returns of the company
- Reconciling accounts receivable and accounts payable
- Issuing invoices for all the payments which are due to the company, tracking the cash inflow and also reporting any late transactions
- Settling the payment transactions due to be paid to third-parties, managing the same and thus issuing stop-payment instructions accordingly
- Preparing and maintaining financial records and statements of the company including, but not limited to, P&L, book-keeping and general entries
- Posting and managing all journal entries to ensure all business transactions are recorded
- Ensuring timely closure of monthly, quarterly and annual accounts
- Ensuring timely compliance of GST of various transactions
- Generation of various financial statements concerning the liabilities and assets of the business, using Tally
- Auditing financial performance and accordingly advising on how to reduce costs and increase profits
- Forecasting the financial status of the company and also analyzing the risk factors involved
Desired Candidate Profile
What you need to have:
- Relevant work experience as an Accountant
- Graduation is a must. Female candidates preferred
- Excellent communication skills
- Willingness to work 6 days a week
- Good knowledge and work experience in Tally
- Excellent in time management and critical thinking
- Candidate who can multitask and with an eye for detail
Our client is a 5-year-old travel and hostel space providing platform, a Youth Hotel chain, where the spaces are designed for work and leisure. Their mission is to provide quality spaces for youths looking for hostel options and to other travelers across locations in India. They provide clean and hygienic dorms and private rooms along with different facilities like Wi-fi, travel helpdesk, fully stocked kitchens, lockers and laundry services, etc.
They are currently providing 800 beds in 13 locations, and plan to add another 1600 in the next few months, with the aim to add at least a lac bed in the near future. The spaces offered by them are highly rated by their customers and are preferred over other competitors for the location and services offered within a decent budget. Invested by some very well known names across Asia, it provides their team with a work culture that thrives on modern yet social and explorative values.
What you will do:
- Developing pricing strategies, including building rates for rooms and packages and determining discounts and specialty rates
- Forecasting pricing and revenue based on demand and market trends
- Understanding inventory management processes
- Maintaining distribution channel data integrity
- Generating revenue reports and preparing monthly reports
- Working closely with marketing, operation and other departments in the organization
- Ensuring that price parity is maintained through all third-party distribution channels
- Completing the Revenue Analysis Report on a daily basis and communicating to Senior Revenue Manager
Desired Candidate Profile
What you need to have:- Background in hospitality
- Prior experience in handling revenue management in hotels
- Knowledge of Revenue Analysis Report
- Experience in handling price parity through 3rd party
As the technical lead, you will oversee the company's technical team and all projects they undertake, analyze briefs, write progress reports, identify risks, and develop work schedules. You should be able to work with your team and inspire them to reach their goals.
To be successful as a technical lead, you should always be expanding your industry knowledge and be able to quickly identify problems. Outstanding technical leads are accountable, trustworthy, and able to build lasting relationships with their teams.
Responsibilities:
- Determining project requirements and developing work schedules for the team.
- Delegating tasks and achieving daily, weekly, and monthly goals.
- Liaising with team members, management, and clients to ensure projects are completed to standard.
- Identifying risks and forming contingency plans as soon as possible.
- Analyzing existing operations and scheduling training sessions and meetings to discuss improvements.
- Keeping up-to-date with industry trends and developments.
- Updating work schedules and performing troubleshooting as required.
- Motivating staff and creating a space where they can ask questions and voice their concerns.
- Being transparent with the team about challenges, failures, and successes.
- Writing progress reports and delivering presentations to the relevant stakeholders.
Requirements:
- Bachelor's/Master's degree in computer science, engineering, or a related field.
- A 3-4 years of experience in a similar role would be advantageous.
- In-depth experience in working with Reactjs and Go.
- Excellent technical, diagnostic, and troubleshooting skills.
- Experience with blockchain technology preferable.
- Strong leadership and organizational abilities.
8+ years of experience Excellent skills in C/C++/Java programming in embedded domain
Strong experience in the area of Automotive, Android Embedded development and Connectivity Technologies
Strong experience on Android architecture, HAL, BSP, customize driver in Android HAL, Android boot up sequence
Familiar with Android Build System and procedure and able to provide ideas to improve continuous build and integration
Experience in Hardware peripherals like Ethernet, CAN, DMA, I2C, SPI, UART, Hardware Accelerator, AFE , LCD, backlight, touchcontroller
Experience with design/ modification to Hardware Abstraction Libraries (HAL) for Android support of low-level device features.
Experience in debugging on a wide range of Linux Kernel drivers and Android framework HALs e.g. Audio/Video, USB, Bluetooth, WiFi
Fluent in industry standard software development tools: HSW/HE debuggers, code revision control systems (GIT, Perforce), IDEs and build tools
Exposure/experience in Automotive Embedded Software Development is a plus
For software developers, learning programming languages needs to be practical. This is where the startup has helped more than 15000 students to turn theory into practical knowledge. Currently, offering 9 courses the startup has played a catalyst for thousands of students to land jobs at tech giants like Google, Amazon, Adobe, and Walmart. The startup enables students to follow a comprehensive curriculum and seek help from industry experts without facing any geological barrier.
The founders of the startup are the alumnus of acclaimed institutes like IIT Delhi and Stanford University with experience of working in Amazon, Facebook, Cars24, and other top startups in India.
As a Talent Acquisition Manager, you will be sourcing potential candidates on niche platforms, and being involved in other talent acquisition roles.
- Executing a vision for talent acquisition that will support the company as they prepare to scale.
- Working with the leadership team and HR business partners and implementing talent acquisition strategy.
- Developing creative sourcing strategies to proactively build a robust pipeline of candidates.
- Partnering with key leadership to formalize, support and implement an employer branding strategy across numerous channels.
- Organizing events to drive recruitment and brand awareness.
- Managing recruitment process flows (Requisition to offer ).
- Refining recruitment process as needed and documenting the same.
- Working closely with marketing team in outreach to the talent network.
- Working with functional team to meet their recruiting needs in terms ofnumber and quality of people.
- Proactively identifying and maintaining relationships with talent across various skill categories and levels of experience.
- Designing, implementing and refining process pertaining to talent on-boarding,
What you need to have:
- IC role; at least for initial few months.
- Experience of sourcing from multiple channels.
- The profile sits within the business function.
- Experience of niche/specific recruitment will be an added advantage.
- Solid knowledge of sourcing techniques (e.g. social media recruiting and Boolean search).
- Hands-on experience with various interview formats (e.g. phone, Skype and structured).
- Excellent verbal and written communication skills.
Experience: 2 to 5 years
Annual CTC: Rupees 10,00,000 to 12,00,000
Get To Know Us First :
Our founding team consists of people from ISB, NSIT, IITs and NITs with very strong past entrepreneurial background and F&B experience. LimeTray counts very successful internet entrepreneurs as its angel investors along with Matrix Partners and JSW Ventures. Our story starts with the realization that many try to walk a mile in the shoes of a restaurant,
even if branded, get ripped so soon. So, we at LimeTray, decided to help restaurants in their roller coaster rides, by building products that would help them to ride better. We help restaurants get online, help them engage with their customers and help them optimize their
operations through a suite of products. In a span of 5 years, we have built successful relationships with some of the top brands in India including Burger King, Krispy Kreme, Mad Over Donuts, Bercos and over 2500 others!
What Are We Looking For:
We are looking for a software engineer who can work with our client vertical to engage consumers in our products. The ideal candidate is someone who is an expert in designing reliable services with well-defined APIs that fit into LimeTray service oriented architecture and also possess experience in designing, developing, Implementing and scaling web applications for our rapidly growing Technology team.
While every product-line has their own tech stack - different products have different technologies and it's expected that Person is comfortable working across all of them as and when needed. Some of the technologies/frameworks that we work on – Microservices Architecture, Java, Spring, Hibernate, Node.js, MySQL, MongoDB, Angular, React,
Kubernetes, AWS, Python.
How Will Your Day Look Like:
Develop interactive, user-friendly applications using the latest frameworks which are open
source and proprietary.
Contribute reusable components to the LimeTray UI Development community.
Optimize application for maximum speed and scalability.
Develop Responsive UIs leveraging Walmarts and Open source state of the art frameworks.
Help the team leverage and contribute to open source technologies.
Collaborate with other team members and stakeholders.
Contribute to code review and mentoring initiatives.
Make an impact on a global scale.
You Are Good At :
Bachelor’s / Masters degree in computer science.
3+ years of work experience.
You would possess experience building Javascript web applications.
Solid fundamentals in Data structures and Algorithms.
Good debugging and problem solving capability.
Proficiency to code in front-end technologies.
Object oriented Javascript, React, Redux, NodeJS, EcmaScript 6+.
Atleast one full lifecycle web application built with React + Redux.
Webpack, JSON based web-services consumption.
AngularJS 1.x, J2EE knowledge is a plus.
Understanding how to engineer the RESTful.
Micro services and knowledge of SOARI architecture.
Deep knowledge of web technologies such as HTML5, CSS (SCSS, LESS), JSON.
What You’ll Love About Us :
Startup Culture: You will work in an environment that values creative problem solving, encourages open communication and worships flat hierarchy.
Rest And Relaxation: 2 Work From Home every month, 25 paid holidays
Health Benefits : Health Insurance Policy governed by Religare Health Group covering all our employees









