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Working at Bottom Funnel Technologies Pvt Ltd
Develop faster - with our commitment to the best professional development.
Perform better - as part of a high-performance, empowering culture.
Shape an industry - with a market leader that continues to drive innovation.
Make a difference -by helping improve oral health worldwide.
Position
Reporting to the Director, Global Digital Marketing, the Digital Marketing Manager is responsible for the development and adoption of digital marketing strategies and campaign execution to promote demand generation across the business in assigned markets. The successful candidate will work with key business partners to deploy a consistent operating model across the business and manage the omni-channel deployment of digital marketing initiatives. The ideal candidate will handle communications on status of ongoing initiatives and develop analysis of opportunities in the digital space and own the digital marketing strategy and overall results of the program.
The successful candidate will have a strong background and understanding of not only of digital marketing, but all facets of digital business including analytics, site optimization, and the evolving interactive marketing landscape. Strong working knowledge around digital marketing channels and strategic development of local and global plans is a key component to success in this role.
The Digital Marketing Manager will be responsible for building a culture of quality and performance within the team and to develop data-driven, customer-centric and innovative marketing strategies.
Key Responsibilities
Develop and drive multi-channel digital marketing planning and strategy across the business
- Function as single point of contact for assigned markets to align their strategies to execution on digital channels
- Work’s cross-functionally with stakeholders in the development of strategic digital marketing plans, content and campaigns; drives collaboration on execution, building insights and optimizations with local market execution
- Owns adoption of Digital Marketing Programs and Playbook; works cross-functionally with internal and external partners to ensure adherence and consistency across execution guidelines are met.
- Collaborates with Corporate Marketing, Site Operations, Customer Analytics, and Commercial team partners in the execution of strategic, omni-channel digital marketing campaigns.
- Measures and analyzes performance of all digital campaigns and assess against goals (ROI and KPIs); adjust and execute changes to strategy based on results.
- Develop regular incrementality testing strategies to ensure highly optimized and valuable programs
- Work closely with key stakeholders within the Global Digital Marketing team to drive collaboration and alignment on planning, operations and reporting for all digital marketing initiatives.
The Ideal Candidate Will Have
Key Qualifications and Experience
- Bachelor’s degree in marketing, communication or related field
- At least 3 to 8 years of experience driving digital marketing programs, execution, and analysis preferably for fast paced industries (healthcare, finance, retail, manufacturing)
- Strong experience in driving B2B and/or B2C demand generation.
- Solid understanding of ecommerce and digital channels (digital advertising, email, social media and web operations)
- Strong communication skills: ability to lead high-level strategic planning sessions and deliver key findings and results to a broad audience
- Experience in supporting global markets a plus
- Experience in working within complex matrixed organizations with multiple stakeholders and dotted lines of responsibility.
- Previous experience with marketing planning tools, a plus.
Requirements
In addition to relevant industry background and functional skills, the key competencies of the ideal candidate include:
- Strong analytical skills and data-driven strategy development
- Strong project management experience and organizational skills; ability to handle multiple projects/campaigns simultaneously.
- Results orientation
- Cross-industry subject expertise
- Curiosity and ability to learn
- Plan and execute social media campaigns on all social platforms, Good knowledge of Search engine Optimization, Google Ads, PPC, and other ad campaign tools, Plan strategies for Digital marketing, Find and target audiences, Content creation skills
Excellent communication and organizational skills, KPI Management. - Must Knowledge of these tools SEMrush, Moz, Ahrefs, Mailchimp, sendinblue, Hubspot
- Excellent communication skills and presentable
Company Description
Bottom Funnel is a leading Mobile App & Web Solution Development Company in the USA, UK, UAE and India and serving its clients across the globe. Also having proficient and dedicated Android app developers, iOS App developers, designers and digital marketing experts with a reputation for getting things done. We are well-versed in a variety of operating systems, networks, and databases. We work with just about any technology that a small business would encounter. We use this expertise to help customers with small to mid-sized projects.
🚀 Hiring: Manual Tester
⭐ Experience: 5+ Years
📍 Location: Pan India
⭐ Work Mode:- Hybrid
⏱️ Notice Period: Immediate Joiners
(Only immediate joiners & candidates serving notice period)
Must-Have Skills:
✅5+ years of experience in Manual Testing
✅Solid experience in ETL, Database, and Report Testing
✅Strong expertise in SQL queries, RDBMS concepts, and DML/DDL operations
✅Working knowledge of BI tools such as Power BI
✅Ability to write effective Test Cases and Test Scenarios
About Role
We are looking for a hands-on Python Engineer with strong experience in backend development, AI-driven systems, and cloud infrastructure. The ideal candidate should be comfortable working across Python services, AI/ML pipelines, and cloud-native environments, and capable of building production-grade, scalable systems.
This role offers high ownership, exposure to real-world AI systems, and long-term growth, making it ideal for engineers who want to build meaningful products rather than just features
Key Responsibilities
- Design, develop, and maintain scalable backend services using Python
- Build APIs and services using FastAPI, Flask, or Django
- Ensure performance, reliability, and scalability of backend systems
- Integrate AI/ML models into production systems (model inference, automation)
- Build and maintain AI pipelines for data processing and inference
- Deploy and manage applications on AWS, with exposure to GCP and Azure
- Implement CI/CD pipelines, containerization, and cloud deployments
- Collaborate with product, frontend, and AI teams on end-to-end delivery
- Optimize cloud infrastructure for cost, performance, and reliability
- Collaborate with product, frontend, and AI teams on end-to-end delivery
- Follow best practices for security, monitoring, and logging
Required Qualifications
- 2–4 years of professional experience in Python development
- Strong understanding of backend frameworks: FastAPI, Flask, Django
- Hands-on experience integrating AI/ML systems into applications
- Solid experience with AWS (EC2, S3, Lambda, RDS, IAM)
- Exposure to Google Cloud Platform (GCP) and Microsoft Azure
- Experience with Docker and CI/CD workflows
- Understanding of scalable system design principles
- Strong problem-solving and debugging skills
- Ability to work collaboratively in a product-driven environment
Perks and Benefits
- Work in Nikhil Kamath funded startup
- ₹3 – ₹4.6 LPA with ESOPs linked to performance and tenure
- Opportunity to build long-term wealth through ESOP participation
- Work on production-scale AI systems used in real-world applications
- Hands-on experience with AWS, GCP, and Azure architectures
- Work with a team that values clean engineering, experimentation, and execution
- Exposure to modern backend frameworks, AI pipelines, and DevOps practices
- High autonomy, fast decision-making, and real ownership of features and systems
Position: Java Lead
Experience: 7+ Years
Location: Jaipur (Onsite)
Joining: Immediate Joiners Preferred
Employment Type: Permanent
Company: Deqode
Role Summary:
We are looking for a Java Lead to join Deqode’s backend engineering team. This role requires deep hands-on expertise in Java technologies along with the ability to lead a team and drive complex technical implementations.
Key Responsibilities:
- Take ownership as Lead Developer for backend services.
- Manage a team of 5-7 Java developers; mentor and guide juniors.
- Perform code reviews and ensure adherence to coding best practices.
- Contribute in writing clean, testable, scalable code using Java and Spring Boot.
- Own and drive technical design discussions and implementations.
- Work with cross-functional teams: Frontend, QA, DevOps, Product, and 3rd parties.
- Ensure robust unit testing, code coverage, and maintain high quality deliverables.
- Troubleshoot defects and support production deployments.
Required Skills:
- 7+ years of Java development experience
- Expertise in Spring Boot and REST APIs
- Strong experience in Microservices Architecture
- Knowledge of Netflix OSS or Spring Cloud
- Proficient in writing JUnit test cases
- CI/CD pipeline experience in real-time projects
- Understanding of Docker and Kubernetes
- Exposure to AWS Cloud Services from a development perspective
Job description
What part will you play?
- Apply design thinking to deliver end-to-end user experience solutions with a focus on user needs and business goals.
- Expertise in design user interfaces based on exploration of interaction design concepts and refinement of design through an iterative process.
- Responsible for delivering all aspects of design, from defining customer needs to delivering concepts and prototypes to UI specifications for development.
- Best Utilization of industry design standards and practices to define and implement design criteria, design guidelines, and design specifications.
- Collaborate closely with Project Lead, Project Manager and development team in planning, prioritizing, requirements analysis, task analysis, conceptual modeling, interaction design, and usability testing.
- Produce user requirements specifications, personas, storyboards, scenarios, user flow diagrams, wireframes, design prototypes, and design specifications.
Use your skills to move the world forward!
- Hands on expertise in using tools such as Abode XD, Photoshop, illustrator, Axure, Sketch
- Proficiency with UX design process, Lean UX methodologies will make valuable contributions
- Knowledge with HTML, CSS and JavaScript and Certifications in Interaction Design, UX design or Human computer Interaction is an advantage.
- Possess excellent facilitation, presentation and interpersonal skills will make valuable contributions.
Responsibilities
- Gain a deep understanding of customer experience, identify, and fill product gaps and generate new ideas that grow market share, improve customer experience and drive growth
- Translate product strategy into detailed requirements and prototypes
- Scope and prioritize activities based on business and customer impact
- Define vision, strategy, teams and detailed roadmap for the Customer Acquisition area, maximizing monetization through marketing channels like SEO, SEM, CRM, Display Advertising,
- Drive operational product delivery: specify user stories/ product features, determine business value, priorities and MVP. Support product build. Provide acceptance for delivered product.
- Identify customers behaviours and needs through research and analysis on the upper funnel of the customer journey
- Analyse, understand and share learnings from experimentation to build a strong knowledge base of the product
Skills and Experience
- AARRR
- Min. 4 years experience in B2C Product Management
- Experience on Customer Acquisition Marketing, being able to define strategies to achieve marketing goals though product roadmap planning
- Solid end-to-end understanding of internet businesses
- Solid technical understanding
- Experience with web analytics software such as Google analytics
- Familiarity with A/B testing or other multivariate testing
- Knowledge and experience in conversion optimisation, digital marketing, UX design and/or consumer psychology and research is a plus
- Highly developed interpersonal and communication skills
Abilities/Qualities
- User focused individual who keeps the customer at the heart of everything we do, while having strong commercial awareness
- Data driven. Base your decisions on facts rather than opinions
- A go-getter who isn't afraid to get their hands dirty and dives into a project to achieve success by problem solving
- Eager to learn and aware that valuable information can come from both positive and negative results through experimentation -Passionate about product development and constantly looking for ways to improve it
- Open minded team player with excellent communication skills -Self-motivated and results driven with a take charge attitude to manage the full development cycle of a product
- Skilled at working effectively with cross functional teams in a matrix organization
Content Writer's responsibilities include conducting thorough research on industry-related topics, generating ideas for new content types, and proofreading articles before publication.
Ultimately, you’ll deliver quality writing pieces that appeal to our audiences, attract customers and boost brand awareness.
Responsibilities
- Research industry-related topics
- Write clear marketing copy to promote our products/services
- Proofread and edit blog posts before publication
- Submit work to the team for input and approval
- Conduct simple keyword research and use SEO guidelines to increase web traffic
- Promote content on social media
- Identify customers’ needs and gaps in our content and recommend new topics
- Ensure all-around consistency (style, fonts, images, and tone)
- Update website content as needed
• Experience in Database Development and Support in MS SQL Server environments.
• Hands-on End to End Database Development encompassing Database Design and Development
working with cross-functional teams.
• Hands-on experience of Transact SQL(T-SQL) utilizing SQL Server 2016 and above.
• Excellent understanding of T-SQL programming
• Hands-on experience in SQL - writing hands on experience in complex stored procedure, function,
triggers
• Sound knowledge of SQL Server Reporting Services (SSRS) and SQL Server Analysis Services (SSAS)
• Develop, implement and optimize stored procedures and functions using T-SQL
Review and interpret ongoing business report requirements
• Analyze existing SQL queries for performance improvements.
• Develop procedures and scripts for data migration Provide timely scheduled manage
- Good understanding of Web/App designing/mockups/wireframing
- Hands on experience of Photoshop, XD, Figma/Webflow or similar designing tools
- Good understanding of designing best practices for website optimization, ui/ux, responsive layout and PWA
- Hands on experience of creating html pages out of design using HTML/CSS/Bootstrap/jQuery
- Ability to write, debug and test scripting languages like JavaScript and jQuery
- Good understanding of designing website as per best practices (ie. benchmarking by GooglePageSpeed/GTMetrix etc.)
- Delivering PPC campaigns to the most relevant and effective networks, based on analysis, monitoring, review and active decision-making
- Fully assessing and understanding business objectives and translating those goals into a PPC strategy and action plan
- Monitoring and reporting on key performance indicators and presenting progress to stakeholders and senior management
- Undertaking smart buying decisions to ensure maximum effect for a given online budget spend
- Collaborating with other marketing colleagues to ensure joint strategic marketing objectives align with paid ad activity
- Working with IT and web development teams to ensure there is a technical capability to deliver, capture and ensure the success of key aspects – such as landing pages, tracking codes and integration of analytics
- Enhance Customer satisfaction
- Drive Product engagement and help the customers succeed
- Liasoning with Veris clients on daily operations
- Onboard new customers/clients.
- Building and maintaining relationships with Veris customers across the globe.
- Working with management on operations strategy and streamlining
- Schedule and complete quarterly/annual business reviews.
- Client MIS reporting and analytics
- Working closely with the operations team to ensure strict adherence of service deliverables.
- Client problem troubleshooting
- Internal management reporting
We are looking for:
- Energetic, motivated, and driven
- “Get it done” attitude `
- Ability to lead and manage teams
- Clarity of thought & good problem-solving capabilities
- Education is no bar, but a good one always helps
- Good with computers and technology
- Excellent verbal & written communication skills




