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Working at Bottom Funnel Technologies Pvt Ltd

Develop faster - with our commitment to the best professional development.

Perform better - as part of a high-performance, empowering culture.

Shape an industry - with a market leader that continues to drive innovation.

Make a difference -by helping improve oral health worldwide.

Position

Reporting to the Director, Global Digital Marketing, the Digital Marketing Manager is responsible for the development and adoption of digital marketing strategies and campaign execution to promote demand generation across the business in assigned markets. The successful candidate will work with key business partners to deploy a consistent operating model across the business and manage the omni-channel deployment of digital marketing initiatives. The ideal candidate will handle communications on status of ongoing initiatives and develop analysis of opportunities in the digital space and own the digital marketing strategy and overall results of the program.

The successful candidate will have a strong background and understanding of not only of digital marketing, but all facets of digital business including analytics, site optimization, and the evolving interactive marketing landscape. Strong working knowledge around digital marketing channels and strategic development of local and global plans is a key component to success in this role.

The Digital Marketing Manager will be responsible for building a culture of quality and performance within the team and to develop data-driven, customer-centric and innovative marketing strategies.

Key Responsibilities

Develop and drive multi-channel digital marketing planning and strategy across the business

• Function as single point of contact for assigned markets to align their strategies to execution on digital channels
• Work’s cross-functionally with stakeholders in the development of strategic digital marketing plans, content and campaigns; drives collaboration on execution, building insights and optimizations with local market execution
• Owns adoption of Digital Marketing Programs and Playbook; works cross-functionally with internal and external partners to ensure adherence and consistency across execution guidelines are met.
• Collaborates with Corporate Marketing, Site Operations, Customer Analytics, and Commercial team partners in the execution of strategic, omni-channel digital marketing campaigns.
• Measures and analyzes performance of all digital campaigns and assess against goals (ROI and KPIs); adjust and execute changes to strategy based on results.
• Develop regular incrementality testing strategies to ensure highly optimized and valuable programs
• Work closely with key stakeholders within the Global Digital Marketing team to drive collaboration and alignment on planning, operations and reporting for all digital marketing initiatives.

The Ideal Candidate Will Have

Key Qualifications and Experience

• Bachelor’s degree in marketing, communication or related field
• At least 3 to 8 years of experience driving digital marketing programs, execution, and analysis preferably for fast paced industries (healthcare, finance, retail, manufacturing)
• Strong experience in driving B2B and/or B2C demand generation.
• Solid understanding of ecommerce and digital channels (digital advertising, email, social media and web operations)
• Strong communication skills: ability to lead high-level strategic planning sessions and deliver key findings and results to a broad audience
• Experience in supporting global markets a plus
• Experience in working within complex matrixed organizations with multiple stakeholders and dotted lines of responsibility.
• Previous experience with marketing planning tools, a plus.

Requirements

In addition to relevant industry background and functional skills, the key competencies of the ideal candidate include:

• Strong analytical skills and data-driven strategy development
• Strong project management experience and organizational skills; ability to handle multiple projects/campaigns simultaneously.
• Results orientation
• Cross-industry subject expertise
• Curiosity and ability to learn
• Plan and execute social media campaigns on all social platforms, Good knowledge of Search engine Optimization, Google Ads, PPC, and other ad campaign tools, Plan strategies for Digital marketing, Find and target audiences, Content creation skills
  Excellent communication and organizational skills, KPI Management.
• Must Knowledge of these tools SEMrush, Moz, Ahrefs, Mailchimp, sendinblue, Hubspot
• Excellent communication skills and presentable

Programming solutions in Salesforce’s Apex programming language, JavaScript, Lightning Web Component Framework and JS Frameworks with API integrations to cloud and back-office systems 

Developing, optimizing and deploying Salesforce applications 

Demonstrating key Salesforce capabilities and features 

Help stakeholder consistently meet/exceed goals and metrics 

Contribute through front and back-end solution development and release management 

Continued professional growth and development 

MINIMUM QUALIFICATIONS 

BE/B.Tech/MCA/BCA degree or foreign equivalent 

2-5 years of relevant experience 

Strong problem-solving skills 

Experience using technical skills to solve real-world business problems 

Strong programming skills with JavaScript(LWC) and Apex 

Data modelling (objects, fields and relationships; able to model 1:M and M:M relationships) 

OOTB features(flows, SF securities) as well as GIT knowledge 

Salesforce certifications and Platform development experience are a plus 

Customer engagement/facilitation skills 

Strong communication skills, both written and verbal 

Ability to work independently and be a self-starter 

Specializes in gathering and analyzing information and designing comprehensive solutions that are flexible and adaptable to clients’ needs 

Cutting edge innovator who continually studies new releases and functionality, and is involved in projects that push the capabilities of existing technologies 

PREFERRED QUALIFICATIONS 

Strong presentation skills. Able to effectively present and defend point of view to a variety of audiences 

Prior Salesforce development experience (Apex programming language and Lightning Web Components) highly desired. 

Highly beneficial to have any Salesforce product certifications prior to joining. 

Salesforce Certified Administrator 

Salesforce Certified Platform App Builder 

Salesforce Certified Platform Developer I 

Salesforce Certified JavaScript Developer I

Profile- Java Developer

Experience– 4 to 7 Years

Skills Required - Java, Spring Boot, Hibernate, Microservices, Design Patter, JUnit, Mockito

Roles & Responsibilities -

• Experience in Java, J2EE, and Java 8 Features
• Experience in Java frameworks such as Spring, Hibernate.
• Experience in Microservices Architecture.
• Expertise in designing and implementing RESTful APIs.
• Familiarity with build tools such as Ant, Maven, and Gradle
• Proficient understanding of code versioning tools, such as Git
• Familiarity with Agile methodologies and Scrum framework.
• Sound knowledge of Oops programming
• Basic knowledge of any cloud and CI/CD Tools

Experience: 6+ years • Must have experience in SAP delivery, with at least Two SAP implementations • Should be able to lead a team of SAP FICO, FM and FSCM functional experts in the design, implementation, and Support of SAP FICO, FM and FSCM modules • Act as the subject matter expert for SAP FICO, FM & FSCM modules, including design, configuration, and testing of the system • Should have experience with end-to-end implementation of SAP FICO and FM modules • Should be proficient in SAP FICO configuration, customization, and enhancement techniques. • Should have good understanding of finance and accounting principles and processes. • Should have strong knowledge of SAP FICO module functionalities, including general ledger, accounts payable. • Must have experience with accounts receivable, asset accounting, controlling, and Funds Management. • Should have knowledge in integration with PS, PM, HR, MM, SD, FICA, CS, REFX & Bank Application

We are looking for a highly motivated sales professional to join our fast-growing EdTech company. The ideal candidate will have a strong background in sales, particularly in the education sector. Responsibilities will include identifying and reaching out to potential clients, conducting product demonstrations, closing sales, and maintaining client relationships. The ability to work independently and meet or exceed sales targets is essential. A passion for education and technology is a plus.

Key Responsibilities:

- Identify and reach out to potential clients in the education sector

- Conduct product demonstrations and presentations to showcase the benefits of our EdTech solutions

- Close sales and negotiate contracts with clients

- Maintain strong relationships with existing clients and provide ongoing support

- Work independently to meet or exceed sales targets

- Stay up-to-date on industry trends and market developments

Qualifications:

- At least 1 years of experience in sales, specifically in the education sector

- Excellent communication and presentation skills

- Proven track record of meeting or exceeding sales targets

- Ability to work independently and manage a sales pipeline effectively

- Passion for education and technology

- Bachelor's degree in Business, Marketing, or related field

If you are a results-driven sales professional with a passion for education and technology, we want to hear from you. Apply now to join our dynamic team and help us revolutionize the EdTech industry!

• Create a Digital Marketing Strategy
• · Manage the company website by updating, writing, and editing product and market content, while maintaining a consistent and appealing appearance throughout the web pages and documents
• · Improve SEO organically and through selective Strategic Google AdWords campaigns; managed internally or with outside consultant
• · Manage company global online presence on all vendor sites, industry directories, Google Business listings, and establish systematic LinkedIn posting plan with Sales & Service Manager input
• · Mine and analyze data from the ERP system to identify and create targeted Prospect Lists to be furnished to the company’s Inside and Outside salespeople
• · Ability to research business opportunities and present ideas and findings to company management

*

• Qualifications and skills
• · Bachelor’s Degree in Business with major in Marketing with relevant coursework in Website design/management and analytics
• · Creative thinking (visual & messaging); digital design skills are a significant plus
• · Experience with analytical and reporting tools, including Tableau, Google Analytics, and Data Studio.
• · Deep knowledge of digital marketing across social, display, and programmatic platforms.
• · Strong analytical and strategic thinking skills.

• Proven hands-on Software Development experience
• Proven working experience in Java development

• Excellent knowledge of Relational Databases, SQL and ORM technologies (JPA2, Hibernate)
• Experience in the Spring boot , hibernate Framework