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Working at Bottom Funnel Technologies Pvt Ltd

Develop faster - with our commitment to the best professional development.

Perform better - as part of a high-performance, empowering culture.

Shape an industry - with a market leader that continues to drive innovation.

Make a difference -by helping improve oral health worldwide.

Position

Reporting to the Director, Global Digital Marketing, the Digital Marketing Manager is responsible for the development and adoption of digital marketing strategies and campaign execution to promote demand generation across the business in assigned markets. The successful candidate will work with key business partners to deploy a consistent operating model across the business and manage the omni-channel deployment of digital marketing initiatives. The ideal candidate will handle communications on status of ongoing initiatives and develop analysis of opportunities in the digital space and own the digital marketing strategy and overall results of the program.

The successful candidate will have a strong background and understanding of not only of digital marketing, but all facets of digital business including analytics, site optimization, and the evolving interactive marketing landscape. Strong working knowledge around digital marketing channels and strategic development of local and global plans is a key component to success in this role.

The Digital Marketing Manager will be responsible for building a culture of quality and performance within the team and to develop data-driven, customer-centric and innovative marketing strategies.

Key Responsibilities

Develop and drive multi-channel digital marketing planning and strategy across the business

• Function as single point of contact for assigned markets to align their strategies to execution on digital channels
• Work’s cross-functionally with stakeholders in the development of strategic digital marketing plans, content and campaigns; drives collaboration on execution, building insights and optimizations with local market execution
• Owns adoption of Digital Marketing Programs and Playbook; works cross-functionally with internal and external partners to ensure adherence and consistency across execution guidelines are met.
• Collaborates with Corporate Marketing, Site Operations, Customer Analytics, and Commercial team partners in the execution of strategic, omni-channel digital marketing campaigns.
• Measures and analyzes performance of all digital campaigns and assess against goals (ROI and KPIs); adjust and execute changes to strategy based on results.
• Develop regular incrementality testing strategies to ensure highly optimized and valuable programs
• Work closely with key stakeholders within the Global Digital Marketing team to drive collaboration and alignment on planning, operations and reporting for all digital marketing initiatives.

The Ideal Candidate Will Have

Key Qualifications and Experience

• Bachelor’s degree in marketing, communication or related field
• At least 3 to 8 years of experience driving digital marketing programs, execution, and analysis preferably for fast paced industries (healthcare, finance, retail, manufacturing)
• Strong experience in driving B2B and/or B2C demand generation.
• Solid understanding of ecommerce and digital channels (digital advertising, email, social media and web operations)
• Strong communication skills: ability to lead high-level strategic planning sessions and deliver key findings and results to a broad audience
• Experience in supporting global markets a plus
• Experience in working within complex matrixed organizations with multiple stakeholders and dotted lines of responsibility.
• Previous experience with marketing planning tools, a plus.

Requirements

In addition to relevant industry background and functional skills, the key competencies of the ideal candidate include:

• Strong analytical skills and data-driven strategy development
• Strong project management experience and organizational skills; ability to handle multiple projects/campaigns simultaneously.
• Results orientation
• Cross-industry subject expertise
• Curiosity and ability to learn
• Plan and execute social media campaigns on all social platforms, Good knowledge of Search engine Optimization, Google Ads, PPC, and other ad campaign tools, Plan strategies for Digital marketing, Find and target audiences, Content creation skills
  Excellent communication and organizational skills, KPI Management.
• Must Knowledge of these tools SEMrush, Moz, Ahrefs, Mailchimp, sendinblue, Hubspot
• Excellent communication skills and presentable

Key responsibilities:

1. Identify, approach, and onboard at least 3 new clients monthly to meet company goals

2. Generate B2B leads using social media platforms (LinkedIn, etc.), outbound calls, and other networking channels

3. Develop and implement strategies to expand the client base and maintain a healthy sales pipeline

4. Build strong, long-term relationships with clients, understanding their hiring needs and ensuring satisfaction with services provided

5. Collaborate with internal teams to align recruitment solutions with client requirements

6. Prepare and deliver compelling presentations and proposals to potential clients

7. Monitor and report sales performance metrics and market trends to management

Requirements:

1. Possess experience in the recruitment industry or familiarity with recruitment processes and services

2. Demonstrate strong knowledge of B2B lead generation techniques, particularly through social media and outbound calling

3. Exhibit excellent communication, negotiation, and interpersonal skills

4. Showcase a proven track record of meeting or exceeding sales targets

5. Maintain a self-motivated, proactive, and results-oriented mindset

6. Proficient in using CRM tools, social media platforms, and other lead-generation tools

7. Manage time effectively and prioritize tasks in a fast-paced environment

8. Have 1-5 years of experience in a similar role, specifically within the recruitment or staffing industry

9. Handle multiple accounts and manage client relationships effectively

Key Responsibilities

• School sales: Primary responsibility is to sell to schools and bring them onboard

o Tie up with schools and onboard them so that we can offer the plan to the parents in the school

o Negotiate and get into commercial agreements with schools

o Upsell our other payment products in the schools

• Stakeholder Management in Schools:

o Enable Jodo to liaison with the schools tied up with, for close to

everything from meeting the parents to doing events etc.

o Forge a strong relationship with the school management and principal

and be their first port of call on anything to do with finances

• Team Building- Build a high-quality sales team and lead it in that city

Job Responsibilities:

* Design, build, and maintain efficient, reusable, and reliable Java code

* Ensure the best possible performance, quality, and responsiveness of the applications

* Identify bottlenecks and bugs, and devise solutions to these problems

* Help maintain code quality, organization, and automatization

* Prepare the technical design of complex technology components

Mandatory Skills:

* Proficient in Java (JDK 1.7) or above JDK 8 preferable, with a good knowledge of its ecosystems with a knack for writing clean, readable Java code, writing reusable Java libraries along with knowledge of concurrency patterns in Java

* Solid understanding of object-oriented programming along with various design and architectural patterns

* Hands on experience with Spring, Spring Boot, JUnit

* Familiarity with concepts of MVC, Microservices, RESTful

• At least 3 years' experience as a Node.js developer.
• Extensive knowledge of JavaScript, web stacks, libraries, and frameworks.
• Mandatory experience in MongoDB and MySql.
• Knowledge of front-end technologies such as HTML5 and CSS3.
• Superb interpersonal, communication, and collaboration skills.
• Exceptional analytical and problem-solving aptitude.

Working at Apptroit Technologies Pvt Ltd

Develop faster - with our commitment to the best professional development.

Perform better - as part of a high-performance, empowering culture.

Shape an industry - with a market leader that continues to drive innovation.

Make a difference -by helping improve oral health worldwide.

Position

Reporting to the Director, Global Digital Marketing, the Digital Marketing Manager is responsible for the development and adoption of digital marketing strategies and campaign execution to promote demand generation across the business in assigned markets. The successful candidate will work with key business partners to deploy a consistent operating model across the business and manage the omni-channel deployment of digital marketing initiatives. The ideal candidate will handle communications on status of ongoing initiatives and develop analysis of opportunities in the digital space and own the digital marketing strategy and overall results of the program.

The successful candidate will have a strong background and understanding of not only of digital marketing, but all facets of digital business including analytics, site optimization, and the evolving interactive marketing landscape. Strong working knowledge around digital marketing channels and strategic development of local and global plans is a key component to success in this role.

The Digital Marketing Manager will be responsible for building a culture of quality and performance within the team and to develop data-driven, customer-centric and innovative marketing strategies.

Key Responsibilities

Develop and drive multi-channel digital marketing planning and strategy across the business

• Function as single point of contact for assigned markets to align their strategies to execution on digital channels
• Work’s cross-functionally with stakeholders in the development of strategic digital marketing plans, content and campaigns; drives collaboration on execution, building insights and optimizations with local market execution
• Owns adoption of Digital Marketing Programs and Playbook; works cross-functionally with internal and external partners to ensure adherence and consistency across execution guidelines are met.
• Collaborates with Corporate Marketing, Site Operations, Customer Analytics, and Commercial team partners in the execution of strategic, omni-channel digital marketing campaigns.
• Measures and analyzes performance of all digital campaigns and assess against goals (ROI and KPIs); adjust and execute changes to strategy based on results.
• Develop regular incrementality testing strategies to ensure highly optimized and valuable programs
• Work closely with key stakeholders within the Global Digital Marketing team to drive collaboration and alignment on planning, operations and reporting for all digital marketing initiatives.

The Ideal Candidate Will Have

Key Qualifications and Experience

• Bachelor’s degree in marketing, communication or related field
• At least 5-7 years of experience driving digital marketing programs, execution, and analysis preferably for fast paced industries (healthcare, finance, retail, manufacturing)
• Strong experience in driving B2B and/or B2C demand generation.
• Solid understanding of ecommerce and digital channels (digital advertising, email, social media and web operations)
• Strong communication skills: ability to lead high-level strategic planning sessions and deliver key findings and results to a broad audience
• Experience in supporting global markets a plus
• Experience in working within complex matrixed organizations with multiple stakeholders and dotted lines of responsibility.
• Previous experience with marketing planning tools, a plus.

Requirements

In addition to relevant industry background and functional skills, the key competencies of the ideal candidate include:

• Strong analytical skills and data-driven strategy development
• Strong project management experience and organizational skills; ability to handle multiple projects/campaigns simultaneously.
• Results orientation
• Cross-industry subject expertise
• Curiosity and ability to learn
• Plan and execute social media campaigns on all social platforms, Good knowledge of Search engine Optimization, Google Ads, PPC, and other ad campaign tools, Plan strategies for Digital marketing, Find and target audiences, Content creation skills
  Excellent communication and organizational skills, KPI Management.
• Must Knowledge of these tools SEMrush, Moz, Ahrefs, Mailchimp, sendinblue, Hubspot
• Excellent communication skills and presentable

Daily monitoring of Quantum's processes to ensure file transmissions to and from the system

• Ensure that any Quantum production issues with an emphasis on the modules ( Cash Management, Bank Reconciliation, Foreign Exchange, I/C loans, Money Market, Investments, etc.) are resolved on time
• Actively working with Quantum and internal IT teams to resolve issues with bank files and data transmissions between Quantum and other systems including retrieval of market rates