7+ Web content Jobs in Bangalore (Bengaluru) | Web content Job openings in Bangalore (Bengaluru)
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+ About Us
At Pathfinder we identify with the need to build Strategy for Innovative Ventures in a ‘Digital Native’ manner. Our frameworks provide holistic guidance to startups navigating the challenging 0-1 terrain. We imbibe the adage – Strategy is what you see & not what you say, and transforming our frameworks into intuitive playbooks is the act at the end of the play.
+ Role Overview
Do you spend your days crafting Instagram stories and witty tweets? Do you obsess over analyzing algorithms and a cringe over boring content? Then we have the dream job for you.
We're on the hunt for a creative manager to join our team in a full-time role. You'll be our social media sherpa, conquering platforms like Facebook, Instagram, Twitter, LinkedIn, and even the next big thing that hasn't hit yet.
+ Key Responsibilities
Your mission, should you choose to accept it (and trust us, you should) will involve:
Content Crafting: We're talking memes that go viral, tweets that transcend opinions, and videos that make people- stop scrolling and start thinking.
Social Media Sherpa: You'll be responsible for managing the social media roster from conceptualization to publishing, making sure that our brand is voice on point and consistent.
Data Delving: Using your eagle eyes to analyze what's working (and what’s flopping) to make our social strategy sharper than a samurai sword.
Engagement: We want conversations, not crickets! Respond to comments, answer questions, and turn followers into brand advocates.
Staying Socially Savvy: Keep your finger on the pulse of the latest trends and hottest social media updates.
+ Qualifications
Have a degree in Journalism, Arts, Communications, or something equally impressive (but it's not a deal-breaker).
The writing skills that'd make Shakespeare go jealous and the voice of a witty talk show host.
Superpowers in design tools and social media management platforms(Canva, Zoho Social, etc;).
An analytical mind that can turn data into decisions.
A sprinkle of web analytics knowledge.
Creativity that bursts like a firework, an eye for detail sharper than a hawk, and an insatiable thirst for all things about social media and digital marketing.
+ Attributes
Entrepreneurial mindset with a passion for start-ups
Ability to thrive in a fast-paced, dynamic environment
High level of professionalism and integrity.
+ Why join us?
Impact: Create industry-first propositions that propel start-ups toward exponential growth.
Growth: Opportunities for professional development and career advancement.
Culture: Be part of a collaborative and supportive team that values innovation and creativity.
Compensation: Competitive salary and benefits package.
Content Writer
Responsibility
- Produce well-researched content for publication, social channel and website.
- Organize writing schedules to complete drafts of content or finished projects within deadlines
- Follow an editorial calendar, collaborating with other members of the content production team to ensure timely delivery of materials
- Develop related content for multiple platforms, such as websites, email marketing, product descriptions, videos, and blogs
- Monitor and analyze the performance of key performance indicators (KPIs) to offer suggestions for improvement
- Use search engine optimization (SEO) strategies in writing to maximize the online visibility of a website in search results
- Identify customers’ needs and gaps in our content and recommend new topics.
- Ensure all-around consistency (style, fonts, images and tone).
- Update website content as needed.
- Video Content Writing
Qualifications for Content Writer
- 1- 6 months experience as Content Writing Internship or Bachelor's degree in communications, marketing, english, journalism, or related field.
- Proven work experience as a Content Writer, https://resources.workable.com/copywriter-job-description">Copywriter or similar role.
- Experience doing research using multiple sources.
- Strong interpersonal skills and willingness to communicate with clients, colleagues, and management
- Portfolio of published articles.
- Good time management skills, including prioritizing, scheduling, and adapting as necessary
- Familiarity with each client's requirements and the company's brand image, products, and services
About FirstPrinciples
Here is a case study of a client where we updated increased organic SEO by 350% https://firstprinciples.io/resources/keyword-strategy-boosted-organic-traffic/" target="_blank">https://firstprinciples.io/resources/keyword-strategy-boosted-organic-traffic/. You can find more resources here: https://firstprinciples.io/saas-resources/" target="_blank">https://firstprinciples.io/saas-resources/.
Who Are We Looking For
Our growing company needs an experienced and ambitious content writer with at least 6 years of experience to oversee the development, execution, and delivery of digital content across all our channels. The ideal candidate should know how to apply data analytics to personalize and optimize content. The Content team leader will manage an expanding team of Content team members, interact with different-level team members and build new opportunities across our client engagements. The Content lead will be a solid leader, a clear communicator, and possess great analytical skills.
You will be responsible for:
- Producing high-quality documentation. The audience is U.S based so the style of writing should be audience-specific.
- Provide QA and copy editing for content produced by writers.
- Help the team to create high-quality web pages.
- Act as the Content Manager and implement the Content Calendar / Content strategy.
- Liaise with content writers to ensure brand consistency.
- Speak with the Digital Marketing Manager regularly and inform of any issues.
- Proactively assess possible problem areas.
- Improve imagery and content creation processes to increase accuracy and reduce the time taken.
- Assess employee’s competencies and ensure that employees are adequately trained. Plan and assign work based on competencies. Train team using resources provided.
- Coach the team daily, so that business objectives are met consistently. Plan, manage and adjust staff levels to meet requirements.
- Assist with the recruitment process when / if required.
- Excellent written and verbal skills in English with atleast 6 years of experience as a Content Writer across various industries. Previous agency experience will be an added advantage.
- Previous experience in copywriting will be a strong plus.
- Prior experience using SEO best practices to create content.
- Experience in formulating the content strategy and content calendar along with experience of working and managing offshore parties
- Previous experience in recruitment and team building (desirable)
- Good IT systems knowledge and technical confidence.
- MS Excel competence for the creation of staff tracking reports along with strong analytical and problem-solving skills.
- Strong people and performance management skills with a mindset which is open to change, unlearning & relearning, if needed.
- A collaborative approach to working with others.
- The ability to lead and motivate a team of people to succeed by utilizing appropriate interpersonal styles (including leading by example, setting expectations
About:
Pangolin is a brand consultancy and creative agency. We help companies create positive change in the world by raising awareness through branding and inspiring through storytelling. We’re growing our team of creatives and strategists. Join us if you’re craving work that makes a real difference in the world, and a work culture that allows you to have a balanced life.
Role:
Creative Content Writer - B2B/B2C
Description:
Our clients have stories that need telling, we’re looking for storytellers who weave the right narrative for them. Are you comfortable telling stories of social impact, societal change, industrial evolution, and technological innovation? Are you well-versed with corporate communication, writing content for B2B marketing and sales, and enterprise content marketing? Have you worked on a large variety of content types - emails, brochures, flyers, social media content, website copy, sales presentations, webinar decks, articles, and whitepapers? Then you might be a good fit for this job.
Competencies:
- Ability to work on multiple projects simultaneously, effectively juggle diverse writing demands, and deliver on-time
- High retention capacity and the ability to understand client briefs to create effective content strategies.
- An unerring eye for detail and a knack for creativity.
Skills:
- Ability to interpret data to make recommendations for optimizing online content marketing.
- Unique, engaging, and varied writing styles with good proofreading and research skills.
- Knowledge of keywords, meta tags, SEO, and basic writing terminologies.
Experience:
- Understands marketing KPIs and ROI generated from content marketing programs, including an understanding of how content sources influence audience acquisition pipelines.
- Experienced in writing blogs, product portfolios, reports, web content, brochures, and other marketing collateral for B2B/B2C clients.
- Has a solid foundation in SEO, content strategy, analytics, copywriting, and copy editing.
Location and Type:
Remote, Full-time
Evaluation:
Portfolios will be checked for expertise in both B2B and B2C domains. Please share only samples of work done by yourself for actual clients. Share only creative work done for an actual company, strictly no SEO blogs or personal blogs. . Shortlisting will be followed by a video interview.
Our client is a Community Commerce company that focuses on fashion and accessories. Their community network and technology is leading a rejig of Fashion retail and supply chain in India. Their network creates users as buyers and sellers at the same time, offering unbeatable prices on products and rewards for sharing deals across social media.
The founders are alumnus of prestigious tech and business institutes, with expertise and experience with ECommerce and distribution facilities. They have ensured quality and fashion with the factory price tag, that works best when shared rapidly with communities on social networking.
- Creating & managing content for app, website & overall internet presence
- Creating innovative content experiences that would attract and delight target users and set us apart from the competition.
- Creating content ideas that users can read, view, watch, interact with and share.
- Delivering engaging content on a regular basis
- Managing the execution of content needs through designer and video agency
- Analyzing content performance metrics and driving optimization.
- Researching on product-related features to use them in creating content for users
What you need to have:
- Any Graduation
- Creative thinking along with excellent communication skills
- Ability to work methodically and meet deadlines
- Ability to work independently and as part of a team