11+ Pay per click management Jobs in Ahmedabad | Pay per click management Job openings in Ahmedabad

The objective of digital marketing is to develop strong and innovative strategies to promote the business brand, products, and services. A digital marketing professional is expected to effectively use all marketing tools and techniques like PPC, SEO, SEM, email, social media, and display advertising. A typical digital marketing job description will cover all the above aspects, and more:

• Identify trends and insights
• Allocate marketing investments 
• Plan and direct marketing campaigns
• Manage an organization's website and maintain it, keeping best practices in mind
• Optimize content for the website and social media platforms
• Work with various content formats such as blogs, videos, audio podcasts, etc.
• Track the website traffic flow
• Implement and analyze performance metrics
• Measure and assess goals vis-à-vis ROI
• Device experiments and conversion tests
• Provide internal reports on a regular basis
• Execute new and creative collaborations among technologies and platforms.

Position: SEO Executive

Experience: 0 - 1 year

Job Description:

• Proficient in Technical, On-Page and Off-Page SEO.
• Strong understanding of Google Analytics and Google Search Console.
• Experience in social media optimization and paid promotion - Twitter, Facebook, Linkedin, etc.
• Experience in Google Adwords a big plus
• Strong understanding of digital marketing fundamentals and recent Google Panda and Penguin updates
• Plan, execute and measure experiments and conversion tests
• Measuring and reporting on the performance of all digital marketing campaigns
• Good communication (both written and verbal) skills is a MUST

About Company

Our client is one of the strongest Consumer brands in the Bakery category, having a 25000 sq ft state-of-the-art centralized manufacturing facility with European equipment near Ahmedabad, Gujarat. The founding team consists of a ‘Master Baker’ from Le Cordon Bleu, Paris, one of the finest culinary institutes in the world and an IIM-A alumni with a McKinsey background.

Job Description:

1. Product Development:

- Includes new product development, product improvement, process improvement and optimization.

- Formulate bakery recipes for products such as cakes, cookies and dough in general that will deliver optimal flavor systems which comply with cost, product concept design, and regulatory and sensory requirements. 

- Create recipes that are consistent with the company philosophy of “honest dough” that optimize the taste experience and achieve preference in testing with target consumers

- Develop and implements the technical plans for multiple food development projects simultaneously

- Project work includes all phases of New Product Development from initial prototype development, to pilot plant scale, to full-scale commercialization.

- Design and executes experiments, analyze and interprets data to make sound technical recommendations for specific projects

- Prepare prototype food products using the research lab, pilot lab, manufacturing facilities and equipment as required.

- Provide solutions to a wide range of challenges by applying technical knowledge and experience

- Collaboration with cross-functional teams and technical peers, throughout the development of new products and processes

- Develop and implements cost savings ideas through formula and process optimization.

- Projects like improving certain product attributes like nutritional value, shelf- life etc

- Training the workforce on the new products and processes, making product barcode labels and supervising the production of the pilot batch.

1. Quality Assurance:

- Includes all areas and processes of the plant like production, packaging, raw material inspection etc.

- Ensuring regulatory compliance

- Conducting regular internal audits

1. Raw Material Quality Control:

- Supervision of all raw material quality checks and inspections including food ingredients, water, packaging material, cleaning supplies etc.

- Ensuring proper documentation is maintained

1. Finished Product Testing:

- Sending products for testing including nutritional information, a shelf- life, quality etc. and documenting the same

- Suggesting any health/nutritional claims or taking corrective action (if required) based on the tests

1. Miscellaneous:

- Other miscellaneous tasks like creating content for product packaging, description etc.

- Coordination of external visits, audits, training, workshops etc.

Qualification, Experience, and Skills required:

•  2- 4 years experience in a food manufacturing environment and QC Lab
• B.Sc. or equivalent degree in Food discipline.
• Previous Project Management experience.
• Strong leader with good interpersonal and communications skills with the ability to communicate across departments/suppliers and external customers.
• Strong organizational, and project management skills to assist with critical path deadlines and project priorities.
• Working knowledge of the factory and raw materials currently used on site.
• Can effectively time manage -  to structure the team's day efficiently with regards to differing priorities/workloads as well as working to tight deadlines.
• Hardworking and passionate with an eye for detail.
• Ability to problem solve

JOB RESPONSIBILITIES

• Undertake creative content creation initiatives to contribute towards business goals.
• Involve in brainstorming and pitch in ideas for social media posts and campaigns
• Liaise with concerned team members for content marketing strategies which supports and extends marketing initiatives with setting short-term goals.
• Collaborate with designer and copywriter for content requirements.
• Amalgamate ideas with creative agencies and internal team for performance marketing creatives.
• Align brand communication throughout the channels.
• Ensure content created is in sync with brand language, consistent in terms of style, tone and formats and communications as per the brand personality.
• Analyze customer/community feedback and work collaboratively to generate ideas to increase consumer engagement.
• Monitor on-going market trends and competitive activities on digital platforms.
• Own the development and messaging of the brand narrative.
• Create, execute, and manage marketing programs and campaigns.
• Understanding and involve in decisions pertaining to brand budgets.
• Set brand planning calendar, coordinate with cross-functional activities and planning processes, manage timelines, and ensure timely completion of all deliverables.
• Lead the development of strategies and objectives for building and executing year-round brand engagement through partnerships, social media, and varied platforms.
• Involve in brand pitch and narrations for influencer/celebrity collaborations.

JOB REQUIREMENTS

1. Education: Bachelor's degree in Marketing, Business, or related field. MBA preferred.
2. Work Experience: 5-7 years of experience in brand management, brand marketing and creative content creation.

DESIRED PROFILE

1. Excellent written and Oral presentations skills
2. Insightful as well as an aptitude for creative, out of the box thinking.
3. On top of industry trends and consumer psychology.
4. Knowledge of consumer marketing.
5. Ability to think both creatively and strategically.
6. Deadline-oriented, inquisitive, with great follow-up and reporting skills.
7. Solid exposure to content creation for social media platforms and experience working with influencers/celebrities.
8. Project and budget management skills.    
9. Quick and enthusiastic learner

Responsibilities:

• Design and build advanced hybrid mobile applications using React Native
• Lead the application development effort by being the SPOC
• Build hybrid apps using React Native for Android/iOS
• Publish apps to corresponding App store/Play store
• Implement new technologies to maximize application performance and optimize load time
• Collaborate with the back-end developer to build the RESTful APIs
• Research on emerging technologies and trends
• Participate in the planning and design of future software and technical architectures

Qualifications

• 3+ years of hands on experience in the full life cycle of Hybrid mobile application development including publishing one or more apps to the play store & app store
• Must have developed Hybrid Mobile application using React. Hands on Working experience of React Native is a must.
• Experience developing back-end services preferably with NodeJS.
• Experience in developing apps on native Android/iOS platforms is a plus
• Experience in designing and working with n-tier architectures (UI, Business Logic Layer, Data Access Layer) along with some experience with service-oriented architectures (SOA)
• Strong skills in RESTful web services
• Experience with Agile methodologies would be helpful

• Design and build advanced applications for the iOS platform

• Experience is required in IOS

• Collaborate with cross-functional teams to define, design, and ship new features.

• Unit-test code for robustness, including edge cases, usability, and general reliability.

• Work on bug fixing and improving application performance.

• Continuously discover, evaluate, and implement new technologies to maximize development efficiency.

• Working experience in iOS development using Swift, RX Swift,

• Have published one or more iOS apps in the app store

• A deep familiarity with Objective-C and Cocoa Touch

• Experience working with iOS frameworks such as Core Data, Core Animation, Core Graphics and Core Text

• Experience with third-party libraries and APIs

• Working knowledge of the general mobile landscape, architectures, trends, and emerging technologies

• Solid understanding of the full mobile development life cycle

• working experience on Media streaming

• Working experience on Modular programming, RX Swift, Auto layout, Push Notification & Deep Linking.

Azine Technologies is known for our innovative technologies, products and services -- and for the people behind them. At Azine, we create identity verification products which are essentially apps, APIs, SDKs which have different modules that undergo OCR, Face Recognition, and other AI and machine learning. We’re looking for a Python Developer who can fulfil the following responsibilities.

• Design & implement new software modules based on the product requirements
• Debug existing software components, fix issues and avoid regressions
• Be proactive, take ownership and be accountable
• Familiar with Test Drive Development.
• Participate in software architecture, design discussions and code reviews

Bachelor’s degree and 3+ years of software development experience or equivalent, including Computer Vision and AI/ML.

Understanding of OCR, Neural network and Deep learning.

Expert in Python with knowledge of Python Frameworks (such as Django, Flask, etc.).

Expert understanding of threading and limitations of Python, and multi-process architecture.

Knowledge of user authentication and authorization between multiple systems, servers, and environments.

Proficient understanding with code versioning tools such as Git, SVN, etc.

Strong unit test and debugging skills.

Basic understanding of front-end technologies, such as Javascript, HTML5, and CSS3.

Django, Flask, Neural networks, Deep Learning, Optical character recognition, Self-organizing maps, Artificial Intelligence (AI), Machine Learning (ML), Software architecture, Celery, Object-relational mapping, NOSQL Databases, MongoDB, Computer Vision, GANs,

We are offering amazing career growth opportunities, great compensation, and benefits. This begins with: weekly lunches, alternate weekends-off, annual medical checkups, social engagement, financial assistance and more.

Job Type: Full-time

Location: Iscon, Ahmedabad