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As a Demand Generation Lead, you will play a critical role in driving revenue growth through strategic demand generation campaigns and initiatives. You will be responsible for executing integrated marketing campaigns, optimizing lead generation efforts, and collaborating with cross-functional teams to achieve business objectives.

Roles and Responsibilities:

• Develop and implement comprehensive demand-generation strategies that align with our business objectives and target audience. Identify target markets, segments, and personas to guide campaign planning and execution.
• Planned, create, and execute integrated marketing campaigns across various channels, including email marketing, digital advertising, content marketing, social media, and events.
• Optimize lead generation efforts through the effective use of marketing automation platforms, lead capture forms, landing pages, and lead nurturing workflows.
• Collaborate with the content team to develop high-quality content assets, such as whitepapers, case studies, blog posts, and videos, that support demand generation efforts.
• Utilize marketing analytics tools to track, analyze, and report on campaign performance, including metrics like conversion rates, ROI, and pipeline generation.
• Work closely with cross-functional teams, including sales, product marketing, design, and PR to align demand generation initiatives with overall marketing and sales strategies.
• Stay informed about market trends, competitor activities, and industry best practices related to demand generation and B2B marketing.

Requirements:

• Bachelor’s degree in marketing, business, or a related field.
• Proven experience in demand generation, digital marketing, or a related field within the B2B SaaS industry.
• Strong knowledge of demand generation tactics and channels, including email marketing, digital advertising, content marketing, social media, and events.
• Proficiency in marketing automation platforms, such as HubSpot, Marketo, or Pardot, and CRM systems like Salesforce.
• Excellent analytical skills with the ability to interpret data, track key metrics, and make data-driven decisions to optimize campaign performance.
• Exceptional project management skills with the ability to manage multiple campaigns and priorities simultaneously.
• Strong communication and collaboration skills, with the ability to work effectively with cross-functional teams and stakeholders.
• Strategic mindset with a focus on driving results, meeting targets, and contributing to revenue growth

Experience: 6+ years • Must have experience in SAP delivery, with at least Two SAP implementations • Should be able to lead a team of SAP FICO, FM and FSCM functional experts in the design, implementation, and Support of SAP FICO, FM and FSCM modules • Act as the subject matter expert for SAP FICO, FM & FSCM modules, including design, configuration, and testing of the system • Should have experience with end-to-end implementation of SAP FICO and FM modules • Should be proficient in SAP FICO configuration, customization, and enhancement techniques. • Should have good understanding of finance and accounting principles and processes. • Should have strong knowledge of SAP FICO module functionalities, including general ledger, accounts payable. • Must have experience with accounts receivable, asset accounting, controlling, and Funds Management. • Should have knowledge in integration with PS, PM, HR, MM, SD, FICA, CS, REFX & Bank Application

years MS SQL Server Administration experience required 

∙Provide 24x7 support for critical production systems. 

∙ Provide technical leadership for the service component or the product. 

∙IT Operations with strong understanding of database structures, theories, principles, and best practices. 

∙Experience with Performance Tuning and Optimization (PTO), using native monitoring and third-party tools 

∙Experience with backups, restores and recovery processes 

∙Knowledge of High Availability (HA) and Disaster Recovery (DR) options for SQL Server  

∙Assist developers with complex query tuning and schema refinement. 

∙Experience in handling database corruption 

∙Manage Encrypted database, TDE and SSL certificate 

∙Manage PaaS and IaaS environment 

∙Experience with SSIS packages, SSRS and SSAS 

∙Experience working with Windows server, including Active Directory 

Job Description:

• Develop front end User Interface of our UKLB Experience Analysis (Biometrics) tool using SharePoint, PowerApps, Power Automate, and Logic Apps
• Connection of UI with back end SQL Database using Logic Apps - Advise solution design as a Logic Apps expert (specifically around UI)
• Responsible for managing technology in projects and providing technical guidance or solutions for work completion

Skills and Experience

• Experience with Azure services like Azure App Services, Azure Active Directory, Azure SQL, Azure PostgreSQL, Key Vault, Azure DevOps, Application Insights, Azure Storage, Redis Cache
• Microsoft Azure Developer Certification
• Experience with .Net SDK, integration tools, Application and Security frameworks
• C#, ASP.NET, Application development using .Net Framework
• Preferred: Insurance or BFSI domain experience
• .Net
• Azure/

Location: Chennai

• Ability to work effectively in a team environment Pleasant, professional, and courteous personality skill
• Excellent verbal and written communication skills
• Providing Voice support to Internal and External End Users. The job will require you to handle inbound calls / emails / chats regarding technical issues for end users.
• Perform problem cause analysis
• Resolve customer queries and achieve customer delight.
• Ability to Identify Opportunity and Implement Process Improvements

Ésah Tea is a brand devoted to giving you the ultimate tea experience. We believe that joy and warmth can be shared in many forms but is best when shared with a cup of tea. Our tea is made with absolute care and honesty by the best growers in Assam who believe in only giving the best.

Our tea is the perfect harmony of aesthetics, flavor, complexity, and health. Our mission to give you the best tea experience as a result of the respect we have for the art and craft of tea making and its culture. Directly from the tea gardens of Assam, from the most authentic growers with finesse in the cultivation of tea, our mission is to give you the best experience. We care about our environment and believe in sustainable and ethical extraction and production. Our initiative to switch to plastic-free teabags is a result of adopting sustainability as an ethic.

Ésah Tea recently raised a Pre Series A round from a well-known VC and has some milestones that the company would like to achieve. As it is well known in the eCommerce industry, achieving higher milestones month after month, year after year is a standard. Hence, Ésah Tea is looking to build a core team that can take it towards the next stage of its eCommerce journey. So if you think that you are perfect to work in a Startup, Let's have a chat.

The Job

• Manage paid acquisition channels like Google Ads and Facebook Ads. Analyze the results and optimize individual campaigns.
• Be responsible for the ROI of dozens of campaigns you execute.
• Own, drive, and report on crucial marketing efficiency metrics such as CAC, LTV, and, ROAS
• Understand your target audience and customer behaviors. You create strategies and campaigns, understanding the entire user journey from account creation until purchase.
• Analyze creative data and make recommendations to the Creative designers
• Come up with a hypothesis and test it scientifically to consolidate learnings, thereby increasing the baseline of the team's quality.
• Document findings in a structured way to contribute to the company's global knowledge base

Collaborate with international peers in other geographical markets to keep the highest possible baseline quality in your campaigns.

The Ideal Candidate

• 2-4 years of paid marketing experience, preferably in consumer-facing products
• Fluent in English (Advanced writing and speaking English skills)
• Experience with creative experimentation
• Experience with fast-paced, high growth startups
• Strong analytical and problem-solving skills
• A natural strategist
• Makes fast business decisions that prove to be profitable

Nice to have

• SQL
• Understanding of ad platforms algorithms

Experience with programmatic media (DSP)

Note: Must Be willing to relocate to Guwahati, Assam

Essential Skills:

• MS BizTalk
• Good Experience in Mapping, Orchestration, Deployments.
• Good to have experience in System Support (Operations)
• Knowledge on different Adapters/Configurations

Preferred Skills:

• Development Experience or Knowledge on MS Azure – Logic Apps, Functions, Service Bus, Storage.
• BizTalk 360
• C# or any Programming language basics
• Azure DevOps (CI/CD)

• Minimum 3 years experience in React redux and Flux
• 3 years experience in Frontend skills
• Familiarity with database technology such as MySQL,  MongoDB. ·
• Good communication. 

• The ideal candidate must have experience in enterprise application design, system performance and scalability
• 5+ year experience in web services, distributed systems, and highly available and scalable applications.
• Strong object-oriented programming skills in Java
• Very good knowledge of Core Java and J2EE and should have worked on high availability, low latency platforms.
• Ability to question status quo and identify bad design/code patterns which can impact performance and maintainability of the code.
• Excellent understanding of system design and design patterns.
• Previous experience with the Agile methodology.
• Experience in developing robust RESTful services is desirable.
• Have very good communication skills
• Have strong experience in the Spring framework.
• Good experience in SQL/Oracle
• BS degree in computer science or related fields. MS degree desired