2+ Pay per click management Jobs in Delhi, NCR and Gurgaon | Pay per click management Job openings in Delhi, NCR and Gurgaon

About Vapronix

At Vapronix, we blend human creativity with technology to build immersive word and casual games that entertain, challenge, and connect players across the globe. As an early-stage startup, we're agile, driven by experimentation, and obsessed with scale. Our products include a growing suite of casual and social mobile games like HolaQuiz, HolaGames, and Word Zenith, loved by millions worldwide.

About the Role

We are looking for a UA & Growth Manager to lead the end-to-end user growth strategy for our suite of mobile gaming products. This is a hands-on, high-impact role ideal for someone who thrives in fast-paced environments, loves solving for scale, and can work autonomously to figure things out when clear answers don’t exist.

You’ll be responsible for driving user acquisition, retention, and monetization while collaborating closely with product, analytics, and creative teams. You’ll take ownership of campaign performance, creative strategy, and data-driven experimentation across the funnel.

Roles and Responsibilities Include But Are Not Limited To:

• Plan, execute, and optimize paid marketing campaigns across Meta, Google, TikTok, Unity Ads, and more.
• Leverage mobile measurement platforms (AppsFlyer, Firebase) for attribution, cohort analysis, and ROAS/CPI tracking.
• Run A/B tests on creatives, audience targeting, and placements to lower acquisition costs and improve quality installs.
• Own ASO strategy including keyword optimization, app store asset creation, and conversion A/B testing.
• Develop and manage lifecycle marketing strategies (push notifications, in-app messaging, email) to boost Day 1/7/30 retention.
• Partner with game product managers to roll out event-based re-engagement campaigns and player journeys.
• Analyze monetization behavior to improve LTV, IAP, and ad revenue through segmentation and funnel optimization.
• Collaborate with analytics teams to monitor growth KPIs and translate player behavior data into actionable insights.
• Create clear briefs and work closely with creative teams to produce engaging ad formats (static, video, playable).
• Lead go-to-market strategies for new game launches and major updates in coordination with product and design teams.
• Manage budgets efficiently, monitor ROI, forecast campaign performance, and reallocate spend based on results.

What We’re Looking For:

• 3–5 years of experience in growth/performance marketing for mobile games (casual or hyper-casual).
• Proven ability to scale UA campaigns while maintaining strong ROAS.
• Expertise in AppsFlyer, Firebase, Meta Ads Manager, Google Ads, TikTok Ads Manager.
• Strong grasp of mobile attribution, cohort analysis, funnel metrics, and campaign optimization.
• Experience with ASO, including keyword strategy and app store A/B testing.
• Analytical mindset with proficiency in Excel, Looker, or similar data tools.
• Excellent communication and creative briefing skills.
• Exposure to IAP and ad monetization strategies and working with game economy teams.
• A curious problem-solver with a strong interest in mobile gaming trends and player psychology.
• Comfortable working independently and figuring things out in an early-stage, fast-moving environment.`

Our client is a Delhi based healthcare platform that is dedicated to Ayurveda and provides wellness solutions to its customers that is tailored and fine-tuned to their requirements. They have created a unique balance of Ayurvedic herbs and western medicine to come up with courses and medical advice which will not only rid their patients of the illness but also helps them bring the body back into balance.

Their services are available across the globe, with over 65% of their client base being from US, UK, and Canada. The company's primary focus is on Ayurveda and taking the ancient knowledge to anyone who wishes to bring back balance to their health and apply the tools in their everyday life.

As an Advertising Manager, you will be to bring about an increase in the Click Through Rates (CTRs) of Advertising collaterals, produce ground-breaking advertising copy, and uplift the brand perception in the company's majorly American/ Canadian audience.

What you will do:

• Producing ground-breaking advertising copy, something impactful, to bring about an increase in the Click Through Rates of Advertising collaterals, to uplevel the mundane marketing approaches
• Crafting high-converting ad copies for various advertising platforms and Writing high-CTR emails
• Developing concepts, scripts, storyboards for ads and working with designers and video editors to develop video ads
• Writing content for images/ website/ any other communication requirement of the firm
• Providing quality inputs in meetings and producing sky-rocketing results.
• Understanding and measuring the performance of every ad they create and developing new copies that better the previous results

What you need to have: