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Marketing Automation Intern (WhatsApp, CRM & Tracking)
Company: Miror – Women’s Hormonal Health Platform
Duration: 1 year
Location: On-Site (Bengaluru
Stipend: ₹20,000/ month
About Miror
At Miror, we’re on a mission to redefine how women experience midlife — especially during perimenopause, menopause, and beyond.
This is a stage that affects every woman, bringing with it more than 50 physical and emotional symptoms that often go unaddressed or misunderstood.
For too long, menopause has been surrounded by silence, stigma, and resignation.
Miror exists to change that — through science, technology, and empathy.
We’re building a FemTech ecosystem where women can access care, community, and credible information during one of the most transformative phases of life. Our mission is simple but bold: to make midlife a time to celebrate, not fear.
Our Work So Far
Over the last two years, Miror has become one of India’s fastest-growing communities for women’s health and wellness.
We’ve:
Partnered with experts from the Indian Menopause Society, the State Government of Karnataka, and the National Health Mission.
Built India’s largest digital menopause care community, impacting over 80,000 women through our online and offline initiatives.
Been featured in reputed publications such as Forbes, The Guardian, Times of India, and YourStory.
Launched industry-first programs, including:
Tiara – India’s first rewards program for women in midlife.
HRT Centre of Excellence – a pioneering platform driving awareness and access to Hormone Replacement Therapy.
All About You – a personalized wellness framework for holistic midlife health.
Symptom Tracker by Miror – an evidence-based tool to help women understand and manage their changing bodies.
Workplace with Miror – a corporate well-being initiative helping organizations support their women employees during midlife.
Role Overview
We’re looking for a Marketing Automation Intern to help us build, manage, and optimise WhatsApp-first automation journeys across the customer lifecycle, while also supporting event tracking and marketing analytics.
This is a hands-on, execution-focused role where you’ll work closely with the growth team on real automation and tracking use cases.
Key Responsibilities
Marketing Automation (Primary)
· Build and manage WhatsApp automation flows (onboarding, abandoned cart, post-purchase, reactivation, seasonal campaigns)
· Translate customer journeys into automation logic and flow diagrams
Execute broadcast campaigns aligned with offers, product launches, and wellness themes
· Work on user segmentation based on behavior, purchase history, and lifecycle stage
· A/B test message copies, timing, and flow logic to improve engagement and conversions
Tracking & Analytics (Secondary)
· Assist in managing and validating Meta Pixel, Google Ads Pixel, and GA events
· Support GTM event setup, testing, and debugging (page view, add to cart, purchase, key funnel events)
· Ensure automation flows and campaigns are correctly tracked end-to-end
· Monitor and report key metrics like open rate, CTR, conversion rate, and drop-offs
·
Who Should Apply
· Final year BBA / MBA (Marketing) students or recent pass-outs
· Strong interest in CRM, lifecycle marketing, and automation
· Basic understanding of Meta Ads, Google Ads tracking, and funnels
· Familiarity with pixels, events, and GTM (hands-on or academic/project experience is fine)
· Analytical mindset and attention to detail
· Interest in startups, D2C, health, or wellness brands is a plus
Good to Have (Not Mandatory)
· Experience with WhatsApp automation tools (WATI, Interakt, Aisensy, CleverTap, WebEngage, etc.)
Exposure to GA4 dashboards and conversion tracking
Copywriting skills for short-form WhatsApp messages
What You’ll Learn
· End-to-end lifecycle marketing for a D2C health brand
· WhatsApp automation at scale
· Real-world pixel & GTM event management
· How tracking, automation, and performance marketing connect to LTV and retention
What We Offer:
· Attractive incentive-linked pay structure.
· An opportunity to grow with one of India’s most promising FemTech startups.
· Work on a mission that is positively transforming millions of lives.
· A dynamic, inclusive, and purpose-driven work culture.
· Growth opportunities and learning across health, wellness, and tech verticals.
Looking forward to connecting with Head of Sales – India is ready to shape a sustainable future with us!
Best Regards,
Indrani Dutta
Senior HR Manager
Miror Therapeutics Pvt. Ltd
Visit: www.miror.in
Visit: https://www.sohamenergy.in/
• Lead the local execution of the marketing campaigns and D2C commerce across all owned, earned and paid channels.
• Shapes the future of D2C marketing and sales, develop a clear strategy for the activation and sales in the market and to plan, implement and optimize all media campaign activities together with the global D2C team and agency partners.
• Responsible for enabling cutting edge, agile and technology enabled
audience based, personalized activation & omni-channel marketing and direct sales & engagement via owned platforms to increase consumer, customer and business impact.
• Drive all marketing campaign activities across all digital channels and all
categories. Lead the execution and constant optimization of D2C digital
marketing activation strategy.
• Drive full P&L responsibility and ensure high repeat values & LTV for
customers.
• Plan sales/events to highlight the offers and new product launches of the
company.
• Coordinate between the Brand & D2C team to maintain the Brand
architecture.
• Responsible for the full funnel flow on the website for customers and ensuring high
CR&AOV.
Required Skills/ Experience
• 6-7 years of relevant experience
• Prior experience in D2C companies or consultancies
• Experience in digital marketing
• Worked on different live projects, web optimization.
- 1.Sales Consultants:
Responsibilities:
- Interact with clients to understand their travel requirements and preferences.
- Present and promote our holiday packages and services effectively.
- Close sales and achieve monthly targets.
- Build and maintain strong client relationships to ensure repeat business.
Requirements:
- Excellent communication and negotiation skills.
- Proven track record in sales or customer service.
- Passion for travel and knowledge of tourist destinations.
- Ability to work in a fast-paced environment.
- 2. Tele Marketing Executives:
Responsibilities:
- Reach out to potential clients via phone calls to introduce our services.
- Schedule appointments or follow-ups for the sales team.
- Maintain accurate records of calls and customer details.
- Requirements:
- Strong communication skills with a pleasant telephone manner.
- Previous experience in telemarketing or customer service preferred.
- Goal-oriented and self-motivated.
- Ability to handle rejection positively and persistently.
- 3. Business Development Executives:
Responsibilities:
- Identify and prospect potential clients through various channels.
- Develop and implement strategies to expand our client base.
- Requirements:
- Strong networking and relationship-building skills.
Preferred Candidate Profile:
- Candidates residing in or near
for sales and tele ( Koramangala or travelable distances) for BD ( Koramangala, hebbal, Whitefield)
- Immediate availability for joining.
- Enthusiastic individuals with a passion for sales and customer service.
- Ability to complete the target.
Perks and Benefits:
- Attractive salary package with lucrative incentives.
- Comprehensive training and development programs.
- Opportunity for career growth and advancement.
- Exciting incentives based on performance.
- PF and other benefits.
- Tele Marketing Executives:
Responsibilities:
- Reach out to potential clients via phone calls to introduce our services.
- Schedule appointments or follow-ups for the sales team.
- Maintain accurate records of calls and customer details.
Requirements:
- Strong communication skills with a pleasant telephone manner.
- Previous experience in telemarketing or customer service preferred.
- Goal-oriented and self-motivated.
- Ability to handle rejection positively and persistently.
-
Excellent Project Management Skills - Effort estimation, scoping, prioritisation and timely delivery
-
Runs daily stand-up, sprint review, iteration planning and retrospective
-
Analyze the product requirements specs & designs, convert them to tech specs, write user stories, workflows & test criteria
-
Ensure the completeness and accuracy of every feature developed with demos & verification from developers/QA and acceptance demo with Product Management
-
Keep all stakeholders informed pro-actively on the progress, blockers, changes & issues
-
Work with the teams to resolve people problems, dependencies, project roadblocks, and conflicts
-
Implement and support software principles, rules and processes
-
Collaborate effectively with cross functional teams, act as the primary technical contact, Take end to end ownership on mission critical projects
-
Do the code reviews, quality checks, test effort planning, performance testing, UI & UX and code merges and deployments
-
Build high energy, high performance and super productive teams, Proactively plan resource hiring, and the need for training and talent development
-
BE/B.Tech/MCA preferably with Computer Science
-
A solid foundation in computer science, with strong competencies in data structures, algorithms, and software design
-
Minimum 8 years of hands-on experience in developing and delivering products and using Agile sprints
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Managing the overall Product releases from initial requirements till the final deliver
-
Deep understanding of the fundamentals of iterative and incremental development, expertise in agile methodologies and frameworks
-
Self-starter, proactive & a skilled decision maker in doing what is right
-
Works independently & great at team collaboration
-
Team Leader - Knack for influencing without being authoritative
-
Possess Technical Breadth and effectively mentor tech team
-
Must have very good recommendations from peers and managers in past companies
-
Experience with Coding, Architecting & Developing, UX, Designs & Quality Assurance
-
Experience with Cloud Deployments on AWS etc
Full-stack Developer
CAST is the market leader in Software Intelligence. Its unique technology thoroughly examines the structure of complex software systems, with MRI-like precision. It delivers accurate, actionable, and automated views of software architecture, critical flaws, quality grades, sizing metrics, open source usage, and cloud readiness levels. Hundreds of companies rely on CAST for greater objectivity in crucial business decisions, faster application modernization for Cloud, raising the quality and security of their custom software. CAST operates globally with offices in North America, Europe, India, China.
Title: Software Developer
Location: Bangalore
Job definition
Working at CAST R&D means being an important part of a highly-talented, fast-paced, multicultural and Agile team based in Paris (France) and Bangalore (India). The team builds sophisticated source code analysis platform leveraging parsing, control flow, data flow and others mechanisms to fully understand the inner structure of the complex IT Systems developed and used by the Fortune 500 companies.
You, working as individual contributor, will be integrated in Dashboard Teams working on web portals of CAST AIP. Your teammates will be located in India and in France and you will have the opportunity to travel to France every year.
You will collaborate to writing and designing new features and improve existing ones. You will write unit tests and drive code reviews. You will participate into best practices definition and technology watch. Depending on will, skills and experience, you will have the opportunity to take technical lead on topics or projects.
While the domain of CAST is a niche, the position will propose you to work on software that dedicate to company Dashboards and control software, focusing on technical and creative skills.
Profile
- Experience : 3-6 years
- Experience in developing front-end/full stack applications at scale
- Should have experience in any of the front-end framework like React, Angular, BackboneJS, Ext etc and HTML/CSS/Bootstrap .
- Experience in backend technologies like GOLANG, NodeJS, Python, REST web services and Java(OOPS, Collections, DB Access) or any other technology.
- Hands on experience in JavaScript Concepts (OO-JS, Closures, Unit Testing, Module Patterns etc)
- Good to have skills like REST, Bootstrap, UI Components, CI/CD, NoSQL based DB is added advantage.
- Experience with advanced CSS programming using LESS or SASS is a plus.
- Expertise in of server side technologies and SQL/NoSQL is a plus.
- Experience of JavaScript testing frameworks like Karma, Mocha, Jest etc.
- It involves design the software system, Select algorithms, theories or technologies that will be used for BUSINESS Applications
- Contribute to software development design discussions for new features and new product development
- Strong Problem solving skills and ability to troubleshoot applications & environment issues.
- Adaptability, ability to learn faster, Independent, responsible and diligent.
- Good team spirit and interpersonal skills, Excellent Written, Verbal, communication skills, Analytical skills & Business Thinking.
The candidate should have a passion for technology and a flexible, creative approach to problem solving. You are autonomous and take responsibility for your work.
Ideally, you know how to write unit tests and maybe even better write them in TDD. You have knowledge in agile methodologies such as Scrum. You know about GIT and the use of continuous integration tools. You have developed single page JS applications end to end.
Candidate should have a bachelor or Master technical degree or equivalent experience. Strong knowledge in software engineering. Proactive Self Starter, creative thinker in designing, developing and supporting applications. Work as part of cross functional, passionate agile project teams to ensure quality is driven into the heart of the development process.
They build digital products, and helps companies with their digital transformation. Our clients are based in India, USA, Europe, Africa, and the Middle East.
The company was founded in 1999 to create software products for financial risk management. Headquartered in Bangalore, we also have offices in the USA, and France.
What We're Looking For
The Way You Work
• An unwavering attention to detail and care towards your work. Suryans double-check PRs
they submit for review. Each variable name is thought through in detail; attention is paid
towards how decisions made today will affect the future.
• An absolute commitment towards doing the best work of your life, while helping others to
do the same. We deliver with utmost focus on the job at hand. The team works towards
crafting the best products for our users, and customers. Working as a team, Their employees take onproblems out of the original scope of their work if this results in a better end product.
• You should be comfortable working in an agile environment. You are also expected to
participate in code reviews—both receiving and offering them as needed. You are needed
to communicate flexibly with your team—pitching in on designs, features and ideas for the
product, wherever needed.
What is Needed for the Role
• Strong command over the Flutter SDK, and the ability to write idiomatic Dart
• A good grip on Git
What You Will Work On
The specific project you work on is decided based on the list of available projects at the time.While what you work on will change over time, we assure you that you’ll work with people who care deeply about their work and deliver with great attention to detail.
Understanding PowerApps formulas and development methods. Ability to develop
POWER BI Min 2+ years of hand on experience in POWER BI Reports and dashboard development, MS SSAS, MS SSAS & POWER BI Candidate
Should have hands on experience on writing complex SQL queriesworkflows using PowerApps and Microsoft PowerAutomate.
Customizing SharePoint lists and disparate systems with PowerApps Knowledge of PowerApps and PowerAutomate licensing Automating business processes with Microsoft PowerAutomate.
Automating business processes with Microsoft PowerAutomate.
Ability to create custom connectors for Microsoft PowerAutomate.
Experience with API or rest services integrations.
Understanding of how to implement solutions with multiple data source Understanding PowerApps formulas and development methods




