11+ Enterprise content management Jobs in Hyderabad | Enterprise content management Job openings in Hyderabad

About:

Pangolin is a brand consultancy and creative agency. We help companies create positive change in the world by raising awareness through branding and inspiring through storytelling. We’re growing our team of creatives and strategists. Join us if you’re craving work that makes a real difference in the world, and a work culture that allows you to have a balanced life. 

Role:

Creative Content Writer - B2B/B2C

Description:

Our clients have stories that need telling, we’re looking for storytellers who weave the right narrative for them. Are you comfortable telling stories of social impact, societal change, industrial evolution, and technological innovation? Are you well-versed with corporate communication, writing content for B2B marketing and sales, and enterprise content marketing? Have you worked on a large variety of content types - emails, brochures, flyers, social media content, website copy, sales presentations, webinar decks, articles, and whitepapers? Then you might be a good fit for this job.

Competencies:

• Ability to work on multiple projects simultaneously, effectively juggle diverse writing demands, and deliver on-time
• High retention capacity and the ability to understand client briefs to create effective content strategies.
• An unerring eye for detail and a knack for creativity. 

Skills:

• Ability to interpret data to make recommendations for optimizing online content marketing.
• Unique, engaging, and varied writing styles with good proofreading and research skills.
• Knowledge of keywords, meta tags, SEO, and basic writing terminologies.

Experience:

• Understands marketing KPIs and ROI generated from content marketing programs, including an understanding of how content sources influence audience acquisition pipelines.
• Experienced in writing blogs, product portfolios, reports, web content, brochures, and other marketing collateral for B2B/B2C clients.
• Has a solid foundation in SEO, content strategy, analytics, copywriting, and copy editing.

Location and Type: 

Remote, Full-time

Evaluation:

Portfolios will be checked for expertise in both B2B and B2C domains. Please share only samples of work done by yourself for actual clients. Share only creative work done for an actual company, strictly no SEO blogs or personal blogs. . Shortlisting will be followed by a video interview.

1. Developing content marketing strategies for blogs, websites and other platforms and implementing them. 
2. Collaborating with the SEO team and creating optimized content for the blogs and website. 
3. Use Google Trends, Google Search Console,Google Analytics, Google Data Studio and other tools for content creation and marketing. 
4. Drive traffic to company pages through various search engine marketing strategies. 
5. Creating, reviewing and publishing engaging content for blog, website, social media, ad campaigns and other marketing requirements. 
6. Actively promoting our blog and pitching articles to relevant platforms (guest blogging) to increase website traffic. 
7. Constantly analyzing the content KPIs and updating the content accordingly. 
8. Develop and manage projects and team members, including delegating tasks, reviewing team member work, adhering closely to deadlines and to budget, developing and revising ideas, and implementing projects.

The ideal candidate must have: 

1. 3+ years of total experience in content writing, content management and  .
2. 2+ years of experience in leading a team.
3. Knowledge of SEO best practices and web traffic metrics. 
4. Knowledge of various content marketing tools, 
5. Great time management skills, organizational skills, and team spirit. 
6. Excellent writing skills in English. 

Roles and responsibilities:

• Write, edit and publish engaging posts for various social networks, including Facebook, Twitter, and Instagram
• Optimize social media posts (language, tone, message) based on our target audience’s behaviours
• Select appealing images and videos to complement the text
• Update our social media pages with compelling company news
• Coordinate with internal teams to create advertising posts (e.g. for events, open roles, and product releases)
• Track and report on social media insights (traffic, engagement, shares, conversion rates)
• Apply advertising techniques to boost brand awareness, like promotions and competitions
• Respond to questions and comments on our social media pages in a timely and accurate manner
• Network with clients and industry professionals
• Formulating a cross-platform content strategy.
• Track web analytics to ascertain content engagement levels.
• Adept at keyword placement and SEO best practices.
• Use target keywords to write search-engine copy that is optimized for search engines (SEO) while remaining entertaining and informative
• Stay abreast of current best practices in the industry and review competitor websites to compare their activities with those of your company.

Requirements:

• Bachelor's degree in communications, journalism, English, or a related field.
• 3-4 years of agency experience or in a similar role.
• Adept at keyword placement and SEO best practices.
• Excellent written and verbal communication skills.
• Highly computer literate and advanced knowledge of HTML.
• Proficiency with popular content management systems.
• Experience with social media management.
• Creativity and the ability to develop original content.
• Ability to develop content that provokes engagement.
• Strong leadership qualities.

We are looking for a copywriter with an experience of 2 years who could take care of different marketing content throughout its journey until it gets published. It means you would not just write content but use Canva to design images, coordinate with the SEOs to optimize the content for search engines, and work with different team members to get the content uploaded.

We are looking for a writer who loves reading and for whom writing is second nature. If you read books, especially novels and newspapers, we would love to talk to you.

Our target audience comprises businesses. Therefore it is essential that you are able to write in a business language yet make it engaging.

PLEASE NOTE:

1.     This is an in-office role

2.     You must complete a series of in-office tasks if you are shortlisted.

3.     When we say 2 years of experience, we mean experience working for an organization as an employee. It won't include freelancing.

4.     You would be working with an enthusiastic and dynamic team of digital marketing specialists who have built the digital presence of Focus Softnet from the scratch.

5.     We expect you to be self-driven. You would get strong support from the team to help you in your work. However, we expect you to be committed and responsible regarding your own work.

Responsibilities:

·       Read and absorb everything related to our products and software

·       Write about our products and software in an engaging way

·       Ensure the content is in line with our branding and messaging style

·       Create new content to assist marketing campaigns

·       Work closely with marketing team members

·       Optimize content using SEO best practices

·       Write blog articles based on SEO guidelines and keywords which you would be provided with

·       Write content for Case Studies and White Papers after carrying out thorough research on relevant topics

Qualifications:

·       Any graduate or post-graduate with proficiency in the English language

·       Must be a regular reader

·       Proficiency in major digital and print platforms

• Generate, edit, publish and share daily content on all social media platforms (original text, images, or video) that builds meaningful connections and encourages community members to take action. (Ability to write content for social media posts is a must)
• Set up and optimize company pages within each platform to increase the visibility of company’s social content
• Develop, implement and manage the company’s social media strategy
• Manage and oversee social media content
• Collaborate with other departments (customer relations, sales etc) to manage reputation, identify key players and coordinate actions.
• Communicate with industry professionals and influencers on social media to create a strong network and leverage it for collaborations.
• Suggest and implement new features to develop brand awareness, like promotions and competitions.
• Stay up-to-date with current technologies and trends in social media, design tools and applications.
• Monitor and evaluate performance across the company's social channels in order to improve engagement.
• Execute quarterly marketing plans to meet overall business targets.