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Position Brief:

We are seeking a highly motivated and skilled Lead Generation Specialist to join our team. The ideal

candidate will be responsible for researching and identifying potential leads, qualifying them, and initiating

outreach campaigns to generate interest and ultimately drive sales opportunities. This role requires a

strategic thinker who can leverage various tools and techniques to uncover valuable leads and nurture them

through the sales funnel.

Key Responsibilities:

 Research and identify potential leads through various channels such as online databases, social media

platforms, industry events, and networking.

 Utilize tools and techniques to gather relevant data and insights on target companies and individuals.

 Develop and implement lead generation strategies to attract and engage prospects.

 Conduct outreach campaigns via email, phone calls, and other channels to qualify leads and initiate

contact.

 Collaborate with sales and marketing teams to align lead generation efforts with business objectives.

 Track and analyze key metrics to measure the effectiveness of lead generation activities and optimize

strategies accordingly.

 Maintain accurate records of leads and communication activities in excel or relevant CRM software.

 Stay informed about industry trends, market dynamics, and competitor activities to identify new

opportunities for lead generation.

Qualifications:

 Bachelor’s degree in marketing, Business Administration, or a related field.

 Strong research and analytical skills with the ability to gather and interpret data effectively.

 Excellent communication and interpersonal skills, with the ability to engage with prospect

professionally.

 Self-motivated and results-oriented with a passion for driving business growth.

 Ability to work independently as well as collaborate with cross-functional teams.

 Detail-oriented with strong organizational and time management skills.

For experienced additional requirements:

 Proven experience in lead generation, preferably in a B2B environment.

 Familiarity with CRM software and other lead management tools.

ROLES AND RESPONSIBILITIES 

● Understand the business and the potential to promote the business and brand.

● Analyzing market and sales information

● Identification of prospective clients.

● Preparing a go-to marketing strategy on digital, social media and print media

● Set up a Brand identification strategy and execution plan

● Research competitive products by identifying and evaluating product characteristics,

market share, pricing, and maintaining research databases.

● Tracks product line sales and costs by analyzing data and reviewing the competitors

reach

● Supports sales staff by pre-sales tasks, providing sales data, market trends, forecasts,

account analysis, new product information; relaying customer service requests

● Follow up with Clients through the CEO's contacts

● Website maintenance and press releases

● Marketing collateral – creation and maintenance and presentations

● E – campaign coordination

● Setting up tracking systems for marketing campaigns and online activities

● Reporting to management on marketing and sales activities

Must Haves:

● A marketing professional with a BBM/MBA in marketing

Must Haves:

● A marketing professional with a BBM/MBA in marketing.

● 4+ years of relevant experience.

● Academics from the city, where communication skills both written and spoken are

excellent.

● A dynamic professional who is very articulate, driven, and creative.

● Someone who understands the fundamentals of marketing (the 4P’s) as a foundation.

● The incumbent needs to be an expert in digital marketing that includes

a. Designing and conceptualizing visual aids – LinkedIn banners, videos, etc

b. Written skills to create thought leadership posts, blogs, etc

c. Content management to work around the products on digital mediums

d. An expert in LinkedIn and other digital tools

e. Google and derivatives

f. Website and traffic generation

g. Market research and campaigns

h. Ability to work independently as well as in a team environment

Sales Development Representative - US

As our SDR, you'll play a crucial role in supporting our sales teams by conducting in-depth account and persona research to fuel personalized email communication campaigns and LinkedIn outreach. You'll be a data detective, unearthing valuable insights about target audiences and crafting compelling messages that resonate. This role carries a target to generate meetings from the US region by doing an outbound approach.

Responsibilities:

Account & Persona Research:

Email Personalization & Content Creation

Qualifications:

• Identify and research high-potential target accounts for Needl.ai

using internal data, industry reports, and other resources.

• Develop detailed buyer personas
• Analyze competitive landscapes and highlight Needl.ai 's unique value proposition for target accounts.

* Maintain and update internal databases with accurate and relevant account information.

• Assist with crafting personalized email communication campaigns tailored to specific target accounts and personas.
• Assist with various marketing tasks, including social media management, website content creation, and event planning.
• Stay up-to-date on industry trends and best practices in B2B marketing and email personalization.

We are looking for a hands-on technical expert who has worked with multiple technology stacks and has experience architecting and building scalable cloud solutions with web and mobile frontends. 

 What will you work on?

•  Interface with clients
• Recommend tech stacks
• Define end-to-end logical and cloud-native architectures
•  Define APIs
• Integrate with 3rd party systems
• Create architectural solution prototypes
• Hands-on coding, team lead, code reviews, and problem-solving

What Makes You A Great Fit?

• 5+ years of software experience 
• Experience with architecture of technology systems having hands-on expertise in backend, and web or mobile frontend
• Solid expertise and hands-on experience in Python with Flask or Django
• Expertise on one or more cloud platforms (AWS, Azure, Google App Engine)
• Expertise with SQL and NoSQL databases (MySQL, Mongo, ElasticSearch, Redis)
• Knowledge of DevOps practices
• Chatbot, Machine Learning, Data Science/Big Data experience will be a plus
• Excellent communication skills, verbal and written

The job is for a full-time position at our https://goo.gl/maps/o67FWr1aedo">Pune (Viman Nagar) office. 

(Note: We are working remotely at the moment. However, once the COVID situation improves, the candidate will be expected to work from our office.)

Roles and Responsibilities:

1. Create interest in Metapercept solutions through social media, mail outreach, LinkedIn, and other channels.
2. Generate leads and appointments, contacting potential clients to establish rapport and arrange meetings.
3. Planning and overseeing new marketing initiatives.
4. Help drive revenue within targeted accounts.
5. Meet annual growth targets.
6. Provide ongoing opportunity forecasting.
7. Promote a high level of customer satisfaction.
8. Researching organizations to find new opportunities.
9. Developing goals for business growth and ensuring they are met.

Required Abilities:

• Highly motivated and have a hunter mentality.
• Excellent listening, writing, and communication skills.
• Ability to flourish with minimum guidance, be proactive, and handle uncertainty.

• Contact leads over phone or email and convert them to the paid version of software
• Help customers with their queries related to the application
• Conduct online demos over Zoom
• Conduct periodic webinars 
• Generate new international leads on Linkedin
• Generate leads using social networks like Quora
• Prepare sales reports
  
  
  

• Can write professional emails in English
• Have a degree in commerce 
• Have good understanding of lead generation
• Can work from Pune office