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Marketing Lead – Performance, Content & Growth

This is a full-time core team role based in Hyderabad at a funded startup

At CraftMyPlate, we’re transforming how India orders food for group gatherings — from office teams to family celebrations.

Our platform blends deep operational intelligence, delightful user experiences, and highly scalable systems to make bulk food ordering (10+ people) truly effortless.

We’re backed by leading investors and are entering an exciting scale phase — building the Event OS for India.

We’re looking for a hands-on growth marketer who is both:

✅ A performance marketing wizard — smart with money, obsessed with ROAS/CAC

✅ A content creator at heart — can turn real moments into trust-building stories

If you love owning numbers, scaling experiments, and building from scratch — this role is for you.

What You’ll Do

• Own and scale growth across Meta, Google, YouTube, WhatsApp, SEO, affiliates, influencers, and retargeting.
• Run bold experiments, test fast, and double down on what drives results.
• Deep-dive into analytics — optimize funnels, cut waste, and boost conversions.
• Create content that builds trust, recall, and demand, not just clicks.
• Collaborate with agencies, influencers, and partner brands (like MyGate) — understand target audiences by use case, design the right campaigns, and get them executed with clear ROI.
• Manage budgets with discipline, efficiency, and accountability.
• Work directly with founders to set ambitious goals — and hit them.
• Guide and mentor agencies or junior marketers to deliver consistent creative and performance output.

Must-Have Requirements

• 3+ years of performance marketing experience with proven CAC and ROAS impact.
• Strong analytical mindset — turns campaign data into insights and actions.
• Hands-on across Meta + Google Ads, remarketing, influencer strategy, and SEO fundamentals.
• Genuine storytelling ability — understands how content builds trust and converts.
• Deep customer empathy — ideally with experience in event, food, or consumer internet segments.
• Clear communicator who can align creative, performance, and brand thinking.
• Startup agility — executes fast, iterates daily, learns from data.

Good-to-Have

• Entrepreneurial experience or a founder mindset — someone who thinks in terms of outcomes, not tasks.
• Exposure to affiliate and partnership-driven growth.
• Experience creating regional + English content (Telugu or Hindi a plus).
• Comfort using AI and automation tools to speed up testing and production.
• Strong grasp of brand-building through consistent storytelling and recall design.

What You’ll Get

• A front-row seat to build and scale a brand from the ground up.
• The freedom to experiment, own big decisions, and see direct impact.
• Mentorship and collaboration directly with the founding team.
• A fast-moving, high-ownership culture where growth is visible and rewarded.
• Opportunity to shape brand perception, recall, and performance across multiple channels.
• Competitive salary + growth-linked incentives/ESOP's.

We’re Hiring: HR – NON-IT Recruiter/ Talent Acquisition

Location: Hyderabad

Company Overview:

Navata Road Transport is a leading logistics and transportation company with a legacy of reliable service across India. With an extensive network of 670+ branches, strong fleet capacity and a commitment to timely deliveries, Navata has built long-standing trust with customers in diverse industries. Our culture encourages growth, responsibility and excellence in operational performance.

Key Responsibilities:

·        Handle End to End Recruitment

·        Source candidates through various channels (job portals, social media, referrals)

·        Screen and shortlist resumes based on job requirements

·        Closing vacant positions with in TAT

Requirements:

·        1 - 3 Years of experience in Non-IT Recruitment

·        Qualification: MBA-HR or Graduation.

·        Proven experience with Naukri portal and other job portals

·        Strong sourcing, screening, and shortlisting skills

·        Good Communication & Presentations skills

·        Languages : Hindi, English & Telugu

If you’re interested, please share your resume at

You can also tag or share this post with anyone who might be a good fit.

Company: Snaptics

Job title: UI UX Designer

Job type: Full time

Location: Hyderabad

Work schedule: 6 days (week end off)

Shift timings: 10:00am-6:30pm

Eligibility: Any degree

Experience:1+years

UI UX Designer Role

Certain things are mentioned in UI/UX designer job descriptions as UI/UX designer roles: 

• Evaluate and collect all user requirements, and collaborate with product engineers and managers.
• To illustrate design concepts, use sitemaps, process flows, and storyboards.
• Create graphic user interface elements such as tabs, widgets, and menus.

UI/UX Designer Job Responsibilities

• Collect and evaluate user requirements with the help of product managers and engineers.
• Use storyboards, process flows, and sitemaps to illustrate design concepts.
• Menus, tabs, and widgets are examples of graphic user interface elements.
• Make page navigation buttons and search fields.
• Create UI mockups and prototypes that clearly show how sites work and look.
• Make unique graphic designs. 
• Rough draughts should be prepared and presented to internal teams and key stakeholders.
• Identify and resolve UX issues.
• Make layout changes based on user feedback. Follow font, color, and image style guidelines.
• 
  
• Design Tools
• UI/UX designers use a variety of design tools and software to create mockups, prototypes, and final designs. Common design tools include Adobe XD, Sketch, Figma, InVision, Axure RP, and more.
• By mastering these skills, UI/UX designers can create exceptional digital experiences that delight users and drive business success.

JOB PURPOSE   

A Senior Associate Java WCS Technologist is considered as a senior contributor for complex modules of work by bringing deep core technology expertise and relevant business subject matter expertise to the table.  

JOB RESPONSIBILITIES   

• Sr. Associate, Technology plays a significant role during the design and implementation of the technological solution for our clients.   
• A Sr. Associate, Technology is involved in ensuring a quality technical design that satisfies the business requirements of the client.   

• A Sr. Associate, Technology is often involved in package evaluations and recommendations, communicating the technological details of the project to the business users and workshops with the clients. Sr. Associate, Technology also participates in gathering business requirements and assessing existing architectures and resources.  
• Sr. Associate, Technology provides leadership to the team by taking responsibility for a specific component or track of the project architecture.  By taking on this level of responsibility, a Sr. Associate, Technology spends more time overseeing the tasks required to implement a solution rather than performing the tasks directly.  This includes planning, estimation, resource management, issue resolution and quality assurance.  A Sr. Associate, Technology is also responsible for coordinating and communicating with the other tracks and disciplines involved in the project.   
• In performing the essential functions of this role, the work is fast-paced, moderately noisy and team-based.  Additionally, frequent overnight travel is required.  
• Prepares the technical design of the more complex technology components within the module (one or more of client/web presentation tier, server tier, data access and data model, integration component, package function customization)  
• Participates in and in some cases drives design reviews of other modules and provides insightful comments to improve the design quality and design conformance to standards  

• Assists the architect in articulating the pros and cons of using a certain technology stack/package or component or design pattern versus another to the clients and project team and drives selection of technologies, designs to come up with the optimal architecture  
• Implements slice of application (EAR) and proofs of concept (spike solution) to prove any new technologies or integration scenarios in the module  
• For package implementations, aids the Architect of the project to perform the gap analysis between business requirements and the package features and design the configuration, customizations, extensions, interfaces required to meet the requirements  
• Provides innovative solutions to project level technical issues  
• Critiques a design created by another designer and helps identify design and performance improvements  

• Interacts with a set of clients (client senior developers and architects) to create technology specifications from business requirements for one of the modules within the project  
• In some scenarios, collaborates with client developers to design, build, test and deploy the module components and integrate with the rest of the modules  
• Raises and drives to closure with the client any technical design and implementation issues in the module and also in the interfaces and interactions with other modules  
• Estimates the implementation and deployment of the module based on design architecture, testing strategy and overall project plan  
• Assists the architect in coming up with the overall estimates for the project along with any key risks and issues and their mitigation  

• Reports progress and issues to the Manager in a timely manner. In particular, to relay issues that might impact on quality or the ability to deliver to timescales or estimates  
• Works with team on the development of standards, processes and procedures related to application security, upgrade management, capacity planning, application deployment, performance monitoring/tuning, and failover and disaster recovery  
• Mentors the team on the best techniques to debug and troubleshoot design and implementation defects and issues  
• Shares point of view on technology stack, package and latest technology and business trends in one or more relevant areas (e.g. eCommerce, Content Management).  
• Documents the technical design using UML, suitable design patterns in the form of technical design narrative, object models, sequence diagrams, collaboration diagrams  

SKILL REQUIREMENTS  

Experience in: J2EE - Application Servers, Java - ORM, Java - Spring Framework, Core  

Java, SQL Development Languages, Java - Web, Presentation Frameworks, Java - Messaging  

Implementation, Java Web Services, Planning/ Execution & Tracking, Scoping and  

Estimating, Data Modeling, High Availability and Failover Applications, High Throughput / Transaction Application, Logical Architecture Design, OOAD and UML, Package / Vendor Selection, Performance / Capacity Planning, Application, Security.  

Ability to abstract detail into larger (repeatable) patterns, familiarity with user centered analysis and evaluation techniques   

Understanding of the project life cycle process to effectively be able to manage a sub- 

Business Knowledge:  Domain experience on Enterprise data warehouse would be a plus.  

Personal Attributes: a. Strong and innovative approach to problem solving and finding solutions b. Excellent communicator (written and verbal, formal and informal) c. Flexible and proactive/self-motivated working style with strong personal ownership of problem resolution d. Ability to multi-task under pressure and work independently with minimal supervision. e. Ability to prioritize when under pressure  

EXPERIENCE   

2-8 years  

EDUCATION  

Full Time Bachelor’s / Master’s degree (Science or Engineering preferred)  

1. We are looking for candidates who have good programming skills. Strong on data structures, algorithms, understand time space complexity, able to come up with multiple solutions and then arrive at most optimized one keeping in mind customer requirements. Should also be well aware of OO concepts. If he / she has a strong background on these areas ( in any programming language),
2. Next the candidate should have worked on JS  with good hands on experience in a few projects mainly in backend development like making api calls, handling exception, models, data transformations, controllers etc. 
3. The last would be having some experience in any one of react.js/ node.js or even angular.js since some of these are being used in the current project. 
4. Prefer candidates with Angular (ver 8+), react.js (ver 16+), Node (Ver 14+) and extremely good in JavaScript, HTML & CSS
5. Experience : 3-6 years relevant

As a full stack engineer, you will build new features for our internal tools, including https://medium.com/@Smartcow_ai/tlt-lightning-ff47659f7804">lightning. Architect, develop, test, and deliver independently.

Responsibilities

• Design, test, build and deploy web applications for internal and external use
• Design and implement scalable APIs and backend services
• Convert high-level requirements into detailed, usable and intuitive UI
• Involved in the execution of project from design stage

Skills: 

• 3+ years full-stack python developer with exposure to web frameworks like Django or Flask
• Experience building APIs for rapidly iterating product and restful APIs and development of service layer using python's flask framework
• Proficient in writing unit test cases using Pytest package
• Proficient on Reactjs, Angular, & VueJs (GTH),
• Knowledge of DB and API schema designing
• Knowledge with OpenCV and ML workflow is added advantage
• HTML/CSS/JavaScript and JavaScript framework
• Database level programming using both SQL (MySQL, PostgreSQL) and No SQL (MongoDB/Casandra) and designing the database level stored procedures and persistence logic.
• Knowledge with Nvidia libraries is an added advantage
• Experience working with Web Application development, docker, Unix/Linux environments
• Understanding of machine learning, information retrieval, neural networks, networking, developing large software systems (stands out from crowd)

The primary responsibilities include:

• Responsible for the overall software development lifecycle.
• Management and execution against project plans and delivery commitments
• Drive effective, mature Agile practices and continuous execution improvements within your teams.
• Manage stakeholder planning and communications ensuring key outcomes
• Recruit, coach, and mentor the best engineering and management talent
• Build, coach, and manage a strong team of engineers that set the standard and can up-level the overall talent of the extended organization.
• Provide a strong understanding of native mobile developer platforms and bring broad thought leadership to the next generation mobile developer experience.
• Anticipate and aggressively remove obstacles that slow down or prevent products and programs from delivering on product and program objectives.
• Balance urgent and effective action, commitment to excellence, and taking the initiative to resolve problems; holds internal stakeholders accountable where appropriate.

REQUIRED

• 8+ years of industry experience with 2+ years of senior leadership experience.
• Solid track record of over-achieving engineering and platform delivery and scaling targets in high volume, innovative and fast-paced high-pressure environment; proven results in delivery on platform product.
• Deep understanding of one or more of Java/Python/Scala. Ability to understand and critique the core library/language constructs with skilled knowledge on UI technologies like Angular 2+, React, D3.JS
• Working experience with Agile methodologies and durable team concepts.
• Knowledge in DevOps practices and tools.
• Knowledge in Cloud Technologies, CI/CD, Jenkins, Testing methodologies is preferred.
• Experience in server-side services using ElasticSearch, Kafka
• A strong track record of project delivery for large, cross-functional, projects and bringing in and growing engineering talent
• Excellent written and verbal communication skills with the ability to present complex technical information clearly and concisely to a variety of audiences.