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Key Responsibilities
- Market intelligence—be the expert on our buyers, who are they, how they buy and their key buying criteria.
- Understand the competitive landscape—be an expert on our competition and how they are positioned.
- Collaborate with product management and marketing communications to develop product positioning and messaging that resonate with our target buyer personas.
- Understand and document our buyer’s process, including where they get information, and the who, what, when and why behind the decisions they make. Then drive changes to our sales and marketing processes based on what you learn.
- Develop a marketing plan for the products you support in conjunction with our marketing team, including key activities and budgets to support the retention of existing customers and the acquisition of new customers.
- Assess the effectiveness of the marketing programs that support your products on an ongoing basis, and report back to the business on required changes.
- Plan the launches of net-new products and releases of existing products, and manage the cross-functional implementation of the plan.
- Act as the primary thought leader for the products you support externally, including speaking engagements and written works.
- Understand and support our sales channels; train them on the problems we solve for our buyers and users; develop internal tools and external collateral and teach them how and when to use it.
Requirements
- 5+ years of product marketing experience with at least 2 years of experience in a market-facing role (e.g. delivering presentations to customers and prospects, conducting competitor analysis and market research)
- Proficient in productivity applications such as Microsoft Office, Project or Basecamp.
- Comfortable using collaboration and CRM tools such as Slack and Salesforce.
- Familiar with marketing automation tools such as Marketo, Pardot and Omniture, and Google Analytics.
- Power user of networking tools such as LinkedIn, Twitter, Facebook and Instagram.
- Exceptional ROI-tracking skills, able to prove what is –or isn’t—working
- Must be a strong public speaker, comfortable in front of large, senior groups, and a solid writer.
- Excellent people and management skills to interact with staff, colleagues, cross-functional teams and third parties. Team player!
- Must be a strong public speaker, comfortable in front of large, senior groups, and a solid writer.
- Bachelor’s degree in business or marketing; MBA preferred.
- Pragmatic Institute Certified (PMC) III or higher preferred.
Job Title: Marketing & Brand Strategy Manager
Location: Arjan Garh, Delhi
Job type: Full time, Onsite
About us: At Timble Glance, our motto, ‘More Data, More Opportunities’, epitomizes our unwavering commitment to equipping forward-thinking enterprises in their battle against fraud. We take pride in building cutting-edge AI solutions to help financial institutions mitigate risk and generate comprehensive data. This data leads to insightful solutions, ensuring effective fraud prevention and risk mitigation.
Key Responsibilities:-
· Brand Building & Proposition Design: Craft compelling brand narratives and unique value propositions that differentiate Timble and DetoXyFi in competitive markets.
· B2B SaaS Growth: Scale our SaaS platform through targeted lead generation, funnel optimization, and data-driven marketing strategies.
· Customer Lifecycle Management: Map and optimize the end-to-end user journey to improve acquisition, retention, and lifetime value (LTV).
· Omni-channel Marketing: Design and execute integrated campaigns across digital (SEO/SEM, Social, Email) and offline touchpoints.
· Media Planning & Buying: Strategize and manage media budgets, ensuring optimal ROI through effective channel selection and negotiation.
Stakeholder Management: Act as the primary bridge between Product, Sales, and Leadership teams to align marketing efforts with business goals.
Required Skills & Expertise
- Platform Mastery: Hands-on experience with CRM tools (e.g., HubSpot, Salesforce) and marketing automation.
- Strategic Depth: Proven track record in Media Planning and Brand Architecture.
- Analytical Rigor: Ability to translate raw data into actionable growth insights.
- Communication: Elite storytelling and presentation skills for high-level stakeholder reporting.
Qualifications
· Experience in Marketing/Brand Management, specifically within the B2B SaaS ecosystem.
· MBA in Marketing or a related field is highly preferred.
Key Responsibilities:
- Design and implement scalable server-side solutions using Java.
- Write optimized front-end code using HTML, CSS, and Javascript
- Write unit, automation, and integration tests
- Implement quality application logging for operational monitoring at scale
- Investigate, debug and resolve production site issues
- Work with co-located teammates to deliver on common goals
TECHNICAL & FUNCTIONAL REQUIREMENTS:
- Professional experience in enterprise Java software development using Spring MVC frameworks, RESTful APIs, and SOA
- Proficiency in HTML/CSS/JavaScript/jQuery
- Experience with Docker, Kubernetes, and microservices
- Experience with Selenium for UI automated tests written in Cucumber or Scala will be a plus
- Working knowledge of design patterns and CI/CD principles
- First class communication skills in written and verbal form
- Outstanding problem-solving skills
- A commitment to producing high-quality code with an attention to detail
- Dedication and a self-motivated desire to learn
- A collaborative, team-orientated attitude
- Experience working in the Cloud (AWS)
- API development experience
- Exposure to monitoring tools such as ELK, Splunk
About Us:
Aakash EduTech Pvt. Ltd. (AEPL) is the digital learning arm of Aakash Education Services Ltd. (AESL). AEPL is a rock solid team of 800+ passionate individuals within 2 strong online learning brand names, under its umbrella:
Aakash Digital(digital.aakash.ac.in) geography access to education in the test-prep segment by removing barriers of geography, income, safety or time. Our unique digital offerings i.e. Aakash Live - live online classes, Aakash iTutor - recorded video lectures and Aakash Practest - integrated test series facilitate right guidance to students preparing for competitive exams from the safety and comfort of their homes. We have a reach in almost 7+ countries and 750+ cities world-wide.
Meritnation (http://www.meritnation.com/">www.meritnation.com) is India’s leading online learning platform for school students with over 2.0 crore enrolled students across CBSE, ICSE and leading state boards. It's an online tuition company with course offerings for class 1 to 12. The company has subscribers PAN India as well as in the Mid-East and has offices across 15 cities in India. Meritnation was a pioneer in Live Classes with more than 80,000+ hours of live class delivered on the platform till date.
What We Are Looking For:
- The candidate should have experience in manual testing, GUI testing, functional testing and load testing.
- knowledge of automated testing tools preferable open source like JMeter, Selenium etc.
- The candidate should have experience in writing and executing test cases.
- Good understanding of SDLC and STLC concepts; Ability to effectively prioritize assignments as well as unplanned issues.
- Knowledge of web-based applications is a must.
- Defect reporting, coordination with development team, defect logging, defect tracking tools like Bugzilla or Bugnet, bug reporting etc
- Completing assigned work with proper focus on design aspects, modular, coding standards, process adherence, optimized and readable code and minimal rework required
- Ability to work productively in a dynamic, priority shifting, deadline-driven environment with no/minimum supervision
- Self-initiative in reading and learning about new technologies, other modules of the application, newer and better ways of doing things
- Good teamwork, positive and constructive collaboration and communication with everybody
Required Skills
Both Manual and Automation testing(Basic Knowledge ) cover functional and performance testing.
Qualifications: Bachelor degree or Equivalent
Company operates in over 25 countries across six continents and is part of Publicis Media, one of four solution hubs within Publicis Groupe, which is present in over 100 countries and employs nearly 80,000 professionals.
It believe there are better ways for brands to connect with people. And we’re on a mission to guide brands to better connections -- across consumers, channels and partners. These are just some of the services we offer our clients in our quest to deliver ambitious outcomes.




