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Our client is a Delhi based healthcare platform that is dedicated to Ayurveda and provides wellness solutions to its customers that is tailored and fine-tuned to their requirements. They have created a unique balance of Ayurvedic herbs and western medicine to come up with courses and medical advice which will not only rid their patients of the illness but also helps them bring the body back into balance.
Their services are available across the globe, with over 65% of their client base being from US, UK, and Canada. The company's primary focus is on Ayurveda and taking the ancient knowledge to anyone who wishes to bring back balance to their health and apply the tools in their everyday life.
As an Advertising Manager, you will be to bring about an increase in the Click Through Rates (CTRs) of Advertising collaterals, produce ground-breaking advertising copy, and uplift the brand perception in the company's majorly American/ Canadian audience.
What you will do:
- Producing ground-breaking advertising copy, something impactful, to bring about an increase in the Click Through Rates of Advertising collaterals, to uplevel the mundane marketing approaches
- Crafting high-converting ad copies for various advertising platforms and Writing high-CTR emails
- Developing concepts, scripts, storyboards for ads and working with designers and video editors to develop video ads
- Writing content for images/ website/ any other communication requirement of the firm
- Providing quality inputs in meetings and producing sky-rocketing results.
- Understanding and measuring the performance of every ad they create and developing new copies that better the previous results
What you need to have:
- either copywriter or design professional with over 5 years of experience in design agencies or companies such as Ogilvy, FCB Ulka, JWT or Wunderman Thompson etc.
- MICA graduates
- Prior copywriting experience is a must. Direct response marketing experience preferred.
- Prior advertising copy experience is must.
- Awareness of the socio-cultural context of the west (Namely US, Canada, Australia)
- Extreme command over English, perfect grammar
- Literature/ creative background will be useful but is not a must
Over the years, marquee investors like Tiger Global, Surge, GSV Ventures, Blume, Falcon, Capital, RTP Global, and Chimera Ventures have supported our vision. Thanks to our awesome and dedicated team, we achieved a major milestone in March this year when we secured a “Series-D” funding.
Now as we go global, we are super excited to have new folks on board who can take the rocketship higher🚀. Do you think you have what it takes to help us achieve this? Find Out Below!
What will you do:
● Spearhead the ideation, visualization and publishing of social media posts (primarily, LinkedIn posts) in tune with the brand tone with an awesome bunch of social media
nerds
● Plan and Execute social media campaigns
● Explore other distribution strategies to amplify the brand presence
● Track key metrics regularly and prepare reports for further analysis
You should apply, if you:
● Identify as a ‘Startup enthusiast’: Live and breathe the startup culture and lingo and reflect that on social media.
● Have a 360 degree view: has the capacity to think laterally and to think visually, and can imagine an audience’s reaction to a message.
● Call a spade, a spade: Have an eye for well-crafted pieces of communication and can’t stand a bad one, is extremely analytical and can also pin-point what makes it good or bad
● Bring your A-game: Can plan ahead of time, preempt blockers, and manage dozens of tasks
● Are a budding leader: Are completely self-driven, highly resourceful, and a problem solver
Being Part of the Clan
At Classplus, you’re not an “employee” but a part of our “Clan”. So, you can forget about being bound by the clock as long as you’re crushing it workwise😎. Add to that some passionate people working with and around you, and what you get is the perfect work vibe you’ve been
looking for!
It doesn’t matter how long your journey has been or your position in the hierarchy (we don’t do Sirs and Ma’ams); you’ll be heard, appreciated, and rewarded. One can say, we have a special
place in our hearts for the Doers! ❤️
Are you a go-getter with the chops to nail what you do? Then this is the place for you
Responsibilities
- Take ownership of copywriting function within the content marketing team and manage it to a very high standard
- (Write and edit) crisp and engaging ad copies and video scripts for search, social media, YouTube, and Product marketing activities
- Demonstrate a clear understanding of campaign objectives, offer creative ideas, and devise strategies to achieve them
- Understand target audience personas and their preferences to create engaging journeys that encourage interaction with the website, are forward-thinking, and are in line with current trends.
- Review copy, lead campaign, and copy ideation, continually improve quality of writing, and ensure all-around consistency (style, tone, fonts, and images) in the communication across channels.
- Analyze campaign performance in conjunction with members of other marketing teams to set benchmarks and continually streamline copywriting practices for enhanced quality and business outcomes.
- Convert the creative brief into a coherent, cohesive and compelling communication concept development and its translation to campaign idea/script/copy.
- Collaborate with talented team of creatives to gain deeper understanding on messaging front to storyboard campaign and develop multiple variations for creative testing.
- To Provide deputy support to the Creative Head
- To craft witty and impactful copy for individual deliverables, with a cogent call to action and ensure synergy with campaign goals
- To craft and supervise concise corporate and B2C communications and PR initiatives, including mailers and posts.
- Write effective and grammatically correct copy for target audience from conceptualization to
final execution.
- To guard the Literal Brand Tonality, as a second to the marketing team.
- Stay on top of current industry trends and happenings to use that as an opportunity to create campaigns. Think out of the box but still be relevant.
Requirements
- 6-9 years of professional copywriting experience in creative solutions for digital services with strong portfolio of Creative Concept Solutions and it's translation to script/copy.
- Proven expertise as a Content Writer, Copywriter, or a similar role
- Experience managing multiple projects, with the ability to switch from one to the other seamlessly and adhere to deadlines.
Their services are available across the globe, with over 65% of their client base being from US, UK, and Canada. The company's primary focus is on Ayurveda and taking the ancient knowledge to anyone who wishes to bring back balance to their health and apply the tools in their everyday life.
- Creating long-form sales page copy about a variety of Ayurvedic products and services for foreign markets (i.e. USA and EU)
- Creating ad concepts and ad copies for said products and consumers
- Researching Ayurvedic background and benefits of ingredients used in the organization’s products
- Researching company’s target audience’s interests and needs
- Creating highly valuable informational pieces that convert into sales
- Staying up-to-date with latest trends in USA and EU regarding skincare, health and wellness
- Creating mind-blowing value for our customers
-
Ensuring compliance with law (e.g. copyright and regulatory bodies)
Desired Candidate Profile
What you need to have:
- Demonstrable creative writing skills and also has a knack for research.
- willingness to broaden your expertise, and go the extra mile.
- Should be tech-savvy, a critical thinker and problem-solver, and demonstrate a passion for growth and success.
- 2-8 years of experience in creative copywriting
- Degree in English Literature or relevant field
- Excellent writing skills in English targeted to foreign English-speaking markets
- Good organizational, self- and time-management skills
- Ability to multi-task and follow deadlines
- Willingness to learn skills outside of comfort zone
- Willingness to grow in a fast-paced environment
- Willingness to take up challenges and hard working
- Reliable team player with a sense of ownership
- Attention to detail
- Ability to take initiative
Their services are available across the globe, with over 65% of their client base being from US, UK, and Canada. The company's primary focus is on Ayurveda and taking the ancient knowledge to anyone who wishes to bring back balance to their health and apply the tools in their everyday life.
- Writing compelling content for email campaigns, landing pages, advertisements, live events, webinars and communication with customers
- Improvising current product portfolio leading to better audience engagement and brand positioning
- Researching on topics that are of interest to our target audience and creating pipeline of future launches
- Staying up-to-date with trending advertising strategies
- Creating out-of-the-box campaign ideas
- Proofreading, editing and improving content created by others and ensuring brand consistency
- Working alongside team members to come up with concepts and ideas to increase revenue
- Ensuring correct grammar and spelling throughout content and website
Desired Candidate Profile
What you need to have:
- Researching on consumer interests to come up with relevant topics and ensuring these journalistic articles are backed up by scientific Ayurvedic research, and write them in an easy-to-understand fashion that’s also scientifically accurate.
- Researching the target audience’s interests and needs
- Researching the scientific Ayurvedic understanding of said topics
- Creating highly valuable informational articles for online purposes
- Staying up-to-date with latest trends in USA and EU regarding skincare, health and wellness
- Creating mind-blowing value for our customers
- Establishing the organization as an authoritative figure through accurate and useful informational
- Ensuring compliance with law (e.g. copyright and regulatory bodies) pieces
Our client is a unique hygiene products manufacturing and distribution company. They provide easy to use, portable and disposable items for women and babies that are required during travel or on a day-to-day basis.
Founded in 2014, this company aims to enhance the quality of life and make it easier for women across the country. Recommended by best of doctors, their products are available across wellness stores and e-commerce websites, and selling like hotcakes - having sold over 20000 packs in their first year itself.
As a Marketing Executive, you will be responsible for actively seeking out new opportunities for brand collaboration.
What you will do:
- Strongly following up with queries & being active on comments within defined TAT
- Preparing weekly, monthly reports and delivering appropriate presentations
- Conducting market research & analysing competitors trend over different social media
- Collaborating with placement colleges for campus ambassador programme
- Conducting marketing campaigns
Desired Candidate Profile
What you need to have:- Strong written & verbal communication skills
- Hands-on experience with different social media
- Thorough understanding of marketing techniques
- Excellent knowledge of networking
- Passion for social media
- A results-driven approach
- Prepare well-structured drafts using digital publishing platforms.
- Create various content types (videos, articles, infographics) with relevant tone and style, adhering to the respective style guides.
- Interview industry professionals and incorporate their views in blog posts.
- Promote content on social networks and monitor engagement (e.g. comments and shares).
- Identify artist's and customers’ needs and recommend new topics.
- Incorporate blog and social media posts in both websites and social media platforms like Facebook or LinkedIn.
- Collaborating with internal departments to establish a campaign and promote our social media page.
- Suggesting new ways to promote company offerings and to reach consumers.
- Proven work experience as a Content Creator, Copywriter, or similar role.
- Portfolio of published articles.
- Excellent interpersonal and relationship-building skills.
- Networking aptitude.
- Interest and passion for the entertainment industry are a must!
- Excellent writing and editing skills in English.
- Experience creating strong, engaging content.
- The capacity to work independently and collaboratively.
- Ability to work efficiently without compromise
About:
Pangolin is a brand consultancy and creative agency. We help companies create positive change in the world by raising awareness through branding and inspiring through storytelling. We’re growing our team of creatives and strategists. Join us if you’re craving work that makes a real difference in the world, and a work culture that allows you to have a balanced life.
Role:
Creative Content Writer - B2B/B2C
Description:
Our clients have stories that need telling, we’re looking for storytellers who weave the right narrative for them. Are you comfortable telling stories of social impact, societal change, industrial evolution, and technological innovation? Are you well-versed with corporate communication, writing content for B2B marketing and sales, and enterprise content marketing? Have you worked on a large variety of content types - emails, brochures, flyers, social media content, website copy, sales presentations, webinar decks, articles, and whitepapers? Then you might be a good fit for this job.
Competencies:
- Ability to work on multiple projects simultaneously, effectively juggle diverse writing demands, and deliver on-time
- High retention capacity and the ability to understand client briefs to create effective content strategies.
- An unerring eye for detail and a knack for creativity.
Skills:
- Ability to interpret data to make recommendations for optimizing online content marketing.
- Unique, engaging, and varied writing styles with good proofreading and research skills.
- Knowledge of keywords, meta tags, SEO, and basic writing terminologies.
Experience:
- Understands marketing KPIs and ROI generated from content marketing programs, including an understanding of how content sources influence audience acquisition pipelines.
- Experienced in writing blogs, product portfolios, reports, web content, brochures, and other marketing collateral for B2B/B2C clients.
- Has a solid foundation in SEO, content strategy, analytics, copywriting, and copy editing.
Location and Type:
Remote, Full-time
Evaluation:
Portfolios will be checked for expertise in both B2B and B2C domains. Please share only samples of work done by yourself for actual clients. Share only creative work done for an actual company, strictly no SEO blogs or personal blogs. . Shortlisting will be followed by a video interview.
- Ability to write compelling copy thats catchy, relevant, and completely error-free
- Identify high-performing keywords, topics and formats, and build a roadmap for content projects
- Research markets and industries to compare and create content that is innovative and original
- Establish workflow for identifying, creating, publishing, and repurposing content
- Ability to write a wide variety of content in the career space for multiple platforms (blog, website, emails, social updates, guides, ebooks, etc.)
- Consistently brainstorm and collaborate with the team for new ideas and strategies
Skills Required:
Writing & grammar skills, Research skills, Detail-oriented, Quality check,
Editing & proof-reading, Interpersonal skills, Ability to generate ideas,
Team player, Result-driven
Good to have Skills:
SEO
About AmbitionBox:
AmbitionBox is a career advisory platform founded in 2015. Our vision is to empower people in achieving their career aspirations. With 20 Lakh+ Company reviews, 40 Lakh+ Salaries and 2 Lakh+ Interview questions, AmbitionBox helps more than 15 Lakh people every month to make informed career choices.
In Oct 2016, AmbitionBox was acquired by Naukri.com to benefit 50 Million+ job seekers on its platform.
What can you find on AmbitionBox?
Workplace transparency is the key to our mission at AmbitionBox. We offer Company reviews, Salaries, Interview questions, Company information, Salary calculator, and more.
With more than 60 Lakh contributors, the information available on our platform is user-generated, i.e. shared by real employees. Thus, providing the most trusted insights about companies to make informed career choices.
Why Join AmbitionBox’s Team?
Working at AmbitionBox will give you a unique learning experience by providing high career growth in a fast-paced startup-like environment, along with the perks and benefits of working in a large tech company.
Perks of joining us:
End-to-end ownership of tasks.
Freedom to innovate and experiment.
Work on projects that bring impact.
Wear multiple hats. (Why? Because that’s the future!)
What are we looking for in you?
We are looking for talented individuals who believe there is a need to disrupt old methods and are truly committed and driven to make it happen.
Diplomas and degrees do not matter. We are looking for unique personalities who wish to invest themselves in a growing startup.
Besides relevant knowledge in the field, do you think you have the below-mentioned traits? If yes, come and meet us!
You are a nice person (Yes, we value good human beings),
You are a team player,
You have excellent interpersonal skills,
You have an eye for detail,
You are dynamic and enthusiastic,
You are positive,
You are curious,
You have a passion for building products and solving intriguing problems.
Are you funny and love to party? Even better!
We value people who know how to work and have fun at the same time.
What else to expect?
As part of AmbitionBox, you will:
- be welcomed by warm and gracious people and start discovering our story,
- be encouraged, motivated, and trained so that you get better at what you do,
- attend knowledge transfer sessions from fellow team members.
- get a dose of fun conversations during team lunch,
- have so much fun in team outings (at least once every month).
- make wonderful memories.
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