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Working at Bottom Funnel Technologies Pvt Ltd
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Position
Reporting to the Director, Global Digital Marketing, the Digital Marketing Manager is responsible for the development and adoption of digital marketing strategies and campaign execution to promote demand generation across the business in assigned markets. The successful candidate will work with key business partners to deploy a consistent operating model across the business and manage the omni-channel deployment of digital marketing initiatives. The ideal candidate will handle communications on status of ongoing initiatives and develop analysis of opportunities in the digital space and own the digital marketing strategy and overall results of the program.
The successful candidate will have a strong background and understanding of not only of digital marketing, but all facets of digital business including analytics, site optimization, and the evolving interactive marketing landscape. Strong working knowledge around digital marketing channels and strategic development of local and global plans is a key component to success in this role.
The Digital Marketing Manager will be responsible for building a culture of quality and performance within the team and to develop data-driven, customer-centric and innovative marketing strategies.
Key Responsibilities
Develop and drive multi-channel digital marketing planning and strategy across the business
- Function as single point of contact for assigned markets to align their strategies to execution on digital channels
- Work’s cross-functionally with stakeholders in the development of strategic digital marketing plans, content and campaigns; drives collaboration on execution, building insights and optimizations with local market execution
- Owns adoption of Digital Marketing Programs and Playbook; works cross-functionally with internal and external partners to ensure adherence and consistency across execution guidelines are met.
- Collaborates with Corporate Marketing, Site Operations, Customer Analytics, and Commercial team partners in the execution of strategic, omni-channel digital marketing campaigns.
- Measures and analyzes performance of all digital campaigns and assess against goals (ROI and KPIs); adjust and execute changes to strategy based on results.
- Develop regular incrementality testing strategies to ensure highly optimized and valuable programs
- Work closely with key stakeholders within the Global Digital Marketing team to drive collaboration and alignment on planning, operations and reporting for all digital marketing initiatives.
The Ideal Candidate Will Have
Key Qualifications and Experience
- Bachelor’s degree in marketing, communication or related field
- At least 3 to 8 years of experience driving digital marketing programs, execution, and analysis preferably for fast paced industries (healthcare, finance, retail, manufacturing)
- Strong experience in driving B2B and/or B2C demand generation.
- Solid understanding of ecommerce and digital channels (digital advertising, email, social media and web operations)
- Strong communication skills: ability to lead high-level strategic planning sessions and deliver key findings and results to a broad audience
- Experience in supporting global markets a plus
- Experience in working within complex matrixed organizations with multiple stakeholders and dotted lines of responsibility.
- Previous experience with marketing planning tools, a plus.
Requirements
In addition to relevant industry background and functional skills, the key competencies of the ideal candidate include:
- Strong analytical skills and data-driven strategy development
- Strong project management experience and organizational skills; ability to handle multiple projects/campaigns simultaneously.
- Results orientation
- Cross-industry subject expertise
- Curiosity and ability to learn
- Plan and execute social media campaigns on all social platforms, Good knowledge of Search engine Optimization, Google Ads, PPC, and other ad campaign tools, Plan strategies for Digital marketing, Find and target audiences, Content creation skills
Excellent communication and organizational skills, KPI Management. - Must Knowledge of these tools SEMrush, Moz, Ahrefs, Mailchimp, sendinblue, Hubspot
- Excellent communication skills and presentable
Company Description
Bottom Funnel is a leading Mobile App & Web Solution Development Company in the USA, UK, UAE and India and serving its clients across the globe. Also having proficient and dedicated Android app developers, iOS App developers, designers and digital marketing experts with a reputation for getting things done. We are well-versed in a variety of operating systems, networks, and databases. We work with just about any technology that a small business would encounter. We use this expertise to help customers with small to mid-sized projects.
We are looking for a passionate and experienced Java Developer with over 4 years of hands-on experience in building robust and scalable backend systems using Java, Spring Boot, and Microservices architecture.
Key Responsibilities:
- Design, develop, test, and deploy high-performance, scalable, and secure backend services using Java 8+, Spring Boot, and Microservices.
- Participate in the entire software development lifecycle (SDLC), from requirements gathering to production deployment and support.
- Collaborate with frontend developers, DevOps engineers, and product owners to deliver end-to-end features.
- Optimize application performance and ensure high availability and responsiveness.
- Write clean, maintainable, and reusable code while following best practices (coding standards, unit testing, CI/CD, etc.).
- Develop RESTful APIs and ensure their quality and consistency.
- Handle integration with external systems and third-party services.
- Participate in code reviews, provide constructive feedback, and mentor junior developers.
Technical Skills Required:
- Languages: Java 8 or above
- Frameworks: Spring Boot, Spring MVC, Spring Security
- Architecture: Microservices architecture and design patterns
- Databases: MySQL/PostgreSQL, MongoDB (optional)
- Messaging: Kafka, RabbitMQ (optional)
- API Development: RESTful APIs, Swagger/OpenAPI
- Version Control: Git, GitHub/GitLab
- Tools: Maven/Gradle, Jenkins, Docker
- Testing: JUnit, Mockito
- Cloud (optional): AWS/Azure/GCP exposure
- CI/CD & DevOps tools (optional): Jenkins, Docker, Kubernetes
Nice to Have:
- Experience in containerization and orchestration (Docker, Kubernetes).
- Knowledge of API Gateway, Service Registry (e.g., Eureka), and Circuit Breakers (e.g., Hystrix or Resilience4j).
- Experience with Agile methodologies (Scrum/Kanban).
- Familiarity with monitoring and logging tools (ELK, Prometheus, Grafana, etc.).
We are looking for a skilled and passionate Data Engineers with a strong foundation in Python programming and hands-on experience working with APIs, AWS cloud, and modern development practices. The ideal candidate will have a keen interest in building scalable backend systems and working with big data tools like PySpark.
Key Responsibilities:
- Write clean, scalable, and efficient Python code.
- Work with Python frameworks such as PySpark for data processing.
- Design, develop, update, and maintain APIs (RESTful).
- Deploy and manage code using GitHub CI/CD pipelines.
- Collaborate with cross-functional teams to define, design, and ship new features.
- Work on AWS cloud services for application deployment and infrastructure.
- Basic database design and interaction with MySQL or DynamoDB.
- Debugging and troubleshooting application issues and performance bottlenecks.
Required Skills & Qualifications:
- 4+ years of hands-on experience with Python development.
- Proficient in Python basics with a strong problem-solving approach.
- Experience with AWS Cloud services (EC2, Lambda, S3, etc.).
- Good understanding of API development and integration.
- Knowledge of GitHub and CI/CD workflows.
- Experience in working with PySpark or similar big data frameworks.
- Basic knowledge of MySQL or DynamoDB.
- Excellent communication skills and a team-oriented mindset.
Nice to Have:
- Experience in containerization (Docker/Kubernetes).
- Familiarity with Agile/Scrum methodologies.
1-3+ years of business finance or other relevant experience
High proficiency in financial modeling techniques.
Strong fluency with Excel formulas and functions.
BA, BS, or B.Com degree required (Bachelor’s Degree in Accounting/Finance/Economics)
Proficiency with Microsoft Excel, familiarity with data query/data management tools is extremely helpful (Access, SQL, Business Objects)
Strong analytical and data gathering skills
Responsibilities:
Boosting the organization’s financial performance through the analysis of financial results, forecasts, variances, and trends.
Assisting in the process of capital budgeting and expenditure planning.
Conducting and comparing analysis and market research in order to support internal financial analysis.
Designing and developing several financial models to support valuation, planning, and forecasting.
Implementing technical tools such as Excel formulas and functions to handle financial issues.
Perform financial forecasting, reporting, and operational metrics tracking
Analyze financial data and create financial models for decision support
Report on financial performance and prepare for regular leadership reviews
Analyze past results, perform variance analysis, identify trends, and make recommendations for improvements
Work closely with the accounting team to
ensure accurate financial reporting
Evaluate financial performance by comparing and analyzing actual results with plans and forecasts
Guide the cost analysis process by establishing and enforcing policies and procedures
Provide analysis of trends and forecasts and recommend actions for optimization.
Analyze past results, perform variance analysis, identify trends, and make recommendations for improvements
Work closely with the accounting team to ensure accurate financial reporting
Evaluate financial performance by comparing and analyzing actual results with plans and forecasts
Guide the cost analysis process by establishing and enforcing policies and procedures
Provide analysis of trends and forecasts and recommend actions for optimization
Recommend actions by analyzing and interpreting data and making comparative analyses; study proposed changes in methods and materials
Identify and drive process improvements, including the creation of standard and ad-hoc reports, tools, and Excel dashboards
Increase productivity by developing automated reporting/forecasting tools
Perform market research, data mining, business intelligence, and valuation comps
Maintain a strong financial analysis foundation creating forecasts and models
Creating and maintaining various spreadsheets and dashboards in order to support analysis and provide insight.
Monitoring and reviewing budgets and expenses, and coming up with ways to reduce or reimburse expenses
Requirements:
- Job Title:- Team Lead
- :- B. Tech / B. E in (CS/ IT/ Electronics)/ MCA
- Years of Exp.:- 10 years
- Location:- DoIT, Yojana Bhawan, C Scheme, Jaipur
Technical Experience:-
- Manage Design, development and delivery of application and Maintain high standards of software quality within the team by establishing good practices and habits.
- Technical Knowledge in Software Development and server Architecture.
- Experience of QMS and SDLC Processes Successful handling of IT Technology projects in Software systems.
- Interact with the client to create technology specifications from business requirements for modules within the project.
- Project experience in a Web technologies, mobile technologies, enterprise web software and Prior experience of working in PHP (CI, Laravel), Mysql, Jquery, Javascript HTML and Ajax.
1. Opportunity to join a very ambitious project starting in the Smart Automation field.
2. Initial team of two senior entrepreneurs already working in this area with strong skills in strategy, consulting, and business development.
3. Startup positioning, business plan, tactical and strategic activities plans minimizing funding needs already well defined.
4. More information will be communicated during the first interviews.
Must have:
1. Demonstrated experience through all phases of the technology life cycle, including project planning, requirements definition, architecture design, build/configuration, testing and operational transition, operating model, governance.
2. Masters' degree in Computer Science or related field.
3. Advanced technological skillset and a demonstrated history with technology.
4. Must have experience with PHP Codeigniter 3 and 4 AND HTML5, CSS3, Javascript (ES6 2020), JQuery, Codeigniter 4, PHP, MySQL, Nginx / Apache, AWS.
Optional: React.js , Node.js
5. Exceptional team management skills with excellent verbal and written communication.
6. Ability to delegate efficiently & decision making
7. Extensive industry knowledge with an eye towards the future & Passionate for achieving goals.
Specific duties include:
1. Creating technology standards and practices and ensuring adherence
2. Leading the strategy for technology platforms, partnerships and external relationships
3. Closely working with senior CTO and Building and managing the technology team
4. Overseeing research and development as well as special projects
5. Making recommendations to senior management through presentations and advocacy
6. Managing data systems implementation and monitoring their effectiveness in meeting business goals
7. Supervising software testing, and information systems security and maintenance
8. Managing staff in functional areas such as LAN/WAN architecture, systems operations, and hardware and software support
9 Anticipating and reacting to major technology changes
10 Developing technology contingency plans to keep projects on track
11 Supervising Web application and software development
Apart from all the formalities mentioned above, dedication & Passion is something that cannot be measured by any parameter, would love someone with the same passion as us and join with our journey.
Salary/Offer:
Only equity (based on candidate experiences) will be offered as of now. Salary will be there once the company is stable.
- As a DevOps engineer, you will be responsible for
- Automated provisioning of infrastructure in AWS/Azure/OpenStack environments.
- Creation of CI/CD pipelines to ensure smooth delivery of projects.
- Proactive Monitoring of overall infrastructure (Logs/Resources etc)
- Deployment of application to various cloud environments.
- Should be able to lead/guide a team towards achieving goals and meeting the milestones defined.
- Practice and implement best practices in every aspect of project deliverable.
- Keeping yourself up to date with new frameworks and tools and enabling the team to use them.
Skills Required
- Experience in Automation of CI/CD processes using tools such as GIT, Gerrit, Jenkins, CircleCI, Azure Pipeline, Gitlab
- Experience in working with AWS and Azure platforms and Cloud-Native automation tools such as AWS cloud formation and Azure Resource Manager.
- Experience in monitoring solutions such as ELK Stack, Splunk, Nagios, Zabbix, Prometheus
- Web Server/Application Server deployments and administration.
- Good Communication, Team Handling, Problem-solving, Work Ethic, and Creativity.
- Work experience of at least 1 year in the following are mandatory.
If you do not have the relevant experience, please do not apply.
- Any cloud provider (AWS, GCP, Azure, OpenStack)
- Any of the configuration management tools (Ansible, Chef, Puppet, Terraform, Powershell DSC)
- Scripting languages (PHP, Python, Shell, Bash, etc.?
- Docker or Kubernetes
- Troubleshoot and debug infrastructure Network and operating system issues.
What you will do:
- Overseeing the product development to build a best in class digital news product
- Building innovative features for personalisation and improving engagement levels
- Maintaining a clear understanding of the business’s full portfolio of products in print/ publication and digital form in order to determine the form of strategies most suited to the business.
- Being in charge of seeing through the execution of these strategies, proof checking, and overseeing the positioning of all advertising initiatives/ campaigns.
- Strategic structuring of the commercial and monetization models and leading their execution
- Defining the digital revenue roadmap to increase the market share, increasing content consumption through innovative means as well as by leveraging upon partner relations.
- Making efforts towards the evolution of strategies upon identification of new opportunities for capitalizing on sales.
- Maintaining strong relationships with the existent and prospective consumer base in order to determine their needs and formulate advertisement sales solutions that will address those needs.
- Maintaining relationships with external advertising agencies, dealing in print, broadcast, and digital/ online media in negotiating advertisement contracts.
- Building a hi-performance team comprising Advertising Sales, Product managers, Software developers, Data Scientists and others in order to fulfil the strategic roadmap
- Anticipating market trends, identifying customer needs, and understanding how our range of product offerings can grow their business
- Setting the standards and defining the sales culture, assessing the structure and strategy of the business, and being a thought leader
- Managing and building relationship with key catalysts in the media space
- Driving growth through newer opportunities & new platforms partnerships.
What you need to have:
- Must understand online businesses - ecommerce, D2C brands, subscription brands etc.
- Experience in building digital platform from scratch
- Should have exp in monetization, video content marketing, ecommerce
- Some experience in content lead business is good to have
- Must be able to build the product and also work on monetization of the product in parallel
- Must have understanding of how to an audience online
- Some entrepreneurial experience is good to have
- Tier 1 MBA + B.Tech is desired



