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Service Based Company . It is remote opportunity

Service Based Company . It is remote opportunity

Agency job
via WITS Innovation Lab by Prabhnoor Kaur
Remote only
2 - 5 yrs
₹4L - ₹10L / yr
skill iconHTML/CSS
Email Marketing
Eloqua
skill iconJavascript

As an Eloqua Email Specialist, you will play a critical role in Global Marketing Organization by

owning the end-to-end process of email campaign creation, execution, and optimization. This

includes designing product-focused marketing campaigns, building email, and managing Eloqua

campaign workflows to deliver exceptional customer engagement and measurable business

results.

An ideal candidate will bring extensive experience with Eloqua, proficiency in HTML,

JavaScript and CSS, and a strong understanding of product-based marketing. Your ability to

create responsive and dynamic designs, coupled with knowledge of email best practices, will

ensure campaigns resonate with target audiences and meet performance objectives.


Key Responsibilities

 Email Campaign Development:

o Design and execute email marketing strategies, including promotional

campaigns, automated flows, and newsletters.

o Build and customize emails using advanced HTML, CSS, and JavaScript for

dynamic, visually appealing designs.

o Leverage Eloqua’s email editor and capabilities to develop emails tailored to

complex design requirements.

 Journey Campaigns Management:

o Manage email journey campaigns end-to-end, from strategy to execution,

ensuring seamless user experiences.

o Develop and implement lifecycle marketing workflows aligned with campaign

goals.


Product-Focused Marketing:

o Collaborate with stakeholders to understand product offerings and create

campaigns that highlight key features and benefits.

o Translate product marketing strategies into compelling email content that drives

customer interest and action.


 Analytics and Optimization:

o Monitor and analyze key email metrics (open rates, CTRs, conversions) and

provide actionable insights for campaign optimization.

o Conduct A/B testing and audience segmentation to refine strategies.


 Compliance and Deliverability:

o Ensure all campaigns comply with GDPR, CAN-SPAM, and email marketing

regulations.


o Monitor and maintain list health, ensuring optimal deliverability.

 Collaboration:

o Work with internal stakeholders (regional leads, web infrastructure, and GTM

teams) to ensure alignment with branding and business priorities.

o Partner with design teams to create engaging visual content that resonates with

target audiences.

 Innovative Trends:

o Stay updated on industry trends and apply new ideas to improve campaign

effectiveness and design.


Qualifications

Must-Have Skills:

 Proficiency in Eloqua, with the ability to fully leverage and customize the platform’s

capabilities.

 Advanced HTML design skills, including responsive design and interactive elements.

 Strong JavaScript coding expertise for creating dynamic and personalized email content.

 Demonstrated experience in product-based marketing, crafting campaigns that align

with product strategies and target audience needs.

 Experience managing complex email journey campaigns from concept to execution.

Preferred Qualifications:

 Bachelor’s degree in marketing, Communications, Business, or related fields.

 Eloqua Master’s Course Certification from Oracle.

 Knowledge of CAN-SPAM, GDPR, and email compliance best practices.

 Strong analytical and organizational skills with a creative problem-solving mindset.

Read more
Response Informatics

at Response Informatics

13 recruiters
Ramki Prasad
Posted by Ramki Prasad
Remote, Bengaluru (Bangalore)
3 - 5 yrs
₹6L - ₹14L / yr
Software Testing (QA)
Test Automation (QA)
Web Application Testing
UI Tester
User Interface (UI) Design
+3 more

Responsibilities

  • The successful candidate must have hands-on testing experience on any web application (Any Architecture) and should have in-depth knowledge on the architecture of current/previous projects.
  • The successful candidate must have hands-on testing experience on testing UI / Front End on different configurations of browsers.
  • The successful candidate must have excellent knowledge on Testing Methodologies & defect Management systems
  • The successful candidate must have Good knowledge on CRM domain
  • The successful candidate will need to work closely with other teams in IT including Business Solution Analyst, Engineering & Release Management,
  • The successful candidate will be responsible for collaborating with other engineers and project stakeholders on the test case Sign off, test case execution and test reporting of solutions and integrations.
  • The successful candidate will be responsible for functional, integration and system testing the integrations using the appropriate technology/tools. They will work closely with the Engineering team to validate their integration, and with Operations to investigate, troubleshoot, and address production issues.

Requirements

  • Minimum 3 to 5 + years Experience in Web Application Testing on multiple configurations of browsers
  • Knowledge of Database (any) and ability to write SELECT queries with ease.
  • Experience on testing web services is an advantage.
  • Proven track record of designing test plans and test cases and executing the integration projects on the Force.com platform
  • Adhere to STLC standards.
  • Excellent in communication skills & a good team player.
  • Quality Certifications would be advantage.
  • Knowledge of validating, and troubleshooting XML schemas.
  • Knowledge on Performance / Security tools is an advantage.
  • Experience with Test management tools (i.e JIRA), test automation (i.e QTP , Selenium) and defect tracking tools (JIRA)

Desirable Skills

  • Prior experience with any marketing automation tool, such has Hubspot, Eloqua, Exact target, Adobe Campaign, Adobe MArketo will be a advantage.
  • Hands on experience on OOB solution testing, Cloud Based testing
  • Adobe Marketing cloud product knowledge
  • Hands-on experience on testing workflow based applications with keen attention to integration between various systems.
  • Hands on Experience on Automating web applications will be an advantage.
  • Knowledge on any automation tool that can be used on CRM Applications is a desirable;
Read more
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